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“Masters today were starts yesterday, begin now!” – Bernard Kelvin Clive Let’s dare to do more this year! Now is the time to spice up and step up your personal brand! Becoming a better you! Life gets better when you get better. Pick and do what you can, challenge yourself. This might not be for everyone, however, everyone can find something worth d…
 
“Any brand that does not innovate and grow, dies!” – Bernard Kelvin Clive Brands evolve! Regardless of the current stage of your brand, if you desire to stay top of mind and in business, you will need at least one of these milestones/goals to reach in the coming year. Go through this list and be challenged to take your brand to another height. 1. R…
 
Three Stages of Thyself – Personal Brand Man is a complex being.If care is not taken, the pressures of life and demands of society would worsen the woes and complexity of men. In a world where many play the ‘like game’ to be accepted and loved by others, many have succumbed and submitted, living lives less than they should, just for the praise of m…
 
Personal Branding Today’s Take Away Staying Sweet in Spirit & Style 1. Know your roots (your roots here represents your gifts and talents. It’s not necessarily being born into a Royal or wealthy family. Your talents and gifts will be your strongest roots to grow. Find them and feed them. 2. Learn the ropes (Study your roots, history, and mysteries,…
 
“When you don’t change when the time is ripe, change will change you” – Bernard Kelvin Clive When things Suddenly Change – SHIFT Adapt to new trends but don’t follow the Masses Change strategy and test it speedily Amplify that which works and keep tweaking Stay relevant Don’t let your brand die!By Bernard Kelvin Clive
 
What leaders and brands can do in times of crisis to rebrand and reposition. The Pandemic has significantly impacted us; every aspect of life can feel it’s the bite, brands, individuals, and businesses alike. It is up to leaders, brands, and personal brands to reposition and rebrand to take advantage of the ongoing tides. “Develop success from fail…
 
If Google can’t find you, you virtually don’t exist. The battle for digital presence and relevance have surged in the past few months. Before the pandemic, a significant number of organizations and individuals locally frowned on the benefits and impact of the internet. However, COVID-19 suddenly shifted things, the internet and internet business ha…
 
Cutting through the Noise with the power of your voice. In this episode my guest David Wolf throws more light on audio branding – podcasting and audio books. You will discover Benefits of Podcasting Why Now is the Time to Produce an Audio Book Advantages of audio content Davis Wolf is the Founder and CEO of Audivita Studios, Audiobook and Podcast P…
 
“Think of How you can Build and Brand a Movement as a strategy for your Brand” – Eric Ressler In this episode, my guest Eric Ressler shares strategies to help your Social Impact organization to Standout with Branding Eric Ressler is the Founder and Creative Director at Cosmic, a Social Impact Creative Agency. Cosmicempowers social impact organizati…
 
What Do you say: King Already? Traits of Outstanding Personal Brands In our personal branding session today, let me share with you one of the traits of successful Brands using a Ghanaian artist. If you’ve been a follower of my branding lessons, from any of the platforms, be it radio, TV, blogs, or social media you would have noticed one name stands…
 
What is your name? “It’s what you invest in the name that makes the brand relevant” Names trigger emotions, they evoke memories and they inspire actions. Out of the billions of people on earth, everyone has a name. In West Africa, names are so important to the extent that names they give to children always have a meaning associated with it. It’s th…
 
Selling is Service The Current pandemic has totally impacted every aspect of life and business, in this episode my guest Mike Zeller, shares strategies to help brands and individuals to survive and blossom in-spite of the challenges. Mike Zeller is a mentor and speaker who, at his core, is most passionate about helping entrepreneurs and thought lea…
 
How Brands can become a market leader in times of crisis “Tell a story that makes the customer the hero or potential hero of the story – Edwin Dearbon Key tips Market Research Tell Stories Empathize Value Creation Be Agile Move fast My Guest: Edwin Dearborn The Orange County Register featured Edwin Dearborn as a true “Marketing Expert”. Edwin has a…
 
Apps, Tools, and Services I have compiled a couple of tools and services for promoting your brand and making some money on the internet. 3 Keys to Carry Along I have identified three key things/ tools to help you in promoting your brand and doing business online. The first is to invest in paid adverts, yes, the free lunch is over, it is going to co…
 
Ingredients to Spice Your Brand I wish I could cook scrumptious meals effortlessly like my grand-mum. Well, if wishes were horses… However, I learned some things about cooking from my grand-mum which can be translated into the branding and business fields. You may be in the kitchen of your brand, cooking what you hope to be one of the best meals – …
 
Making Your Brand Stand Out from Your Competition When you are running your business, you will find that there will be a lot of other businesses providing the same services as you. This leads to a fierce competition as you’ll all be fighting to secure customers. The good news is that there some great ways that you can make your brand stand out from…
 
Emailing Branding Strategies Making the most of your emails. “In the world of digital communication tools, email has become the king”. According to Statistica, there were about 293 billion emails sent daily in 2019 and the number is expected to hit about 347 billion by 2023. (Statisica.com) Electronic mails referred to as emails, one of the earlies…
 
Building your Digital Presence on a Shoestring Budget Tools, Tips, and Strategies Seasons and times will compel many to chart unknown waters, others out of curiosity and necessity. Regardless of the trigger, having an online presence and brand has become a must-have in this age. More so, the pandemic has propelled and created a sense of urgency to …
 
“The 21st Century Christian/Church must rethink ministry via the lens of technology. A powerful tool in the hands of the believer.” ― Bernard Kelvin Clive Here are Eight(8) Strategies to implement! 1. Give them something worth their attention. What would they see and read? Ensure that your intention for their attention is clear. you know exactly wh…
 
In this episode you would learn about branding, cultural and businesses barriers and benefits in doing business in Africa. You will discover: Culture of Business Lessons from the Chinese How to survive in an unknown market My guest, Marek Zmysłowski is a Polish-born entrepreneur and executive, focused on online businesses in Frontier and Emerging M…
 
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