Best Troy Sandidge Podcasts (2024)

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110. 2024 State Of Marketing Pt 2. // Chatbots + Social Media + Email + Video // The Sphere Of Omnichannel Connection 42:13

1d ago42:13

42:13

Chatbots, Email, Social, Video, and Artificial Intelligence... oh my! We're back at it with a breakdown of another State of Marketing deep dive, Part 2. Beyond The Episode Gems: • Download HubSpot's State Of Marketing Report for Free • Learn More Starting Your Own Business With Amazon's Delivery Service Program • Start Creating Exceptional Sites & …

1
18. The Art of Public Speaking and Finding Your Authentic Voice with Benny Salas 55:14

1h ago55:14

55:14

In this episode of "Unfiltered Growth," hosts Troy Sandidge and Benny Salas welcome Benny Salas, an international executive coach, speaker, and author, to discuss the art of public speaking, finding your authentic voice, and owning your story. =============================================== Best Moments: (00:40) Benny shares his experience as an en…

1
Using Play to Conquer Leader Burnout with Gary Ware 53:49

9h ago53:49

53:49

On this episode, we have a special guest who knows about business and about play… and has created a business around combining them to make people be better leaders (and have a better time at work because of it). Our guest Gary Ware returns to our show after four years to discuss the transformative power of play in combating leader burnout. Learn Ab…

1
109. How To Use Consumer Psychology To Make Community A Connected Revenue-Generating Experience [Live Keynote] 40:29

1d ago40:29

40:29

Whether you’re a marketer, event organizer, community leader, business executive, or content creator, the path to achieving your desired success comes down to cultivating ideal experiences. Without that, nothing can be built, established, or mobilized within the minds of people. What makes someone pay to come to an event? What makes someone watch o…

1
17. Unlocking Massive Impact & Influence: Growth Tactics for Small Businesses with Jimmy Newson 1:02:47

4d ago1:02:47

1:02:47

How do your vision, values, and focus impact your business as an entrepreneur? What is the value of building community and relationships BEFORE you need them? How does blocking time give you the extra juice you need to turn the corner with your business or team? In this episode, hosts Troy Sandidge and Christina Kay have an in-depth conversation wi…

1
16. Why Your Business NEEDS RevOps & How To Build A Winning All-Star RevOps Team! 10:01

16d ago10:01

10:01

What is RevOps? And why do you need it? How do you recruit and build a team to solve RevOps? How does RevOps alignment create a revenue engine for your entire team? All of these questions and more are answered in this episode, led by Christina Kay and Troy Sandidge. ================================================================ Best Moments: (00:…

1
15. RevOps Is NOT Dead! What Should Your Ops Prioritize: People, Processes, or Platforms? 13:04

16d ago13:04

13:04

This episode of the "Unfiltered Growth" podcast features hosts Christina Kay and Troy Sandidge having a raw, unfiltered conversation about revenue operations (RevOps) vs go-to-market strategies. They discuss the difference between these concepts, why it matters, and break down the key pillars and priorities businesses should focus on to drive reven…

1
Celebrating 150: Life-Changing Moves & Career Transformations with Angus Nelson and Courtney & Bryan Kramer 45:10

18d ago45:10

45:10

We are thrilled to share our milestone 150th episode! This special episode features an inspiring conversation with Angus Nelson and Bryan & Courtney Kramer, who share their bold moves to Lisbon and how it has transformed their lives and careers. Learn About... - The Big Move to Lisbon: Discover what inspired our guests to relocate to Portugal and h…

1
14. Let's Be Real: Many Business Conference Experiences Suck! Here's Why & What To Do About It 5:50

19d ago5:50

5:50

Why do business events/conferences suck so much? What are good events doing to honor DEIBA? Why is there such a disconnect between how an event is marketed vs. experienced? ================================================================ Best Moments: (00:59) Events and conferences using the same speakers and content year after year (02:11) The fal…

1
13. The No B.S. Way To Achieving Real Growth: From The Human Element To A.I. To Business Transformation 17:41

