show episodes
 
Welcome to You, Me & CPG, the podcast brought to you by Haines McGregor, a brand strategy and innovation partner to some of the biggest and coolest brands in the world. Your host, Jamie Holtum, will take you beyond the label to uncover the brilliant minds behind your favourite products. This pod is about the personal as much as the professional - how do certain people in the industry rise so quickly? Make such creative impact? Do things with brands that we can just sit back and admire? We'll ...
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People are often described as the largest asset in most organisations. They are also the biggest single cause of risk. This podcast explores the topic of 'human risk', or "the risk of people doing things they shouldn't or not doing things they should", and examines how behavioural science can help us mitigate it. It also looks at 'human reward', or "how to get the most out of people". When we manage human risk, we often stifle human reward. Equally, when we unleash human reward, we often ina ...
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show series
 
How do you get 𝟲𝟮,𝟬𝟬𝟬 𝗽𝗲𝗼𝗽𝗹𝗲 to keep a 𝘀𝗲𝗰𝗿𝗲𝘁? By not calling it a secret. With the opening ceremony of the Paris 2024 Olympics later today, on this episode, I'm looking back 12 years to the London 2012 Olympics. In this episode, we dive into the behind-the-scenes secrets of the London 2012 Olympic Opening and Closing Ceremonies with Victoria Sena,…
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Why do we travel? Obviously, sometimes we do it to go to work or visit family. But lots of us also do it for fun, becuase we can. And we naturally presume that’ it’s an unalloyed good. But is it? My guest, whose new book ‘Airplane Mode’ explores some of the complexities and contradictions of travel and tourism, is Shahnaz Habib. She’s a writer and …
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What can we learn from magic? On this episode, I’m joined by two magicians, Fergus Flanagan and Neb Maciver, founders of Talk Magic and both accomplished magicians in their own right, who join me to share their unique journeys, from Fergus's early days working on Children's BBC to Neb’s transition from band life to full-time magician. Through their…
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How can we solve 'wicked problems' within complex organisations? A wicked problem is a social or cultural problem that's difficult or impossible to solve because of its complex and interconnected nature. Wicked problems lack clarity in both their aims and solutions and are subject to real-world constraints which hinder risk-free attempts to find a …
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The more that creativity makes people feel, the more that they’ll buy, give, vote and do. That’s the sharp insight that can only be attributed to a powerhouse like John Kearon, a creative catalyst with a grip on the industry that few among us can comprehend. He joins us on a fascinating episode of You, Me & CPG, as we look at how decisions follow e…
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Why do some great ideas succeed while others fail despite having everything else in place? On this episode, we welcome back Paul Orlando, an expert on unintended consequences and systems thinking. Paul introduces his new book, "Why Now: How Good Timing Makes Great Products," and discusses the pivotal role timing plays in the success of startups and…
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What can canaries in coalmines teach us about diversity and inclusion? In this episode, I’m speaking to an academic who has some fascinating ideas and insights into how we can create more inclusive work environments and cultures — in other words, how to get the best out of all employees. Guest Bio My guest, Dr. Ludmila Praslova, is a Professor and …
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How is technology impacting money laundering? On this episode, I'm welcoming investigative journalist Geoff White back onto the show. In 2022, Geoff joined me to talk about his book and podcast The Lazarus Heist, the story of how North Korean hackers launched an attack on Sony Pictures in 2014. This time, he's back to talk about his brand new book …
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How can organisations get the best out of the humans they employ and empower them to help deliver desired outcomes? The answer is by focusing on the decisions taken that are critical in determining whether or not the right outcome is achieved. On this episode, I speak to Sarah Abramson, Head of Marketing at Acteon, a communication and learning agen…
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What might the future of society look like & how can we get there? On this episode, I’m speaking to a best-selling author who has written an extraordinary book about her vision for the future. Unusually, the book is a work of fiction for the show, but the issues it addresses are very relevant to Human Risk. My guest is Manda Scott, who began her ca…
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Why is misinformation so prevalent, and what can we do about it? On this episode, I’m speaking with Alex Edmans, a London Business School Finance Professor who has written a book called ‘May Contain Lies: How Stories, Statistics, and Studies Exploit Our Biases and What We Can Do About It’. Alex’s areas of focus are purposeful business, sustainable …
