A little Story of Patience and Brand Recognition in this episode The power of a well-developed brand can’t be overstated. Over time, focusing on a specific niche and consistently delivering value establishes you as a trusted expert. So let me share a story that exemplifies this principle. This happened just today Years ago, as a young speaker, I as…

Today we’re diving headfirst into the power of exceptional customer experience. I will share with you why prioritizing your clients, especially in the realm of small and medium-sized businesses (SMEs), is the secret weapon you’ve been overlooking. “Often times consumers, clients, and customers are not just buying a product or service, they are buyi…

Encounter with a Vulcanizer: Branding Lessons for MSMEs Every business has its ups and downs, but learning how to maximize each moment can help the business thrive and grow. You see, the ability to adapt and embrace new technologies is not just an advantage—it’s essential for survival and growth. This realization came to me vividly during a seeming…

“Where you plant your feet determines your feats.” — Bernard Kelvin Clive Let me share this with you. One morning, while I was cleaning my car, I noticed something interesting. I had worked hard to make the car’s body look shiny and clean, even though there was a lot of dust around because of the Harmattan season. But when I stepped back to look at…

How to Grow Your Personal Brand in 2024 It’s to take your brand to the next level. Whether you’re a new brand or an established one, you need to achieve at least one of these milestones/goals in the upcoming year to remain relevant and competitive. 1. Raise the bar on yourself It is all about having a growth mindset to place a demand on yourself to…

How can you enhance your content creation and branding with these five productivity tools? Enhancing Productivity in Content Creation and Branding In today’s podcast, I discuss five productivity tools that can significantly enhance content creation and branding. So, I’ll share some insights from that episode, focusing on the importance of finding t…

Building your brand in challenging times Growing in times Like These! The acronym for GROWTH is a great tool for personal and professional growth. Each letter represents an important trait or action that can help you navigate the different stages of growth. Let’s go through each one: G- Grits & Guts: Grit is a combination of perseverance and passio…

Your Logo is Worthless if not Useless .Listen and find out more

13 years ago, I had the privilege of meeting Kobby Blay, a driven and passionate young nurse. It was at the peak of my first book launch and blog and I was doing multiple radio and TV interviews. We all felt passionately committed to driving positive change in our society through our gifts and passions. Kobby was on a mission to fill the gap in hea…

The Top 5 Myths about Goal Setting – And How to Ditch Them for Good Are you trying to make changes in your life but feeling stymied by goal-setting myths? Do you ever wonder if setting goals is worthwhile? You are not alone if this sounds familiar. Goal setting is a popular topic, especially during this time of the year, but it can be fraught with …

Push your brand voice with value and desist from vanity metrics. - Bernard Kelvin Clive

Do it! Delegate it! Or Dump it! Bernard Kelvin Clive

Building your Personal Brand as a Student Here are a few quick tips to help! “Personal Branding is the combination of one’s SKILLS and TALENT to produce VALUE for others, that creates an IMPRESSION, PERCEPTION, and REPUTATION…” – Bernard Kelvin Clive 1. Start with a clear vision for who you want to become and what your goals are. (Find yourself) 2.…

Why do authors lie to themselves? It’s because they think that telling them these lies will help them write, edit, publish, and sell their book. Unfortunately, the opposite usually happens – some authors waste days of their lives with lies and empty promises. Every author writes to fulfill their dream of seeing their work in print, but many get swe…

Do brands last a lifetime? What makes some brands survive while others fail?Think about this question as it relates to your own life. What brands and products do you remember from your childhood? Are those brands still existing?If so, what could their main secrets be? If they are no longer around, what could have led to their extension? So, perhaps…

Tips for Building a Reputable Online Presence Tips for Building a Reputable Online Presence “We must be careful not to let our current appetites steal away any chance we might have for a future feast.” ~ Jim Rohn Let’s look at some factors to consider while developing a great online presence: 1. Branding Branding is the first step towards building …

The Rise of the Gig Guys, Are you in? “You have no idea how many people may require your services if only you could muster the confidence to put your skills to use” – Bernard Kelvin Clive I’d been up all night trying to memorize a slew of notes for a mid-semester exam. My eyes were heavy with sleep at 3 a.m., and my head couldn’t take it any longer…

One way to keep getting repeat business from existing clients is to wow them - give them an amazing customer experience. - Bernard Kelvin Clive

Your content is your currency, it appreciates or depreciates based on the value you offer. - Bernard Kelvin Clive

Make it brief, straight to the point! "In sales and marketing the one minute man is the hero!" - Bernard Kelvin Clive

Your competitor is just a click away, so treat your customers right. - Bernard Kelvin Clive

Why do you want to write a book? The recent boom of interest in self-publishing has led to an explosion of books being created. While there are positives to this new market, it could also have negative impacts on book quality. Writing a book can be a daunting, time-consuming task. However, it is one of the best things you can do and leave as a lega…

“If you are too afraid to offend anyone, then I'm afraid you may not be able to do anything remarkable” ― Bernard Kelvin Clive