23d ago17:41

17:41

Do your growth ambitions have a matching growth mindset? Are your values truly embedded inwardly AND outwardly at your company? Christina Kay and Troy Sandidge bring the heat on these pressing questions and more. ================================================================= Best Moments: (01:27) Different definitions of growth (money, analytics…

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108. 2024 State Of Marketing Pt 1. // Claiming Innovation vs Being Innovative // The Hidden Dangers Of Bogus AI Claims 31:58

1M ago31:58

31:58

Let's drop some real tea on innovation, AI, and the state of marketing, old school iDigress style — fast-talking, high-energy, value gems dropping every other second. Let's go on the record and break down the good, the bad, and the reality of all of these things! Is the “perception of innovation” being personified as a “standard move” more than the…

1
12. Caitlin Clark's Playbook: Performing Under Pressure & Scoring Business In The Clutch 11:08

26d ago11:08

11:08

In this episode of Unfiltered Growth, hosts Christina and Troy discuss resilience in business and life by drawing parallels to character development in TV shows and the journey of a star college basketball player. Listeners can expect tips on pushing through challenges, embracing failures and continuing to put in consistent work towards their goals…

1
11. Sales In The Age Of AI: How AI-Powered Systems Can Boost & Bruise Sales Success With Mike Manzi 11:09

1M ago11:09

11:09

SHould you be more careful about your outreach and how far you take automation? What is this doing to your buyers and their feelings about you? How should you approach tech that enables it? There are so many questions that Christina Kay, Troy Sandidge, and Mike Manzi cover during this episode! You'll also learn tips for boosting conversion rates, e…

1
Work that Network with Megan Powers 8:32

1M ago8:32

8:32

This episode was based on the following micro blog Megan wrote recently. It sparked some interest, so she decided to make it a quick solo show! Networking working. When I googled the definition of networking, the following came up: "the action or process of interacting with others to exchange information and develop professional or social contacts.…

1
10. Are You Built For Sales? How To Build A Killer Sales System That Works With Mike Manzi 44:40

1M ago44:40

44:40

When building your business, you can't escape this question — How do we make money? Hosts Christina Kay and Troy Sandidge were joined by Mike Manzi, a VP of Sales and growth consultant, to talk about establishing revenue operations that ultimately fuel growth. You'll also hear some practical tips for streamlining processes and leveraging technology…

1
9. Audit Like A Disney Villain: How Consultants Can Reveal Your Hero Story & Uncover Business Sucess 12:39

2M ago12:39

12:39

If you're looking to identify areas for growth and improvement in your business, you can't underestimate the importance of regular "checkups". Christina Kay and Troy Sandidge also take time to discuss how complacency can hinder progress, the need to combat it through a culture of open feedback, and why you shouldn't be afraid to "knock down walls" …

1
107. Creating Value Threads Between Your Perception And The Buyer's Perspective 36:12

2M ago36:12

36:12

Perception vs. perspective has either ended businesses before they got off the ground or saved businesses with a phenomenal pivot. Many entrepreneurs, startups, business leaders, marketers, and go-to-market specialists need to acknowledge that their perception of themselves, value, product, service, or interpretation of the marketplace can be flawe…

1
8. Swipe Right For Sales: Mastering Value-Based Strategies To Win The Hearts Of Clients 19:48

2M ago19:48

19:48

You undoubtedly know an entrepreneur that is facing a mental health challenge of some sort — Christina and Troy have a raw discussion about these challenges and how to handle them. You'll also hear about the importance of setting client boundaries, justifying your value and pricing to clients, and avoiding short-term thinking. =====================…

1
7. Secret Lessons From 'This Is Us' That Every Marketer Should Know 14:25

2M ago14:25

14:25

Showing emotion as a leader does multiple things — it gives your team the space to do the same, it paves the way for better communication, and it makes you a more relatable leader among your team and clients. You'll also hear about how you can take a page out of the playbook from the "This Is Us" writing team to create campaigns that resonate with …

1
6. Culture Shock: Why Diversity Is Key to Retention, Relevancy, and Revenue 14:10

2M ago14:10

14:10

How can you ensure that your leaders experience inclusive family policies for things like parental leave and pregnancy? Are you aware of the business impact of ignoring diversity and inclusion and how it can affect employee advocacy and retention? ================================================================= Best Moments: (01:45) The importance…

