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Hear from the founder of Feel Good Foods, George Giannakopoulos. Feel Good Foods came to be in 2009 when we started selling milk alternatives from the back of a truck to the local Melbourne cafe market. Today they continue to deliver an awesome range of alternative food and bev brands to hundreds of cafes, independent grocers, and gourmet stores ac…
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Enjoy listening to how Scott set up Raw C. Raw C's mission is to bring you Australia’s best tasting, all-natural coconut water, coconut milk and coconut oils. In 10 years, Scott has managed to gain majority share hold of a huge category. Hear about Scott’s journey and enjoy the several knowledge business bombs he drops throughout this session.…
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Listen to how Gordon built a complete meal replacement business in Australia then quickly took it multinational. The idea started while Gordon was studying and needed a healthy shake that contained all the nutrients he needed. Gordon then started making this complex smoothie meal for his friends and family who really enjoyed it too. That's when the…
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Suzanne empowers product-based entrepreneurs to build and grow a successful business, focusing on profit first and having the time to enjoy a life you love. Suzanne unknowingly has helped save my own business, thousands of dollars. Every day I find her insights and knowledge fantastic and I am not even a client of hers. Suzanne has also grown her o…
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I wanted to dedicate an episode to highlight my first year in business with Doggylicious and summarise what I have learnt as well as provide some stats as a lot of you guys have followed this journey since day one. To start things off, here are some Doggylicious headline stats from year 1 in business: $75K in annual sales. 13,000+ units have been p…
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I think I could have talk to Co-founder of Heaps Norma, Peter Brennan all day. If you love hearing from brands which are disrupting markets then you will want to hear this episode. So many topics were discussed but hear how Heaps Normal is making huge waves in the non alcoholic beer market.By Ben Whyatt
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So much fun and insights in this podcast. In this episode I chat with, David Andrew who is a leading Australian entrepreneur that has redefined the national health and nutrition sector. Driven by innovation and a desire to create a world where health is not a sacrifice, The No Nasties Project and Naked Life Beverages CEO and Founder David Andrew is…
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It has been 2 years and I had missed Scotty Tulloch that much we got him back on the show. We chatted about what Farmer Jo has been doing as they have been going from strength to strength and are now playing in more categories that just cereal. Hear from straight talking Scott about the industry, innovation and everything else with a few swear word…
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Growing up my dad used to take me to school, pick me up, do the cleaning and make the dinners while my mum was working full time as a teacher. It never dawned on me that this was not the norm but what also never dawned on me because like many males I had my eyes and ears closed was the discrimination that women back then and even now still receive.…
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There seems to be an unspoken rule in the start up world that the number of social media followers you have equals the level of success of a business. Having watched for years numerous brands chasing likes, pay influencers and sponsors posts it makes me wonder if they are making any profit. It’s always good to know early that likes don’t pay the bi…
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The stuff that goes through my head gets very interesting at times. This week I realised being a category manager is like playing tinder with businesses. It’s been a few years since I did some serious swiping right trying to find the “one” but what I love is that category managers are playing this tinder every day. Hear my reasons why in todays epi…
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Today I talk about my breakfast with the co-founder of Catch.com.au, Menu Log, Scoupon and Luxury Escapes. It was great to sit down and absorb learnings from a individual who was created one of the best online stores in Australia. I also discuss my 2021 Goals that I have finally locked in and ready to tackle, they are mainly business but a also hav…
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The breakfast category has had a bit of a crap time over the last few years and it is not going to be all rainbows and butterflies in 2021 either. We are on the cusp of another diet fad. Offices around the country will be talking about "Intermittent Fasting" or "IF, 16/8, On and Off Diet" if you want to give it a cooler name. In a nut shell all it …
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Josh Howard created the brand, Single Use Ain't Sexy around 8 months ago and it has already stormed to the top of my "Brands to watch out for in 2021". He is getting rid of standard plastic hand soap dispensers. Single Use Ain't Sexy has dissolvable tablets that consumers add with water in their dispenser to create non-toxic hand soap. The amount o…
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RTC foods were one of the first suppliers I met in my starting career in the FMCG world. We worked on one of my favourite projects however it took nearly 3 years to launch. Todd and Jackson have moved a lot quicker with other projects and in this episode we also talk about their new range of flexitarian meat range, +Plant which has just launched in…
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Thrive Collective is a boutique FMCG consulting group who caught my attention at the start of the year. George and Christian work with start up and medium size brands to help them get shelf presence and their product in front of buyers. They currently represent brands such as Bae Juice who just got national distribution in Woolworths, plus Zero Foo…
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I have dealt with and worked with a lot of account/business development managers however I can only remember a handful and I was trying to work out why. It then dawned on me it was down to two reasons. Their relationship was more personal than transactional. They did whatever they could to make my job easier. I am dedicating this podcast to some of…
