Welcome to 'The Paid Media Playbook,' your ultimate guide to navigating the ever-evolving digital marketing landscape. Each week, we unpack the secrets of successful online advertising campaigns, deconstruct the best strategies across various channels, and chat with industry experts who are at the forefront of paid media innovation. From Google Ads and Facebook Marketing to programmatic buying and influencer partnerships, we explore it all. Whether you're a budding entrepreneur, a seasoned m ...
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The Playbook Media Podcast is full of insights into marketing strategy, media buying and creative.
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Tune in every other week to the Blackbar crew as they break down church media, marketing, and tech in today's scene. Jump in to stay up to date on media and technology relevant to the church as well as deep dives into mastering the art of sharing the greatest message ever told!
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On Mondays, Jon Stewart hosts The Daily Show, but on Thursdays he hosts The Weekly Show — A podcast featuring in- depth conversations with special guests that explores the biggest threats to our democracy. Also hear from producers and friends of the show who discuss the latest headlines, what’s on their minds, and more!
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Join Fangirl Sports Network CEO, Tracy Sandler, and Stephanie McCarroll as they delve into the world of Dillon, Texas and break down Friday Night Lights, episode by episode. Weaving in the top sports stories of the week, Tracy and Steph guarantee that with clear eyes and full hearts, you can't lose.
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The Thrifty Titans Podcast brings razor-sharp brand-building and media insights the most from badass founders, media mavericks, and content creators in the whole world. Tune in to learn business and audience growth insights & hacks that you can implement without losing your mind or breaking the bank.
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How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedicated to helping creatives, influencers, business owners and entrepreneurs simplify social media and thrive online. Hosted by Michelle Thames a social media strategist, influencer, and owner of Thames Media Solutions. Michelle brings you all the best tips to help you understand social media better. Sharin ...
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Top Agents Playbook is a regular podcast for real estate professionals in Australia, New Zealand, USA & Canada. We focus on what real estate's top agents are doing to win more business and dominate their market.
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From the studios of Gameday Media, father and son co-hosts John Largent and Cade Largent share their experiences and insights for new podcasters in a casual, conversational way. Easy to listen and learn practical, value-packed content to start, re-start or grow your podcast.
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CPO PLAYBOOK invites CEOs and executive team members seeking insights into optimizing organizational dynamics from the Chief People Officer's perspective. Join Felicia Shakiba and esteemed guests as they explore innovative strategies for enhancing talent, fostering a vibrant corporate culture, and maximizing productivity. Visit CPOPLAYBOOK.com for transcripts to all episodes. All media inquiries: media@cpoplaybook.com
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Hosted by entrepreneur, real estate broker, and CEO Byron Lazine, you’ll find a mix of interviews with real estate professionals and Byron’s marketing and motivational speeches on this podcast.
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Join Claudia Romo Edelman, a staunch advocate for Hispanics in America and founder of We Are All Human, and Cynthia Kleinbaum Milner, the CMO of MoneyLion, in their transformative podcast, "A LA LATINA." Why "A LA LATINA”?: Despite Latinas representing a significant 9% of the US population, they hold a mere 2% of senior executive roles. This podcast aims to bridge that divide. Spotlighting Latinas making waves in the corporate realm, this platform offers a deep dive into their authentic jour ...
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The PR Playbook is a podcast focused on helping you elevate your brand using modern public relations strategy and tactics including paid/earned media, digital marketing, social media and other forms of marketing. Episodes come from my personal experiences over the past 18 years in high-tech public relations and as an agency owner for the past nine years. This podcast is dedicated to offering you actionable advice and tools that you can apply to your internal comms programs ASAP. Improve your ...
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When healthy, he was one of the most fearsome defensive linemen in Northwestern history. Now, Corey Wootton teams up with the multi-talented media member Joey Christopoulos to bring you “The Wildcat Playbook,” your all-access, inside pass to Wildcats football. From 2005-10, Wootton’s blend of size and speed allowed him to rack up 38 tackles for loss and 18.5 sacks, both top-five totals in Northwestern history. Christopoulos, an accomplished podcast host with a background in broadcast journal ...
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A tool of encouragement for young people in high school and college who are determining or even re-determining their path to success. The Achievement Playbook is brought to you by The Chad School Foundation, where we offer scholarships, leadership workshops, and link young people with mentors. Visit us at www.thechadschoolfoundation.org and get connected with Chad.
