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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road - and each episodes guest. Ad Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and mixed & sound designed by Zach Hahn.
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"Ad infinitum" is a Latin phrase meaning "to infinity" or "forevermore". That's how long it feels listening to these occasional podcast episodes around the continual evolution that happens within the Nfinity Group of Companies. In them we cover everything from our extraordinary achievements and new developments, through to interviews with some of the remarkable people that come to our offices to share their life stories and wisdom with us and our clients. That and a whole lot of banter in-be ...
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Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out if the show you are sponsoring or listening to is saving lives or destroying the fabric of our democracy? The Media Roundtable is back in session for a new season this September but with a fun new twist. We are sharpening our focus to conversations with podcasters and creators about the shows they make and the reasons WHY they make them. The Media Roundtable season two will “unbox” ...
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The World Business Academy is a non-profit business think tank and network of business and thought leaders founded in 1986 with the mission to inspire and help business assume responsibility for the whole of society. This podcast, featuring Academy President and Founder Rinaldo Brutoco, focuses on the state of the political economy including trends we see emerging in markets and how our listeners can prepare for them.
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Season 2 of Ad Infinitum continues with Episode 3, “Branding With Your Eyes Closed,” defining and discussing the importance of sonic branding, and then ranking 4 recent top spenders through that lens. And that’s why this episode's guest is Joel Beckerman - author of The Sonic Boom and Founder of Made Music Studio - a person who is practically synon…
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“When we're creating sonic identity systems, [the] people we're dealing with are experts in absolutely everything in their job except this.”Joel Beckerman, Founder of Made MusicThe world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 3 - "Branding with your Eyes Closed."Host Stew R…
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The Media Roundtable is back, and we’re tackling all the nuances of one of the thorniest, most misunderstood, and most rewarding parts of audio advertising: B2B.This deep dive was inspired by the excellent recent report by Pierre Bouvard (Chief Insights Officer, Cumulus Media | Westwood One) on reaching B2B decision-makers through audio.“You can't …
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“It's really about consistently showing people you care and just relentlessly reinforcing that the product or service you provide is getting better too.”Jason Calacanis, Entrepreneur and PodcasterIn this episode of the Media Roundtable, we’re bringing you a very special fireside chat direct from our recent Chief Audio Officer event in SF.Oxford Roa…
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CAOs, did you miss out on Podcast Movement Evolutions? We have the cure for your FOMO right here–an all-new Industry Edition of the Media Roundtable recapping the biggest moments and distilling days of insights into bite-sized chunks with no travel.Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow attendees …
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AI translation seems all the rage, but it’s so yesterday. At Oxford Road, we're on to bigger and better things. In partnership with GoLocalise, we’re able to offer this week’s Media Roundtable podcast in your native tongue, whatever that may be. While everyone else is hyping up translating podcasts into foreign languages, we're breaking boundaries …
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C.A.Os you are in luck–we have a new Industry Edition of the Media Roundtable for you and it will not disappoint.Dan Granger (Oxford Road founder and CEO) is hosting again, joined by fellow agents of influence Kristen Duenas, (Associate Media Director, Oxford Road), Giles Martin, (EVP of Strategy & Insights, Oxford Road), and Ricardo Martinez, (VP …
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Season 2 of Ad Infinitum continues with Episode 2, “Hosts are People Too”, discussing the importance of advertisers considering the hosts' humanity on the other end of the talking points. And that's why the guest is a real host and a real person - Jordy Meiselas - one of the three Founders of MeidasTouchNetwork and co-host of The MeidasTouch Podcas…
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The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too."Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. H…
