Best Christina Lenkowski Podcasts (2024)

1
Convert leads and cultivate loyalty with these 5 nurturing tactics 17:15

7M ago17:15

17:15

In today's episode, we're diving deep into a common dilemma: the marketing gap that's preventing your prospects from transitioning into paying clients. Stay tuned as we uncover where nurturing fits into your marketing funnel and why it’s your number one tool to skyrocket your sales. In this episode, you will: The role of nurturing tactics in the co…

1
How to Leverage Brand Collaborations to Grow Your Audience Overnight with Sydney Ludden 24:33

7M ago24:33

24:33

Are collaborations part of your marketing strategy? If not, they should be! Collaborations are not only great for lead generation and list building, they also work wonders for brand positioning and increasing revenue. The right collaboration can be a very authentic way of marketing that automatically builds trust with a new audience of target clien…

1
A guide to growing sales through strategic offer timing 28:28

7M ago28:28

28:28

In today's episode, you'll have the chance to eavesdrop as I coach entrepreneur Brenda Winkle. Her dedication to helping clients has led her to develop courses, group programs, a private coaching program, e-books, and even published a book. Her email list and audience are growing rapidly, but sales aren’t keeping pace. There are so many ways to wor…

1
Grow Your Reach and Revenue through Podcast Guesting with Christina Lenkowski 37:58

8M ago37:58

37:58

We can all agree that connecting with new audiences is incredibly impactful for business growth. But how do we quantify the impact of podcast guest appearances on our business revenue? What mistakes have we unknowingly been making as podcast guests? And which metrics should we be tracking from these publicity opportunities? Luckily, Christina Lenko…

1
How to Write, Publish and Market a Business Book with Dr. Cindy Childress 25:18

8M ago25:18

25:18

It seems like everyone in the business world is writing a book. A book can help market and grow your business—but how exactly does that work? And how hard is it to write a book and get it published? If you’re looking to establish your authority and showcase your expertise, this might be the answer you’ve been looking for! Today I’m chatting with Dr…

1
Practical Steps to Improve Your Digital Ad Game with Jake Madoff 33:30

8M ago33:30

33:30

If you’ve dabbled in digital advertising, at some point, you’ve probably found yourself wondering why some ads perform better than others. Well, you're not alone. Lucky for us, Jake Madoff knows exactly how to analyze the data, which metrics to pay attention to, and how to improve your digital ad performance. In this episode, he guides us through p…

1
Set Achievable 2024 Business Goals with this 5-Step Process 16:23

9M ago16:23

16:23

If you’re like many business owners, you’re kicking off 2024 by diving head-first into setting goals and resolutions! But maybe you’re among the business owners who just want to get away from 2023 as quickly as possible. Whichever camp you fall into, hear this—setting business goals is critical to the success of your business and there’s one step y…

1
Blogging, AI, and Your Marketing Strategy: Podcast Swap with Emily Reagan 21:50

9M ago21:50

21:50

As we wind down the year, I’m introducing you to a couple of business podcasts by sharing their episodes on Marketer For Hire. Today’s episode is from Emily Reagan’s Digital Marketing Unicorns Unite podcast, and she’s discussing why blogs are making a comeback and how AI can help your marketer use blogging in your marketing strategy. In this episod…

1
Why You Should Commit to One Marketing Strategy: Featuring an episode from the “Be In Demand” podcast with Laurie-Ann Murabito 22:20

9M ago22:20

22:20

As 2023 winds to a close, I thought it would be fun to introduce you to a couple of business podcasts by airing their episodes here on Marketer For Hire. First up is an episode of Laurie-Ann Murabito’s Be in Demand Podcast, all about choosing a single marketing strategy for your business. When you don’t yet have a marketing strategy, it can be temp…

1
The Building Blocks of a Successful Sales Strategy with Lynn Whitbeck 34:06

9M ago34:06

34:06

A solid sales strategy helps build and nurture healthy relationships that allow you to sell with integrity. It’s all about approaching the people we want to work with in a way that they feel seen and heard. How you invite someone into a sales conversation and how you handle that call—and the follow-up—can make or break your business. So… how does y…

