Best Lorraine Ball Podcasts (2024)

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1042 What Do Other People Say About You | that is Your Real Brand | Lorraine Ball 1:03

15d ago1:03

1:03

What do you want people to say about you when you're not in the room. What do you want them to tell people. who are looking for someone who does what you do? All of those comments add up to your personal brand. Now a lot of business owners are under the misconception that somehow they control their brand. But they don't. Your brand is something tha…

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#1050 Survey Your Way to Success 12:31

19h ago12:31

12:31

Mickey Kennedy, founder of eReleases joined me for another conversation about building your authority and online visibility. This time we talked about the importance of using surveys and studies to stand out as a subject matter authority. Why does this strategy work? First of all the media loves data. Fresh data from industry-specific surveys can a…

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#1049 New Sales from Old Clients 10:51

1h ago10:51

10:51

What is the fastest least expensive way to get clients? Guest, Gall Doby suggests there is one strategy that people often ignore, and it’s right in front of them. Looking for new sales? Start with your current clients. Almost every single client ( assuming you are doing a good job) will be willing to do business with you in a different way. Maybe i…

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#1048 The Buying Journey 2:14

14h ago2:14

2:14

Let’s go on a buying journey. Think about the last item that you bought, where you spent more than $100. Maybe it was something for your business or home. Write down the item you bought and work backwards through your buying journey. Describe why you chose that particular product. Did you see an ad? Did someone recommended it? Was there information…

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#1047 What is the Right Price | Janene Liston 11:55

4d ago11:55

11:55

Janine Liston, a business strategist and pricing expert, joined me for a conversation about the complexities and strategies behind setting the right price for products and services. Here are a few key takeaways: One common myth is that the lowest price always wins. Many business owners believe this, but it’s not true for most products and services.…

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A Journey of Faith and Friendship: Dallan Riley & Brandon Holt’s Missionary Send-Off 51:01

4h ago51:01

51:01

In this heartfelt episode, we sit down with Dallan Riley and Brandon Holt, two recent high school graduates from our ward, who are about to embark on their missionary journeys. As they prepare to leave—Brandon in just a week and Dallan in early September—they reflect on their deep friendship and how it has shaped their faith. Dallan and Brandon sha…

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#1046 - Stop Living Small | Connie Jones 10:57

6d ago10:57

10:57

Did you miss this conversation with Connie Jones about limiting beliefs? Then you want to check it out now. We create these upper limits for ourselves fueled by messages we have received starting early on in childhood about who we are and who we are not. And who we are supposed to be. We create patterns of playing roles that are consistent with tho…

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#1045 Words Have Power 2:39

10d ago2:39

2:39

Words have the power to move, motivate, inspire, frighten, and cheer. What you say and how you say it can have a profound impact on another person. And some words, called power words, have more impact than others. These words have a strong meaning which is likely to trigger a psychological or emotional response. They are persuasive, pushing people …

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1044 Social Media for Business Owners, Not Celebrities | Lindsey Anderson 10:26

11d ago10:26

10:26

I love chatting with Lindsey Anderson, and it has been awhile since this seasoned online business consultant, bestselling author, and podcast host, dropped by for a chat. It this conversation we talked about her experience as a play in a reality TV game ( The Trust) and what she learned about using social media effectively as a business owner rathe…

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#1043 Maybe You Should Buy a Business | Deb Curtis 10:49

13d ago10:49

10:49

As business owners try to grow their business they assume they have to do it organically. The problem with the organic approach is you have to be patient. It takes time for the business to mature and grow. But that is not the only way to grow. Your path to success might include merging with another company or through the acquisition of another busi…

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#1041 How Women Can Survive and Thrive in the Tech Industry | Sharon Gillenwater 11:14

18d ago11:14

11:14

If you’re a woman business owner or thinking about becoming one, there are unique challenges you’ll face compared to your male counterparts. However, success is achievable, as demonstrated by Sharon Gillenwater, a tech startup founder who sold her company, Boardroom Insiders, for $25 million. Here are a few key points from our conversation. Funding…

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#1040 Finding Your Voice 16:48

22d ago16:48

16:48

One of the advantages of having more than 1,000 episodes in my archive, is the wealth of great information buried there. This week I dug way back, to find a conversation I had with Allison Carter back in 2013, when she was my regular co-host. We always had a good time, but I really loved this conversation about finding your brand voice. Just as you…

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#1039 Creativity is a Round Process 3:49

22d ago3:49

3:49

The Creative Process I am often asked, why I chose to name my company “Roundpeg.” The obvious answer was because I spent all those years in corporate, feeling like a square peg in a round hole, and this is where I fit! But there is more to the story. I wanted to build a business around the ideas of creativity, collaboration, and positive energy, an…