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As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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*This podcast is now archived but I'm actively still producing b2b marketing and the attention economy episodes over on 'The Digital Dispatch Podcast'. And maybe throwing in a complaint or two about the Jaguars. Follow along with all of my content/socials at: https://digitaldispatch.io/blythe-brumleve-bio-owner-of-digital-dispatch/
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Online marketing can be a confusing and frustrating topic for small business owners. Some struggle to get high search results rankings, while others give up after receiving too many negative customer reviews. Given the harsh environment the internet has cultivated, being an entrepreneur these days is challenging. Bill Courtright and Chris Snellgrove join forces to give you the right tools and strategies to effectively market your small business online. Welcome to Sensei Playbook, the ultimat ...
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The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips ...
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Kult Media is a digital marketing agency that specializes in social media management, content creation, and influencer marketing. With a team of experts, they help businesses build their brand, engage with their audience, and drive growth through effective online strategies.
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Unfiltered Growth: RevOps Reimagined with Christina Kay and Troy Sandidge
Christina Kay & Troy Sandidge
Welcome to "Unfiltered Growth: RevOps Reimagined", the podcast where your business BFFs Christina Kay and Troy Sandidge dive deep into the world of RevOps, unpacking the secrets to transforming systems and maximizing your people, platforms, and processes for higher scalable growth! (We’re talking about major dollar signs) We’ll bring you face-to-face with thought leaders, innovators, and disruptors from diverse industries and sectors in each episode, all with a focus on driving revenue growt ...
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Alpha Co. Marketing & Media's own Graham Dunlap hosts a topical podcast focusing on the ins, outs, and daily changes in bilingual marketing. Featuring a rotating panel of guests, Graham & Co. will dive deeply into the marketing topic of the day, how it affects you, and how you can stay ahead. Stay tuned to this Transmisión!
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According to the World Bank, Africa is the only region in the world where more women than men choose to become entrepreneurs. African Business Stories is a platform created to give voice to the experiences of these audacious African women. It is your insight into female innovators and entrepreneurs building and running businesses in Africa.The power of seeing successful people that look like you can never be overemphasized and so we are taking hold of our narrative and telling our own storie ...
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This podcast is for people looking to learn more about agency and online business growth focusing on lead generation and sales. Whether you are looking for your first client or are scaling to 7-figures, this podcast is for you. Get the latest success strategies, scaling techniques, and top-tier interviews with rockstar agencies and B2B business owners. Need help automating your business's lead generation and sales? That's what we do! 🚀 Get Started Here: https://sobe-apps.com/dfyls Join the D ...
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The Independent Insurance Agency Playbook: The insurance business is all about playing an infinite game. Shane and Tonya discuss how to play the long-term game of being a successful agent and creating a culture of freedom for yourself.
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Welcome to the Ten Golden Rules Internet Marketing for Law Firms Podcast. Join host Jay Berkowitz on an innovative journey through the world of digital marketing for the legal industry. With his expertise and passion, and world-class guests, Jay empowers legal professionals to thrive in the digital age. Explore topics like Search Engine Optimization, Google advertising, Artificial intelligence, intake strategies, content marketing, and social media strategies. Jay’s practical advice and indu ...
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Welcome to the Irregular Warfare Initiative’s Insider: Short of War, where IWI transforms its thought provoking articles into compelling audio pieces. Our podcast bridges the gap between scholars, practitioners, and policymakers, offering in-depth analysis and expert commentary on the dynamic world of irregular warfare. Stay informed and engaged with the latest insights from leading voices in the field, right at your fingertips.
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Host and Southern California Attorney Mark Reel Jr. talks all things family law with top family law attorneys and fathers rights advocates, bringing a new perspective from a different state each week. - Navigating the world of family law court can be daunting for fathers. Decades of bias, archaic systems, and a lack of education leave men out to dry. Mark and his guests set out to change the narrative and educate men all over the United States with practical tips and knowledge to help anyone ...
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The SafeCheck Podcast is a weekly show designed to inform and educate listeners about the ins and outs of food safety. In each episode, we discuss key topics in food safety, explore the science behind it, and provide actionable tips for maintaining the highest safety standards. This podcast is perfect for food service professionals, business owners, and anyone interested in understanding and implementing food safety practices. To learn more about SafeCheck, click here: https://www.safecheck1 ...