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If you're looking for them to make a great impression with your ad, first, you need to make a great impression on the host.”- Dan Granger (Oxford Road founder and CEO)Chief Audio Officers, it’s time for an all-new Industry Edition of the Media Roundtable.Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow agen…
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“[What’s] fascinating about podcasts… is the idea of intimacy that it creates because people so often listen to podcasts while they're doing something else… and so then you become this friend in their ear.” - Joanna Robinson, Podcaster, AuthorIt’s a brand new episode of the Media Roundtable, and for all our Chief Audio Officers, today we’re focusin…
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“If you are an advertiser who tried podcasting in the last two years, and it wasn't all that you ever dreamed it would be, it might be time to revisit it soon... because the performance has gotten better.” Pete Birsinger, CEO & Founder of PodscribeIt’s a brand new episode of the Media Roundtable, and we’re going DEEP on data with Podscribe’s Q4 202…
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“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.”Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy."Host Stew Redwine (Oxford Road’s VP of Creativ…
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Welcome to Season 2 of Ad Infinitum, this Episode’s title is “Sound Strategy”; discussing the importance of strategy in advertising and ranking 5 recent top spenders in audio (Pfizer, Verizon, Progressive, Apple, and AT&T) through that lens with guest Mark Pollard - podcast host and CEO of Sweathead and Author of Strategy is Your Words. Support the…
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“I trusted what [the press] were telling me for the most part… and then social media comes along and says ‘Not so fast democracy!’ and it really just pulls everybody into their corners to never emerge.” Evan Shapiro, Media Cartographer, CEO of ESHAP In this episode of the Media Roundtable, we’re blowing things up and getting back to our roots–talki…
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“You get to a size where there’s a lot more downside in taking on a risk of switching partners than upside.”- Dan Granger, Oxford Road founder and CEOAttention Chief Audio Officers! We’re back with a very special episode of the Media Roundtable.Dan Granger (Oxford Road founder and CEO) is hosting, joined by audio heavyweight Bryan Barletta, (Partne…
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Chief Audio Officers, welcome back to another raucous episode of the Media Roundtable! Dan Granger (Oxford Road founder and CEO) is back to host, joined by fellow agents of influence Kristen Duenas (Associate Media Director, Oxford Road), Stew Redwine (VP of Creative Services, Oxford Road), and everyone’s favorite radio futurologist, James Cridland…
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“[Sonic strategy] is the blending of sound science with sound art in order to help us make sound decisions.” Steve Keller, Sonic Strategy Director, SXM Media’s Studio ResonateAd Infitium, the world’s only podcast solely dedicated to audio ads is back with a very special Season 1 Finale. Presenting Episode 7 - "It's All in the Execution."Host Stew R…
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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics™ Key Co…
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We're chasing something that's easier to transact, but not nearly as valuable as what they could be selling.”Dan Granger, Oxford Road founder and CEOChief Audio Officers, the Media Roundtable’s back with a roundup of all the industry news you need to know–up this week, preserving and celebrating audio’s quirks.On the host microphone again is Oxford…
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“[Audio] is the last kitchen table conversation that exists in this country.”- Dan Granger, Founder and CEO of Oxford RoadnChief Audio Officers, as we plan for 2024, it’s the perfect time to go back and see how well we predicted audio in 2023. Because as Churchill said, “Those that fail to learn from history are doomed to repeat it.”So how did Oxfo…
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Welcome to 2024, Chief Audio Officers! Podcasting is now old enough to order a beer. And of course, the Media Roundtable is back to prepare you for what looks to be a very eventful year in audio. Back as host is Oxford Road founder and CEO, Dan Granger. And by popular demand, we’ve brought back the Wizard of NYU, Steve Goldstein (founder and CEO at…
