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S5E18 - Vivek Nanda - Attention, Affinity, and Action
Manage episode 420536542 series 2627292
Content provided by Richard Harris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Richard Harris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Vivek Nanda Chief Growth Officer at SwiftShift joins us and drops some amazing wisdom around sales, marketing, and building an audience that converts to customers. Highlights include his vision that sales and marketing are twin siblings in B2B, working closely together. And how he has grown his newsletter to be much more than just a newsletter including demand creation, audience building, and the new "Attention, Affinity, Action" framework.
419 episodes
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Manage episode 420536542 series 2627292
Content provided by Richard Harris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Richard Harris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Vivek Nanda Chief Growth Officer at SwiftShift joins us and drops some amazing wisdom around sales, marketing, and building an audience that converts to customers. Highlights include his vision that sales and marketing are twin siblings in B2B, working closely together. And how he has grown his newsletter to be much more than just a newsletter including demand creation, audience building, and the new "Attention, Affinity, Action" framework.
419 episodes
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Similar to Surf and Sales
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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continue reading
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continue reading
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