Best App Store Optimization Podcasts (2024)

1
5 Features You MUST HAVE In Your MVP 17:28

2h ago17:28

17:28

While there are many paths to success the quickest way to fail is by overspending and overdeveloping your app before you EVEN have users. In this video, you will discover the 5 essential features that you need in your MVP. A quick tip: get traction and build upon your MVP. 1. Analytics: Understanding your users' behavior is key to improving your pr…

1
The Advantages of Working On an App You Care About — Christian Selig, Apollo 1:01:55

1h ago1:01:55

1:01:55

On the podcast: The benefits of building something you personally care about, how to balance user feedback with product intuition, and why process, frameworks, and outside advice are often worth ignoring. Key Takeaways: 🚀 You don’t need complex processes to build a successful product Building something meaningful doesn’t always require elaborate pr…

1
The 5 Biggest Mistakes First-Time App Founders Make 17:31

2h ago17:31

17:31

Before you dive headfirst into development, let's explore some common pitfalls that can derail even the most promising app ideas. In this video, we'll discuss the top mistakes first-time app owners make, including: Trying to perfect your MVP: Don't aim for perfection initially, you can iterate and improve later based on user feedback. Too many feat…

1
Rapid Revenue Growth Through Web2App Funnels 1:09:01

2d ago1:09:01

1:09:01

This week's guest will guide you on building a new revenue stream for your app with web-to-app funnels. Andrey Shakhtin is the CEO & Co-Founder of FunnelFox, a platform that simplifies web-to-app funnel creation, making it six times faster and three times cheaper than in-house development. In addition, you will discover expert insights on building …

1
Sell Your App Business at This Moment 7:21

8d ago7:21

7:21

In this video, we dive into the critical decision of when to sell your app. Many app owners believe they should wait until profits peak before selling, but that might not always be the best strategy. Buyers want to see potential growth opportunities, not just a maxed-out profit margin. Join us as we explore why selling while your app's profits are …

1
Meta Ads for App Installs: What You Really Need To Know! 8:12

5d ago8:12

8:12

In this video, we talk about Meta ads for app installs. Discover the optimal budget allocation, effective targeting techniques, and essential creative elements that can make or break your campaign. Key takeaways: - Budget Matters: Learn how much you should realistically invest in Meta ads to achieve meaningful results. - Targeting Strategies: Explo…

1
The $0 to $100K App Framework 1:01:37

6d ago1:01:37

1:01:37

In this interview, we will share a framework that can help you build a profitable app. We are joined by Miloš Jokić, a successful app founder who has generated over $100,000 with his apps. Miloš is Head of Engineering at Homemade Method and Founder of an app studio that helps app founders launch successful apps and generate $10K/month. Miloš has bu…

1
Marketing Your App More Efficiently with Apple Search Ads — Dilip Reddy, Search Ads Optimization 1:00:19

14d ago1:00:19

1:00:19

On the podcast: The impact of Apple Search Ads on organic search, how to save money on brand defense, and why ROAS shouldn’t be the only thing you optimize for. Key Takeaways: 📊 Optimizing brand keyword bids can protect traffic and reduce costs Running ads on brand keywords helps protect your traffic from competitors. By experimenting with lower bi…

1
Copy This Meta Ads Campaign Setup for App Installs 8:32

16d ago8:32

8:32

Are you new to Meta Ads and want to set up your first campaign for app installs? Look no further! In this video, we break down the essential steps and provide expert tips to help you achieve success. Key takeaways: -Meta SDK: Use the Meta SDK for a seamless and efficient setup. -Event tracking: Start by tracking the most important event, such as "t…

1
Breaking the Money Taboo: Real Talk on App Store Revenue 11:37

22d ago11:37

11:37

Do you need help to make money on your app? In this video, we're diving deep into the real challenges of app monetization and sharing practical strategies to overcome them. Key takeaways: - The importance of the funnel: It's not just about downloads; you need to focus on converting those downloads into paying customers. - Real-life case study: Lear…

