Best Ux Strategy Thinking Amp Doing Podcasts (2024)

1
The 3 Email Strategies Every Shopify Brand Needs — Sergey Sapelnyk | Importance of Mobile-friendly Emails for DTC Brands, Structuring Emails for Mobile Readability, Crafting Clear and Effective CTA's ... 23:16

2d ago23:16

23:16

In this episode, we discuss how to boost your store’s revenue with effective email marketing strategies. Joining us is Sergey Sapelnyk, Co-owner of bedfordmarketing.co and founder of two successful eCommerce brands, Society Socks and Pearly Drinks. Sergey shares actionable tips on optimizing your email campaigns, improving mobile responsiveness, an…

1
Why can't we get accessibility right? Claire Bauden (SVP Global Product Design, Global Payments Inc.) 26:16

1h ago26:16

26:16

This week, we're joined by Claire Bauden, the SVP of Global Product Design at Global Payments, who shares her expertise on embedding inclusivity and accessibility into every layer of design. Featured Links: Follow Claire on LinkedIn | Global Payments Inc. | 'Six things we learned at the Pendomonium + #mtpcon roadshow London 2024' feature by Louron …

1
What Happens If You Automate Your Marketing? Watch This — Emily & Alan Braithwaite | How To Start with Email Automation, What Information to Collect When Building an Email List, What KPI's Measure Email ... 35:31

3d ago35:31

35:31

In this podcast episode, we discuss how to automate your marketing and take control of your online ecosystem. We explore the impact of automation on marketing efficiency. Our featured guests on the show are Emily and Alan Braithwaite from yellowtuxedo.co.uk Topics discussed in this episode: How to get started with email marketing automation for eco…

4801
Product outcomes and company values go hand in hand - Brian Walsh (SVP of Product, Pendo) 28:14

2d ago28:14

28:14

What role do company values play in shaping successful product teams? Find out as we chat with Brian Walsh, SVP of Product at Pendo, who uncovers the power of open communication and collaboration in fostering a thriving product culture. Featured Links: Follow Brian on LinkedIn | Brian's blog at Pendo | Brian's talk at the Pendomonium and #mtpcon ro…

1
The Crazy New Way to Capture Emails — Adam Robinson | The Ideal Timing for Black Friday Email Campaigns, How to Warm Up New Subscribers Before Black Friday, How to Safely Integrate New Email Addresses ... 27:56

9d ago27:56

27:56

In this episode, we explore email marketing strategies for e-commerce, focusing on Black Friday preparations. Our guest, Adam Robinson, CEO of retention.com, discusses the impact of Apple's privacy changes on Facebook ads and email remarketing. He explains how to overcome challenges like Klaviyo’s reduced cookie tracking window by using innovative …

1
Why Google Ads Are More Profitable Than You Think — Shri Kanase | Why Google Ads Beats Facebook for Ecommerce, How Testing, Profitability, Scaling Works, Misconceptions That Block Google Ads Growth, How ... 34:20

11d ago34:20

34:20

In this episode, we dive deep into strategies for mastering Google Ads for eCommerce stores. Our guest is Shri Kanase, founder of YoruMarketing.com and a Google Ads expert with over 7 years of experience. Shri shares insights on common misconceptions about Google Ads, the differences between shopping campaigns and performance max, and his systemati…

1
What's clarity got to do with product success?! - Arne Kittler (Product Leadership Consultant, Product at Heart) 28:14

10h ago28:14

28:14

In this week’s episode on The Product Experience podcast, Arne Kittler, Product Leadership Consultant and Co-Founder of Product at Heart, delves into the importance of providing clarity in building great products, and what it means in practical terms. Featured Links: Follow Arne on LinkedIn | Arne's website | Product at Heart conference Hamburg | '…

1
Boost Revenue with These Proven Cross-Sell Tactics — Varun Kundra | How Personalization Drives Upsell Success, Why Cross-selling and Upselling Boost AOV, Why Post-purchase Offers Leverage the "Dopamine ... 18:00