1
Community as a Service with Liz Lathan and Nicole Osibodu 44:53

2M ago44:53

44:53

In this episode, we're diving deep into the heart of community creation with the dynamic duo Liz Lathan and Nicole Osibodu, founders of The Community Factory. This episode is a vibrant exploration of how to foster genuine connections and build a thriving community within the event space. Learn about... - The Spontaneous Think Tank: Liz and Nicole b…

1
5. Empathy In Action: Defining & Deploying Empathy In Business 9:15

2M ago9:15

9:15

Are leaders truly understanding the experiences and perspectives of others OR are they more concerned with virtue-signaling the "right" things? Christina and Troy have a raw discussion about empathy from leaders, how to best support others that are struggling, and how to approach the space others need. ==============================================…

1
106. Real Successful Entrepreneurs Are Digital Athletes! Learn How To Win In Entrepreneurship When The Odds Are NOT In Your Favor. 1:03:21

2M ago1:03:21

1:03:21

Entrepreneurship is hard. Everyone says that. But why? Whether you're an entrepreneur, creator, speaker, or author, these levels and the tiers of achievement and success break most people! Seventy-five percent of those that try, don't make the cut. Just like in basketball, the odds are so small to make pro, why even try? Yet those who do make it kn…

1
4. Beyond The Checkbox: Embracing Real Diversity For Real Revenue 9:01

2M ago9:01

9:01

Are brands harnessing the power of diversity? Are they keeping their commitments to DEIB best practices? Christina and Troy have a raw discussion about diversity and inclusion efforts in business and marketing. Diversity is more than just a checkbox and shouldn't be utilized as a PR stunt. They expound on how business operations and marketing campa…

1
3. Origin Story: From INBOUND Co-Emcees To Co-Founders & Podcast Co-Hosts 41:34

3M ago41:34

41:34

How do you identify the right co-founder? What are the best ways to handle conflicts, mistakes, and differences of opinion in business partnerships? And how do you navigate embracing emotions in business? Troy and Christina discuss the wins, challenges, and lessons in starting a business together. They also share their origin story of how they met,…

1
2. Your Winning Season: Cultivating A Culture Of Authenticity & Inclusion 19:10

3M ago19:10

19:10

Does your brand have a winning culture? What does that even look like and how do you build one? Christina and Troy break down how to build a winning culture through inclusion, community, and empathy while challenging the status quo and empowering your teams, especially underrepresented groups, to be leaders to create lasting impact. ===============…

1
1. Strategic Alliances: Crafting Winning Chemistry For Business Growth 12:35

3M ago12:35

12:35

Christina and Troy discuss launching their new ventures and why who you surround yourself with is so vital to your growth and success. They stress the importance of putting your ideas down on paper and articulating them to others to further develop your vision. They also talk about showing up as your authentic self in business and personal relation…

1
Brand Ambassador Strategies with Phil Pallen 46:40

3M ago46:40

46:40

We dive into the dynamic world of brand ambassador programs on this show. As a personal branding expert and keynote speaker, our guest shares his wealth of knowledge on creating authentic, effective partnerships between brands and their ambassadors. Phil is not just a strategist but also an innovator, globetrotter, and soon-to-be author of "AI for …

1
105. Your Expertise Is Expensive & Your Time Is Priceless // Get To The Destination 32:40

3M ago32:40

32:40

Do you know the common threads between success and failure in business? It's nothing glorious. It's all about the basics! In this episode, I discuss the realities all successful people face and the fundamentals that lead to successful outcomes. I also share my journey and lessons learned as the keynote speaker for MarkeTech Conference 2024. From mi…

1
From Online Connections to Real-World Success with Troy Sandidge 35:28

3M ago35:28

35:28

Troy Sandidge is a past guest and friend who everyone benefits from listening to, y'all! We hadn't had him on in a few years (we talked Marketing Strategy in episode 65 and a mix of stuff on episode 81), so it was time to catch up and see how he has been turning online relationships into amazing offline opportunities. In this enlightening episode, …

1
104. Sales Psychology Secrets: How To Sell Better & Bolder For Bigger Opportunities! 28:30