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#1038 Build Your Online Brand | Jason Barnard 12:01

25d ago12:01

12:01

I had a great conversation with Jason Barnard ( @jasonmbarnard ) about online branding. Importance of Brand SERPs: One of the standout points Jason emphasizes is the critical role of Brand Search Engine Results Pages (SERPs). He explains how they reflect a brand's online reputation and visibility, and why businesses should prioritize optimizing the…

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#1037 Stand, Stagger, Fall! | Matt Nettleton 10:40

27d ago10:40

10:40

In this conversation from my archive, chatted with Matt Nettleton about the importance of practice and the danger of over practicing. Have you ever done something for the first time, without prior knowledge and been able to achieve success? If so, you’re truly unique. Most humans find themselves meeting new challenges with a series of frustrations …

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#1036 Activity vs Productivty 2:22

1M ago2:22

2:22

When it comes to marketing, it's easy to focus on activity. Just create a list of tasks and check them off as you complete them: Write five blog posts ✔ Send an e-newsletter ✔ Post status updates on Facebook and LinkedIn ✔ Schedule ads ✔ Create a landing page ✔ Send postcards ✔ Make phone calls ✔ As you check things off your list, you feel good abo…

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#1035 The Art of Asking for a Testimonial 10:34

1M ago10:34

10:34

If you’re looking to harness the power of testimonials for your business, this conversation with Danielle Klemm, a positioning and funnel strategist, is packed with insights. She packed so much information into the short conversation: Here are just a few highlights. There is a structure to a great testimonial Testimonials should follow a story stru…

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#1034 Marketing Automation Basics 11:52

1M ago11:52

11:52

Seven years ago, I chatted with Luke Magsamen, who was a member of the Roundpeg team at the time, about marketing automation. While tools have changed, the strategies we discussed are as relevant today to help you keep a business running smoothly, even while you sleep. Here are some key points from our discussion: Automated Messaging: Automated ema…

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From Child Actress to Modern Marilyn: Erin Gavin's Musical Journey 1:00:08

22d ago1:00:08

1:00:08

Ever wondered how a childhood actress transforms into a mesmerizing Marilyn Monroe? Join us on this captivating episode of Music Junkies, where we sit down with the incredibly talented Erin Gavin. From her high school experiences and early crushes to the unforgettable melodies of U2 that accompanied her upbringing, Erin shares her heartfelt journey…

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#1033 What's In a Name? 1:54

1M ago1:54

1:54

Over the years, I have had the opportunity to work with start-ups, as they look for name for their new business or product. The process is rarely easy, but always interesting. The process should start with a look at the ultimate customer and the unique elements of the solution being presented. Even in traditional industries, looking for a unique tw…

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#1032 Build Trust with Virtual Events | Michael Tucker 10:48

1M ago10:48

10:48

One of the things that happened during Covid was that virtual events exploded. And today, even as we return to in person activities, there is still a place for virtual events in your marketing. That was the topic I dove into with Michael Tucker. Here are some key points from the interview with Michael Tucker about virtual events: Building Trust and…

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#1031 Be a Much Better Public Speaker | Brenden Kumarasamy 11:05

1M ago11:05

11:05

In this conversation from our archive, I had a chance to talk with Brenden Kumarasamy from MasterTalk. Brenden shares practical tips to enhance communication and public speaking abilities. Here are four simple exercises you can add to your daily routine. Random Word Exercise: Pick a random word and create a 60-second presentation around it. This he…

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From Classical Roots to Rock Legends: Joel Hoekstra's Musical Journey 1:00:47

29d ago1:00:47

1:00:47

What happens when classical music meets rock and roll? Join us on Music Junkies as we chat with the extraordinary Joel Hoekstra, a guitarist whose vibrant journey spans from the classical influence of his accomplished musician parents to the electrifying world of rock music. Joel shares the pivotal moments that defined his career, from being inspir…

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#1030 Social Media is Like a Singles Bar 1:10

1M ago1:10

1:10

Social media is a lot like going to a singles bar. You’re going to meet a lot of nice people and have some interesting conversations. But at the end of the day your goal is to bring your date home. In the world of digital marketing home is your website and your email list. This is where you can have that great one on one conversation without all th…

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#1029 Display Advertising | Debra Bowers 11:40

2M ago11:40

11:40

I enjoyed the time I spent with Deborah Bowers, a seasoned marketing expert, to discuss the essentials of digital advertising for small businesses. Here are a few key points from our conversation: Importance of Digital Advertising: Deborah emphasizes the necessity of incorporating paid advertising alongside organic marketing to reach a wider audien…

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#1028 Avoid the Social Media Overwhelm | Andrea Jones 11:18

