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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road - and each episodes guest. Ad Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and mixed & sound designed by Zach Hahn.
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"Ad infinitum" is a Latin phrase meaning "to infinity" or "forevermore". That's how long it feels listening to these occasional podcast episodes around the continual evolution that happens within the Nfinity Group of Companies. In them we cover everything from our extraordinary achievements and new developments, through to interviews with some of the remarkable people that come to our offices to share their life stories and wisdom with us and our clients. That and a whole lot of banter in-be ...
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She's With The Band, hosted by Tori Kravitz, features weekly interviews with the music industry’s greatest female leaders in the rock, metal and alternative worlds. The podcast is amplifying the voices of women on stage, backstage, and in the business. Supporting women's growth and equality in the music industry starts with showcasing those already accomplishing groundbreaking things. The series is exploring their path to success, highlighting their indispensable contributions to music, and ...
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Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out if the show you are sponsoring or listening to is saving lives or destroying the fabric of our democracy? The Media Roundtable is back in session for a new season this September but with a fun new twist. We are sharpening our focus to conversations with podcasters and creators about the shows they make and the reasons WHY they make them. The Media Roundtable season two will “unbox” ...
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The World Business Academy is a non-profit business think tank and network of business and thought leaders founded in 1986 with the mission to inspire and help business assume responsibility for the whole of society. This podcast, featuring Academy President and Founder Rinaldo Brutoco, focuses on the state of the political economy including trends we see emerging in markets and how our listeners can prepare for them.
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“You don't need pictures in front of you to see what you're feeling.” Kraig Kitchin, Audio LegendThe world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 7 - "Audio Affects."Fearless host Stew Redwine (VP, Creative, Oxford Road) welcomes bonafide Audio Legend, Kraig Kitchin. Kraig’s a Talent Manager …
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In this episode, Stew Redwine and guest Kraig Kitchin discuss the power of audio and its effects on emotions, memory, and perception. They also review and rate top radio advertisers, including Lowe's, The Home Depot, Babbel, and Progressive. The conversation highlights the importance of relevance, entertainment, and clear messaging in audio ads. Sp…
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The Media Roundtable is back! Fresh from Podcast Movement 2024 in DC, we’re here to alleviate FOMO (ICYMI) and share the biggest takeaways from speakers and attendees.Dan Granger (CEO & Founder, Oxford Road) recaps and reminisces with fellow Oxford Roadies Miranda Romano (SVP, Media, Oxford Road), Neal Lucey (EVP, Strategy & Product, Oxford Road) a…
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The episode of the Media Roundtable is a guaranteed jolt of energy showcasing the positive power of audio! This week, we feature the kickoff event from our 2nd Annual CAO Summit. The conversation focuses on what makes our work matter: Purpose.Dan Granger (CEO & Founder, Oxford Road) takes the stage with two audio titans; Ashley Flowers, (Founder & …
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“If the ad load of an episode goes from 5% to 15%, you can reasonably expect a 30-40% drop-off in conversion rate.”Pete Birsinger, CEO & Founder, PodscribeFor every podcast ad you’ve bought, there’s a hidden variable that swings performance in double-digit percentages. It’s time to talk about that.This week, in a ground-breaking episode of the Medi…
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Alexia and Anissa discuss both the present and the past of the band, revealing the secret of Anissa's re-integration in the group to celebrate the 15th anniversary of Reach with a special tour. The two artists also detail how it was growing up on the road as teenagers who travelled the world, discussing all the positive and negative impacts this ha…
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“It's easy to be enraged. It's essential to be engaged.”- Kellyanne Conway (former Campaign Manager and Senior Counselor to former President Trump)The Media Roundtable is back! This week we’re going back to our roots and one of our passions: Civil Discourse in Audio.Dan Granger, (CEO & Founder at Oxford Road) welcomes bi-partisan hosts of the new p…