1
Ask Me Anything With Steve P. Young 1:15:13

18d ago1:15:13

1:15:13

We’ve got another round of the popular ‘Ask Me Anything’ session with me - STEVE P. YOUNG! This is your chance to have your questions answered — whether it’s about monetization, paid ads, or scaling your app business. No topic is off-limits! App Audits: https://apps.apple.com/bg/app/espresso-quotes-sayings/id6449391056 https://play.google.com/store…

1
Embedded YouTube Video Case Study 38:11

25d ago38:11

38:11

Today on Video Marketing Madness, Steve shares a case study on how embedding Youtube videos on a client website took it from Google page 2, to page 1. Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movoBy Video Marketing Madness

1
Understanding When to Use Web2App and How to Do It Well — Thomas Petit, Independent App Consultant 1:06:30

28d ago1:06:30

1:06:30

On the podcast: How to find success with web2app, the value (and challenges) of “owning the transaction”, and why avoiding app store fees isn’t a great reason to experiment with web2app, but might work out anyway. Key Takeaways: 💰 There’s much more to web2app than avoiding app store fees - In fact, looking at app store fees alone disregards the ben…

1
The Global App Pricing Hack Apple Doesn't Want You to Know 5:29

24d ago5:29

5:29

Are you leaving money on the table in the global app market? Top apps are using a SECRET FORMULA to set PERFECT prices for EVERY country. Using this strategy unlocks hidden profits, maximizes downloads, and makes your app a global phenomenon. In this video, you'll discover: -The FLAWED LOGIC behind Apple's pricing recommendations (and why they migh…

1
Advanced UA Analytics for Exponential App Growth 1:01:32

25d ago1:01:32

1:01:32

In this interview, we will discuss advanced user acquisition (UA) analysis and its pivotal role in exponential mobile app growth. Joining us is Christopher Farm, Co-Founder and CEO of Tenjin, a platform renowned for its in-depth UA analytics for paid campaigns. Christopher will share insights into the latest monetization trends and the power of adv…

1
Best ASO Tool for Accurate Download & Revenue Data 7:04

1M ago7:04

7:04

Are you looking for the best ASO tool to find your competitors' estimated downloads and revenue numbers? We looked at REAL client data and compared them to all the top ASO tools to break down which tool had the most accurate data. Tools compared: -App Store Connect -Sensor Tower -Mobile Action -AppFigures -AppMagic.rocks Work with us to grow your a…

1
Bootstrapping an AI App to $2M ARR 1:18:55

1M ago1:18:55

1:18:55

This week, we explore the world of solo tech entrepreneurship with Josh Mohrer, the founder of Wave AI, a revolutionary AI notetaker already generating over $2 million in annual recurring revenue (ARR)! Despite not having an engineering background, Josh built and grew Wave AI entirely on his own. He brings a wealth of experience from his previous r…

1
How to Green Screen 40:16

1M ago40:16

40:16

Today on Video Marketing Madness – How to Green Screen. Ray is an expert, so listen up! Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at https://raysuggests.com/movoBy Video Marketing Madness

1
Marketing an Award-Winning Language Learning App through Offline Channels — Steven Meyers, Babbel 26:14

1M ago26:14

26:14

On the podcast: Implementing effective offline marketing campaigns for acquiring, engaging, and retaining paid subscribers in the app space. Key Takeaways: 📢 Look beyond digital channels for app growth. Consider offline advertising channels such as radio, linear TV, and podcasts to reach untapped demographics. These channels can help you target non…

1
Boost Your App's Engagement & Revenue NOW with These Little Tricks! 5:53

1M ago5:53

5:53

Master the art of user engagement and skyrocket your subscription app profits! Discover hidden tactics to turn casual users into loyal subscribers. Learn how to boost user engagement, increase retention, and convert more trial users. From crafting compelling emails to perfecting the subscription conversion process, this podcast covers it all. Work …

