Each week we talk with those who have succeeded and inspired in the world of software. How they did it, what advice they have, and what's coming in the future with new innovation. All aimed at helping you generate more leads, close more new customers, and Scale Your SaaS.
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Tune into the Practical Founders Podcast with host Greg Head for weekly in-depth interviews with founders who have built valuable software companies--without big funding.
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Welcome to Growth Leap, a Stun and Awe podcast that looks into how business builders design and grow their companies for performance and impact.
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Everyone is looking for help in sales, yet so few are willing to give it unselfishly. Richard Harris and Scott Leese have teamed up to bring their best advice from their own life experiences, real-world job experiences, and what they see sales reps and leaders do right and, equally, do wrong so you can be the best at your craft as well. And yeah, there will be the occasional surf story.
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Every week, Inc 500 Serial Entrepreneur Jeff Durso interviews brave founders, uncovers their epic stories, and elicits profound insights about what has helped them achieve breakthroughs in their business.
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Embark on a journey to success with the Startup Founder Roadmap, your go-to guide for navigating the challenging yet rewarding world of startups. Whether you're a seasoned entrepreneur or just launching your first venture, this podcast is your compass for building, growing, and leading a thriving startup company. Join us for insightful solo episodes where we break down essential startup concepts in our "Startup Definitions" series. From understanding the nuances of Minimum Viable Products to ...
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B2B SaaS and Cloud founders, CEOs, and Go-To-Market operating executives share their journey as they scaled their business from $0M ARR to $100M and beyond. The guests share their insights on measurements of success, performance metrics, and benchmarks they use to guide and inform their decision-making and growth journey.Guests include founders and CEOs of amazing success stories such as LinkedIn, DocuSign, Marketo, Gainsight, Salesforce Commerce Cloud, ringDNA, InsightSquared, Cloudera and ...
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Ever wondered how to navigate the rocky terrain of building and scaling a SaaS business? SaaS expert Matt Wolak joins us to share his remarkable journey from the early days of SaaS to multiple successful exits. Matt opens up about the unique challenges he faced and how perseverance, mentorship, and adaptability became his guiding principles. Discov…
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S5E23 - Matt Wolach - Stop blaming the macro economic situation on poor revenue.
41:29
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Matt Wolach joins us on the Surf and Sales podcast to discuss why the best products have the worst sales motion. How hating to lose is better than wanting to win. What are you waiting for? Time to reserve your spot at www.surfandsales.comBy scott leese, matt wolach, richard harris
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S5E24 - Meshell Baker - the value of vocalizing frustration vs being negative
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BAM! This episode will leave you craving more of Mesheel Baker! Her wisdom is amazing and she is the master of inspiration. Here's a few nuggets to wet your whistle. Recognizing something that feels impossible and exhilerating at the same time is something to focus on. Chaos is merely an illusion. And your circumstances are external and temorary, y…
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#100: She Scaled Her Software App as a Successful Franchised Service Business – Erin Fletter
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Erin Fletter had a long career in the restaurant business before starting an after-school enrichment program to teach kids how to cook at her daughters’ school in 2011. Her cooking program became popular, and she improved and expanded it to become a paid program called Sticky Fingers Cooking. Soon, she had a sizable business with over 100 chef-inst…
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323: How to be the #1 Choice in Your Industry - with Frank Husmann
25:59
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EPISODE SUMMARY In the recent episode of Scale Your SaaS, host and B2B Matt Wolach had a compelling conversation with Frank Husmann, CEO & Founder of Maxiality, an ex-SaaS founder turned authority marketing expert. Frank shared valuable insights on how B2B SaaS leaders can leverage their expertise to become industry authorities and drive business g…
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#99: What VCs Don’t Tell Founders About Raising Funding (Part 2 of 2) – Greg Head
31:44
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In this second of two episodes, Practical Founders Podcast host Greg Head discusses the next five important things venture capital investors don’t tell new SaaS startup founders. Greg emphasizes that VCs invest in very few businesses and seek big wins. He highlights the importance of understanding the game of venture capital funding and the alterna…
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322: The Seller’s Journey - with Richard Harris