2M ago11:18

11:18

Do you feel overwhelmed by social media if you do you're not alone but I've got some good news for you because there are things you can do to manage the chaos and make the time you're spending on social media productive. Our guest, Andrea Jones explains one of the challenges with social media is that it's a mixture of our business and our personal …

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#1027 Free Kittens 3:03

2M ago3:03

3:03

The internet is fueled by cats. Cute cats, funny cats, grumpy cats, cat photos and cat videos. It's cats, cats, cats, all day long. I'm actually okay with that because I like cats. We even had two cats, Clyde and Truman who lived Roundpeg and if you followed us on social media you would see them regularly featured. Clyde even had her own Facebook p…

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#1026 Take a Closer Look at Your Website | Monica Pitts 11:16

2M ago11:16

11:16

Monica Pitts, founder of MayeCreate Design and host of the "Marketing with Purpose" podcast brought her energy and humor to this conversation about your website. Like me, she considers it a critical part of your overall marketing. Authenticity and Realness: She emphasizes the importance of using real images instead of stock photos and writing websi…

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#1025 Simple SEO Tips | Meg Casebolt 11:11

2M ago11:11

11:11

I know you think we’ve talked SEO to death, but the field keeps changing and there are different approaches. My guest Meg Casebolt explains many people think think SEO is incredibly complex and you need to have an expensive team come in to fix your website for it. They also assume you must produce boatloads of content to be successful. She doesn’t …

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#1024 Prince Charming - And the Search for the Perfect Marketing Solution 1:32

2M ago1:32

1:32

I'm sure you're familiar with the story of Prince Charming. He went trudging through his kingdom carrying a shoe looking for the prefect girl. He tried it on multiple people until he finally found his one true love. Well, that's a fairy tale but it has real applications for your marketing. In a way you have to be like prince charming. You have to g…

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#1023 Be a Podcast Guest | Jamie Atkinson 11:29

2M ago11:29

11:29

Your audience is out there. The people that are just dying to work with you. The problem is they don't know you exist. Being a guest on a podcast can help those ideal clients get to know you. My guest, Jamie Atkinson, shared some great tips on how you can be invited to be a guest on more podcasts. Podcasting for Visibility: Podcasting provides an e…

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#1022 Build Trust with Email 11:48

2M ago11:48

11:48

If you missed my conversation with Jeff Felton about using email to build trust with prospects, take a few minutes to listen now. Most people think about email marketing as a sales tool. But my guest, Jeff Felten thinks it is so much more. Email can play a valuable role as a way to build trust and relationships with your audience. Trust is the Curr…

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#1021 Let AI Summarize 2:01

2M ago2:01

2:01

A few weeks ago, I dropped a quick marketing tip about creating less content. That advice might seem counter intuitive when you are engaged in the battles of the content wars. But the trick is finding ways to expand your content. I shared some suggestions on how repurpose your content instead of reinventing the wheel. Now, I have one more suggestio…

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#1020 Stop Wasting Money on Marketing | Sara Nay | Duct Tape Marketing 11:29

2M ago11:29

11:29

Business owners often tell me they know some of their marketing is working they just don't know which part. So as a result, they waste a lot of money on the wrong types of marketing. So I invited Sara Nay, of Duct Tape Marketing to join me for a conversation about how business owners can stop wasting money. She had some great tips. Strategic Approa…

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#1019 The Marketing Flywheel | Josh Ramsey 12:49

2M ago12:49

12:49

A flywheel, builds energy, as you push it slowly over time it gets faster and faster and faster. A marketing flywheel will do that as well. With consistent action, the marketing flywheel will deliver more and more results. In this conversation from our archive, Josh Ramsey explains the Marketing Flywheel revolves around three pillars. Building Last…

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Drummer & Voddy Swiller with BIF NAKED Drummer Chiko Misomali 34:59

2M ago34:59

34:59

Feel the drumbeats of life's great symphony with the rhythm maestro, Chiko Misomali as he joins me on the latest Music Junkies episode. As someone whose musical heartbeat has fueled the likes of Biff Naked and resonated in games and commercials, Chiko brings a playlist that's the soundtrack to his life's milestones. We kick off reminiscing about ou…

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#1018 Half Baked Marketing Ideas | Marketing Minute 3:52

2M ago3:52

3:52

I love working with entrepreneurs. They’re excited and enthusiastic and their energy is contagious as they talk about their great idea. Unfortunately, I often have to tell these amazing people I can’t help them because excitement and energy is not enough to make a business successful. Usually it’s because their idea is only half-baked. There’s a go…

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#1017 - Working on your business 24/7 is not the way to succeed | Joey Drolshagen 11:37