3M ago28:30

28:30

It's no secret that most people are terrible at selling. They struggle with rejection. They lack confidence. They fumble with clear communication. They don't know how to build the right systems, create the right messaging, and convey the right psychological cues to win. They're making a lot of noise, doing a lot of tasks, and staying very busy, but…

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103. A.I. Revolution Part 2: Voice & Generative A.I. For Marketers Explained With Scot & Susan Westwater [MASTERCLASS] 28:42

4M ago28:42

28:42

This is Part II of our MASTERCLASS episode series on the A.I. Revolution and practicality for marketers! You can go listen to A.I. Revolution Part I here. A.I. experts Susan and Scot Westwater continue to break down the history, evolutions, practical applications, and technology integrations that are possible through Artificial intelligence. From g…

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102. A.I. Revolution Part 1: Voice & Generative A.I. For Marketers Explained With Scot & Susan Westwater [MASTERCLASS] 29:36

4M ago29:36

29:36

Ready to join the A.I. Revolution?! And no this wasn't written by Chat GPT... but I digress.. On this MASTERCLASS episode, I've brought in A.I. experts Susan and Scot Westwater to break down the history, evolutions, practical applications, and technology integrations that are possible through Artificial intelligence. From generative to pragmatic to…

1
Personal Branding on LinkedIn with Goldie Chan 49:13

4M ago49:13

49:13

Goldie Chan is an amazing content creator who we have wanted to have on the show for years! We are so lucky we were able to fit into her busy schedule with this helpful episode around personal branding -- on LinkedIn, in particular. Learn about... The importance of personal branding on LinkedIn: Goldie emphasizes the significance of personal brandi…

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101. Choose Your Character: Full Stack Marketer vs T-Shape vs I-Shape vs V-Shape! The History, Differences, & Benefits. 26:24

4M ago26:24

26:24

Which marketing type are you? Which marketing type should you be? Which marketer do you need as a business? On this episode we will break down the history, benefits, and differences between a Full Stack Marketer, a T-Shape Marketer, an I-Shape Marketer, and a V-Shape Marketer for students, marketers, businesses looking to hire or partner with a mar…

1
100. Reflection On One Hundred Episode Milestone Journey + Your Body Of Work Builds Relationship Equity That Creates Opportunities 26:09

4M ago26:09

26:09

This is our ONE HUNDRETH Episode! We made it iDigress Listeners! In 100 episodes we achieved all of these things: • Over Half a Million Downloads & Counting Across The Globe • Top 0.5% out of 2,854,953 Podcasts Globally {ListenNotes} • Top Solo-Hosted Marketing Podcast 2x {#1 - Zapier} • Top 100 Marketing Business Podcasts {Apple Podcasts} • Top 25…

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(BONUS) 49ers vs Chiefs BIG Rematch: Our Hosts Talk Social Media & a Lil’ Trash 40:00

4M ago40:00

40:00

Bonus Episode Here! And... This one hurts for one of our hosts. Having to produce episodes where we talked so much about football... when your team has lost (with seconds left in overtime)... is a little painful! It's a bonus episode where Jen and Megan not only talk about the BIG game (revisit of this 4 years ago), but we also compared the social …

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Explore the C.A.R.E. Approach to Marketing with Jessika Phillips 33:24

5M ago33:24

33:24

There’s marketing and there are business relationships, but are you including relationship marketing as an actual strategy in your business? On this episode we’re joined by past guest and friend of the show, Relationship Marketing Strategist & business owner, Jessika Phillips. Learn about a Relationship Marketing ROI strategy that will help you con…

1
Trailer Episode 1:44

5M ago1:44

1:44

Connect With Us: Unfiltered Growth is an S3M original show, part of the Guru Podcast Network! Connect with Christina Kay: - LinkedIn - Instagram - X/Twitter Connect with Troy Sandidge: - LinkedIn - Instagram - X/Twitter Learn more about S3MBy Season 3 Media

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How to Create Effective Short-Form Video with Jon Loomer 43:24

5M ago43:24

43:24

Short-form video is all the rage! On this episode we talk with a Meta Ads expert who is using short videos to teach. The enemy of done is perfection and that is one of our biggest takeaways from our chat with John Loomer -- just start. Learn about... - The importance of getting started and not overthinking: John emphasizes the key to creating effec…

