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The Film Scorer

Nicholas Marcus

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The Film Scorer Podcast features a wide array of long-form interviews with film composers, including up-and-comers, established veterans, and everybody in between. Hear first-hand from masters of the craft about the film scoring process, see behind-the-scenes, and learn all about the art of film and film music.
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As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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show series
 
Unlock the secrets to boosting your online visibility and making your brand irresistible with Google Knowledge Panels. I sat down with digital marketing expert Dennis Yu to uncover the transformative power of social media signals in search results. Learn how genuine customer engagement and user-generated content can elevate your Google-ability and …
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A lot is being said about how to best use AI in your marketing, but there is one thing that needs to be said: ChatGPT is all about democratizing the use of AI. While understanding how to "prompt" an AI chatbot is important, what is more important is imagining the many different ways in which you can use this technology to help you work faster and/o…
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Today we dive deep into the world of personality-led growth and brand building with our special guest, Andy Lambert, co-founder of ContentCal and Senior Product Manager at Adobe Express. In this episode, we explore the crucial role of understanding customer pain points, especially in the realms of remote work and inside sales. Throughout the episod…
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Can rethinking your approach to social media scheduling drastically improve your engagement? Find out as I challenge the conventional reliance on scheduling tools and advocate for a more hands-on, direct engagement strategy. Today's episode is all about rethinking a common tool in our digital marketing toolbox: the social media scheduler. Inspired …
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Today I have a fascinating discussion lined up for you as I sit down with marketing expert and founder of Duct Tape Marketing, John Jantsch, to unpack the growing popularity of Fractional Chief Marketing Officers (fCMOs). John and I explore how the pandemic and the rise of remote work have accelerated this trend, enabling Fractional CMOs to collabo…
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In this episode we are diving into the secrets of maximizing LinkedIn for business growth. I introduces my new book, Maximizing LinkedIn for Business Growth: A Practical Guide to Building Your Brand and Driving Results, which officially published on September 17, 2024. Whether you're a seasoned marketer, entrepreneur, or just looking to enhance you…
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Just because the podcast is between seasons and on a brief hiatus doesn't mean that the work stops. To keep me busy, I chatted with Brooke Blair and Will Blair (Blue Ruin, Green Room), the very rare sibling composer duo, about their latest score: Rebel Ridge. Rebel Ridge marks the fifth collaboration between the Blair Bros. and director Jeremy Saul…
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Welcome in the new year (and forget that it's already September) by hearing about some of the best and most notable film scores kicking off 2024, including Dune: Prat 2 by Hans Zimmer, Spaceman by Max Richter, and plenty more, both big and small. Remember: the show is still in hiatus between seasons, but hopefully this can hold you over a little bi…
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Unlock the secrets to mastering influencer marketing on TikTok with insights from Drew Moffitt, head of marketing at Kumospace. Discover how performance-based compensation and cutting-edge AI tools are transforming influencer campaigns, making them more effective and measurable. We explore how TikTok and influencer marketing became instrumental in …
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Today's episode dives deep into the realm of digital entrepreneurship and offers invaluable digital marketing advice for all digital entrepreneurs out there. I share insights from a conversation with a friend and consultant who published a book on entrepreneurship in Japan and is now looking to roll out a new course. This episode unpacks the fundam…
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Somewhat early on in The Film Scorer days, I did a few video reviews of film scores. The first was the 1974 score for Five Shaolin Masters, by the prolific Chinese composer Yung-Yu Chen. Given that the show is currently between seasons, there's a bit of time to kill (and I know you're all clamoring for new episodes), so I've decided to clean these …
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In today's episode I sit down with Nicholas Bruneau, a seasoned communications consultant and author of Engage with Impact, to discuss the transformative power of digital advocacy. Nicholas shares his vast experience working with organizations like the United Nations and the World Bank, offering practical strategies for raising awareness, engaging …
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Curious about optimizing your Instagram game? You'll love the insights I gained straight from an Instagram representative on maximizing growth and engagement. Learn the power of consistently posting Reels, engaging through carousels, and using the new "notify me" sticker on Stories to keep your followers hooked. I'll share tips on strategic hashtag…
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Are you struggling with delegation, holding yourself back from achieving peak success in your marketing and business ventures? In this episode of the Your Digital Marketing Coach podcast, I sit down with Dave Kerpen to unravel the secrets of mastering delegation. We'll explore how effective delegation, including outsourcing, can free up your time, …
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Ever wondered how to master digital-first marketing? Join me as we explore the transformative world of digital marketing in my latest episode! This week, I introduce my fifth book, Digital Threads: The Small Business and Entrepreneur Playbook for Digital-First Marketing. I literally do a reading of the introduction and first chapter of the book to …
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We've reached the end . . . of season 4. To commemorate the occasion, Daniel Hart (The Green Knight, A Ghost Story) joins The Film Scorer! Daniel is fresh off of scoring season 2 of Interview with the Vampire, which itself had its season finale only a couple of weeks ago. As such, Daniel and I spend a lot of the interview discussing his scores for …