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An unsympathetic victim, a prosecutor's conviction playbook, a missing mother of two and a tale of lie after lie after lie. Across four seasons, Murder on the Space Coast has explored each of these heartbreaking true-crime stories based in Central Florida.
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Weekly content marketing and content creation strategies to grow your businesses with host Aaron Witnish.
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This podcast series highlights various diversity-related topics spanning entertainment, social, and news media. The podcasts, written and produced by teams of diverse media students, will educate our audience on the history of diversity in media and how it affects them individually and as a society. It will include personal statements, expert interviews, and research. We aim to bring attention to marginalized and minoritized groups and overlooked subjects to promote the spread of information ...
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At BuildIt Media we help local small businesses learn how to "Secure a Position of Strength and Authority in Their Market". Learn how to use content marketing to take your business to the next level.
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Featuring a wide assortment of interviews and event archives, the MIT Comparative Media Studies/Writing podcast features the best of our field's critical analysis, collaborative research, and design -- all across a variety of media arts, forms, and practices. You can learn more about us, including info about our faculty and academic programs and how to join us in person for events, at cmsw.mit.edu.
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HealthCast brings a clinical perspective to some of the most pressing issues in health IT, including electronic health record modernization, claims processing, health care delivery, medical devices, patient privacy, data management and more. Senior clinicians, administrators, project managers and other IT professionals delve into various efforts that bridge technology and health in the federal government. 213656
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In a world where social justice and traditional media seem to be at odds, this is "The Gap."
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Define, challenge and conquer the BIGGEST issues facing you as an early stage entrepreneur or founder. With powerful episodes from the world's finest business experts, each episode challenges one specific issue and provides detailed, actionable takeaways that you can implement immediately within your business. Volume #1 features actionable interviews with John Lee Dumas, Guy Kawasaki, Rand Fishkin, Jeff Sanders, Bob Burg and Dragons' Den's Doug Richard along with multiple thought leaders, gl ...
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On The Part Time Entrepreneurs Playbook podcast, budding businessman Sam Norris shares his journey from 9-5er to financial freedom, using his 4 pillar strategy. Follow Sam as he goes self-employed, builds his side business, invests in property and ultimately reaches complete financial independence.
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Introducing the all-new Educator's Playbook, featuring conversations and practical advice on some of the biggest issues facing K-12 education today. Produced by the Penn Graduate School of Education, and made specifically for teachers, administrators, and counselors, the series is a companion podcast to our popular monthly e-newsletter by the same name. Follow along using #PennGSEPlaybook.
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The Making Sunday Happen Podcast (Formerly The Church Media Podcast) is the definitive podcast for those who plan, create and execute Worship Experiences. Hosted by Carl Barnhill, the show offers training in the areas of Church Media Production, Worship, Communications, First Impressions, Service Planning, Volunteer Culture and more. Carl is the Creative Director/Owner of [twelve:thirty]media, a company that resources the Church with Media content and training to help you Transform your Wors ...
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The Wolf's Den is a podcast featuring Jordan Belfort, the REAL Wolf of Wall Street. He'll discuss some of the craziest moments of his life, as well as interview the biggest celebrities, entrepreneurs, scientists, and anyone else that piques his interest. Subscribe today and join the #wolfpack!
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CX Nexus," hosted by Nicole Saunders and Chris Detzel, is a cutting-edge podcast at the crossroads of community, customer experience, customer success, sales, and marketing. Tailored for forward-thinking leaders in mid to upper management, this podcast is a goldmine of insights for professionals shaping their careers in these interconnected domains. Emphasizing the importance of collaboration and cross-functionality, it navigates the intricate dance of integrating diverse business functions ...
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A fresh look at Penn State Sports. State Media is the official home of The Pocket with Christian Hackenberg and Brandon Bell, The Lions Den, The Heat Check with Myles Dread, and Hardcore PSU Football. Presented by The College Sports Company.
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Produced for both aspiring and recognized digital thought leaders, the show focuses on how social media contributes to creating and sustaining business in social selling, brand storytelling, content marketing, social search, AI, social media, digital marketing, and digital PR, Barbara interviews friends in high places. Tune into smart insights that will keep you on top of today's fast-emerging trends. Grow your social business, reach, and relationships with Barbara Rozgonyi.