1
How to Improve Team Efficiency and Productivity with Krissy Chin 30:25

10M ago30:25

30:25

Improving your team’s efficiency and productivity can reduce stress, allow you to focus on the big picture instead of putting out daily fires, and operate from standardized procedures instead of constantly recreating the wheel. Having a strong team allows you to evolve into the visionary leader you’ve wanted to be, instead of a “doer,” which most e…

1
Get Clear on Ideal Clients & Offers to Grow Your Revenue 39:33

10M ago39:33

39:33

Are you struggling to get the different pieces of your business to work together in a perfect sales funnel? Wouldn’t it be great if everything in your business brought clients to you with consistency and ease? I’m walking you through the exact steps you need to know in today’s Laser Marketing Coaching session. Welcome to a new segment of the podcas…

1
Increase Sales Conversions with Jamie Gulino Davis 35:37

10M ago35:37

35:37

Sales conversations can be one of the most dreaded parts of business for many entrepreneurs. Even when there’s great energy and the conversation is flowing, it can be awkward to close the sale. What if you could confidently guide a prospect through a sales call and increase your conversion rates - without feeling salesy? Today’s guest, Jamie Gulino…

1
Scaling a Service-Based Business with Corinne Morahan 33:28

11M ago33:28

33:28

If you’re a business owner too mired down in client work to figure out how to grow your business - this episode is for you! As a service provider, finding the time to work on the “business-side” of your business is a huge challenge. It’s why so many of us get stuck in a cycle of working long hours, fulfilling the services we provide to clients, but…

1
How to build trust with clients in 3 Simple Steps 26:03

11M ago26:03

26:03

In a world where people seem to have forgotten the importance of citing their sources and words like “authenticity” have lost all meaning, it’s time for a deeper discussion about building trust with your audience. Specifically, how to build trust through your business marketing. This episode was inspired by, well, marketing mistakes and bad tactics…

1
How to Grow Your Email List by Hosting an Online Summit with Marisa Corcoran 37:44

11M ago37:44

37:44

As a small business owner, you know you need to grow your email list and build an online community. But what if there was one thing that could help you do both—in record time? Enter the online summit. It’s similar to a virtual or in-person conference. And yes, it takes planning and thought, but the payoff is huge. Marisa Corcoran has perfected the …

1
3 Steps to Creating a Small Business PR Strategy with Adela Hussain 41:09

11M ago41:09

41:09

When it comes to the media, many small business owners adopt the mindset of “I’ll get to it someday.” But before you know it, that message morphs into “I’m not good enough” or “I can’t talk about my business, it’s not perfect yet!” The truth is—perfect isn’t relatable. And as you’ll hear my guest Adela Hussain share, journalists need and want to fe…

1
Rethinking Competitors: A Simple Reframe to Increase Market Share and Boost Revenue 11:05

12M ago11:05

11:05

In today's episode, I'm uncovering how a simple reframe can expand your market share and boost revenue for your business. The reframe? How you define competitors. If you think you know your competitors, you’re halfway there. But most business owners define competitors far too narrowly which leads to missed revenue opportunities. Grab those earbuds …

1
Marketing and Money Mindset with Belinda Rosenblum 32:05

12M ago32:05

32:05

Learning how to manage business finances can feel like such a thorn in your side. What makes a smart investment? How can you make more money? What should I spend on marketing? Belinda Rosenblum joins me to discuss money management with a hint of money mindset. If you, like me, are tempted to avoid your business finances altogether, take a deep brea…

1
3 Content Repurposing Strategies That Drive Visibility & Grow Trust 20:52

12M ago20:52

20:52

How to repurpose your content in a way that supports your marketing and sales strategy. Hint: it’s about more than just decreasing your content creation workload. Your content plays a vital role in the success of your business marketing and sales strategy. But it must be done right—done strategically. Before you dive into this episode, make sure yo…