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Unlock the full potential of your business with ecosystem-led growth strategies, as we explore the transformative power of partnerships and secure data sharing with Bob Moore, the pioneering force behind Crossbeam. Discover how powerful collaborations can elevate both B2B and B2C companies. In our conversation, Bob Moore takes us on a journey from …
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On today's episode, I'm excited to announce my bold new venture: the release of my 5th book, "Digital Threads." Inspired by Albert Einstein’s famous quote about insanity, I'm breaking the mold by launching this book on Kickstarter before bringing it to Amazon. Learn how to leverage Kickstarter to create buzz and drive engagement for your next big p…
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Meet Mellissa Green, also known as "Uniquely Abled," whose journey into content creation was fueled by her passion for podcasts and the need to stay connected during the COVID-19 pandemic. Mellissa's story is a powerful testament to resilience and the role digital platforms play in bridging gaps for those with impairments. This episode sheds light …
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As season 4 draws to a close, I'm joined by someone all of you should know: Viggo Mortensen (The Lord of the Rings, The Road)! One thing you might not know about Viggo - it was certainly news to me - is that he's also a musician, making a number of albums with famed guitarist Buckethead and even scoring a couple films, including his latest director…
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Are you ready to unlock the secrets of creating short-form videos that captivate and engage? Today's episode is dedicated to the game-changing world of short form video editing. In this episode, I'll be sharing my hands-on experience with ten different video editing tools and revealing the standout performer—Opus Clip. We'll dive into its features,…
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Unlock new revenue streams and elevate your digital marketing game with my latest episode on direct-to-consumer (DTC) strategies. Promising to boost your e-commerce sales while slashing customer acquisition costs, this episode is packed with actionable insights. Join me as I sit down with Andrew Maff from BlueTuskr, who reveals the secrets to drivi…
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On the latest episode, I'm joined by Jason Graves! Jason is best known for a number of different video game scores, such as the Dead Space games, Tomb Raider, Far Cry Primal, and Moss 1 and 2, so it's no surprise that we spend much of our conversation talking about his latest game scores: Still Wakes the Deep and No Rest for the Wicked. They're two…
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Have you ever wondered how AI could revolutionize your marketing game? From my hands-on experiences with ChatGPT, discover how I turned 21 conversations with AI into actionable strategies for boosting productivity and content creation. This episode promises to arm you with practical tips on leveraging AI for your marketing, business, and even perso…
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Unlock the secrets to mastering digital marketing in my latest episode featuring an interview with the legendary Robert Rose. Robert is the guru on all things content marketing, but our conversation did not stop there. In this episode, Robert shares his journey from the dot-com boom to becoming the CMO of a startup, leveraging content to outshine i…
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Recently anointed Grammy winner Carla Patullo joins The Film Scorer podcast! While Carla has over thirty scores under her belt, she might be most known for her non-score album So She Howls, for which Carla won the Grammy for Best New Age, Ambient, or Chant Album earlier this year. Unsurprisingly, then, Carla and I spend a fair bit of time talking a…
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AI. It's not just a buzzword, it's a game-changer. But are you leveraging its full potential in your marketing strategy, or are you still just scratching the surface? Today’s episode is all about making the AI shift—learning how to work faster, smarter, and scale like never before. From optimizing your processes with AI-generated content to automat…
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In a Film Scorer first, a composer-director team joins the show! Composer Suvi-Eeva Äikäs & director Ben Steiner recently worked together on Ben's film Matriarch (which Ben directed and which Suvi scored). As such, we primarily talk about Suvi's score for Matriarch from both the director and composer perspectives (and with them each touching on sou…
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While 2023 ended several months ago, here at The Film Scorer it's only just happened. Tune-in to hear about some of the best film scores that rounded-out the year, included Poor Things by Jerskin Fendrix, Killers of the Flower Moon by Robbie Robertson, Godzilla: Minus One by Naoki Sato, and plenty more that you may not be quite as familiar with. Ke…
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Step into the future of digital marketing where customers reign supreme, and their journey is the map to your success. Join me as I unpack the power and necessity of customer-centric strategies with a special nod to the wisdom of Debbie Levitt, author of "Customers Know You Suck." Get ready to transform your marketing with insights into customer re…
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Embark on a journey through the bustling hub of the Content Entrepreneur Expo with me, as I peel back the curtain on the latest in digital marketing wizardry. This episode is jam-packed with transformative strategies and the latest trends that are shaping the digital marketing landscape. We’ll explore everything from the importance of understanding…
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Fresh off of scoring Evil Does Not Exist, composer Eiko Ishibashi joins The Film Scorer podcast! Evil Does Not Exist is Eiko's second collaboration with acclaimed director Ryusuke Hamaguchi, and the film itself actually stemmed from Eiko approaching Ryusuke regarding providing visuals for her live performance. Evil Does Not Exist grew out of that, …
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Unlock the full potential of your digital marketing strategy as I team up with Impact CEO David Yovanno to delve into the captivating world of creator partnerships. This episode promises to equip you with the wisdom to harness influencer magic and partnership alchemy, transforming how you connect with consumers and amplify your brand's authenticity…