34:03
34:03
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EPISODE SUMMARY In today’s rapidly evolving software sales environment, mastering the art of sales is more crucial than ever. This week on "Scale Your SaaS," host Matt Wolach and guest Richard Harris, founder of The Harris Consulting Group and a renowned sales influencer, discuss innovative approaches to selling that can significantly enhance your …
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S5E22 - Archie Hollingsworth of Fyxer.ai - From farming to tech entrepreneur
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Archie joins us on the Surf and Sales podcast to discuss the mistakes you will make on your start-up ideation journey. He also gives the best advice on how to find the right thing to focus on as you build your start-up idea or side hustle. What are you waiting for? Time to reserve your spot at www.surfandsales.com…
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#98: What VCs Don’t Tell Founders About Raising Big Funding (Part 1 of 2) – Greg Head
27:51
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In this episode, Practical Founders Podcast host Greg Head discusses the most important things venture capital investors don’t tell new SaaS startup founders. He emphasizes that VCs invest in very few businesses and are looking for big wins. Greg highlights the importance of understanding the game of venture capital funding and the alternatives ava…
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321: How to Quickly Spin Up a Quality Engineering Team - with Matt Watson
26:52
26:52
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EPISODE SUMMARY In a recent episode of Scale Your SaaS, Matt Watson, CEO and Founder of Full Scale, shared his journey from being a customer to leading a successful outsourcing company with host and B2B SaaS Sales Coach Matt Wolach. Matt's insights provide valuable lessons for entrepreneurs, especially those in the SaaS industry. PODCAST-AT-A-GLANC…
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S5E21 - Lexy Franklin - Deciphering the wisdom from the noise
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42:49
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Lexy Franklin of Sidebar joins us on the Surf and Sales podcast to discuss the next evolution of communities. He goes deep on helping people realize that the problems you solve in life and business of your career are interdisciplinary and cross-functional. What are you waiting for? Time to reserve your spot at www.surfandsales.com…
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#97: Bootstrapped Auto Dealer Software and Sold to Private Equity Buyer – Mike Trasatti
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Mike Trasatti spent 10 years in the automotive dealer software business before he found an auto dealer in Iowa who had built is own complete software system. They partnered up in 2008, and Mike became the first CEO of the spinout software company, DealerBuilt. DealerBuilt grew slowly as a bootstrapped startup in a market full of large incumbent com…
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Scaling eCommerce with YouTube Ads: Christian Hoppe’s Proven Approach
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Send us a Text Message. On this episode of the Growth Leap Podcast, I chat with Christian Hoppe, co-founder of Forwrd Agency. This digital marketing agency has cracked the code for driving revenue for sustainable e-commerce brands with YouTube ads. With over 15 years of experience in digital marketing and advertising, Christian shares how he discov…
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320: LinkedIn Do’s and Don’ts - with Donald Kelly
29:10
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EPISODE SUMMARY In the fast-paced world of software sales, finding innovative ways to connect and engage with potential clients is paramount. Recently, I had the pleasure of featuring Donald Kelly, Founder and Chief Sales Evangelist at The Sales Evangelist on the show. Donald’s journey, insights, and strategies offer a masterclass in sales evangeli…
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Chris Caldwell joins us on the Surf and Sales podcast to discuss how you are showing up, why you are showing up and understanding your own internal wobble and how to adjust. And he explains why teachers are the best sales superstars. What are you waiting for? Time to reserve your spot at www.surfandsales.com…
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#96: Expert Explains Payments Monetization For Your SaaS Business - Brian Abernethy
58:22
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Brian Abernethy, founder of Utopaya, is an expert in helping SaaS leaders navigate the complicated process of adding payments monetization to their product offerings and business strategies. With a long history in the payments industry, Brian has worked with hundreds of early-stage SaaS leaders and their investors to optimize their payments strateg…
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319: Is a Fractional Sales Leader Right for Me? - with Mike Malloy
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EPISODE SUMMARY Software companies are increasingly looking for innovative ways to scale their operations while maintaining flexibility and cost-efficiency. Enter Mike Malloy, founder of Malloy Industries Consulting Group. With over 15 years of corporate experience and a stellar track record, including helping entrepreneurs secure deals on the popu…