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What is the Rainbow Ceiling, and why does it matter? On this episode, I’m speaking to the author of a new book that explains the significance and the ways we can help to remove it. A rainbow ceiling is similar to a glass ceiling, a metaphor for the various structural barriers that hold down women or minority groups as they try to climb the career l…
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No industry is static, nor can it stand on its own - the coalescence of beauty with health proves just as much. Jess Glover remains on the forefront of such a movement, an aspirational marketer with roles formerly in Reckitt, L’Oreal, Coty and Haleon. Now continuing to forge her path with Biomel, she shares the key to why consumers want the best of…
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What can we learn from artists about decision-making? More than you might think. We often see decision-making in binary terms and whether decisions are good or bad. But what if they’re more subjective and akin to the way an artist looks at the world? That’s what my guest explores in her new book. That guest is Elspeth Kirkman, Chief Programme Offic…
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What makes us more or less likely to comply with rules or laws? My guest, Benjamin Van Rooij, knows all about this subject. He is a Professor of Law and Society at the University of Amsterdam who researches and writes about behavioural law; in other words, the impact laws have on human behaviour and the behavioural science behind law. This is Benja…
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There’s seldom a more admirable sight in FMCG than a relentless desire for the best; it’s a trait worth its weight in gold. James Dashwood Chase is an entrepreneur with pedigree, and his CV speaks volumes - Co-Founding Chase Distillery, Willys Apple Cider Vinegar, and Founder now of men’s health brand Baz & Co. Joining Jamie Holtum this week on You…
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What goes into human decision-making? If you listened to the previous episode of the show with Dr Melina Moleskis on decision-making, then you’ll know what’s coming next. If you didn’t, then don’t worry; you can listen to that after this. My guest on this episode is Ben Cattaneo, a friend of the show and the founder of The Decision-Making Studio, a…
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What is decision science, and how can it help us to make better decisions? On this episode, I'm joined by decision-making expert Dr Melina Moleskis, who explains how she combines decision science and behavioural science to help her clients make better decisions. In a wide-ranging discussion, we explore: how decision-making education is often overlo…
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What is it that makes a job enjoyable and fulfilling? While you’re likely to have your own very individual answers to that question, chances are it’ll be to do with what you’re required to do, how much freedom you have, whether you think it’s worthwhile and how well it plays to your skillsets and interests. Yet, all too often, companies focus more …
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Why do we lie and cheat and why might it not always be a bad thing? On this episode, I’m speaking to a research professor who has studied lying and cheating in the natural world and what we can learn about it in the human world. My guest, Dr Lixing Sun is a Research Professor in the Department of Biological Sciences at Central Washington University…
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What prompted a courageous former employee of Harvey Weinstein to break her Non-Disclosure Agreement (NDA)? On this episode I'm speaking to a campaigner who came to prominence as the individual who broke the silence surrounding the misconduct of Harvey Weinstein. Formerly an assistant to Weinstein, Zelda Perkins made headlines when she came forward…
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Tequila is among the fastest growing and most vibrant categories, with endorsements from famous faces pervading the space. It takes a keen eye, love of the spirit, guts and an equally bold Co-Founder to find a gap in the market just as Jack Vereker has with El Rayo Tequila. The brand has sprung into life to a stale space - Jack joins us to share ju…
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How, in a world of limited resources, can we prioritise risk? Which ones should we focus on more than others? This isn't just something we need to think about in a work context. It also applies to our personal lives; where should we spend our money, time and headspace? My guest is a friend of the show who has appeared four times before (links below…
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How can we make better decisions? By paying attention to good advice or information and ignoring the opposite. In a world where we're overloaded with data and opinions, it can be hard to determine what is good and what is bad advice. My guest Nuala Walsh, is the author of a new book called 'Tune In! How to make smarter decisions in a noisy world'. …