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"It was just great to see that community taking place right in front of our eyes."James Ingrassia, (EVP of Client Services, Oxford Road)The Media Roundtable is back! This week we recap the epic whirlwind of our 2nd Annual Oxford Road CAO Summit in Hollywood last week.Dan Granger, (CEO & Founder, Oxford Road) breaks down the highlights with brillian…
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In this episode, "Audio’s Rule of Thirds", Stew Redwine's guest is Mike Jensen, CEO of Rhapsody Voices and they discuss how brands can best connect with hosts, what the ingredients of a persuasive host read ad are, and rating some recent movers and shakers in the podcast space form Magellan.ai’s May 2024 report - MeUndies, Rakuten, IBM, and monday.…
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“We really want to deliver on the connectivity between the host, the sponsors, and the audience.”- Mike Jensen, CEO of Rhapsody VoicesThis week, our Ad Infinitum superhost Stew Redwine brings you a very special guest—Mike Jensen, CEO of Rhapsody Voices—to chat about the many Rules of Three in audio.Audio is replete with threes: first, there’s produ…
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Throughout this episode, Samantha details life on tour, being one of the only women on tour with a huge bunch of guys. Samantha also gives more insights on her tattoo shop that aims to be a safe place for all femme people. She also tells the tale of Frozen Soul's show at the legendary Red Rocks, being the first death metal band to ever play there.…
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Oxford Road’s 11th anniversary has just passed and we just can’t help but feel nostalgic this week. On that note, this week’s Media Roundtable special edition takes a look back at our past 5 years, with all the changes that have taken place in our world and the industry at large since 2019. In this episode, we feature 3 of Oxford Road’s ‘middle chi…
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“We’re not even talking about the content anymore. It’s either brand-safe or it’s not brand-safe. But what is that actually doing? - Adam Curry, MTV Video Jockey & Host of No AgendaWe like to say our CEO & Founder, Dan Granger, got in on the ground floor of podcasting. However, if there’s anyone his senior in the industry, it’s Adam Curry (MTV Vide…
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Throughout this new episode, Arrow dives deep into tough topics such as the online hate she's faced on social media. Arrow and Tori share their personal experiences of being harassed, and they give powerful insights on how they overcome these challenges. Arrow also gives us some insights into how she writes her music, and the differences of her per…
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If you missed out on Cannes or if you simply miss Cannes, we have your cure. Dan Granger (CEO & Founder, Oxford Road) jumped in the booth at Spotify’s Podcast Studio at Cannes to talk with Conor McKenna (Partner, LUMA). They channel the excitement and buzz from the festival into a 45-minute rundown packed with insights from their week on the Rivier…
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“A podcaster is talking to your exact target audience.”- Hala TahaToday, we have a true Ad Infinitum gem! Host Stew Redwine (VP of Creative Services, Oxford Road) covers all things B2B podcast ads with Hala Taha (CEO & Founder, YAP Media) AKA the Princess of Podcasts herself!These two advertising experts reveal their secrets to making B2B podcast a…
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Season 2 Episode 5 of Ad Infinitum is titled "Sound Business is Sound Business" and is all about B2B advertising in audio. We discuss some of the best practices for B2B ad reads, why is audio such a good fit for B2B, particularly podcast, and then rank 4 recent B2B podcast ad spots with one of the best in the business of podcasting and B2B advertis…
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“When we think of AI, it is a forward and a backward-looking question. ‘What's going to happen?’ We don't know. ‘Have we ever not known before?’ Well, every day of our history, we've not known. So there's the lesson.” - Lindsay Graham (CEO & Founder, Airship)The Media Roundtable is back! This week we’re looking into the present through the lens of …
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Throughout the conversation, Ash dives back into New Years Day's early days, when she did not even have her iconic double-hair that become her own branding a few years later. Tori & Ash also discuss how women are seen and treated in the music industry, with Ash revealing she is still being called "difficult" for no other reason than her being a fem…
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“Rather than trying to throw brands in at the deep end of the pool, how do we build them a staircase?”Dan Granger (CEO & Founder, Oxford Road)The Media Roundtable is back! This week we’re talking directly with two extremely successful Chief Audio Officers to answer one key question:“What do brands want?”At Podcast Movement Evolutions, Dan Granger (…