16d ago18:00

18:00

In this episode, we dive into strategies for boosting your online store’s average order value (AOV) through effective cross-selling. Joining the conversation is Varun Kundra, Co-founder of AfterSell.com, a Shopify app used by over 20,000 brands for upselling and cross-selling. Varun shares insights on consumer psychology, personalization, and how m…

1
How BattlBox Cracked the Short-Form Video Secret for Sales Success — John Roman | Making Short-form Videos for TikTok, Ig, YouTube, AI Tools for Content Creation and Editing, Why a Human Face Sells More ... 30:25

18d ago30:25

30:25

In this episode of the eCommerce Coffee Break podcast, we dive into the world of short-form video content for TikTok, Instagram Reels, and YouTube Shorts. Our guest is John Roman, CEO of BattlBox.com, who shares his journey from B2B sales to e-commerce success. John reveals how BattlBox leveraged video marketing to grow their brand, starting with l…

1
What is Outdated in Shopify Marketing and What to Use Instead — Brandon Amoroso | Why Shopify Apps are Crucial, What Influences Tech Stack Choices, Why Fewer Apps Boost Performance, How Retention Strategies ... 26:55

23d ago26:55

26:55

In this episode of the Ecommerce Coffee Break podcast, we explore the Shopify marketing ecosystem with Brandon Amoroso, founder and president of electriq marketing. A Forbes 30 under 30 alum, Brandon shares insights on customer retention, e-commerce tech stacks, and the challenges of selling alcohol online. We discuss streamlining Shopify apps, boo…

1
What is your CEO thinking? - Joe Leech (Coach to CEOs) 35:37

15d ago35:37

35:37

In our latest episode, Joe Leech, a seasoned coach with a background in tech, user experience, and product management, provides an insider's look at the unique challenges and transitions faced by different types of CEOs, and how product teams can work better with the C-suite. Featured Links: Follow Joe on LinkedIn | Joe's website | 'Managing Change…

1
Struggling With Data Overload? This Fixes Your Ecom Analytics — Outi Karppanen | Winning Data-led Strategies for Ecom Growth, Why Prioritize the Right Data for Ecommerce, Common Marketing Data Mistakes ... 24:05

17d ago24:05

24:05

In this episode of the eCommerce Coffee Break podcast, we dive into winning data strategies for e-commerce growth. Our guest is Outi Karppanen, the lead marketing analytics strategist at Supermetrics.com. Outi shares her expertise on navigating the increasingly complex marketing analytics landscape, discussing how to make smart choices with data, h…

1
Where Do Top-performing Shopify Merchants Optimize?- Darin Archer | Why Site Speed is Crucial for Ecommerce Success, What Common Issues Slow Down Ecommerce Sites, What Strategies Boost Shopify Store Speed ... 29:57

19d ago29:57

29:57

In this episode, we explore the critical impact of site speed on Shopify stores. Our guest, Darin Archer, Vice President of Product Strategy at Yottaa.com, shares expert insights on optimizing ecommerce sites for better performance. Learn why speed matters, what slows down your store, and how to boost conversions through improved loading times. Dis…

1
How to survive the next phase of tech - Jonty Sharples (Product and Strategy Consultant) 27:18

14d ago27:18

27:18

Can treating a business like a product revolutionise your approach to management and strategy? Join us as we sit down with Jonty Sharples, an experienced product and strategy consultant, who discusses product management and business design evolution. Listen to his reflections on career disruption and the significant impact of current economic trend…

1
Why Most Shopify Stores Fail at Conversion Optimization (And How to Fix It) — Marta Rogach | How Customer Behavior Boosts Conversions, Why Mobile Optimization Matters, Why personalization increases sales ... 22:47

1M ago22:47

22:47

In this episode of the Ecommerce Coffee Break podcast, we explore conversion rate optimization (CRO) with a fresh perspective. Our guest, Marta Rogach, Business Development Lead at Plerdy, introduces an all-in-one tool that provides actionable insights into user behavior on e-commerce websites. Marta explains how Plerdy's solution helps store owner…