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99. Every Day We Get A Fresh 24 - How To Reap A Bountiful Business In 2024 29:16

6M ago29:16

29:16

Growth requires change. Change requires adaptation. But let's not forget that growth starts by sowing seeds. How you build a business of success requires an irresistible offer. The only way to create that offer, is by creating something valuable defined by the market, not by your own mind. This episode will cover how we approach our business like a…

1
98. Embracing The Season Of Newness: How To Build New Growth Pathways For The New Year 26:37

6M ago26:37

26:37

It's a new year. It's a new season. But will you achieve new growth? This episode will break down the one thing preventing you from elevating your business to new levels. There are three questions you must ask in order to increase business productivity. In addition, you must analyze your C.U.P. in order to scale. And lastly, we'll navigate the As t…

1
Cultivating Community: The Fintech Connection with Brian McCarty 38:39

6M ago38:39

38:39

Community, customer experience, and content that aids in the development process are all not exclusive to the fintech industry, but our guest on this show has a TON of experience in that space. Marketers and more will benefit from our conversation on this one that's a smorgasbord of goodness! :) Learn about... - Community Building: Community should…

1
Tackling Time Management with Erik Fisher 45:29

6M ago45:29

45:29

As we embark on a new year, we can all use some tips on how to manage our time more efficiently! Our guest on this live episode is an expert on productivity. Erik Fisher has had a weekly podcast called "Beyond the To-Do List" for more than a decade. And we are so excited to have him back -- his previous show ("Marketing a Podcast and How to Get Sta…

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97. Knowledge, Wisdom, Understanding, & Insights - A Masterclass On The Differences & Why It Matters For A Successful Business 29:58

7M ago29:58

29:58

Do you know the difference between knowledge, wisdom, understanding, and insights? Can you articulate and demonstrate your value through these four disciplines to win business? This episode will extensively expound on the key differences and how to gain more of each to grow your business successfully. Beyond The Episode Gems: Learn About My New Bus…

1
How to Make Your Content Stand Out with Peg Fitzpatrick 50:55

7M ago50:55

50:55

In this episode our guest shares various strategies for making content stand out and capturing audience attention in today's competitive digital landscape. Peg emphasizes the importance of being unique and original in your brand's content, as well as focusing on creating helpful and engaging content that resonates with your target audience. Learn a…

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96. How To Develop Your Pricing Infrastructure & Contract Negotiations For Maximum Conversions With The Least Amount Of Resistance And Upsell Potential 22:13

7M ago22:13

22:13

Your conversation has gone according to plan. They absolutely loved your presentation, adored your team, aligned with your mission, and resonated with your purpose. They view you as an expert in your field and feel confident in what you can do. But then it all falls apart in a hurry the moment you give the price. Sounds familiar? Well, you aren't a…

1
Events as Part of Go-To-Market Strategy with Stefan Slattery 53:29

7M ago53:29

53:29

Events are a key element of the marketing mix. Our guest on this episode has unique insights into ALL of the elements of marketing strategy and spend, and on this one we touch on a lot... Mostly addressing how events play a part in different ways to driving sales and visibility. Learn about... - How in-person events provide valuable opportunities t…

1
Ever-Evolving Capabilities of A.I. with Dustin W. Stout 43:00

8M ago43:00

43:00

This will surely be the first in a series we will do on A.I., with its constant changes and advancements! Learn about (written using Dustin's Magai tool!)... Different AI tools have varying strengths and limitations: We discuss the differences between GPT, Claude, and Bard. GPT is known for its creativity, but has limitations in memory and accuracy…

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95. Your Marketing Sucks! A Reflection On Challenging The Legacy Of Best Marketing Practices & Why We Need To Embrace Inclusive Marketing 19:10

8M ago19:10

19:10

Your marketing sucks... respectfully, maybe? But let's talk about the reasons it may be failing you and what you can do about it. Think of the "best practices" in marketing and business that you hold in high regard as foundational pieces to how you do marketing and business in the first place. When was the last time you actually evaluated them? Is …

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