1
An Ex-Googler’s Guide to Google UAC for iOS 1:17:04

1M ago1:17:04

1:17:04

In this interview, we get into the intricacies of Google UAC strategies for iOS apps post Apple's introduction of App Tracking Transparency (ATT). We are joined by ex-googler and founder of CandidConsulting LLC, Ashley Black. Ashley will describe, in detail, Google’s initial response to ATT and talk about modeled conversions. We will also uncover t…

1
Try These 2 Retention & Monetization Strategies (Stolen From 7-Figure Apps) 11:46

2M ago11:46

11:46

This video unlocks the secrets used by successful 7-figure apps to keep users engaged and coming back for more. You'll discover: -The 3 Essential Rooms for App Success: Acquisition, Engagement, & Retention & Monetization -Network Effect Power: How to leverage user connections to skyrocket app value -LiveOps Strategies: Dynamically create exciting o…

1
The Latest Happenings You Tube & Google 45:12

2M ago45:12

45:12

Today on Video Marketing Madness – The Latest Happenings YouTube & Google. Ray and Steve talk about the news you can use. The big story is the Google Maps scam. Hold onto this article if you or one of your clients get hit. It outlines how to fix your GBP https://searchengineland.com/google-maps-pin-scam-threat-444109 Also, Ray talked about how he’s…

1
Building an Effective Data Product Strategy — Taylor Wells, News Corp 1:04:55

2M ago1:04:55

1:04:55

On the podcast: How to make better decisions with data, the many pitfalls of collecting and interpreting data, and why the best executive dashboard is probably a hand-written weekly email. Key Takeaways: 📝Balance data collection with business goals. Collecting all possible data can drown teams in noise and lead to compliance risks. Focus on collect…

1
7 Mistakes to Avoid When Launching Your App 6:39

2M ago6:39

6:39

Uncovering the 7 Deadly Sins of App Launches. From overlooking in-app purchases to neglecting onboarding, countless app developers fall into common traps that can derail their launch. Discover the hidden pitfalls that sink many apps before they take off. Learn how to avoid these mistakes and launch an app destined for success. Leave a comment below…

1
$400,000 in Sales in 7 Months on Upwork Using AI 1:10:55

2M ago1:10:55

1:10:55

This week's guest built an AI proposal tool that helped him generate $400K in sales through UpWork.. Daniel Reiling is the Co-Founder & CTO of Ecordia Studios - the company that helps you design, build, and launch your app fast. In addition, you will discover the power of data-driven product development and proven strategies to excel as a freelance…

1
Insights From Running $20M in Rewarded User Acquisition Campaigns 1:09:43

2M ago1:09:43

1:09:43

In this live stream, we have Alexander Hrankin who has spent over $20M for 20 different rewarded ad channels before he decided to fix the problems he saw with rewarded user acquisition. You will discover the ins and outs of rewarded user acquisition, including when to integrate it into your marketing strategy Alex’s journey in the marketing and adv…

1
How to Transform ANY Business into a Profitable APP Business 44:58

2M ago44:58

44:58

Hear it straight from the source! This SubSummit interview dives into the groundbreaking strategy for creators to build a successful app and achieve PRODUCT-MARKET FIT. Discover: - The NEW Playbook for creators to launch the THRIVING app - How to leverage your audience for a successful PAID app launch - The SECRET to validating your app idea - Cruc…

1
Growing to $1M MRR with Paywall and Pricing Experiments — Francescu Santoni, Mojo 48:51

2M ago48:51

48:51

On the podcast: How Mojo grew to over $1M in MRR, the most impactful pricing and paywall experiments, and why it’s important to choose complexity instead of just letting it happen. Key Takeaways: 💪Bravery to pivot leads to long-term success. Early popularity can be deceiving. Without strong retention, it's time to pivot. Build features users love t…

1
Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel 1:26:49

2M ago1:26:49

1:26:49

Our guest for this episode will reveal strategies to run successful ad campaigns on Meta. In this live stream, we have Marcus Burke, an expert in user acquisition and growth strategy with a focus on Meta Ads, Web2App flows, and creative strategy. Recognized as a Top 5 App Marketer of the Year by the App Promotion Summit and an App Leader by Busines…

