Welcome to The NTM Growth Marketing Podcast where each week we bring to you a discussion on the latest trends in digital marketing and how you can actually implement these strategies into your organization. Whether it’s Facebook advertising, email marketing or launch strategies, we’re here to bring you actionable insights so your company can continue to advance the human-centered economy with your mission-driven company. We’re going to have executives, authors and experts share content rich ...
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#103 "Transforming Workplace Culture with Kerry Gilliam”
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“To help a company create a workplace culture where employees love to come to work… you’ve got to tap into their emotions and sentiments.” -Kerry Gilliam Kerry Gilliam has more than 25 years of experience in enterprise technology and is currently the Head of Customer Success & Marketing at Most Loved Workplace. She is passionate about crafting solu…
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#102 "A Journey into Marketing Brain-Training Technology with Ashley Rose”
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“It’s not about just differentiating our technology, but communicating why such technology is needed in the first place.” -Ashley Rose Ashley Rose is a seasoned marketing professional known for her innovative strategies and impactful leadership in Fortune 500 companies. As the Head of Marketing at i-BrainTech, she pioneers the integration of neuros…
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#101 "Navigating B2B and B2C Marketing in the Modern Age with Colleen Romero”
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“If everybody starts using AI, machines are going to take over our world, and we’re not going to have an opportunity to add any value.” -Colleen Romero Colleen Romero serves as Vice President of Marketing and eCommerce at HealthWay Family of Brands. She joined HealthWay from Stanley Black & Decker, Inc. where she served as Director of Marketing Tec…
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#100 "Reinventing Marketing with Michael Dillon”
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“Marketers that use AI smartly are going to replace marketers that don’t use AI at all.” -Michael Dillon Michael Dillon is an impassioned Marketing Maestro & Revenue Growth Virtuoso with 20+ years of hands-on experience. From B2B, B2C, SaaS, DTC and healthcare, Michael has been the driving force behind businesses soaring to new heights. In this int…
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#99 “Navigating the Marketing Maze with Matt Heinz”
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“Sales and Marketing must work together seamlessly to create a unified experience for the prospect and customer. It’s rocket fuel for results.” -Matt Heinz Matt Heinz is a prolific author and nationally recognized, award-winning blogger. With 15+ years experience in marketing, business development, and sales experience from a variety of organizatio…
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The NTM Growth Marketing Podcast #98 "The Intersection of Marketing and Psychology with Jessica Hutchison”
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“If there was more emotion in marketing, it would take less time to find the people you want to work with. Humans naturally gravitate towards authentic stories.” -Jessica Hutchison Jessica Hutchison, LCPC, is an accomplished professional with a unique trajectory that encompasses both corporate leadership and mental health advocacy. Commencing her j…
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The NTM Growth Marketing Podcast #97 "Innovations in Augmented Reality with Gil Aloni”
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“I’m positive that the most innovative content we’re going to see in marketing is generated videos. Not just scripts, but actual characters and avatars.” -Gil Aloni Gil Aloni is the Head of Marketing at Arti AR– a startup developing a platform for creating 3D video presentations for online meetings and virtual events. She holds nearly 10 years of m…
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The NTM Growth Marketing Podcast #96 "Exploring the Role of a Fractional CMO with Fernando Pena”
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“The beauty of the innovation that’s happening today is that a lot of it is finally getting to a point where it’s sustainable.” -Fernando Pena Fernando Pena is a digital marketing and technology executive with over 26 years of experience within financial services, consulting, and advertising industries. He has multiple successes initiating, develop…
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The NTM Growth Marketing Podcast #95 "A Deep Dive into SEO Strategies with Tim Prestianni”
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“The answers to all your questions are right there. Search for what you’re looking for, and the engine will show you what needs to be there.” -Tim Prestianni Tim Prestianni is the Senior Manager of SEO at National University, where he specializes in driving targeted organic traffic, leads, and conversions through innovative SEO and SEM strategies. …
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The NTM Growth Marketing Podcast #94 "What’s New in Digital with Jenna Riewer”
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“A lot of people follow the same kind of formula with videos, and it gets a little repetitive.” -Jenna Riewer In this interview, Jenna Riewer, Executive Assistant and Project Manager at No Typical Moments, shares insights with Andrew on long form video trends, using SEO to maximize social media discoverability, and the power of playful, authentic b…