1
Ecommerce Expert Explains Why Conversions Are So Hard — Yuxin Zhu | The Importance of Conversion Rate Optimization, Consistent Brand Storytelling Strategies, How to use Landing Pages to Build Trust, Landing ... 27:37

21d ago27:37

27:37

On this episode of the Ecommerce Coffee Break Podcast, Yuxin Zhu, CEO and Co-Founder of Replo at replo.app, reveals powerful tips for optimizing your ecommerce website for conversions. Yuxin discusses the importance of user experience, compelling content, A/B testing, and data analytics. He emphasizes the need for clear navigation, fast loading tim…

1
Ecommerce Summer School: Loyalty Programs a WASTE? Not if You Do THIS! — Hemant Purswani | Why Loyalty Programs Matter Now, How to Promote Your Loyalty Program, Dynamic Points Redemption: A Game-changer ... 22:57

1M ago22:57

22:57

In this episode, we discuss customer retention strategies that are revolutionizing the loyalty and rewards space. Our guest on the show is Hemant Purswani, Co-founder, and CTO at appstle.com. Topics discussed in this episode: Why loyalty programs are crucial for customer retention in times of economic uncertainty How integrating loyalty with subscr…

1
A better way to share your product vision - Janet Bumpas (Product Advisor) 25:57

21d ago25:57

25:57

Join us this week on The Product Experience podcast as we sit down with Janet Bumpas, a veteran Product Advisor with a wealth of experience in both startups and large corporations, to unravel the secrets behind creating compelling product visions. Featured Links: Follow Janet on LinkedIn | Janet's website | 'How to find out what your customers want…

1
Ecommerce Summer School: Discounts Killing Your Business? Do This Instead — Fiona Stevens | Why Rewards Beat Discounts, Why Loyalty Programs are more than Points, How To Design Loyalty Programs, What Incentives ... 20:15

27d ago20:15

20:15

In this podcast episode, we dive into strategies to increase the number of returning customers, boost customer lifetime value, and decrease churn rates. We explore why rewards can be more effective than discounts, how loyalty programs offer more than just points, and what alternative incentives work well in loyalty programs. Tune in to learn how to…

1
Ecommerce Summer School: 5 Loyalty Program HACKS to Boost Sales FOREVER! — Dastan Chikeev | Why Merchants make Loyalty Program Mistakes, Common Loyalty Program Pitfalls, Why Creativity sets Loyalty Programs ... 25:02

1M ago25:02

25:02

In this podcast episode of our Ecommerce Summer School, we discuss why Loyalty Programs backfire and how to fix it. Our featured guest on the show is Dastan Chikeev, Content Team Lead at growave.io. Topics discussed in this episode: What factors contribute to a successful loyalty program, including analytics, customization, and active communication…

1
23 Years of Digital Marketing Advice For You — Claus Lauter | How to Accelerate Business Growth, How to Overcome Business Challenges, How does Asynchronous Coaching Work, How to Get Actionable Video Feedback ... 10:29

1M ago10:29

10:29

Are you trapped in the 9-to-5 grind, dreaming of a life fueled by passion and purpose? Are you ready to break free from the corporate cage and build a thriving online business? If the idea of creating a sustainable income while living life on your own terms excites you, then this episode is your escape plan. Join us as we dive deep into the challen…

1
Measuring critical user journeys - Javier Andrés Bargas-Avila (UX Director, Google) 24:47

28d ago24:47

24:47

For this week's podcast, we had a great conversation with Javier Andrés Bargas-Avila, Google's UX Director. Ever wonder how Google ensures its products cater to user needs while balancing business and engineering demands? Javier shares his journey from psychology student to UX research leader, revealing the intricate process of integrating user ins…