1
iPad is the Blue Ocean of the App Business 7:57

2M ago7:57

7:57

Do you know that you may be ignoring a massive, untapped market for your app? Here's what you'll discover: -Essential iPad app optimization strategies to skyrocket conversions. -Monetization tactics specifically designed for the iPad user experience. -Real-world examples of successful iPad apps to inspire you. -Ready to unlock your iPad revenue pot…

1
7-Figure App Exit: How It Happened & What He Did Next 1:07:31

3M ago1:07:31

1:07:31

Today’s guest reveals his strategies for building, scaling, and exiting his app for 7-figures. Nordin has extensive experience leading teams at successful companies, developing and launching impactful products. You will discover: -Nordin's journey, passion for building apps, and the path that led him to success -The secrets behind achieving a 7-fig…

1
From Corporate Web Developer to Full-Time Indie Hacker — Sebastian Röhl, HabitKit 51:03

3M ago51:03

51:03

On the podcast: Quitting a job to build your own apps, returning to that job after failing to gain traction, and the inflection point that allowed our guest to finally quit for good. Key Takeaways: 💡If your first side project doesn’t take off, try again — Reviving a lackluster launch can be tempting, but it might indicate a lack of demand. Instead,…

1
Ask Me Anything: The Technical Version (and Marketing too!) 1:16:05

3M ago1:16:05

1:16:05

Struggling with technical hurdles in your app development journey? We've got you covered! Join us for a live Q&A session with Chaim Sajnovsky, a seasoned software development expert with over a decade of experience guiding startups from concept to launch. Chaim is the owner of B7 Dev, a company specializing in designing and building high-performanc…

1
Making Videos with AI 46:32

3M ago46:32

46:32

Today on Video Marketing Madness – Making Videos with AI. Ray and Steve walk through all the tools available. ChatGPT will write video titles and scripts VidVoicer is good with AI voices Sora and lumalabs.ai have AI video generator VidChapters uses AI t create YouTube chapters Opus Clips and Rocket Clips creates Shorts For long videos, Steve has Te…

1
Ads on onboarding? That's what this $360K app is doing! 6:40

3M ago6:40

6:40

Is this onboarding brilliant or crazy?! Today's app breakdown features Camera+ which makes over $360K annually. I break down their entire onboarding process to highlight what could be a brilliant way to use ads and monetize your early users. Update: according to my team and me sharing this on social media, I've learned that yes showing banner ads d…

1
WWDC 2024: What Subscription Apps Need to Know — David Barnard, Jacob Eiting, & Charlie Chapman, RevenueCat 57:35

3M ago57:35

57:35

On the podcast: Another Apple WWDC conference is in the books, and as usual, we’re excited to dig into everything Apple announced — and what it means for iOS developers and RevenueCat users. This year’s announcements covered everything from small quality-of-life enhancements in App Store Connect to the deprecation of some of Apple’s oldest in-app p…

1
Ask Me Anything 1:28:57

3M ago1:28:57

1:28:57

From analytics tools to monetization to ads placements, Steve answers all your questions about helping you scale your app business. Topics covered: - Key Performance Indicators (KPIs) and analytics - Localization strategies for regional app growth - Building user communities and targeted audience engagement and much more Let’s talk business and hav…

1
Web2App - The Unconventional Way to Acquire App Users 💡 6:13

3M ago6:13

6:13

Ever feel like your usual paid acquisition strategy needs an overhaul? You're not alone. But what if there was a secret weapon to skyrocket your user base with minimal hassle? Enter Web2App, the unconventional growth strategy that's making waves. This video dives deep into the world of Web2App, showing you how to: Turn website visitors into engaged…

1
Ask Me Anything With Steve P. Young 1:27:37

3M ago1:27:37

1:27:37

From ASO to monetization to paid ads, Steve will answer all your questions about helping you scale your app business. Topics covered: Best app marketing strategies for bootstrapped app entrepreneurs What A/B testing platforms to use Monetization strategies for AI apps Let’s talk business and have some fun at the same time. App Audits: https://gifta…