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Entering the Dragon’s Den is often a real sink or swim moment, and under the pressure and watchful eyes of the nation, we saw Jasmine Wicks-Stephens shine. Exiting the infamous entrepreneurial amphitheatre with three Dragons’ backing, it’s their praise of Jasmine’s character that should draw your attention to the Founder of two fantastic brands, Fa…
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What does storytelling have to do with managing risk? On this episode, I’m speaking to novelist, playwright, and screenwriter Preethi Nair. She also helps people who want to tell their stories to identify the one that will resonate and tell them in the best possible way. We all know the power of storytelling. It’s how we learn as kids and how we sh…
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What can business learn from improvisation? If you listened to the previous episode of the shwo, you'll know the answer. If you haven't yet done so, then I recommend dojgn that before listening to this. Because this is Part Two of my discussion with Heather Urquhart and it lfows naturally on from Part One. Meet Heather Urqhuhart My guest Heather Ur…
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What can business learn from improvisation? On the face of it, a form of entertainment that involves making things up as you go along, seems to be filled with human risk and not at all helpful in the business world. But actually, the skills that improvisers use to entertain us, are incredibky useful in businesses to drive better decision-making, Th…
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What is burnout, and how can we prevent it? We're increasingly hearing about the idea of 'burnout', which the World Health Organisation has defined as a condition "resulting from chronic workplace stress that has not been successfully managed". Recent high profile resignations, including Jacinda Ardern the former PM of New Zealand and Jürgen Klopp,…
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Since You, Me & CPG’s inception we’ve played host to some incredible guests with insights from the very top of the industry. Where better to collate the very best than in one very special episode… Episode 11 looks back on the masterful approaches to branding, leadership and career progression coming from the sector’s most prolific figures, from Dia…
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What is Healthcare Coaching? If I say the word ‘doctor’ to you — in a medical, not academic, sense— you’ll probably think of someone in a white coat with a stethoscope who makes medical assessments and prescribes treatments and drugs to patients. Which, of course, is what they do do But a word that probably wouldn’t come to mind when you think of d…
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How can businesses do the right thing? What does that even mean and why does or should it matter? What is Business Ethics? Business ethics used to be a case of dealing with things like bribery and fraud, which companies tried to — and often did — manage with rules and processes. But nowadays, in a world where every employee and consumer has the abi…
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Few names are more synonymous with an industry as M&C Saatchi is with the advertising industry, and the power of simple, effective advertising runs in David Kershaw’s DNA. At the chaotic inception of the agency, ‘influence’ and ‘disruption’ were words that held gravitas, and David’s career to date shows just why M&C Saatchi has earned the right to …
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What happens when a surgeon decides to become an airline pilot? You get some amazing insights into mistakes, how they happen and what we can do to mitigate them. That surgeon and now pilot is my guest Niall Downey. He’s also the author of a book called ‘Oops! Why Things Go Wrong’: Understanding and Controlling Error’ He began his career as a doctor…
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What happens when companies outside financial services are required to comply with regulations such as AML (Anti-Money Laundering)? As we all know from our personal experiences of banks that want to verify who we are and where money is coming from or going to, the rules are complex. That’s challenging enough if you’re a bank. But if you’re an art d…
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The brands under Jeremy Lindley’s watch across many years are nothing short of iconic. So how do you balance the design legacy with a new age of ideas… Diversity of thought and inclusive design are at the heart of Jeremy’s ethos and Diageo’s culture, but it’s exactly how this manifests in great design that makes his insights such a revelation to ma…
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Authenticity is often praised, and inauthenticity is criticised. We want people to be themselves. But what happens if the society we’re in isn’t supportive or even hostile toward who we really are? Or we don’t yet know. That’s the challenge facing many LGBTQ+ people in relation to coming out. It’s the subject of a brand new book called ‘Countless S…