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Welcome to FUTUREPROOF. We're the podcast that delves into the future. From Augmented Reality to Artificial Intelligence to Smart Cities to Internet of Things to Virtual Reality, we speak with some of the sharpest minds to better help you understand what the next few years may look like.Brought to you by author Jeremy Goldman (Going Social, Getting to Like).For booking inquiries: vie@futureproofshow.com
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Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
Louis Grenier | Marketing & Branding
The only marketing podcast for people sick of marketing bullsh*t—with zero fluff and 1M+ downloads—voted "#1 marketing podcast worth your time" by Ahrefs. Running strong for seven years and 250+ episodes covering evergreen topics: * Customer research * Marketing strategy * Product marketing * Content marketing * Brand positioning * B2B marketing * Digital media * Advertising * Messaging * Branding No-nonsense marketer Louis Grenier serves real, actionable insights every week from industry bi ...
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WOODSIDE's Ben O'Brien is joined by elk hunting buddy and longtime outdoor writer Sam Lungren for an in-depth look at elk hunting's past, present, and future over eight episodes. You'll get an elk hunting playbook from the experts, learn to call, and dive deeper into how our favorite ungulate came into hunting prominence.
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Sandrine Nzeukou: Founder & CEO Playbook - Sports Media, Driving Investment in Emerging Sports Economies
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On this week’s episode, I chat with Sandrine Nzeukou, the Founder and CEO of Playbook, the first digital sports business platform for emerging markets. Sandrine, the daughter of Cameroonian immigrant parents, moved to the U.S. at the age of five. We discuss how she used sports as a tool to travel the world and how it eventually reconnected her to t…
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Building Success from the Ground Up: A Conversation with Mike Fleming
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In this episode of The Paid Media Playbook, Laura and Lisa sit down with Mike Fleming, founder of Carpet Liquidators. Mike shares his journey from working in his father's flooring business to establishing a thriving company with seven stores. Discover the strategies that propelled his business, including the power of newspaper advertising and the c…
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Small Business, Big Impact: Your Digital Marketing Playbook for Black Friday Success
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In this episode, Michelle Thames discusses the importance of digital marketing for small businesses during the Black Friday season. She emphasizes the need to reach the target audience, build relationships, and track results. Michelle provides actionable strategies such as creating compelling offers, leveraging email marketing, generating social me…
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The Cacti and the Grass: The Collapse of Afghanistan's Security Forces
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By Antonio Salinas The Cacti and the Grass: The Collapse of Afghanistan's Security Forces Antonio Salinas offers a unique perspective on the collapse of the Afghan National Defense Security Forces (ANDSF) following the U.S. withdrawal from Afghanistan. Through his "Cacti and Grass" analogy, Salinas illustrates how the U.S. attempted to cultivate a …
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Ditch the Link in Bio: Boost Instagram Conversions with ManyChat
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Summary In this episode, Michelle discusses the limitations of using the 'link in bio' strategy on Instagram and introduces MannyChat as a game-changing solution. She explains that asking people to leave the app and click on a link disrupts their flow and decreases engagement. MannyChat, on the other hand, allows for direct engagement within Instag…
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From Zendesk to Coupa, Reltio to ZoomInfo: Lessons in Career Transitions
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In this enlightening episode of CXNexus, hosts Nicole Saunders and Chris Detzel share their recent experiences transitioning to new roles in the customer experience and community management space. Both having just made significant career moves, they offer valuable insights and practical advice for professionals navigating job changes in the tech in…
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Leveraging Digital Marketing for Nonprofits: Insights from Nicholas Bruneau
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In today's episode I sit down with Nicholas Bruneau, a seasoned communications consultant and author of Engage with Impact, to discuss the transformative power of digital advocacy. Nicholas shares his vast experience working with organizations like the United Nations and the World Bank, offering practical strategies for raising awareness, engaging …
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From Followers to Family: Unlocking the Power of Instagram Community
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JOIN THE SOCIALLY SAVVY CIRCLE In this episode, Michelle Thames discusses the importance of building a community on Instagram and provides actionable tips for cultivating a thriving community. She emphasizes the power of community in driving engagement, loyalty, and advocacy for brands. Michelle also introduces her exclusive community, the Socially…
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Aligning Marketing, Sales, and Community for Business Growth
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In this episode of CX Nexus, hosts Nicole Saunders and Chris Detzel are joined by Luke Austin, Director of Analytics and Insights at Reltio, to delve into the critical role of data analytics in modern marketing and sales strategies. Luke provides an in-depth explanation of essential concepts such as pipeline and bookings, and how these metrics are …
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The BEST Guerrilla Marketing Strategies You NEED to Know
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Do you remember the “Share a Coke” campaign? It was iconic. (And yet, so simple?!) I mean, they put names on a can and boosted their sales by 2 Billion in just one summer. The lesson? Personalization works. Creativity works. Simple works. And this right here is exactly why, in this episode, you’ll learn innovative marketing strategies and key tips …
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Political Conventions: At This Point, What’s The Point?