Don't price your products just based on cost of production. The real price supercedes the cost, it's the value you offer. - Bernard Kelvin Clive

Tips to grow your brand FInd your unique audince Feed them value – over deliver Generate ‘Word of Mouth Marketing’ – Power referrals Feedbacks – get them and use them properly Stay Consistrent Stay Creative – Be diffirent Branding ResourcesBy Bernard Kelvin Clive

Don't try to reach the masses shoot for the class. Your art is not for everyone. Find them and feed them. - Bernard Kelvin Clive

“Often times consumers, clients, and customers are not just buying a product or service, they are buying an experience, a feeling, a perception, a person(YOU) and ultimately the BRAND”― Bernard Kelvin Clive

Until one breaks self-imposed barriers in the mind, success becomes a wild goose chase” ― Bernard Kelvin Clive

12 Things to Dare in 2022 “Man cannot discover new oceans unless he has the courage to lose sight of the shore.” ― Andre Gide There comes a time in our lives that we must step out of our comfort zones and prisons and get into new territories. We all have some areas that we need to Dare to venture into in the coming year. So, today I present to you …

“If you don’t prepare you will repair” – Bernard Kelvin Clive The Power of Brand Preparation. In this episode I talked about the power of preparation in brand building. Preparation is a critical process in the brand-building journey. If you don’t prepare you’ll repair. So start right and build right, prepare!…

Preparation is a critical tool to help achieve your brand goals, so put on adequate preparation to make it happen. 'If you don't prepare, you will repair. - Bernard Kelvin Clive

Excuses give you the permision to stay where you are, excuse your excuses and go higher. - Bernard Kelvin Clive

“Find a balance between the art of writing and the business of publishing“ As an author, the question that has been asked on countless occasions has been ‘How do you find inspiration to write?’ Today, I will share with you some simple truths and challenges faced by writers and authors alike. Listen, there would be days you have the drive and intern…

In this episode, I discussed the subject of branding and rebranding with Susan Meier. Susan Hamilton Meier coaches business leaders on how to position their brands with clarity and impact. An alumnus of Harvard Business School and the Boston Consulting Group, Susan has helped the world’s leading brands understand their customers, evolve their strat…

Those who don't follow through don't breakthrough"_ - Bernard Kelvin Clive

Believe in yourself, have confidence in your expertise and step forward boldly. Bernard Kelvin Clive

In building your brand as much as you need visibility, remember that not every stage is meant for you. Don't attend every stage that you are invited to.

In building your brand do well to hire experts, don't try to cut cost and cut corners. It pays to do it right. - Bernard Kelvin Clive

Self worth"Until you raise the bar on yourself, others will treat you like a commodity" - Bernard Kelvin Clive#personalbranding #investment

Don't compete on being the cheapest, a brand comes at a cost! Value what you have and place a worthy price on it. - Bernard Kelvin Clive

“Branding is more than just a creative name and cute logo…” – Bernard Kelvin Clive Building a brand is about much more than coming up with a brand statement, logo, and colors. And still, too many businesses seem to think that’s all there is to it. This is why so many of them end up getting lost in the sea of other competitors and can’t seem to stic…

If you have a desire to write a book or you have a book written and want to generate more revenue from it, then this is the right episode for you. In this episode my guest Dr. Angela, shares with us, secret strategies of writing a book and making a 6 figure income out of it. Dr. Angela E. Lauria is the founder of The Author IncubatorTM and creator …

"In growing your personal brand it's important to build personal relationships, however, don't take things personally" - Bernard Kelvin Clive

Brand Innovation: To stay top of mind and grow your business & brand, you must consistently learn new ways of operating - adapting technology to keep the wheels of fortune turning in your favour. Don't settle. - Bernard Kelvin Clive

"Great brands understand that their competition is just a click away and that loyalty only exists to the point that the satisfaction of the customer is met" - Bernard Kelvin Clive

3 Proven Brand Strategies that Global Brands Employ How to Stay in the Game “Leads are seeds not harvest; cultivate them gradually” – Bernard Kelvin Clive In the new age of marketing, advertising, branding, and sales promotion, the ancient landmarks of success cannot be overridden with fanciful marketing schemes and sleazy sales tactics. Although t…

"There are so many metrics for measuring a brand's impact and growth: decide to dominant, don't be limited by anyone of them. Breskfree! - Bernard Kelvin Clive

Digital Growth Strategies In this episode I outline steps and strategies to help you build an authority. On Becoming an authority areas discussed Who’s an Authority Value of an Authority Strategies to Become an Authority Niche Finding – Investments — study, teach Establishing your voice Platform Building Key principles to be employed consistency co…

"There are seeds but there's a mustard seed.(Amplified faith, encapsulated in little things, acts)."- Bernard Kelvin Clive #stepoffaith #inspiration

"The most critical aspect of feedbacks is how you interpret them." - Bernard Kelvin Clive