Best Adam Wier Podcasts (2024)

1
WordPress Websites with April Wier 21:10

11d ago21:10

21:10

Over 40% of websites are built using WordPress—the popular open-sourced content management system. But do you need to be a web developer to build an effective website using WordPress. To break this down, we invited our friend and WordPress web creator, April Wier, to the podcast. Links WordPress CMS April Wier’s website April on Facebook Sugar Five…

1
Copywriting with Jessica Fralin 19:58

1M ago19:58

19:58

Communicating clearly is a cornerstone of effective marketing. But how do you maintain a consistent message across various digital platforms? It begins with great marketing copywriting. To unpack this underappreciated art, we invited freelance copywriter Jessica Fralin on the podcast. Links Jessica’s website Sparked studio Jessica on Instagram Jess…

1
Digital Ads with Mike Scott 19:05

2M ago19:05

19:05

Despite what you might think, effective digital marketing isn’t free. It takes time and knowledge, and it can often require paid advertising to reach new audiences. The digital ad landscape can be overwhelming, so we invited our friend Mike Scott from Manticore Marketing to walk us through how any small business can get started with ads. Links Mant…

1
Public Relations with Cindy Miller 19:06

2M ago19:06

19:06

Your company’s brand is built on how you’re perceived by the general public. Therefore, managing your reputation among consumers using public relations is a valuable practice in branding. Cindy Miller is a PR expert with years of experience and the CEO of Cindy Miller Communications. She spoke with Mickey about the value of public relations and how…

1
Episode 110: AI and the miniature hobby 1:29:28

2M ago1:29:28

1:29:28

In this episode we are joined with Trey (IIII) and Martin (martin.mccoy.art) to talk about how Neil Hollis used AI to create the backdrop for his Gold winning Exodite at 2024 Golden Demon at Adepticon. We go on to talk more broadly about how AI could influence the miniature hobby going forward.By Adam Wier, Eric Wier, Gregory Wier

1
Episode 109: From digital to film, miniature photography 1:13:54

4M ago1:13:54

1:13:54

In this episode, we talk about miniature photography, touching on cellphone cameras to film cameras. We discuss the strengths and weaknesses of different cameras and give suggestions of elements to consider to improve your miniature photography.By Adam Wier, Eric Wier, Gregory Wier

1
Project Management with Brooke Desmond 18:57

4M ago18:57

18:57

Even if it’s not in your job title or description, you’re likely somewhat familiar with project management. However, it’s not a responsibility everyone fully understands or embraces. This makes project management one of the most underrated and underappreciated parts of business and marketing. We invited GreenMellen’s project manager, Brooke Desmond…

1
Marketing Agencies with Ali Green 22:29

4M ago22:29

22:29

What is it like to start and run a marketing agency? Our co-host Mickey Mellen invites his co-founder Ali Green to the show to discuss building GreenMellen together. This is a peek behind the curtain of how a digital marketing agency works and what it takes to operate smoothly. Ali Green on GreenMellen's Website Ali Green on LinkedIn The E-Myth Rev…

1
Search Engine Optimization with Bobby Kircher 19:33

5M ago19:33

19:33

Is SEO still relevant to marketers, especially with recent changes with technology? The short answer is yes, and we invited search expert Bobby Kircher to discuss why. Let’s make search optimization practical and achievable for small businesses like yours. Links Bobby’s website: https://bobbykircher.com/ Papaya Search: https://papayasearch.com/ Bob…

1
Content Marketing with Adam Walker 22:04

5M ago22:04

22:04

Is your small business struggling with content marketing? In this episode, we invited on our friend Adam Walker to talk about repurposing content for different platforms. These simple tips will help you scale your marketing strategy to reach a wider audience and save time. Links Adam’s Website: https://adamjwalker.com/ Tech Talk Ya’ll on Spotify: h…

1
Episode 108: Adepticon 2024 interviews! 1:45:59

6M ago1:45:59

1:45:59

In this episode, we interview people at Adepticon (2024), the United States largest miniature wargames convention! It was our first time at the convention, but we were able to set up our recording equipment in the Grimdark Hallway, run by our friends from Hive Scum. Below are time stamps of where you can listen to each interview! 00.56 - Greg Wier …

1
Episode 107: Under the Dice Fest 2024, Part 2 2:46:39

7M ago2:46:39

2:46:39

In part two of a special two part episode, we interview people who attended Under the Dice Fest 2024, a small festival in Massachusetts celebrating miniature-based tabletop wargaming. The festival was designed to appeal to those who shy away from the mainstream iterations of the miniature wargaming hobby, focusing on those who want play the games o…

1
Episode 107: Under the Dice Fest 2024, Part 1 1:29:14

8M ago1:29:14

1:29:14

In part one of a special two part episode, we interview people who attended Under the Dice Fest 2024, a small festival in Massachusetts celebrating miniature-based tabletop wargaming. The festival was designed to appeal to those who shy away from the mainstream iterations of the miniature wargaming hobby, focusing on those who want play the games o…