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The Democratic National Convention is in full swing, but what influence does it have on the election? Once a hotbed of debate, drama, and actual decision-making, the DNC has transformed into a carefully choreographed media event where political insiders pretend to decide things they've already decided. So what are we doing here? This week, we dive …
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Breaking Down Silos: Fostering Cross-Functional Collaboration for Better Customer Experiences with Jay Nathan
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This episode explores the interconnections between various aspects of the customer experience and emphasizes the importance of breaking down organizational silos to deliver better outcomes for customers and businesses alike. The discussion revolves around strategies for expanding revenue within existing customer accounts through cross-selling and u…
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Reddit's Head of Creative Shares the Reality of Women's Wellness: Perimenopause
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www.CPOPLAYBOOK.com Episode Transcript About In this insightful episode, Marie Kare, Head of Creative, Global Business Brand, shares her personal journey through perimenopause and the impact it has had on her professional life. Marie opens up about the challenges and changes she experienced, offering practical advice on how to navigate this transit…
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A Critical Analysis of Christians' Response to The Olympics
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Send us a Text Message. Caleb & Nick review the general Christian discourse surrounding the 2024 Olympics opening ceremonies, and they discuss whether Christians are ultimately helping or hurting the church’s goal to reach the lost in digital spaces. Join the Blackbar Discord to keep the conversation going: http://discord.blk.bar/…
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Defining Your Agency's Identity: Creating Culture & Brand
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Shane and Tonya explore the decisions involved in shaping your agency’s identity. From the importance of branding to creating a strong company culture, they offer insights into business growth and impact. IA Forward to can help you take your agency from good to great. Learn more at iaforward.com, and follow IA Forward on LinkedIn, Facebook, and Ins…
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EP105: Attorney Justin Lovely – Leveraging Ai for Legal Marketing and Operations – Recorded at The TGR Live! Growth Strategies for Law Firms Event
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Bringing you another amazing recording from TGR Live! Our Growth Strategies for Law Firms event, which we hold annually in beautiful Boca Raton, Florida. Everyone absolutely loved this presentation from Justin Lovely, the Ai Lawyer. The transformative impact of artificial intelligence on the legal industry. Justin dives deep into Ai's practical app…
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How to Build Your Personal Brand as a High-Achieving Entrepreneur
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Real talk: a strong personal brand can act as a protective moat for your business. Apple? Stronger because of the Steve Jobs brand. Tesla? Better known because of Elon Musk. Spanx? Iconic because of Sara Blakely. Yes. It’s that important. But here’s the deal: even high-achieving entrepreneurs struggle with impostor syndrome. In fact, it can be even…
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Agang Ditlhogo: Co-Founder the Clicking Generation - Training and Mentoring the Innovators of Tomorrow
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On this week’s episode, I chat with Agang Ditlhogo, Co-Founder of The Clicking Generation a social impact digital skills training company in Botswana. We discuss how her childhood curiosity led her into a career in computer systems and how a passion project to share knowledge in STEM with young people transformed into a company, that offers ICT tra…
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Irregular Warfare at Sea: Using Privateers To Seize Chinese Commerce
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by Christopher Booth Editor’s Note I: This article is part of IWI’s Project Maritime, a series exploring the intersection of irregular warfare and the modern maritime dimension. Focusing on current events and their underlying geographical and historical patterns, we aim to contextualize the drivers of conflict in the maritime domain and inspire dia…
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The Future of Entrepreneurship: AI and Automation & The MILLIE CEO Summit
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Summary In this episode, Michelle interviews Bobby Robinson, an attorney and entrepreneur, about leveraging strategic growth and networking opportunities. They discuss the importance of networking on social media and attending events, as well as Bobby's upcoming event, the Millie CEO Summit. They also explore the future of entrepreneurship and the …
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The Event Planner's Playbook: Insights from CX Professionals
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This podcast episode of CX Nexus features hosts Nicole Saunders and Chris Detzel discussing the intricacies of planning and executing successful business events, particularly in the context of customer experience and community building. The episode provides a comprehensive overview of event management, drawing from Chris's recent experience organiz…