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The NTM Growth Marketing Podcast #93 "Revamping Home Services: Entrepreneurial Insights with Brigham Dickinson”
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“You’ve got to pick your customers wisely and decide what you’re good at… you just need to decide what kind of marketing company you are.” -Brigham Dickinson Brigham Dickinson is president of Power Selling Pros and founder of the Power Certification Program, a call-handling training program that holds teams accountable to booking calls and creating…
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The NTM Growth Marketing Podcast #92 "Innovating Education and Marketing in the EdTech Space with Claudia Buckley”
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“Things are always evolving… From the dawn of time, right? So those who don’t adapt, they get left behind.” -Claudia Buckley Claudia Buckley is the Head of Content and Marketing at GoSkills, an online educational platform on a mission to make high-quality business education accessible to small and medium-sized enterprises (SMEs). Under Claudia's st…
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The NTM Growth Marketing Podcast #91 "A Deep Dive Into Customer Centricity with Adrian Speyer from the Customer Leaders Institute”
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“I think the dirty secret of marketing on a lot of things is sometimes things happen behind closed doors, and people just kind of make decisions without actually talking to people.” -Adrian Speyer Adrian Speyer is an accomplished marketing and community leader, currently serving as the Vice-President of Marketing & Community at CLI, an education an…
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The NTM Growth Marketing Podcast #90 "Dive into Talent Development with Heather Boyle”
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“LinkedIn has been really good for us… we’ve grown our followers by 300%, which is huge, just by using this free tool.” -Heather Boyle Heather Boyle is a Learning Solution Designer with over twenty years of experience in sales and adult learning. She holds a BS in Organizational Communication from Providence College, an M.Ed. in eLearning and Instr…
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The NTM Growth Marketing Podcast #89 "What’s New in Digital with Augusto Vilchez"
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“What do you think AI is going to be when it comes to marketing?” -Augusto Vilchez In this interview, Augusto Vilchez, Media Buyer at No Typical Moments, speaks with Andrew about AI’s impact on media buying in 2023 and beyond while also diving into rises of new platforms like Snapchat, alternative strategies, and predictions for the future of VR ad…
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The NTM Growth Marketing Podcast #88 "How to Grow a Digital Agency with Andy Crestodina"
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“I think of content marketing as a contest of generosity, which is just sort of a beautiful thing in a lot of ways.” -Andy Crestodina Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media, an award-winning 50-person digital agency in Chicago. Over the past 23 years, Andy has provided digital marketing advice to 1000+ business…
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The NTM Growth Marketing Podcast #87 "Breaking from the Traditional Travel Industry: A New Perspective with Devin McKinney"
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“I learned about web design while I was trying to pick up a woman in a bar in front of the Blue Chalk Cafe in Palo Alto.” -Devin McKinney Devin McKinney helps people start and grow companies. He was with SoftBook Press in the 90s when they built the first ebook, ran his own web agency in Rome from 2000 to 2003, and has since been involved in over 3…
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The NTM Growth Marketing Podcast #86 "The Art of Targeted Growth Marketing with Jesse Dorman"
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“Marketing… is all about trying new ideas. A lot of times there’s analytics to show progress or what’s working, what’s not. At the same time, it also is just throwing spaghetti on the wall and seeing what sticks.” -Jesse Dorman Jesse Dorman is an experienced digital marketing professional with a demonstrated history of leading countless marketing c…
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The NTM Growth Marketing Podcast #85 "Unlocking the Secrets to Great Marketing Campaigns with Nate Workman"
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“The most successful element has been keeping our message simple and consistent.” -Nate Workman Nate Workman has been an integral part of Workman Success Systems since its inception, joining the pioneering team during its formative years. In the early days, when systems and support were scarce, Nate embraced the challenge of building a robust and h…
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The NTM Growth Marketing Podcast #84 "Unveiling the Core of MarketingOps with Mike Rizzo"
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“Marketing Operations is the practice of taking people, understanding what it is that the business is trying to do from a go-to-market perspective, and working to align those people to a process that enables that go-to-market through technology. And it’s always in that order. People, process, and technology.” -Mike Rizzo Mike Rizzo stands as the vi…
