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#1038 Build Your Online Brand | Jason Barnard

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Manage episode 431883692 series 2370223
Content provided by Lorraine Ball. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lorraine Ball or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

I had a great conversation with Jason Barnard ( @jasonmbarnard ) about online branding. Importance of Brand SERPs:

One of the standout points Jason emphasizes is the critical role of Brand Search Engine Results Pages (SERPs). He explains how they reflect a brand's online reputation and visibility, and why businesses should prioritize optimizing their Brand SERPs for better recognition and credibility.

Knowledge Panels: Jason delves into the significance of Knowledge Panels, those information boxes that appear on the right side of Google's search results. He discusses how they can enhance a brand's authority and trustworthiness, offering tips on how to get your brand featured in these panels.

AI and Future Trends: The conversation also touches on the impact of artificial intelligence in digital marketing. Jason shares his thoughts on future trends, suggesting that AI will continue to shape the industry in exciting and unexpected ways, influencing how brands interact with their audiences.

Personal Branding: Lastly, Jason talks about the power of personal branding in the digital age. He offers practical advice on building and maintaining a strong personal brand, emphasizing its importance for professionals looking to stand out in a crowded marketplace.

If you’ve enjoyed this conversation sign up for a weekly newsletter get links to episodes you might have missed and other resources for your business https://morethanafewwords.com/avoid-fomo/

  continue reading

998 episodes

Artwork
iconShare
 
Manage episode 431883692 series 2370223
Content provided by Lorraine Ball. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lorraine Ball or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

I had a great conversation with Jason Barnard ( @jasonmbarnard ) about online branding. Importance of Brand SERPs:

One of the standout points Jason emphasizes is the critical role of Brand Search Engine Results Pages (SERPs). He explains how they reflect a brand's online reputation and visibility, and why businesses should prioritize optimizing their Brand SERPs for better recognition and credibility.

Knowledge Panels: Jason delves into the significance of Knowledge Panels, those information boxes that appear on the right side of Google's search results. He discusses how they can enhance a brand's authority and trustworthiness, offering tips on how to get your brand featured in these panels.

AI and Future Trends: The conversation also touches on the impact of artificial intelligence in digital marketing. Jason shares his thoughts on future trends, suggesting that AI will continue to shape the industry in exciting and unexpected ways, influencing how brands interact with their audiences.

Personal Branding: Lastly, Jason talks about the power of personal branding in the digital age. He offers practical advice on building and maintaining a strong personal brand, emphasizing its importance for professionals looking to stand out in a crowded marketplace.

If you’ve enjoyed this conversation sign up for a weekly newsletter get links to episodes you might have missed and other resources for your business https://morethanafewwords.com/avoid-fomo/

  continue reading

998 episodes

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