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The Media Roundtable is back! This week we’re recapping a whirlwind of a time from the 3rd International Podcast Show in London. If you missed out, we’re here to ease your FOMO (and hopefully inspire you to make the trip next year).Steven Abraham (President, Oxford Road) hosts fellow Oxford Road jetsetters Miranda Romano, (SVP of Media Services, Ox…
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This conversation goes far and wide covering how Tatiana writes and where her inspirations come from in art, Jinjer's recently released live album recorded in Los Angeles, and teasers for some brand new music to come later this year. She also discusses being back in Europe to record vocals, the band's journey throughout their now 16 year existence,…
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In this episode, host Stew Redwine discusses the creative approach to scripting fiction podcasts, the role of sponsors and ads in spoken word audio, and analyzes four ads from the Ambie Award-winning podcast Ad Lucem. Stew is joined by two guests: Ray Harkins, Senior Director of Ad Sales at Wondery Nathalie Chicha, producer of the 2023 Ambie Award-…
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If you get too cute, too kitschy with it, that could turn people off in the wrong way where they actively dislike the brand.” Ray Harkins, Senior Account Executive, WonderyThe world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 2, Episode 4 - "Scary Ads."Context is everything for ads, but what do you do when t…
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You could envisage a future where a run-of-network buy was voiced by the person who's hosting each individual show through the power of AI.”- Giles Martin (EVP, Strategy & Insights, Oxford Road)Chief Audio Officers, rejoice! The Media Roundtable is back, covering this week’s top audio stories and there’s a lot to digest.Dan Granger (CEO & Founder, …
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This in-person chat takes us back to years ago when Kittie was a young band starting to gain quick traction on a global scale. Tara, Mercedes & Morgan discuss how they feel grateful today to be supported by some other metal icons after their triumphant return to the scene. The band also discuss their recent singles to hype their fans up for the rel…
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We live in an age where customers are omnipresent. They're everywhere. Your brand needs to be omnipresent, and Sonic Branding is part of that.”Nikhil Arora (Chief Growth Officer, Albert)The Media Roundtable is back! This week we’re giving you all the best insights from our latest Chief Audio Officer event, the CAO Messaging Forum in NYC.Stew Redwin…
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“Media is not math. And anyone who's looking at media from a mathematical perspective is going to end up with the wrong answer and no competitive advantage. Media is human behavior.”Chris Binns, (Chief Strategy Officer, Open X, WPP)The Media Roundtable is back! This week we’re devoting the episode to one question that every Chief Audio Officer shou…
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This in-person conversation discusses Taylar's journey in the technical and behind-the-scenes side of the music industry, and how she aims to keep developing her skills each show, never wanting to repeat herself. Taylar also educates on what exactly her role entails, and some of the hardships she's faced working in her position. Watch until the end…
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You can say you're compliant, but if there's no auditing, you're judging your own homework.”Neal Lucey (EVP, Strategy & Product, Oxford Road)It’s a brand new episode of the Media Roundtable, and we’re tackling the biggest audio stories of the day: big podcast revenues, platforms too big to quit, and becoming a sports giant.Back on the lead micropho…
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This in-person conversation focusses around Connie's journey within the band, from booking American tours via Facebook on her own to becoming one of the most iconic hardcore bands of our time. Connie also discusses the importance of inclusion in the scene towards transgender people and her own path to self-accomplishment.…
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Season 2 of Ad Infinitum continues with Episode 3, “Branding With Your Eyes Closed,” defining and discussing the importance of sonic branding, and then ranking 4 recent top spenders through that lens. And that’s why this episode's guest is Joel Beckerman - author of The Sonic Boom and Founder of Made Music Studio - a person who is practically synon…