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Consumers want to know the story behind your product. No story means no emotional connection to your brand or product. What are you doing to tell your brands story? Also in this episode I talk about my early days in Australia as it was 7 years ago last week that I decided to book a one way flight to Australia because I needed a change and a new cha…
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She's back! It is such a pleasure to have the insight queen Jodie Minotto from Mintel back on the podcast. I love chatting to Jodie as she is full of incredible insights and lives the food and beverage world that everyone is heading into. In this episode we discuss the latest insights from Australia due to COVID19 but we heavily touch on the impact…
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In this episode we chat with co-founder of Eloments tea, Julie Hirsch. Julie has such an awesome energy and a story to match. Julie is also 2020 Telstra Business Woman of the Year which is an incredible achievement and we discuss how she got the call up for this in this podcast.By Ben Whyatt
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In this episode we Lachlan Powell who is the co-founder of I am Grounded. I am Grounded make some very tasty snack bars which use coffee fruit. Coffee fruit is a bi-product of the coffee industry and Lachlan found a way to turn it into a sustainable healthy food ingredient. Really loved chatting to Lachlan about the start up life, upcycling, food w…
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You always know when someone from Mintel comes on the show it will be full of some amazing knowledge bombs. Jodie Minotto who heads up the team at Mintel discusses topics such as mental functionality, bio-hacking, trends for the future and so much more. It was awesome to have the insights from Jodie on the show.…
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A year ago I met Tim, co-founder of Bae Juice, he was selling Bae Juice from the back of his car to anyone who gave a sniff at it. Over the last 12 months I have seen him put so much energy into growing the brand and it has paid off. In October, Bae Juice will be going nationally with Woolworths. Hear how Tim responded and what the journey has been…
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In today’s episode hear from two heavy hitters in the industry who are have shook the beverage industry up within Australia and taken their goods to the other side of the world. I don’t think they will stop there on this Nexba journey and it was a pleasure to have them on the show. It was great to hear about the Nexba journey and get an insight int…
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In today's episode we chat with Craig Matthews who is the founder of Stock Box Online. A new online marketplace where brands can become visible to a whole new market instantly. Stock Box Online allows retailers to order new products in one easy method. Doggylicious just recently launched on there and we are very excited to see how the platform goes…
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Today I am joined by Nicholas Georges who is the CEO of KOKO Black. KOKO black sells some of the most mouth-watering chocolate products both in physical stores and online. It is safe to say KOKO black got hit hard during COVID which hit over one of their busiest periods, Easter. It was on Nicholas to steer the company in the right direction and thi…
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In this episode I am joined by Mat Stillone who has been on this show in the early days talking about his journey within the supplement and business world. Having Matt on is not a sign that I am running out of guests (just yet) but it’s a sign that Mat has literally been one of the busiest individuals during COVID and has been smashing out some awe…
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2020 has been a shocking year for most businesses. Snack proud is one that has suffered tremendously since nobody is snacking in the office environment as much. In this episode Ashleigh talks about her growth then crash but how she adapted her business model due to the changing circumstances. We also talk about snacks and snacking trends. Ashleigh …
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Today’s episode is all about which marketplace you should be looking into or launching on to grow your business online. I am joined by founder of Merchant Spring, Paul Sonneveld. Check out Merchant Spring here: https://merchantspring.io Paul is full of insights and knowledge when it comes to this space and if 2020 has told us one thing, it’s defini…
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Whey Hey is a UK based brand that make delicious treats that are good for you too. Damien’s first launch was one of the first protein low sugar ice creams on the market. This episode had me in stitches throughout, it was one of the funniest episodes to date. Damien tells about the highs and lows of growing Whey Hey which is now in most major retail…
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Heloise works with brands to drive sales via one of the best e-commerce stores in the world. I wanted Heloise to come on the show because I honestly believe Amazon will become one of the biggest players in Australia over time but are very much just slipping under the radar with a lot of brans and businesses at the moment. In this episode hear how t…
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In today’s episode who has got a great story to share regarding how a trip to Expo west which got cancelled last minute turned into a positive for the company and for Australia. Upon returning, Chris and the Bickford team adapted their production facility to start producing hand sanitiser for the COVID19 crisis response. It is an incredible story h…
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In today’s episode I am joined by Michael Fox who is the founder of Fable Foods. If you have listened to this podcast from the start you will know that I am a huge supporter of the innovation that is happening with the plant-based industry. Fable foods has created a product which is one of the most innovative products to date within this space, it …
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