3M ago11:37

11:37

If you are like many small business owners, you're probably laying awake at night worrying about your business, working all day long and in your spare time, thinking about your business Well, according to Joey Drolshagen that's not the way to get ahead. He suggests: Mindset Shift: From the traditional notion of hard work to a more strategic approac…

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#1016 Tell Stories About Your Best Day | David Hutchens 10:10

3M ago10:10

10:10

I love to tell stories. Not only because they’re fun, but because they’re great for business. That’s why I was excited to sit down with master storyteller, David Hutchins a few years ago. If you missed the conversation back then, here's you chance to learn more about storytelling. The Power of Stories: Stories create connection and belief, which le…

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Nightmare Dates: Avoiding the Dating Disaster with Mss Francois 1:06:49

3M ago1:06:49

1:06:49

Ever wondered how losing your job could be the best thing that ever happened to you? Today on Music Junkies, we have the hilarious Ms. Francois sharing her unique perspective on social media fame and unconventional careers, including her uproarious take on getting fired and the unexpected twist of using Instagram to gain sympathy and followers. We …

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#1015 I Still Love Email | Lorraine Ball 1:35

3M ago1:35

1:35

I love email . It is not that I love getting email in my inbox. But I love email as a marketing tool. There are a lot of people who say things like "email doesn't work" or "it's passe" They argue there are all sorts of other tools. you can use that are so much more effective. Well, I agree, other tools do exist, but there are some things email does…

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#1014 Backlinks - What Are They and Do You Need Them? | Brandon Leibowitz 10:32

3M ago10:32

10:32

In life you are often judged by the company that you keep. The same is true online, your reputation is influenced by who you run with and the clubs to which you belong. You demonstrate those connections through backlinks. What are backlinks? How do you get them? Why do you need them? Those are just some of the questions I asked Brandon Leibowitz Wh…

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#1013 Build an Amazing Life | Nicole Bandes 10:10

3M ago10:10

10:10

From my archive: When you started your business you probably assumed that sooner or later you would get around to building a life to go with it. According to guest Nicole Bandes, that is not necessarily the best way to approach things. She believes you can actually build a successful business around your amazing life. Here are a few of the key poin…

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Behind the sense a Hollywood love story with Brianne Davis 58:04

2M ago58:04

58:04

If the glitz and glamour of Hollywood, combined with the raw undertones of sex, love, and addiction intrigue you, then you're in the right place. Today, we're thrilled to have the entertainment industry's dynamo, Brianne Davis, in our musical hot seat. She's on board to peel back the curtains on her journey, from creating a playlist for her bestsel…

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#1012 Natural Language 1:26

3M ago1:26

1:26

One of the most common mistakes business owners make is thinking that there’s some single magic key word or phrase that they must dominate. But that just isn’t how search works anymore. Why? Because today, people are more likely to use natural language as they type or dictate to Siri. So instead of typing a short phrase like furnace repair, they’re…

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#1011 Marketing is Like Dating - It Takes Time to Build a Relationship 10:58

3M ago10:58

10:58

Client relationships are just that, they are relationships. While you hope that every new clients is in it for the long haul, we've all had those clients that we wanted to break up with. So as you are looking for your next client relationship, maybe you need to think about it like a date. Jennifer Tamborski, a seasoned digital marketing strategist,…

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#1010 Challenge Every Assumption From Our Archive with David Siegel 11:06

3M ago11:06

11:06

For many of us, the Covid pandemic feels like ancient history as our lives and businesses have gone back to normal. But for some companies, there is no going back. That's the case for Meetup.com. In late 2022 I had a chance to chat with David Siegel, founder of Meetup and how they completely turned their business on it's head during the pandemic. H…

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Leather, Lace and Fire. The Tales of Raw Love 55:25

3M ago55:25

55:25

When the pulsating beats of DJ Raw Love first filled my ears, I knew we were in for an electrifying journey. Chrisanna a New York Times bestselling author turned pro bodybuilder, now spinning the decks with a flair that's hard to ignore, graces our show with tales of her leap into the music scene. Her hit song, a beacon of her love story, reflects …

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#1009 AI Makes Stuff Up 1:24

3M ago1:24

1:24

When it comes to using AI for your marketing, I am reminded of the Russian proverb - Trust, but Verify. It rhymes in Russian... But it makes sense in any language. When you are thinking about using AI, remember that sometimes, AI will make up information to answer a question. There are some really alarming instances where someone used AI. They even…

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#1008 Profitable Partnerships | Robin Waite 12:39

3M ago12:39

12:39

It was a real treat to have Robin Waite back in the guest chair. A business coach and public speaker, Robin share a success story about one interview that lead to 1,500 leads and over £150,000 (approximately $180,000) in business revenue. His story underscores that the journey to overnight success often involves months or years of effort, intention…

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Lorraine Ball Podcasts

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