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The Role of Community in Business Growth: A Look Into Sales and Expansion
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CX Nexus" features hosts Nicole Saunders and Chris Detzel discussing the integration of community efforts with sales and marketing strategies in their respective companies, Reltio and Zendesk. They explore how community engagement can drive business growth through targeted strategies like ABX (account-based experience) and expansion opportunities. …
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The CX Nexus Podcast: Building Bridges in Business
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In the debut episode of "CX Nexus," hosts Nicole and Chris warmly welcome their audience into the fold of an innovative podcast series dedicated to exploring the intricate world of customer experience (CX) and its pivotal role in business success. Nicole, with her profound background as the director of community at Zendesk, brings to the table a we…
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Ep 65 - Cutting Edge PR Marketing Tactics - With Expert Guest Aidan Sowa
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Today, Aidan Sowa shares the power of PR to achieve local dominance through strategic media placements and innovative marketing. Aidan delivers proven tactics for securing media features and building a powerful personal brand that drives business growth and recognition. IN THIS EPISODE: Aidan's journey into the PR world. The common challenges entre…
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Summary In this episode, Michelle Thames discusses the social media algorithm and how it affects our social media experience. She debunks common myths about the algorithm and provides strategies to increase visibility on social media platforms. The key takeaways include the importance of consistency, engagement, experimenting with different formats…
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A Playbook for First-Time Founders with Nancy Twine
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If you’re in the thick of building, scaling, your pivoting your business or your career: LISTEN UP! (Yes, in all caps!) This episode is for you. Today’s guest is sharing a blueprint on how to grow, pivot, and scale successfully (even if you’re literally starting from scratch.) Nancy Twine is the founder of the natural haircare company Briogeo. She’…
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The Harris/Walz are Closing In! with Senator Amy Klobuchar
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In a matter of weeks, the Democrats have unveiled a new ticket – injecting fresh energy into a presidential race once considered a foregone conclusion. Who better to illuminate this shift than Senator Amy Klobuchar, who ran against Vice President Harris for President in 2020, served alongside her in the Senate, and represents Minnesota just like Go…
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Send us a Text Message. In this episode of the SafeCheck Podcast, hosts Jay Ashton and Dominic Pedulla return after a brief hiatus to dive deep into the latest developments in the food safety world. With a special focus on the recent outbreak in Calgary that shocked the childcare industry, they explore the root causes and the critical recommendatio…
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27 - Xiomara Gallego-Bernard / Author, Tomás Returns to School
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Welcome to this episode of “A LA LATINA: The Playbook to Succeed Being Your Authentic Self,” where Cynthia Kleinbaum Milner is honored to host the remarkable Xiomara Gallego-Bernard, a children’s book author. We created this special episode to help working moms manage the extra stress of back-to-school time, especially if you have a sensitive child…
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Ashaki Rucker from NBC Universal on Tackling Business Silos in the Workplace
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www.CPOPLAYBOOK.com Episode Transcript About In this episode, we tackled the challenge of organizational silos, which 89% of employees say hinder communication and productivity. Ashaki Rucker, SVP of HR at Telemundo Enterprises, discussed how technology can worsen these issues and shared strategies for overcoming them. She underscores the importanc…
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How to Build Long-Lasting Client Relationships in Business
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If you’re a 7-figure business owner ready to create a powerful brand, learn high-level marketing strategies, and build systems that scale alongside a group of talented 7-figure entrepreneurs, you must click >>HERE<< to be added to the waitlist for my upcoming mastermind. You'll be first to hear when we open applications. ************ She started of…
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Chasing Authentic Success: Your Dream, Your Agency
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Shane and Tonya discuss the importance of staying true to your own vision in the independent agency world, as well as exploring the pitfalls of chasing others' dreams, the value of authenticity, and how to build a business that aligns with your personal goals and strengths. IA Forward to can help you take your agency from good to great. Learn more …
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EP104: Law Firm Culture and Performance Guru Bill Biggs – Recorded at The TGR Live! Growth Strategies for Law Firms Event
1:11:46
1:11:46