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S5E19 - RyanfromDetroit - How do we prospect into the Fortune 100
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Ryan French from Pigment joins us on the Surf and Sales podcast to discuss a multitude of things including the right character and drive to find the full-cycle AE's who know how to prospect into the Fortune 100. And how he had to knock-down the door of tech sales when nobody would give him a shot. What are you waiting for? Time to reserve your spot…
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#95: Bootstrapped, Scaled, and Sold a SaaS-like Tech-Enabled Services Business
1:08:28
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Jeff Corn is the co-founder and former CEO of Virtuance, one of the US's leading real estate photography and marketing providers. In 2010, Jeff was in the real estate investment business and wondered why it took $10,000 and nearly a month to get professional photos for new listings. He and a cofounder started taking photos to serve busy real estate…
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Building a Business on Your Terms: Melissa Kwan on Bootstrapping and Webinar Automation
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Send us a Text Message. In this episode, I had the pleasure of speaking with Melissa Kwan, co-founder and CEO of eWebinar. eWebinar is a platform that automates webinars using prerecorded videos. Melissa is a three-time bootstrap founder, digital nomad, and host of the Profit Led Podcast. As an entrepreneur, she's driven by her desire to create a b…
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318: How to Grow Revenues with Great Account Management - with Alex Raymond
28:53
28:53
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EPISODE SUMMARY In 2024, the software industry is experiencing what I like to call "The Big Squeeze." Sales leaders and Chief Revenue Officers (CROs) are being asked to achieve more with fewer resources. Goals and quotas remain unchanged, but teams are shrinking, leads are drying up, and customers are less responsive. This pressure cooker environme…
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S5E18 - Vivek Nanda - Attention, Affinity, and Action
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43:54
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Vivek Nanda Chief Growth Officer at SwiftShift joins us and drops some amazing wisdom around sales, marketing, and building an audience that converts to customers. Highlights include his vision that sales and marketing are twin siblings in B2B, working closely together. And how he has grown his newsletter to be much more than just a newsletter incl…
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#94: Practical M&A Advisor Explains SaaS Valuations and Acquisition Trends – Adam Haynes
55:36
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Adam Haynes is a managing director at GLC Advisors, an M&A advisory firm that helps bootstrapped founders to successfully sell their companies. The software advisor team at GLC has been working with practical software founders for over 15 years and has completed over 100 software transactions. In this expert interview, Adam shares: What has changed…
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317: On Startup Mistakes, Successes, and $82M in Funding - with Ozan Unlu
27:10
27:10
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EPISODE SUMMARY In this week’s episode of Scale Your SaaS, Ozan Unlu, founder and CEO of Edge Delta, shared insights into his journey and the innovations driving his company with host and B2B SaaS Sales Coach Matt Wolach. With a background that spans leadership roles at tech and aerospace giants like Microsoft, Boeing, and Sumo Logic, Ozan's expert…
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Haris shares his journey from AE to entrepreneur building The Sales Daily. In less than 6 months he's built one of the most popular and most helpful sales newsletters in the industry. What are you waiting for? Time to reserve your spot at www.surfandsales.com coming in November 2024
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S5E16 - Chris Horton - What's working in outbound in 2024
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Chris Horton from Bill.com joins us to discuss how and why the old school calling and emails are simply not enough, and what actually works. He even goes deep on what leaders can do to support their team in their real life and how that affects performance. What are you waiting for? Time to reserve your spot at www.surfandsales.com…
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Untrapping Product Teams with David Pereira: Insights on Product Management and Innovation
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Send us a Text Message. David Pereira is CEO of Omoco and a seasoned product leader with 15 years of experience, primarily in the digital product development sphere. David shares his journey from a software engineer to a leading role in product management, and now as the CEO and CPO of Omoco, a company innovating in the maritime industry with a use…
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#93: SaaS Sales Coach Shares How to Improve Your Demo Close Rate – Matt Wolach
47:22
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Matt Wolach spent 15 years as a successful SaaS account rep, sales leader, and software founder before becoming a SaaS sales coach for early-stage B2B SaaS companies. He has worked with over 250 SaaS founders and sales leaders worldwide to improve their close rates and create repeatable sales systems quickly. In this episode, Matt shares: How B2B S…