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What’s the most effective way to manage cyber risk? The obvious answer is to have more sophisticated security systems. My guest on this episode thinks the answer is humans. That’s because behind every cyber attack, there is a human, and the biggest point of vulnerability within an organisation is its humans. If we can better understand humans and h…
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From Royal Wedding stunts to transforming a DIY giant, it’s safe to say that Stephen Robertson is a titan in the industry. Now a Non-Executive Director at Timpson, Stephen’s career is brimming with accolades, and in a nation of shopkeepers, it’s the fascinating retail marketing world from which he has some of the most invaluable lessons Stephen joi…
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What determines the price of an item or service? How can we price things so that people want to buy them but also so that we feel it’s fair? Whether (like me) you’re in business and have to sell, or you’re negotiating a salary or looking to buy or sell a house or a car, pricing matters. My guest on this episode, Melina Palmer, is the author of a ne…
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What drives the choices we make, and how can we influence the choices that others make? On this episode, I’m speaking to an expert in human decision-making. Richard Shotton is a behavioural science practitioner who has written two best-selling books, ‘ The Choice Factory’ and ‘The Illusion of Choice’. Having begun his career in marketing, Richard n…
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How can we manage people who are doing creative work? On the one hand, letting someone do what they want feels incredibly risky. On the other hand, creativity requires a degree of freedom, experimentation and agency. That’s a particular problem in the creative fields, but it’s also a broader challenge. In the 21st century, the jobs people are doing…
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When you bring your whole, unfiltered self to your work, that’s where magic happens - if that’s true, then Mau Rutabingwa is a master magician. Whether through her role as Head of Spirits Innovation for Africa at Diageo, or her musical artistry as Mau Roots, this week’s You, Me & CPG guest bucks trends boldly, often with incredible results. She joi…
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Why do we sometimes make bad decisions in relation to money and what can we do about it? My guest, Vishal George, is a Behavioural Scientist who has recently published a book called ‘Money Mindsets: Science-Based Stories to Rewire your Money Beliefs, Goals, & Habits’. In it, he explores that he way we behave when it comes to money, comes from belie…
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Jonathan Stordy’s CV reads like an industry’s greatest hits list; between Unilever, Diageo, Beam Suntory and San Miguel, we’re only scratching the surface… With so many roles across so many territories, the experiences that Jonathan shares with us on You, Me & CPG define the blueprint for success as an industry leader. Join us as he takes us throug…
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What do you think of when you hear the word 'error'? It's highly likely you'll think of it negatively as a defect. The obvious way to manage defects, particularly in safety-critical industries, is to have detailed procedures, strict compliance, and zero tolerance for errors. But we know that this doesn't always work. After all, if it did, we'd have…
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What are museums, and what purpose do they serve? As a regular museum-goer — both when I’m travelling and also at home when I need distraction or creative inspiration — I’m always intrigued, both by what they show and how they show it. If you’ve been following my Compliance In The Wild series on LinkedIn (example post here) you’ll know that museums…
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Rachel Roberts has never shied away from bucking trends and swimming against the tides, and her stellar journey so far is evidence enough of her excellence. Now a global leader in premium spirits powerhouse Beam Suntory, she’s charged through a male-dominated industry, unyielding in her desire to create unique experiences. Rachel joins us on You, M…
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What is it like to grow up in a country that no longer exists? That's the challenge faced by my guest Katja Hoyer. She grew up in the GDR, the German Democratic Republic. Or as most of us think of it, East Germany. While most histories of the country focus on the political decision-making or things that are most extraordinary — for example, the Sta…
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Mark Scott’s illustrious history is dotted with a vast array of successful businesses, but his latest is in a niche of its own - beloved pet food brand Bella & Duke. It’s a brand which, in 6 years, has amassed sales nearing 30 million, a 140-strong team, and orders of 3 million meals a month, a monumental feat demonstrating the power of finding wha…
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