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Today I’m excited to bring you something truly special. This episode features a recording from TGR Live! Our Growth Strategies for Law Firms conference, which we hold annually in beautiful Boca Raton, Florida. In this session, we have Bill Biggs, one of the most recognized experts in law firm management and culture. Bill has over 25 years of experi…
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How to Identify and Lead A, B, and C Players for Business Success
25:35
25:35
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25:35
Your team is mostly made up of two kinds of people: donkeys and unicorns. Lemme explain: Unicorns are high-achievers who can create and manage systems independently, while donkeys are reliable executors of the tasks within the systems (both are important to your organization). Most teams consist primarily of donkeys, and you know what? That's perfe…
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The Attention Economy: How to Stand Out in a Sea of Digital Noise
13:09
13:09
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13:09
In this episode, Michelle explores the attention economy concept and how to navigate the noisy digital landscape. She emphasizes the importance of relevance, value, emotion, uniqueness, and visual appeal in capturing attention. Michelle provides actionable strategies such as prioritizing quality over quantity, being consistent, building a community…
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Instagram's Top Tips Shared During My Call with Them
26:13
26:13
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26:13
Curious about optimizing your Instagram game? You'll love the insights I gained straight from an Instagram representative on maximizing growth and engagement. Learn the power of consistently posting Reels, engaging through carousels, and using the new "notify me" sticker on Stories to keep your followers hooked. I'll share tips on strategic hashtag…
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Three Tips to Achieving Greatness In Business and Leadership with Will Guidara [10 min]
10:46
10:46
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Ever wondered what it takes to truly achieve greatness in your industry? Spoiler alert: it all starts with ONE IDEA. Today, I'm thrilled to bring back Will Guidara, a visionary whose journey to the top is rooted in the concept of "unreasonable hospitality." What blew my mind was how such a profound concept was birthed through the power of collabora…
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TAP 232. How to stand out and get noticed in your local market. An interview with Ann Carden
21:10
21:10
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I'm part of a coaching mastermind group and one BIG benefit is that I get to meet some inspirational entrepreneurs. This week I connected with Ann Carden. Ann is a best-selling writer, podcaster, and speaker who is brilliant at motivating and inspiring others to reach their goals. You can connect with Ann here Check out Ann's podcast here The follo…
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Unicorn India Ventures' Anil Joshi Guides on Entrepreneurship and Team Building
31:01
31:01
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31:01
www.CPOPLAYBOOK.com Episode Transcript About In this episode, Anil Joshi, founder of Unicorn India Ventures, shares insights on building successful startups. He notes that only a small percentage of founders stay as CEOs through key milestones, with 25% reaching IPO as CEO. Essential qualities for founders include attracting talent, leadership, tea…
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Leading Through Creativity and Inclusion (ft. Tamara Alesi, Mediaplus)
22:52
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This episode of FUTUREPROOF. features Tamara Alesi, CEO of Mediaplus North America, who shares her profound insights on the intersection of creativity and technology in the media industry. With over two decades of experience, Tamara discusses her journey through the ranks to leadership, highlighting pivotal moments that shaped her approach to media…
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Politics and Social Media: Balancing Business and Beliefs
25:04
25:04
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25:04
Shane and Tonya discuss the contentious political climate, the impact of polarized opinions on small business owners, and should agency owners take a political stance on their personal and business social media pages. IA Forward to can help you take your agency from good to great. Learn more at iaforward.com, and follow IA Forward on LinkedIn, Face…
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EP103: Insider Tips for Successful Outsourcing & Nearshoring for Legal Practices with Jason Melton, Zuly Murphy, and Emily LaRusch
1:26:14
1:26:14
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Today I share the audio recording from our recent webinar on the growing trend of nearshoring and outsourcing for law firms, focusing on the benefits and practical implementation. I'm joined by an awesome panel of experts who share their insider tips and valuable insights. We explain the difference between Outsourcing, Offshoring and Nearshoring. J…
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Creating Brand Loyalty, Social Media Virality, and User-Generated Content with Michelle Cordeiro Grant
56:39
56:39
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Let’s just keep it real for a moment: Pivoting in business can be scary. Especially when you’ve had previous massive success. And letting that fear reign is EXACTLY what’s keeping many entrepreneurs from getting to their next level. But my guest today is here to show us how she broke through those barriers…by launching a second brand that went comp…
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