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The NTM Growth Marketing Podcast #83 "Branding That Works with Jim Rowe"
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“We wanted to do great work that works great.” -Jim Rowe Jim Rowe has over 45 years in marketing on both the client side and agency side, and over 30 years as an agency owner. He served as both an outsourced CMO for smaller firms and a vital marketing team member for larger corporations, helping correctly position and grow dozens of diverse compani…
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The NTM Growth Marketing Podcast #82 "Embracing Identity Through Public Speaking with Diana Medina"
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21:18
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“I was inspired by The Practice Space’s mission, which is about helping people communicate authentically in a way that celebrates their identity.” -Diana Medina Diana Medina is a first-generation Mexican-American, born and raised in Los Angeles. Throughout her career, she has been unwavering in her commitment to championing causes that fortify, emp…
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The NTM Growth Marketing Podcast #81 "A Conversation on Growth and Adaptability with Sam Nehme"
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“The ability to adapt, whether it’s to the consumer or to the data that you see or to the trends… really allows you to grow and take advantage of the opportunities in front of you.” -Sam Nehme Sam Nehme is a people-first marketing expert, passionate about implementing systems to propel business growth. His journey into the marketing world was seren…
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The NTM Growth Marketing Podcast #80 "Revolutionizing Recruitment: The Core Matters Approach with Ryan Englin"
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“The riches are in the niches.” -Ryan Englin Ryan Englin is passionate about supporting growing businesses, particularly in the blue-collar industries, to build amazingly productive companies by hiring the right people. Growing up, he saw his own father working 12-hour shifts and weekends as an owner/operator, witnessing firsthand the struggles tha…
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The NTM Growth Marketing Podcast #79 "The Journey to Inclusive Marketing and AI with Kanene Holder"
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“Language is more than just how we communicate and how we connect, right? It also can convey who you are and why you should or should not be monetized and taken seriously.” -Kanene Ayo Holder Kanene Ayo Holder is a renowned inclusive marketing, AI ethics expert and diversity consultant. With three National Endowment for the Humanities awards and an…
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The NTM Growth Marketing Podcast #78 "Inside CGBot: Strategy and Innovation in Video Game Outsourcing with Amire Saade"
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“Personalization is labor-intensive, yet it’s an area where we excel, offering an undeniable added value.” -Amire Saade Amire Saade is a passionate graphic designer who has ventured into the dynamic world of marketing. Having worked in various industries, she has honed the ability to adjust to new challenges. Currently, she is the Head of Marketing…
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The NTM Growth Marketing Podcast #77 "UNICEF's Marketing Transformation with Shelley Diamond"
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“Impact can be measured purely in dollars, or it can be measured in impact, which is the effect that our programs have had on changing the lives of children.” -Shelley Diamond Shelley is a passionate builder of global brands and businesses, with expertise across an integrated array of communications disciplines. As one of the highest ranking female…
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The NTM Growth Marketing Podcast #76 “Navigating the Crypto Space with CoinZoom Marketing Experts: Adrianne Blackett and Fiona Naughton”
28:24
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“We have to make sure that we’re helping everybody, not just holding their hand, but not walking them into danger, either. That they really feel safe, that they’re in the right place, doing the right thing at the right time.” -Fiona Naughton Adrianne is passionate about storytelling and loves helping brands effectively showcase their value and miss…
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The NTM Growth Marketing Podcast #75 “The Evolution of the CMO Role: Insights from Lindsey Scheftic”
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19:18
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"A CMO Sidekick is whatever you want it to be, right? It’s your partner in crime. It’s your sounding board. It’s a person to help you fill in all of the tasks that you need done.” -Lindsey Scheftic Lindsey is driven by tenacity, she is a multi-faceted marketing leader and “fixer” – adept at auditing businesses, pinpointing gaps and opportunities to…
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The NTM Growth Marketing Podcast #74 "Navigating the Great Outdoors of Marketing with Joe Mehl, Alliance RV"
23:31
23:31