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316: Go from Startup to Unicorn - with Jason Radisson
26:40
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EPISODE SUMMARY In the dynamic world of business, where innovation is the lifeblood of success, it takes a special kind of vision and determination to carve out a niche that truly makes a difference. In this episode of Scale Your SaaS, Jason Radisson, CEO and founder of Movo, shared insights into his entrepreneurial journey with host and B2B SaaS S…
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S5E15 - Brian Schwartz - What it takes to become an enterprise sales rep
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Brian Schwartz joins us and discuss the specific skills necessary to create and move all the parts of a very large enterprise deals. Everything from growing your career into a true enterprise role. What are you waiting for? Time to reserve your spot at www.surfandsales.comBy richard harris, scott leese, brian schwartz
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#92: Bootstrapped Integration Platform Growing Faster by Niching In and Doubling Down – Charlie Alsmiller
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Charlie Alsmiller is the founder and CEO of APIWORX, a powerful integration platform for mid-sized ecommerce companies. He is an experienced practical founder who has created and grown several software companies. His first venture was VC-funded and shut down quickly in 2001. His next software ventures were bootstrapped with funding from services re…
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315: Proven Ways to Acquire and Keep Customers for Life - with Richard Weylman
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EPISODE SUMMARY In the ever-evolving world of SaaS, where personal touch and customer satisfaction are critical, it's essential to grasp the nuances of customer experience and relationship management. I was thrilled to chat with Richard Weylman, a distinguished business consultant and Hall of Fame keynote speaker this week. Richard offered invaluab…
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Listen in as I share the crucial art of the pivot, a strategy that can be the saving grace for startups struggling to gain traction. Pivoting isn't about giving up on your dreams—it's a savvy maneuver to shift gears and tackle a new problem with more promise. In this chapter, I open up about my own journey, revealing how altering my podcast agency'…
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S5E14 - Candace Taber - Sales Leadership, Enablement, and Management
35:37
35:37
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Candace Taber joins us on the Surf and Sales podcast to discuss how we get better at using our time to make real impact in your role, meetings, and coaching. Understanding the difference between daily stand-ups and 1:1s. What are you waiting for? Time to reserve your spot at www.surfandsales.comBy scott leese, richard harris, candace taber
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#91: How AI Is (and Isn’t) Changing the Game for Practical SaaS Founders – David Evans
1:04:33
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David Evans, the managing partner of Sentiero Ventures, a seed fund focused on AI-focused software startups. David discusses the role of AI in software development and the opportunities it presents for practical SaaS startups. He shares his journey with AI and predictive modeling in his previous companies and the key factors he looks for when inves…
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Elevating Your Business Value and Mastering Your Exit Strategy with Brian from X10 Ventures
34:59
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Unlock the potential to escalate your business's worth and prepare for a profitable exit strategy with the guidance of Brian from X10 Ventures, a virtuoso in business scaling and acquisitions. Our conversation with Brian is a journey through his remarkable experience in taking a family-owned packaging company from $40 million to a staggering $60 mi…
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Listen in as we unwrap the freemium business model, a strategy that's not just for SaaS companies but for a broad range of industries looking to attract and convert customers. We share insights on how offering basic services for free can be a game-changer in not only software but also in coaching and agency services. Through real-world examples lik…
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314: How to Get Your Startup Early Traction - with Graham Curry
27:41
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EPISODE SUMMARY Launching a software startup is like embarking on a journey into the unknown, with twists and turns that can often be as exhilarating as they are daunting. Graham Curry, founder of Handicaddie, shares his insights from the rollercoaster ride of startup life, offering valuable lessons for fellow founders and aspiring entrepreneurs wi…
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S5E13 - Dave Kennett - The Sales Manager's Role is On It's Way Out The Door
35:31
35:31
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Dave Kennett joins us on the Surf and Sales podcast to discuss the future of sales coaching. Where are we now and what is it going to be like in the future. What are you waiting for? Time to reserve your spot at www.surfandsales.comBy scott leese, richard harris, dave kennett