1
How To Unlock 8-figure Growth: 4 Crucial KPI's Revealed — Leonardo Caracas | How to Tell if a Business can Scale, Why Product-market Fit Matters Before Scaling, How the Repurchase Rate Shows Growth Potential ... 27:59

2M ago27:59

27:59

In this podcast episode, we discuss why growth brings different challenges at various revenue stages and what areas are most affected when scaling an e-commerce company. Our featured guest on the show is Leonardo Caracas, managing partner at jumpventures.co. Topics discussed in this episode: Why product market fit is crucial before scaling: Reviews…

1
How to Use AI to Master Paid Media — Drew Smith | Why Paid Media is Hard for Retailers, How to Switch From Manual to AI-driven Campaigns, Google's AI Shift and its Effect on Paid Media, Why Google’s Performance ... 27:43

2M ago27:43

27:43

In this podcast episode, we discuss the challenges that retailers face today with paid media and how you can adopt AI technologies to successfully manage paid media. Our featured guest on the show is Drew Smith, Co-Founder at upp.ai. Topics discussed in this episode: Why retailers face significant challenges in managing paid media campaigns across …

1
Why You Can't Scale with Just Shopify (Do This Instead) — Adam Shaffer | How Shopify and Amazon Work Together in an Ecommerce Strategy, How Amazon's High Traffic Helps Shopify Sellers, How Brands Manage ... 30:57

2M ago30:57

30:57

In this episode, we reveal the ultimate blueprint for doubling your online sales. Discover how savvy entrepreneurs are leveraging the power of Shopify and Amazon to create unstoppable multichannel empires. Our featured guest on the show is Adam Shaffer, President at phelpsunited.com Topics discussed in this episode: Why Shopify and Amazon have beco…

1
What companies get wrong about product discovery - Frances Ibe (SVP of Product, Tide) 27:13

2M ago27:13

27:13

Listen to our conversation with Frances Ibe, the SVP of Product at Tide. Frances shares invaluable insights on her journey from developer to product leadership and how to avoid common pitfalls during the discovery process. Featured Links: Follow Frances on LinkedIn | Tide | 'Six things we learned at the Pendomonium and #mtpcon roadshow - London 202…

1
CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine ... 23:03

2M ago23:03

23:03

In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io. Topics discussed in this episode: Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce m…

1
The 80/20 Rule: Work Less, Earn More (Here's How) — Torsten Lueddecke | Why the 80/20 Rule Drives Business Growth, How to Identify Your Most Productive Activities, Real-world Examples of the 80/20 Rule ... 24:41

2M ago24:41

24:41

In this podcast episode, we explore how the 80/20 rule and fractional marketing can boost your business growth. Our featured guest on the show is Torsten Lueddecke, founder and managing director at meinteaminkapstadt.com. Topics discussed in this episode: Why the 80/20 rule (Pareto Principle) is crucial for business growth and productivity How to i…

1
Building a thriving product community - Thomas Leitermann (Senior Growth Product Manager, Personio) 30:09

2M ago30:09

30:09

Unlock the secrets to building a powerful product community with Thomas Leiterman, co-organizer for Product Tank in Amsterdam and Senior Growth Product Manager at Personio. Thomas takes us on a journey through his own experiences, starting a community from scratch inspired by Mind the Product Engage in Hamburg, and later merging into Amsterdam's vi…

1
How AI Helps Brands Survive in Ecommerce — Valon Xhafa | Why AI-driven Brands Succeed More than Traditional Ones, Why Knowing Customer Behavior is Crucial, How Behavioral Science Impacts E-commerce and ... 34:16

2M ago34:16

34:16

In this podcast episode, we discuss why AI is the key for brands to survive in the future of eCommerce. Our featured guest on the show is Valon Xhafa is the Founder of behamics.com Topics discussed in this episode: Why AI is becoming critical for brands to survive in the increasingly competitive e-commerce landscape How the pandemic changed the e-c…