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“When we're creating sonic identity systems, [the] people we're dealing with are experts in absolutely everything in their job except this.”Joel Beckerman, Founder of Made MusicThe world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 3 - "Branding with your Eyes Closed."Host Stew R…
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The Media Roundtable is back, and we’re tackling all the nuances of one of the thorniest, most misunderstood, and most rewarding parts of audio advertising: B2B.This deep dive was inspired by the excellent recent report by Pierre Bouvard (Chief Insights Officer, Cumulus Media | Westwood One) on reaching B2B decision-makers through audio.“You can't …
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This roundtable brings you the best of the Myspace-era bands from two decades ago, and whilst nostalgia is certainly felt, the bands show that they're still making great music to this day. Let's dive back into the 2000s for an hour and discover what these stars have become today, and their comments on how the music industry and its attitudes toward…
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“It's really about consistently showing people you care and just relentlessly reinforcing that the product or service you provide is getting better too.”Jason Calacanis, Entrepreneur and PodcasterIn this episode of the Media Roundtable, we’re bringing you a very special fireside chat direct from our recent Chief Audio Officer event in SF.Oxford Roa…
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CAOs, did you miss out on Podcast Movement Evolutions? We have the cure for your FOMO right here–an all-new Industry Edition of the Media Roundtable recapping the biggest moments and distilling days of insights into bite-sized chunks with no travel.Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow attendees …
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AI translation seems all the rage, but it’s so yesterday. At Oxford Road, we're on to bigger and better things. In partnership with GoLocalise, we’re able to offer this week’s Media Roundtable podcast in your native tongue, whatever that may be. While everyone else is hyping up translating podcasts into foreign languages, we're breaking boundaries …
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C.A.Os you are in luck–we have a new Industry Edition of the Media Roundtable for you and it will not disappoint.Dan Granger (Oxford Road founder and CEO) is hosting again, joined by fellow agents of influence Kristen Duenas, (Associate Media Director, Oxford Road), Giles Martin, (EVP of Strategy & Insights, Oxford Road), and Ricardo Martinez, (VP …
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Season 2 of Ad Infinitum continues with Episode 2, “Hosts are People Too”, discussing the importance of advertisers considering the hosts' humanity on the other end of the talking points. And that's why the guest is a real host and a real person - Jordy Meiselas - one of the three Founders of MeidasTouchNetwork and co-host of The MeidasTouch Podcas…
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The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too."Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. H…
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If you're looking for them to make a great impression with your ad, first, you need to make a great impression on the host.”- Dan Granger (Oxford Road founder and CEO)Chief Audio Officers, it’s time for an all-new Industry Edition of the Media Roundtable.Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow agen…
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“[What’s] fascinating about podcasts… is the idea of intimacy that it creates because people so often listen to podcasts while they're doing something else… and so then you become this friend in their ear.” - Joanna Robinson, Podcaster, AuthorIt’s a brand new episode of the Media Roundtable, and for all our Chief Audio Officers, today we’re focusin…
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“If you are an advertiser who tried podcasting in the last two years, and it wasn't all that you ever dreamed it would be, it might be time to revisit it soon... because the performance has gotten better.” Pete Birsinger, CEO & Founder of PodscribeIt’s a brand new episode of the Media Roundtable, and we’re going DEEP on data with Podscribe’s Q4 202…
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“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.”Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy."Host Stew Redwine (Oxford Road’s VP of Creativ…
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Welcome to Season 2 of Ad Infinitum, this Episode’s title is “Sound Strategy”; discussing the importance of strategy in advertising and ranking 5 recent top spenders in audio (Pfizer, Verizon, Progressive, Apple, and AT&T) through that lens with guest Mark Pollard - podcast host and CEO of Sweathead and Author of Strategy is Your Words. Support the…
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