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Eric Grafstrom on Entrepreneurial Growth and Digital Transformation
37:19
37:19
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Embark on an entrepreneurial odyssey with me, Chris, as we navigate the high-stakes world of startups alongside seasoned veteran Eric Grafstrom. Imagine the rush of turning a bold idea into a flourishing reality – Eric knows it well and shares his rich tapestry of experiences, from the initial spark of innovation to the complex dance of scaling a b…
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Unlock the secrets to launching your startup with flying colors as we dissect a go-to-market strategy that doesn't bank on just a big budget or flashy PR. You'll get the lowdown on why a mix of content marketing, strategic partnerships, email outreach, and a strong social media presence can make your product irresistible to your ideal customer. We …
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313: Is Your Pricing Wrong? - with Dan Balcauski
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EPISODE SUMMARY In the bustling world of SaaS startups, where innovation is critical, and competition fierce, pricing strategies often hold the key to success or failure. It's a topic that can make or break a company, yet it's usually approached with more art than science. This week Dan Balcauski, founder of Product Tranquility, dove deep into the …
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S5E12 - Will Falkenborg - Cutting Edge SDR Cold Calling and Prospecting
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Hot Dog Will Falkenborg a master SDR with the most creative approach to lead generation is massively unique and can be easily replicated without burning the process. Want to go to Costa Rica? Come to the next Surf and Sales event! www.surfandsales.com
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#90: Why Growth Equity is Practical Funding for Founders Who Are Scaling Up Efficiently – Phil Dur
1:04:11
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Phil Dur is cofounder and managing partner of PeakSpan Capital, a growth equity investment firm that works with bootstrapped SaaS founders who are scaling up to become sizable market leaders. Phil has been funding capital-efficient software founders for over 20 year and has served on 45 boards with those companies. In this expert podcast interview,…
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Scaling Success: Acquiring and Engineering Growth in Micro SaaS with Kjael Skaalerud
54:27
54:27
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Send us a Text Message. I had the pleasure of speaking with Kjael Skaalerud, seasoned sales executive, investor, and President of Skaling Ventures. He has found success in acquiring and growing micro SaaS companies. Kjael's contrarian approach focuses on small, profitable, and enduring businesses rather than chasing larger, venture-backed companies…
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312: How to Win with Twitter Ads - with Chris Orzechowski
25:35
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EPISODE SUMMARY In a world dominated by social media giants like Meta’s Facebook and Instagram, a new player has emerged on the advertising scene, promising untapped potential and unprecedented opportunities for software business growth. Enter Xvertising – the launch of Twitter ads, a platform often overlooked yet brimming with potential for those …
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S5E11 - Aaron McReynolds - Empowering the Individual Sales Person
40:12
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The hardest part of sales leadership is figuring out the balance of managing the team and coaching the individual. We go deep with Aaron from Alysio on this topic and many tactics discussed on solving the motivation and management question for sales leadersBy Scott Leese, Richard Harris, Aaron McReynolds
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#89: Scrappy Bootstrappers Grew Up to Be the Enterprise Leader in Their Market - Joe McMenemon
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Joe McMenemon and his college roommate, Brendan, knew they wanted to start a business together. They had run their college fraternity chapter and saw the problem of managing members and collecting payments. So they lived frugally and built a software solution for fraternities and sororities to solve this problem. ChapterSpot grew slowly over severa…
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311: How to Avoid Wasteful Marketing Spend - with Eric Dodds
28:18
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EPISODE SUMMARY Success hinges on more than just having a great product. It's about understanding your market, effectively communicating your value proposition, and aligning internal teams toward a common goal. This week’s Scale Your SaaS episode focuses on avoiding wasteful marketing spend. With host and B2B SaaS Sales Coach Matt Wolach, head of p…
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#88: Persevered to Find a Scalable Niche in a Crowded Software Market – Jeromy Wilson
57:49
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Jeromy Wilson spent over ten years in the software business as a product management leader working for PE-owned and VC-funded software companies. When he decided to start his own software company, he focused on serving public libraries, like his father, who had created a successful library automation software company called Dynix. Jeromy is the fou…
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