1
CEO Reveals: 5 Simple Steps to Subscription & Loyalty Mastery — Gabriella Tegen | How to Boost Repeat Purchases, Why Simple Loyalty Programs Work Best, Effective Loyalty Rewards and Tiers, Strategies to ... 21:51

2M ago21:51

21:51

In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com Topics discussed in this episode: Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and cus…

1
How to estimate responsibly in product - Neil Vass (Engineering Manager, The Co-op, BBC) 40:09

2M ago40:09

40:09

Listen to our conversation with Neil Vass, Engineering Manager at Co-op. We unravel the intricacies of making estimations in product and discuss the fine balance between setting attainable goals and avoiding undue stress on your team. In our discussion, we address the common pitfalls in estimation, from the pressure to deliver overly optimistic fig…

1
Europe Shipping SECRETS: Sell More & Save the Planet — Rolando Casanova | How to Tackle Cross-border Challenges in European Markets, Why Sustainable Logistics Matters, Why Localization is Key in Europe ... 36:03

2M ago36:03

36:03

In this podcast episode, we discuss how to master efficient cross-border e-logistics in Europe and why sustainable logistics is the key to e-commerce success. Our featured guest on the show is Rolando Casanova, Managing Director of Internel.eu Topics discussed in this episode: Why sustainable logistics are crucial for ecommerce success in Europe. H…

1
Product pitfalls: how to avoid them - David Pereira (CEO, CPO, omoqo GmbH) 36:20

2M ago36:20

36:20

What are the common pitfalls that product teams face? Join us this week on the podcast for a discussion with David Pereira, CEO and CPO of omoqo GmbH, as he shares his unique insights into building an effective product strategy and avoiding common traps that product-led organisations face. Featured Links: Follow David on LinkedIn | David's website …

1
5 Secrets Successful Stores Use to Prevent Chargebacks — Harish Manepalli, Tariq Ahmed | Why Card-not-present Fraud is a Big Problem for Merchants, How Fraudsters use Bots & Fake Identities, How to Balance ... 34:41

2M ago34:41

34:41

In this podcast episode, we discuss why ecommerce fraud prevention solutions reduce chargebacks and how they improve the shopper experience. Our featured guests on the show are Harish Manepalli, Chief Technology Officer and Tariq Ahmed is Managing Director for Canada at zumigo.com. Topics discussed in this episode: Why card-not-present fraud is a b…

1
Why Your Online Reputation Can Make Or Break Your Business — Scott Brandley, DJ Sprague | Why Your Reputation is Crucial for Ecommerce, How to Get Customers to Leave Verified Reviews, How New Businesses ... 37:32

2M ago37:32

37:32

In this podcast episode, we talk about why online reputation management is a crucial aspect of building and maintaining a successful ecommerce business. We share how to become the most trusted brand in your space. Our featured guests on the show are Scott Brandley, Founder & CEO, and DJ Sprague, Chief Marketing Officer of ShopperApproved.com. Get y…

1
My AI Podcast Avatar Speaks Spanish Like A Native — Claus Lauter | Thoughts on Too Many Shopify Apps, Current Trends in Ecommerce and Ad Spending, Why Avoid Dropshipping with Alibaba, Benefits of Founder ... 15:34

3M ago15:34

15:34

In this podcast episode, I share an update on the Ecommerce Coffee Break Podcast and what’s in the pipeline for the next months. Topics discussed in this episode: Why creating a Spanish version of the podcast will benefit the Spanish-speaking ecommerce community Thoughts on the overwhelming number of Shopify apps available to merchants The current …

1
The illusion of quick fixes in organisational change - Steve Hearsum (Consultant, Author) 46:24

3M ago46:24

46:24

Can organisational change truly rely on quick fixes, or are we missing the bigger picture? Join our engaging discussion with Steve Hearsum, Author of "No Silver Bullet: Bursting the Bubble of the Organizational Quick Fix." Steve shares his journey into the field and reveals the flawed belief in miracle solutions for complex challenges. We tackle th…

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Ux Strategy Thinking Amp Doing Podcasts

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