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“We’re not just building a product that the market needs; we’re building a product that the market already has, technically. But… we’re taking it a step further and we’re actually caring about the customer beyond the sale of the product.” -Joe Mehl With over a decade of experience in marketing, Joe Mehl stands out as a seasoned professional in the …
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The NTM Growth Marketing Podcast #73 "What's New in Digital with Kent Martin"
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"Once you understand that AI can be used as a tool and leveraged, it becomes less intimidating." -Kent Martin Kent, a fractional CMO at No Typical Moments, discusses the importance of AI in digital marketing and organic content strategy. His three key points include: 1. The vital role of curating AI in the future and leveraging it as a tool rather …
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The NTM Growth Marketing Podcast #72 "What's New in Digital with Kris Palouda"
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Kris discusses the benefits and uses of innovative AI tools in digital marketing with Andrew. She introduces "add creative AI," likening it to an advanced Canva, which automates the creation of numerous ad variations. Kris has found success using this tool in campaigns, noting it significantly reduces costs and time compared to traditional design w…
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The NTM Growth Marketing Podcast #71 "What's New in Digital with Chris d'Eon"
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"What it does is, it can match the individual that is coming to your website, knows what companies they're coming from, and automatically changes the web page." -Chris d'Eon In this podcast episode on "What's New in Digital," Chris d'Eon presents various AI technologies and marketing strategies and their applications. Chris emphasizes the value of …
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The NTM Growth Marketing Podcast #70 "7 CMO Mistakes That Will Get Them Fired This Year… and What CEOs Wish Their CMOs Knew"
50:12
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"Some CMOs are only focused on the shiny little object. They're only focused on the newest idea and forgetting that some of the traditional things are probably just as effective, if not even more effective." CMOs play a crucial role in driving growth for companies, but they also face immense pressure to deliver results. In this transcript, two expe…
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The NTM Growth Marketing Podcast #69 "How Pickleball is Taking Over with Teresa Jungling"
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"The growth is huge now, and it's primatily always been more of a senior sport over time, but now that is not the case." -Teresa Jungling Teresa is the co-founder of Pickleball Max, a business focused on promoting and growing the sport of pickleball. She and her husband started the business in 2015 and have since grown it through their blog, offeri…
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The NTM Growth Marketing Podcast #68 "Advancing Deep Learning and AI with Christy Maver"
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"You have to be in constant motion and that’s a clear advantage of being at a startup." - Christy Maver Christy brings more than two decades of technology marketing and communications experience to Numenta while holding a BA in Economics from Princeton University. Previously, she launched analytics programs for the Retail and Healthcare industries …
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The NTM Growth Marketing Podcast #67 "Sport, Leisure, and Sustenance with Madeline Sims"
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45:23
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"I believe that our differentiating factor [from our competition] is that greater mission for a catalyst for connection." - Madeline Sims Madeline Sims is a self-proclaimed seasoned generalist with a passion for building boundary-bursting, culture-driving brands, telling inspiring stories, and cultivating thriving communities. With a track record o…
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The NTM Growth Marketing Podcast #66 "How to Grow with a Trending Market with Tom Nguyen"
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"Experience creates connections between us and the consumer. It’s all about the experience." - Tom Nguyen Tom Nguyen is a seasoned marketing expert with a proven track record of success in the industry. As the Chief Marketing Officer of JOOLA, Tom is responsible for driving the company’s marketing strategy and growth. With his deep understanding of…
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The NTM Growth Marketing Podcast #65 "A New Kind of Publishing with Morgan Gist MacDonald"
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"In order for a message to land with another person, you have to be able to put yourself in their shoes in some form or fashion… When we’re not engaging our empathetic selves, that’s when the copy feels flat." - Morgan Gist MacDonald Morgan Gist MacDonald is an author, speaker, and the founder of Paper Raven Books, an innovative publishing company …
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The NTM Growth Marketing Podcast #64 "Ethical AI for Competitive Advantage and Innovation"
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This week's episode is an audio replay of our recent webinar about the fascinating world of AI and its impact on product marketing, competitor analysis, and strategic decision-making. Our industry experts share valuable insights, best practices, and real-world examples to inspire and guide your AI journey. Click here for a video replay of the webin…