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In today's episode, we're diving deep into the realm of pivots in digital marketing. From shifts in SEO practices to leveraging the latest in AI technology across social platforms, I share insightful updates and strategic advice to help you stay ahead of the curve. As the digital landscape evolves, so should our marketing strategies—whether it's th…
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To celebrate his first full-length tv series score, Gareth Coker joins The Film Scorer podcast! You video game fans in particular may know Gareth from his work scoring games like Ori, Ark, and Halo Infinite, but Gareth hasn't stopped there. Given that he's already scored the various Ark games, it's no surprise that he was tapped to score Ark: The A…
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Five-time Grammy winner Mike Post joins The Film Scorer podcast! A lot of you will probably be familiar with Mike already, who boasts one of the most impressive tv resumes of all time. For those of you that aren't, Mike's responsible for the two-note “dun-dun” sound in Law & Order, as well as themes and scores for shows like The Rockford Files, Hil…
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Last year's Winnie-the-Pooh: Blood and Honey drew a pretty divisive reception, but my favorite part, Andrew Scott Bell's score, rose above all the noise and discord. With Winnie-the-Pooh: Blood and Honey 2 about to release, Andrew joins me on The Film Scorer podcast. Unsurprisingly, Andrew and I spend a good chunk of the interview talking about his…
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Welcome to another enlightening episode of Your Digital Marketing Coach. I'm your host, Neal Schaffer, and today we're diving into the exciting world of marketing automation to help level up your digital business. Today we have a sponsored episode with our special guest, Amanda Northcutt of Level Up Creators, brings her extensive expertise in digit…
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Another year, another list of the ten "best" film scores, this time I'm running through 2023. These scores aren't presented in any particular order - I intended to go alphabetically, but instead ended up going by vibes instead, wherever the solo conversation took me. At the end of the day, even though these are described as the "best", they're real…
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Ready to take your digital marketing to the next level? In this episode, I dive deep into the connection between content creators, entrepreneurs, and small businesses. You'll learn not only the commonalities between these groups but also the valuable insights on how they can learn from each other. From the importance of thinking and acting like a b…
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Composer Tom Schraeder joins me for my first-ever in-person interview. Tom and I broke the ice by chatting for about an hour in my kitchen before heading downstairs and hitting record, and I think the comfort really shows up here. Tom has scored a number of horror films particularly, in addition to a long career as a folk musician, and we use both …
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In today's episode, we have an incredible guest who embodies the entrepreneurial spirit and digital savvy - Anthony Rosemond. Anthony, originally from France, took the bold step with his wife to open an online macaron shop in the US, crafting a delectable niche in the competitive world of French pastries. Anthony will delve into their journey from …
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I'm your host, Neal Schaffer, and today's episode is a special one that I'm particularly excited about. In the rapidly evolving landscape of digital marketing, AI tools have become indispensable for driving efficiency, effectiveness, and accuracy in our strategies. And I'm here to pull back the curtain on the AI tools that I personally rely on. In …
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Composer Emilie Levienaise-Farrouch joins the show! Emilie's latest score is for the film All of Us Strangers, a sort of romance-fantasy-supernatural film that I found absolutely moving. As such, we primarily talk about her score for that film, including talking about striking an emotional balance (one that feels organic but not manipulative), avoi…
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Unlock the secrets to multiplying your digital content's impact as Andrew Jenkins, who teaches at University of Toronto and has written Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization, and I navigate the ins and outs of content repurposing in digital marketing. From revitalizing your existin…
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The BAFTAs air on February 18 and the Oscars on March 10 - I know many folks don't necessarily like the awards season, but it's the time of year where film music has the spotlight on it and is celebrated in the mainstream. As such, here's a little peek into the seven nominated scores between the two awards. I've also done interviews on four of the …
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Ready to transform your digital marketing playbook for 2024? In this episode, which I could also name "If I Were Your Fractional CMO 2024 Edition," I take you through the essential strategic digital marketing investments to make for 2024. From search to email and social media, I offer my advice on where to focus your resources for the biggest impac…
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Hello, digital marketers, and welcome to another information-packed episode of Your Digital Marketing Coach! Today, we're thrilled to have Kathryn McCauley with us, a wizard of user-generated content—those powerful, authentic gems that brands dream of. Kathryn's insights are game-changing; imagine using photo-worthy opportunities at every turn, pro…
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The Film Scorer Podcast is back from its season 4 mid-season break! To celebrate in this return, Sam Haft joins the show! As of now, Sam might be best known for being one-half of the duo The Living Tombstone, alongside Yoav Landau. Unsurprisingly, we dig a little bit into this, including how Sam got involved in the band (and his broader musical jou…
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I had an amazing 48 hours at Podfest, the definitive conference for podcasters, and wanted to share with you what I learned as the takeaways about AI are universal and can be applied to any marketing you do. You’re in for a treasure chest of insights on how AI is not just a tech trend but a pivotal player in content marketing, audience engagement, …
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