1
The Blueprint to Bootstrapping a Multi-Million Dollar App 10:48

3M ago10:48

10:48

Turn your app idea into a million-dollar reality! This in-depth guide unveils the step-by-step blueprint for bootstrapping your app's success. Discover effective strategies from app expert Simon Berube and transform your app idea into a thriving reality! 🚀 You can also watch the video: https://youtu.be/5NBziO-NeS0 Work with us to grow your apps fas…

1
From Bootstrapped to Millions with STRETCHIT Founder 1:27:26

3M ago1:27:26

1:27:26

Bootstrapped app? Small budget? Big dreams? Don't let limited resources hold you back! Today, we're thrilled to welcome Natasha Nikolaeva, the founder of the multi-million dollar stretching app, STRETCHIT, downloaded by millions. Natasha is a former M&A lawyer with experience at DLA Piper and Ernst & Young. After experiencing the transformative pow…

1
How Google Maps Can Benefit Your Business 2:41

3M ago2:41

2:41

Welcome back to the podcast! Today, we're exploring an amazing tool that can significantly boost your business—Google Maps. Let’s dive into how it can benefit you and help your business grow. First, Find Your Business, The most impactful benefit of Google Maps for businesses is that it makes it super easy for potential customers to find you. All th…

1
Why Duolingo’s Engagement Strategy Won’t Work For Every App — Asya Paloni, Welltory 50:49

4M ago50:49

50:49

On the podcast: What to do when there are no jobs to be done, how to build innovative features, and why copying Duolingo’s engagement strategy probably won’t work for your app. Key Takeaways: 🏆 To win over a mass market, you need to discover your app’s trigger. Apps serving niche audiences often have a well-defined job-to-be-done. Apps aiming for b…

51
7-Figure App Exit: 2 Secrets to Acquisition & Engagement (Part 1) 7:19

4M ago7:19

7:19

Unlocked a 7-figure app exit! Want to know the secrets to skyrocketing acquisition & engagement? Watch this video for the game-changing strategies. You can also watch the video: https://youtu.be/Q5XMMA92z4o Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more…

1
App Exit: How to Maximize Your Valuation 59:29

4M ago59:29

59:29

Is it time to exit your mobile app? Today, we are joined by Charlie Ryan, the founder of AppFlip, an M&A firm specializing exclusively in buying and selling mobile apps. Charlie isn't just an app enthusiast, he's an expert in helping app owners achieve successful exits. His experience stretches back to his days at Appic, where he witnessed firsthan…

1
Tips to Find High-Quality Reseller Programs 3:29

4M ago3:29

3:29

Welcome to today’s podcast, where we dive into the world of SEO reseller programs. If you’re a business owner or marketer, you know how crucial SEO is for your online presence. But handling SEO on your own can be time-consuming and less effective. So, what’s the solution? Outsourcing! Let's explore how to find the best SEO reseller programs. Unders…

1
Insider Tips for Building Better, More Profitable Android Apps — Sarah Karam, Google 52:27

4M ago52:27

52:27

On the podcast: How developers can launch and optimize their app listings on the Google Play Store. A conversation from Google I/O 2024 with Sarah Karam, director of Apps Partnerships at Google. Key Takeaways: There are now more ways to optimize revenue with Google Play Commerce, such as installment subscriptions and automatically adjusted local pr…

1
Subscription Secrets: Trial Cancellations & Localized Pricing 1:20:05

4M ago1:20:05

1:20:05

Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations. Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups an…

1
YouTube: When to Upload for Max Reach 35:42

4M ago35:42

35:42

Today on Video Marketing Madness – YouTube tells us when to upload video to reach the biggest audience. YouTube issues guidance on when to post content for maximum reach https://searchengineland.com/youtube-issues-guidance-on-when-to-post-content-for-maximum-reach-438774 How To Write ChatGPT Prompts To Get The Best Results https://www.searchenginej…

Podcasts Worth a Listen

App Store Optimization Podcasts

Podcasts Worth a Listen

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