1
Special Announcement: A New Podcast Format 1:48

9M ago1:48

1:48

After 60 episodes of the Brighter Web podcast, we're changing things up. Starting in 2024, we're bringing guests to the show and talk about digital marketing topics. We'll be back in a few months with some new, slightly different-sounding episodes.By GreenMellen

1
Episode 106: Reflecting back on 2023 with members of Hive Scum 1:24:35

9M ago1:24:35

1:24:35

In this episode we are joined by Steve and Gage from the Hive Scum podcast. We reflect on 2023 as a whole and how we first met Hive Scum at the New England Mordheim Open at the start of 2023. We also touch on the Rich Grimmond Inq28 event and some notable releases throughout the year. Listen to the Hive Scum Podcast Follow Steve Follow Gage…

1
Optimizing Website Conversions to Grow Your Business 13:42

10M ago13:42

13:42

There’s no shortage of digital metrics to measure, but conversions are perhaps the most important. These are the actions that actually help your business to grow. But how do you measure and improve your conversions online? What are website conversions? Form fill Download a file Watch a video Purchase Donate What is conversion optimization? Making a…

1
10 Ways to Monetize Your Digital Marketing Content 17:30

10M ago17:30

17:30

The internet is about far more than just making money—but that’s certainly something you can do. Content creators have found plenty of ways to earn income from the digital stuff they make. This list is far from comprehensive, but here are 10 big buckets of ways to make money from the content you create online. Selling a service (like GreenMellen) W…

1
Creating an Effective Marketing Budget 12:05

10M ago12:05

12:05

Effecitve marketing requires an investment. For a business, this means creating and spending a marketing budget. But how much should you spend on marketing, and what return should you expect? There’s no one answer, so let’s examine the right approach. Where do I start with my marketing budget? Figure out what you’ve spent to this point. Create a do…

1
Episode 105: What is the Vastarian Open Invitational 54:27

10M ago54:27

54:27

In this episode we are joined by Bill Ford, host of Mordheim 2022, to talk about the Vastarian: Dreams of the Pious Open Invitational we recently started on Between the Bolter and Me. We describe the Vastarian setting, and how it is filled with warring Imperial cults, each certain their own ideology will usher in a new age of prosperity for the Imp…

1
Capitalizing on Networking Events for Marketing Growth 13:19

11M ago13:19

13:19

Digital marketing is useless without personal connections and word-of-mouth referrals. But is networking played out or ripe for you to take advantage of? It all depends on your approach. How does networking help my marketing? Get to know people in a more casual setting. Face and name recognition can be as important as brand recognition. Build a rel…

1
Our 6 Least Favorite Marketing Channels 13:36

11M ago13:36

13:36

There are plenty of great and effective digital marketing channels, but there are just as many bad ones. Or at least good channels that tend to be used poorly by lazy marketers. These are our six least favorite marketing channels. Robert’s 3 least favorite Direct mail: because it’s usually useless and hard to track. Billboards: because no one looks…

1
Building Your Business Marketing Stack 14:09

12M ago14:09

14:09

Technology can make marketing easier for your business. The various software tools your company uses for marketing combine to make a marketing stack. But what tools should you use and how do you build the right marketing stack? What is a marketing stack? The set of tools and technologies that you use to plan, execute, and measure your marketing eff…

1
The 7 Top Skills Every Marketer Must Have 13:47

1y ago13:47

13:47

We’ve talked about several skills marketers need in previous podcast episodes. Now, let’s bring it all together and give an overview of the seven most important skills we all need to hone. Which ones do you need to work on? Planning: Just going out and “doing it” will likely end poorly. Get a strategy. Writing: It’s the key to great communication a…

1
How Guest Contributions Can Extend Your Marketing Reach 12:41

1y ago12:41

12:41

Creating your own marketing channels is a valuable practice. However, you can reach new audiences and gain extra credibility by sharing your content on other people’s platforms. These guest contributions have their own pros and cons, which we’ll discuss here. What do we mean by guest contributions? Sharing content on a platform that you don’t own. …

1
Episode 104: Reflecting back on Rich Grimmond 2023 and the Rot of Hondious 1:49:42

1y ago1:49:42

1:49:42

Having been a month since the Rich Grimmond 2023 Inq28 event in Richmond, Virginia, we got Martin McCoy (martin.mccoy.art) and Bill Ford (the_ruin.501) to talk about how the event went and if there is anything they would change if running another event in the future. Read more about the event HERE.By Adam Wier, Eric Wier, Gregory Wier

1
B2B vs B2C: Why They’re More Similar Than You Think 12:00

1y ago12:00

12:00

Marketing has no shortage of acronyms, and B2B and B2C are two of the most important. These represent two large business categories, however, they’re not as different as you might think. Listen in as we compare and contrast these two types of companies (plus a few more). What are the biggest differences between B2B & B2C marketing? In case of acron…