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“To… refer to videos of podcasts as podcasts–every time that happens, a little piece of me dies.” - Skye Pillsbury, Author of The Squeeze It’s almost 2024! So with one ear to the past and one to the future, we’ve assembled an unparalleled group of audio journalists and industry experts. And what’s more, we’ve gotten them to take strong positions on…
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We hope you’re stocking up on holiday cheer and doing your last minute shopping because the season’s almost over! Why are we inciting panic? Because it’s time to talk about ads and scarcity.That’s right, the world’s only podcast solely dedicated to audio ads is back with a special edition–a very limited-time offer! We’re covering the Audiolytics™ k…
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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics™ Key Co…
  continue reading
 
"Audio is its own unique language. It has shades of digital, shades of influencer, shades of traditional media–it is all of them and it is none of them."- Dan Granger, Oxford Road Founder & CEOSo much happened for audio in 2023 that the Media Roundtable needed to take an inside look at the stories and trends that shaped the soundwaves. Back on the …
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With 2023 almost over, it’s time for the Media Roundtable to look back at the big shifts we’ve seen in the industry. Hosting is Oxford Road founder and CEO, Dan Granger with special guest, Steven Goldstein, an internationally recognized executive and leader in the audio space.Steven is the Founder and CEO of Amplifi Media, an audio innovation firm …
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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round-up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics™ Key Co…
  continue reading
 
“Don't think you have to solve these problems yourselves–there's 130 years of experiments into how to persuade people more effectively.”Richard Shotton, author of “The Choice Factory”The world’s only podcast solely dedicated to audio ads is back with an all-timer of an episode. Presenting Ad Infinitum Episode 5 - “Trust Factories, or Illusions of C…
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Happy Thanksgiving to all our Chief Audio Officers–we’ve got a lot to be thankful for, including an all-new episode of Media Roundtable: Industry Edition!Hosting this auditory feast is Oxford Road Founder and CEO, Dan Granger, with fellow Oxford Road celebrants, Jennifer Laine, Spencer Semonson, and Stew Redwine.We’re talking brands and politics, S…
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We’re back with an all-new episode of Media Roundtable: Industry Edition!Back on the host microphone is Oxford Road Founder and CEO, Dan Granger. Joining him are fellow Oxford Road luminaries, Neal Lucey, Julia Palermo, and Kyle Jelinek.We’re talking big brand bucks, Bill Gates’ AI podcast picker, podcasting from behind bars, and streaming audio–th…
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Calling all Chief Audio Officers–it’s time for another all-new episode of the Media Roundtable: Special Edition! To give you the tools to ask the right questions, we’re bringing you a deep dive into an issue that has plagued the industry since its inception - “What is a Download?”And we couldn’t ask for a better group of guides on this journey. Mak…
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The old is evaporating very slowly, and the new is trying to find its footing, but nothing is quite where it's going to land for a long period of time.”Dan Granger, Oxford Road Founder and CEOCalling all Chief Audio Officers–it’s time for another all-new episode of the Media Roundtable: Special Edition! Leading us once again is Oxford Road Founder …
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"Hello Chief Audio Officers, it’s time for another all-new episode of the Media Roundtable: Industry Edition! Back on the lead microphone is fearless host Jennifer Laine. Joining her are fellow Oxford Road luminaries, Kyle Jelinek, Steven Abraham, and Stew Redwine,.We’re talking podcast merch straight from Spotify, sports fans in audio, and AI shen…
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We're back with an all-new episode of Media Roundtable: Industry Edition!Commandeering the host microphone with authority is Oxford Road Media Buyer and self-described "all-around menace" Spencer Semonson. Joining her are fellow Oxford Road experts Neal Lucey, Julia Palmero, and Stew Redwine, along with our timeline's preeminent radio futurologist,…
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“Don’t make podcast ‘radio.’”Dan Granger, Oxford Road CEO & FounderThis week on the Media Roundtable: Special Edition, we present a rebroadcast of Oxford Road CEO Dan Granger's address from Podcast Movement 2023, "A Decade of Defiance," with participation from Oxford Founding Team members, Gary Brown and Miranda Romano. For the full effect, we high…