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The NTM Growth Marketing Podcast #63 “The Point After with Sean Conley”
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“[Success comes from] being content with where things are right now… and not always looking into the future.” -Sean Conley Ex-NFL Kicker, Sean Conley (Detroit Lions, Indianapolis Colts, New York Jets), suffered career-ending injuries from overtraining. He began practicing yoga as part of his rehabilitation and soon embraced yoga’s mindfulness, medi…
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The NTM Growth Marketing Podcast #62 “How to Combat Today's Pervasive Negativity and Fear with Janet McKee”
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“When you learn to be aware of the possibilities that could flow to you from a place of less stress and struggle, then far more incredible things will happen.” -Janet McKee Janet McKee is a speaker, bestselling author, and high performance consultant and CEO of SanaView. She is one of only 200 elite coaches in the World Certified in High Performanc…
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The NTM Growth Marketing Podcast #61 “How to Succeed by Creating Belonging with Carrie Melissa Jones”
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“When you’re successful, you can open up doors for other people, you can encourage young people… the sky is really the limit.” -Carrie Melissa Jones Carrie Melissa Jones is the founder of Gather Community Consulting and the former COO and founding partner of CMX. Her work has helped build communities with Google, Patreon, the American Medical Assoc…
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The NTM Growth Marketing Podcast #60 “What’s New in Digital with Kris Palouda: AI in Marketing”
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“I think there’s so many ways that we’re going to find that [AI] augments things versus takes people out of jobs.” -Kris Palouda In this interview, Kris Palouda, a Fractional CMO and Strategist at No Typical Moments, speaks with Andrew about new AI tools such as ReadAI for meeting annotations and analytics, Qlip.ai for editing audio and video recor…
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The NTM Growth Marketing Podcast #59 “Prevent Your Business from Flatlining with Mark DeLuzio”
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“You are your asset and if you don’t build on that asset and make it more interesting, more creative, more valuable… you will have atrophy in your career and in your life.” -Mark DeLuzio Mark DeLuzio, President & CEO of Lean Horizons Consulting, LLC is known as a pioneer of Lean and the principal architect of the Danaher Business System (DBS). He s…
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The NTM Growth Marketing Podcast #58 “Bringing Communication to Web3 with Shane Mac”
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“The question is: Can you have a model that gives control and ownership back to the individual?” -Shane Mac Shane Mac is the CEO & Co-Founder of XMTP Labs, a company working on XMTP, the largest open protocol and network for secure Web3 messaging. With XMTP and over the last decade and a half, Shane has focused on improving communications technolog…
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The NTM Growth Marketing Podcast #57 “How to Escape Boxes in a Post-Categorical Future with Bob Johansen”
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“We need to allow people to categorize themselves as a form of identity if that’s useful to them but they get to choose. We don’t get to choose and we should not choose. Yet, our brains are constantly doing that.” -Bob Johansen Bob Johansen is a distinguished fellow at the Institute for the Future (IFTF), the world’s leading futures organization, w…
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The NTM Growth Marketing Podcast #56 “Own Your Digital Identity with Sandy Carter”
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“In Web3, the customer, you’re not listening to them. They’re actually part of your community, so you’re co-creating with them.” -Sandy Carter Sandy Carter is Chief Operating Officer and Head of Business Development at Unstoppable Domains, a platform for user-owned digital identity. As COO, she is responsible for driving growth and developing busin…
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The NTM Growth Marketing Podcast #55 “What’s New in Digital with Alyssa Brooke-Gay”
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“It’s really important that any of this [AI] technology is adopted with a human at the helm reviewing, editing, and overseeing to make sure it’s adopted in a way that’s smooth.” -Alyssa Brooke-Gay In this interview, Alyssa Brooke-Gay, a project manager of four years at No Typical Moments, speaks with Andrew about some hot-topic trends in marketing …
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The NTM Growth Marketing Podcast #54 “Exposing the World to Easy Crypto Opportunities with Ricky McRoskey”
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“A good marketer has to be able to discover what the essence of an organization or market is… Once you have that… How do you take that and package it in a way that’s compelling?” -Ricky McRoskey Ricky McRoskey is Head of Creative and Content Marketing at Bitwise Asset Management– one of the world’s largest leading crypto asset managers. Previously,…
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