1
Crush Q4 with this Planning Blueprint with Kristin Lawton 26:17

1y ago26:17

26:17

There’s SO much in marketing that we could be doing that sometimes it feels like “Where do I even start?” It’s tough enough to follow up with all your client commitments, but taking time to work on the business? Today's guest, Kristin Lawton, is here to share her systematic approach that breaks down each quarter into small sprints so you can carve …

1
Repurpose Your Content Strategically with My STAR Framework 27:22

1y ago27:22

27:22

Content repurposing is one of those terms that gets thrown around a lot! It's something you know you should be doing, but… the task can feel a little vague. Is content “repurposing” simply posting content on different channels? Is it reposting the same thing on Instagram 6-weeks later? Or is there more to it? (Spoiler: there’s more to it.). I’m goi…

1
Mastering Business Pillars and Mindset for Big Growth with Celi Arias 40:06

1y ago40:06

40:06

There’s nothing scarier for entrepreneurs than the thought of their business failing. From the outside, it’s easy to assume that a business has it all together. In reality, many businesses have gaps in their foundations. When you fail to spot and address them, it can lead to the very thing you fear - business collapse. Today’s guest, Celi Arias, ha…

1
How to Optimize Digital Ads and Increase Conversion Rates with Paul Pruitt 1:00:56

1y ago1:00:56

1:00:56

Digital ads. The idea makes most business owners (and their marketers) glaze over. They think “let’s hire an expert for that.” But the truth is, you as the business owner need to understand ads even if you have an expert on board. Today’s guest, Meta ads expert, Paul Pruitt, is breaking down this complex and technical topic in a way that non-techie…

1
Buyer Psychology and Identifying the Four Buyer Types with Sage Polaris 46:14

1y ago46:14

46:14

It’s tough to know what to say on your website or sales page in a “normal year.” Throw in inflation and things get… complicated.To keep sales steady, you need a deep understanding of your buyers, their motivations, and how to speak directly to their hesitations. Especially on your website, the first place many of your potential customers land. Sage…

1
Threads App: How to Approach it as a Business Owner 17:12

1y ago17:12

17:12

You've probably heard of Threads, but just in case… Meta, Facebook's parent company, launched Threads, a microblogging app, on July 5. How exactly should we approach Threads as business owners? I’ll get into the marketing tactics I’ve seen on the app, and share how to make the most of your time on Threads. If you’re looking for a place to have some…

1
Pitch Perfect: How to Create a Unique & Meaningful Podcast Pitch 23:07

1y ago23:07

23:07

Should you pitch a podcast yourself or hire an agency? In this episode, you’ll discover the exact process I use to pitch myself and build out pitch lists for my clients. Landing a guest spot on a podcast will grow your audience, your authority, and—ultimately—your business. Podcasting is a powerful marketing strategy, but it must be done well so yo…

1
Adapt and Thrive: How to Navigate Pivots in Your Business 20:47

1y ago20:47

20:47

When Kami and Danielle took a leap of faith and opened their clothing boutique, they had no idea what challenges lay ahead. But one pandemic and several business shifts later, Kami and Danielle are not only able to say they survived—they thrived! Kami and Danielle sat down with me to talk about their business journey over the last 5 years, the less…

1
Cooling the Planet with Irish Billionaire Norman Crowley 54:55

1y ago54:55

54:55

Norman Crowley is a serial entrepreneur who founded and sold three companies for over $750 million before the age of 40 including Inspired Gaming Group – the world’s largest company in the server-based gaming domain and The Cloud – Europe’s largest WiFi operator. Today Norman is on mission to cool the planet (CoolPlanet) and he helps businesses suc…

1
The Power of Empathetic Listening and Sensory Storytelling for Your Brand with Zafira Rajan 36:08

1y ago36:08

36:08

Are you ready to increase marketing engagement through active listening and powerful storytelling? In this episode, Zafira Rajan brings you an immersive exploration of how being an empathetic listener can transform your copywriting game. Discover the art of sensory storytelling, the magic of dialogue, and the delicate balance between personal anecd…