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“We are most persuaded when we consider a thing demonstrated.”AristotleIt’s your lucky day because we’re back with a double dose of audio insights this week. First up we’re rounding up the news on a new episode of Media Roundtable.Taking the host microphone for a spin is MRT fan-favorite, Oxford Road Associate Media Director Kristen Duenas, along w…
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This episode's title is "Demonstrated = Persuaded", inspired by a quote from Aristotle's Rhetoric, written 2300 years ago, and as relevant today as it was then, quote, "We are most persuaded when we consider a thing demonstrated". Using this quote as a lens we've assembled a Powerhouse Panel from across the Podcast Polyverse to analyze 4 of the top…
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Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics™ Key Co…
  continue reading
 
It's time for an unforgettable episode of Ad Infinitum, the only podcast that's all about how audio ads work (and how to make them work harder). This week, host Stew Redwine (Oxford Road's VP of Creative Services) welcomes unstoppable wordsmith Lucinda (co-founder and Head Hen of Moink), who is a positioning genius, Shark Tank veteran, and on a mis…
  continue reading
 
Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics? Key Co…
  continue reading
 
Oxford Road VP of Creative Services Stew Redwine brings marketers a rare look into what makes the ads work on Oxford Road’s all-new podcast: Ad Infinitum. The first season's episodes focus on individual Audiolytics™ Key Components and how they show up in the ads for some of the top spenders in audio. Episode 1 is titled "Starting Right" and Focuses…
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"Sometimes simpler is better, even though it doesn't make you feel as smart."Paul Hillen, VP, Performance Marketing, SKIMSThis week, we have another of our favorite sessions from the Chief Audio Officer Summit - the attribution panel. We have some big thoughts on attribution, and this panel was the perfect way to continue the conversation. Our very…
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“What’s so beautiful about audio to me is that it’s inefficient intimacy.”Stew Redwine, VP Creative, Oxford RoadThis week we have one of our favorite sessions from the Chief Audio Officer Summit - the blockbuster creative panel. Our very own Stew Redwine moderates with podcast creative titans Jess Jacobs (Shopify), Shane Pittson (quip), and Margaux…
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Welcome back to a brand new Media Roundtable: Industry Edition! Oxford Road CEO and Founder Dan Granger welcomes back Oxford Road vets Neal Lucey, and Kristen Duenas along with preeminent radio futurologist James Cridland (Podnews, Podcast Business Journal). Join us as we break down SXM’s new brand safety tool with Barometer and ArtsAI, the end of …
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In this episode of the Media Roundtable, we're joined by a very special guest, Larry Rosin (President, Edison Research). If you've been following us, you know that Edison Research has been on the cutting edge of audio insights, and we’re nothing if not data-driven. What’s the data telling us this week? That audio, especially digital audio, doesn’t …
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This week on the Media Roundtable: Special Edition, we’re recapping Podcast Movement, talking podcast’s newest channel (radio?!), and bringing you a fireside chat with Oxford Road’s Founder and CEO Dan Granger, and the ever-insightful Allan Jones, visionary CEO & founder of Bambee.Back on the host microphone is our very own Jennifer Laine, along wi…
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This week on the Media Roundtable: Industry Edition, we’re talking Podcast Movement, strikes and celebs, and attribution drama. Hosting again is Oxford Road’s Jennifer Laine, along with by fellow Oxford Road luminaries Kyle Jelinek, Neal Lucey, and Spencer Semonson. And joining us again, this time live from Denver, is James Cridland (Podnews, Podca…
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“There isn’t a type of audio that doesn’t work for us, it all works for us. Fair enough, some types of audio took us longer to figure out to unlock. But, in order for us to be at the scale we’re at we had to get that to work because the reality is our customers were there. They were responsive, so we needed to be there.”- Kezia Koo, Senior Director…
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It's time for an unforgettable episode of Ad Infinitum, the only podcast that's all about how audio ads work (and how to make them work harder).This week, host Stew Redwine (Oxford Road's VP of Creative Services) welcomes unstoppable wordsmith Lucinda (co-founder and Head Hen of Moink), who is a positioning genius, Shark Tank veteran, and on a miss…
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