1
Maximize Customer Testimonials and Case Studies For Your Business 11:24

1y ago11:24

11:24

Customer testimonials and case studies are everywhere within marketing. But what’s the difference between these two things, and how can your business use them? Let’s unpack how to maximize your customer stories. What’s the difference between testimonials and case studies? Testimonials are direct quotes from your customers, clients, or vendors. Case…

1
Episode 103: Rich Grimmond 2023 and the Rot of Hondious 1:47:49

1y ago1:47:49

1:47:49

In this episode, we interviewed people at the Rich Grimmond 2023 Inq28 event in Richmond, Virginia. The first interview is with Mike (gundamofficialhobby) and Grant (underworldalliance) talking about their new game Caliban28. The second is with Martin (martin.mccoy.art) and Isaac (weirdingsway), chatting about Inq28 events and the use of Forbidden …

1
A Special 50th Podcast Episode! 15:42

1y ago15:42

15:42

We did it—we made 50 episodes of the podcast! Since most podcasts never make it past episode 3, we figured this was a time to reflect back on what we’ve learned so far and how we made it this far. Thank you for being a listener of the Brighter Web Podcast! Most listened-to episodes Getting Found Online with Search Engine Optimization (SEO) Keeping …

1
Episode 102: Chatting with sculpting extraordinaire and Space Wolf fanatic Valbjorn 1:17:20

1y ago1:17:20

1:17:20

In this episode we are joined by Valbjorn, someone who got a name for themselves by creating incredible Space Wolf Space Marines that are more believable in scale. We chat about how he got involved in the hobby and what led him to start sculpting. We also talk about his love of different sculpting putties and the importance of engaging with the hob…

1
A Deep Discussion about Dealing with Digital Distractions 14:22

1y ago14:22

14:22

Buzz, buzz, buzz. No, it’s not a bee, but it’s equally as distracting—it’s another digital notification that’s pulling you away from your other priorities. Dealing with digital distractions is a daily dedication, but one we all must definitely deal with. What are digital distractions? Pings Rings Beeps Buzzes The constant stream of notifications th…

1
Make Your Marketing More Sustainable with Evergreen Content 8:54

1y ago8:54

8:54

Constantly cranking out new marketing content gets exhausting quickly. Using evergreen content that can be recycled makes the content marketing rat race a little more sustainable. Here’s some approaches for how to create and use evergreen content in your business. What is evergreen content? Topics that you can talk about at any point during the yea…

1
Taking Control of Your Online Business Reviews 15:02

1+ y ago15:02

15:02

Online reviews are often trusted more than other forms of marketing because they come from neutral third-party sources. You can’t fully control your brand’s reputation, but you can respond to negative reviews and encourage positive feedback. Why are online reviews helpful? People trust objective parties more than your brand People use online review…

1
Episode 101: Mosscairn and 28 magazine with Martin McCoy 1:17:23

1+ y ago1:17:23

1:17:23

In this episode we are joined by Martin McCoy, known for being the resident artist for 28 magazine. We talk about how he got into the hobby and how it fit with his journey as an artist. We also discuss how he developed his artistic style and some of the projects he is working on including Necropolis 28 and Mosscarin. We also talk about the Rot of H…

1
Connecting Digital and Traditional Marketing Channels 9:24

1+ y ago9:24

9:24

Believe it or not, there’s more to marketing than digital media. Websites can coexist with billboards, and email doesn’t replace direct mail. The best marketers learn how to leverage both of these types of marketing to work together. Why should people care about non-digital channels? Because some can be effective. Not everything can (or should) be …

1
Episode 100: Chatting with Pax_acrylica about converting and sculpting miniatures 1:26:49

1+ y ago1:26:49

1:26:49

In this episode we are joined by Pax_acrylica to talk about his journey through the hobby and how he creates imaginative miniatures that push the boundaries of Warhammer 40,000. We talk at length about his building and converting process and about some of the sources of his inspiration, including video games like Half-Life 2 and Disco Elysium. We a…

1
Creating Effective Video Content For Your Business 12:54

1+ y ago12:54

12:54

If you’ve ever been on the internet, you’ve probably seen some video content—it’s everywhere. Some platforms—like YouTube and TikTok—are completely video based. There’s a reason why video content is so effective, but it’s not that easy or cheap for every business to create quality videos. This episode is your guide to understanding video and where …

1
The WordPress Magic Checkbox 6:55

1+ y ago6:55

6:55

There aren’t many magic bullets or quick fixes in digital marketing—but there are a few. One of them is this surprisingly powerful and sneaky checkbox in the backend of every WordPress site. Here’s how that Magic Checkbox works and why you should probably avoid it. Today on the Brighter Web Podcast, we’re talking about the WordPress magic checkbox.…

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