1
Quizzes: The Power of Personalized Marketing with Linda Sidhu 37:25

1y ago37:25

37:25

In this episode, Linda Sidhu shares why a personality quiz is more than just a (super effective) lead magnet and how to create one that does double duty as your #1 customer research tool. If you’re a business owner who wants to lure in leads like Y2K teenagers flocking to a Cosmo quiz AND learn what makes them tick, tune in and learn how to create …

1
Mastering the Technical Side of Email Marketing: Insights and Tips with Marilyn Gil 39:55

1y ago39:55

39:55

If you're a marketer and the term A/B testing has you running for cover, hang tight! It might sound like the equivalent of calculus to those unfamiliar with it, but trust me, it's worth the effort. In this gem-packed episode, Marilyn Gil breaks down email marketing in a way that will make it a breeze for you to optimize and enhance your current ema…

1
Cracking the Code: 4 Tips for Email Success 18:27

1y ago18:27

18:27

Social media and video marketing might be all the buzz right now, but email is still the best marketing tool. In this episode, I am digging in and sharing tips on how you can get your emails opened, read, and clicked on. Wouldn't we all love to have a clear answer to this question? Get yourself geared up to listen to the four best tips I have handp…

1
Showing Up: How to find your brand voice (and teach your team to write in it too) with Jen Liddy 42:54

1y ago42:54

42:54

Are you a small business owner who’s feeling overwhelmed by content and messaging? In this episode, Jen Liddy, a Copy, Messaging, and Content Strategist discusses fun ways to find and play with your voice, her strategy for creating content that will help your audience, and her tips for repositioning how you want to show up in your messaging - allow…

1
The Art of Connection- Using Text Marketing to Foster Deep Relationships with Sophia Parra 35:11

1+ y ago35:11

35:11

In this episode, we are digging into marketing so you, too, can go deeper instead of wider with your audience. In today's digital age, businesses constantly seek new and innovative ways to reach customers. While social media and email marketing have been popular go-to tools for some time now, another platform is slowly but surely gaining traction -…

1
The Psychology of Anticipation and Its Role in Marketing with Brenna McGowan 37:39

1+ y ago37:39

37:39

Today we’re talking about one of the most powerful, yet underutilized, marketing tactics out there: anticipation marketing. When it's done right, you can pique your audience's interest and bring them along on a journey that gets them so invested that when it’s time to announce your new service or product, you don't have to sell to them because they…

1
How To Land More Speaking Gigs And Grow Your Business with Laurie-Ann Murabito 32:30

1+ y ago32:30

32:30

Imagine finishing your talk and, as you step off the stage, you're met with 26 new paid speaking gigs or a stream of people asking how to work with you. Our guest today knows exactly how to make that happen. (The speaker who was offered 26 paid gigs walking offstage? That’s her client.) And she's here to tell you how you can do it too - even if the…

1
Reclaiming Summer: Balancing Work and Self-Care for a More Productive Life with Dr Samantha Hiotakis 40:49

1+ y ago40:49

40:49

Are you a business owner struggling to find time for rest and recharge? In this episode, Dr. Samantha Hiotakis, a doctoral-level Psychologist and Peak Performance Expert, discusses the importance of taking time for yourself, how to rewire our the fight or flight responses that keep us tied to work, and offers tips for setting up systems that allow …

1
LinkedIn Growth: Lessons on building lasting relationships with Joshua B. Lee 40:14

1+ y ago40:14

40:14

Everything you need to know to grow on LinkedIn, you learned from your mom (or maybe in Kindergarten). If you’ve been spinning your wheels or blowing your budget trying to figure out the secret to building relationships on LinkedIn, I have good news: It’s not that complicated. My guest today is Joshua B. Lee, whose nickname is “The Dopamine Dealer …

1
The 5 P's of Onboarding and Training to Help You Reduce High Turnover 24:37

1+ y ago24:37

24:37

What do you think the number one reason that small business owners have high turnover? I've worked and talked with hundreds of small business owners over the last 20 years and do you know what I discovered? High turnover comes from not properly onboarding. You might be wondering how you can onboard in a way that not only cultivates a sense of purpo…

1
How The Screening and Interview Process Helps You to Hire the Perfect Marketer 32:45

1+ y ago32:45

32:45

Are you frustrated with the interviewing process? Is it hard for you to narrow down your list of candidates to those few "rockstars" you want to hire? This is exactly why I created this four-part series called "How to Hire the Perfect Marketer." Each one of these steps are super important, so if you haven't listened to Episode 8 or 9, you’ll want t…

1
How to Write a Job Posting That Attracts the Best Candidates 23:37

1+ y ago23:37

23:37

Have you ever read a job description that was overly technical and, well, boring? Writing a job description isn't just about describing the job itself, it's about attracting your ideal candidate. The last thing you want is a job description that is dull, vague –– or worse –– confusing. Postings like these lose the reader's attention and you run the…

1
How Time Tracking Leads To The Perfect Marketing Hire 19:07

1+ y ago19:07

19:07

As a business owner, you probably envision hiring a marketer who can take everything off your plate, set that marketing plan in motion, and serve as a co-creator in your business. All while you devote your time to working on your business – setting vision and working in areas you love – some that you've neglected for far too long. But since markete…

1
Bringing Surimi To The World With Daryl Gormley, CEO of Aqumar Inc. 29:11

1+ y ago29:11

29:11

Daryl Gormley, the CEO of Aquamar Inc, the second largest Surimi producer in North America shares his passion for the food industry and how he is bringing Surimi to more consumers with innovation and sustainability. Resources: https://www.aquamarseafood.com/ - Check out Aquamar’s offerings! Actionable Take-aways: 1. The way you brand your product w…

1
3 Things You Need to Know to Get the Most Out of Your Agency Relationship 13:49

1+ y ago13:49

13:49

Are you thinking about hiring an agency to help with marketing? If so, you want to make sure you’re choosing the right agency and setting them up for success. After all, you're handing over some important pieces of your business…and a big chunk of your budget. Top reasons to listen to the entire episode: It's a good idea to keep an eye on your metr…

1
How To Write a Case Study and Attract Your Ideal Clients with Brittany Herzberg 24:17

1+ y ago24:17

24:17

Google is the first place you turn to when buying a product or hiring a service provider, isn't it? Most of the time, you're not only looking for the products or services themselves, but also for reviews so you can know if they're trustworthy. Reviews are helpful –– they're proof that the product works or that the person knows what they're doing. H…

1
How to Find Unicorn Marketing Assistants to Ensure Success With Emily Reagan 39:28

1+ y ago39:28

39:28

Small business marketing always involves someone working hard behind the scenes, right? One of the first things that a small business owner needs to do is take marketing off their plate to focus on the bigger picture. But when you hire for your business, you're often looking for someone who can handle everything, from designing websites to writing …

1
How Small Business Owners Can Make Smart Hiring Choices With Kaylyn Lehmann 38:08

1+ y ago38:08

38:08

How do you know if someone will be a good fit for your team's personality? As a business owner, what can you do to set new team members up for success? When hiring, you need to ask yourself some key questions about your vision for your business and where to fill the gaps to sustain it. In this episode, I sit down with my dear friend, Kaylyn Lehmann…

1
3 Myths That Small Business Owners Need to Stop Believing 12:07

1+ y ago12:07

12:07

When you first thought about hiring someone to manage your marketing, did you expect them to immediately take the reins and seamlessly execute the plan? After making the hire, did you find out that wasn't the case? In fact, it was the opposite. Instead of seeing the big picture, they often came to you for direction. This brings me to the point of t…

1
Have you become the bottleneck to your marketing? 12:03

1+ y ago12:03

12:03

Have you been too busy to send emails, update your social media channels, or write great content that drives traffic through SEO? Maybe you have some major marketing priorities – like launching or redesigning your website – and just aren't getting around to it. When this happens, you're actually limiting your business’ growth. The truth is, if you …

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Christina Lenkowski Podcasts

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