show episodes
 
This is Changing Lives Selling Knives — a podcast that shares transformational life and business lessons from highly successful entrepreneurs and business leaders. All the guests on this podcast have two things in common. First, they’re all changing lives today through their work and their influence. Second, they all got their start in business by selling Cutco knives with Vector Marketing. This podcast was created to share inspiring stories from Cutco’s most prominent alumni and current lea ...
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Start and grow your very own online business, even if you have a day job and can only work late at night after the kids are in bed. Learn about affiliate marketing, search engine optimization (SEO), drop shipping, online course creation, copyrighting and more. Better still, learn the side-hustle hacks that you need to find time to make your business thrive. On the air since 2009, The Late Night Internet Marketing Podcast, hosted by Mark Mason, helps people just like you build an internet bus ...
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show series
 
Jordan Curtis started selling Cutco on January 28, 2023. In just about 11 months, he sold $215,298 to win the Silver Cup as the #1 new (Rising Star) sales representative in the company, more than doubling his closest competition and setting an all-time Vector Marketing company record. Jordan displays a rare combination of confidence, coachability, …
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Ben Lee is a young leader with a true passion for excellence. In high school, he was a captain on 2 California State Champion football teams. He started selling Cutco in 2019, and was #1 in sales among over 40,000 others recruited by the company that year. He advanced to the position of District Manager in 2020, and became the company’s #1 New Dist…
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Will Jenkins has spent the past 15 years of his career building businesses and cultivating sales talent. Will leveraged his Cutco/Vector management experience to develop expertise in scaling a customer-facing sales team, including all aspects of attracting, developing, and retaining top talent. He co-founded the freight brokerage MoLo Solutions, wh…
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Creating a great organizational culture is at the forefront of any leader’s mind. It’s the one key factor that affects everything else, so it’s critical to craft and shape and develop. Shelby (Wildgust) Brandt has spent her entire life on an entrepreneurial journey of discovery, learning about herself, others, business, and life. As Cutco/Vector Ma…
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Discover the resilience of email marketing as a cornerstone of your business when social media turns its back on you. Leslie Samuel's cautionary tale of being banned from YouTube spotlights the volatile nature of online platforms and the stark reality that, without warning, your digital empire can crumble. Yet, amidst the ruins, an engaged email li…
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Business, Branding, and Marketing Guru, Michael Attias, on Episode 152 of THINK BIG with Michael Zellner Michael is the Founder & CEO of CaterZen, a web-based software company. He is a former franchise co-owner of 2 Corky's BBQ restaurants. Michael is originally from Memphis and now resides in a suburb of Nashville. He is also an author and a forme…
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Ever feel like your website's stuck in a virtual time warp? I'm Mark Mason, and in this juicy episode, we're serving up a feast of SEO optimization secrets that'll transform your online presence from outdated to outstanding. You'll join me on a thrilling ride through the labyrinth of Late Night Internet Marketing, where I spill the beans on rejuven…
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Embark on a transformative journey with me as we conquer the Everest of market communication—copywriting. Together with the wisdom of my friend and copywriting guru Ray Edwards, this episode guarantees an armory of tools and strategies to turn your writing hiccups into triumphs. We dissect the seven cardinal sins of copywriting and with each, prese…
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Ever felt like you're just one in a sea of affiliate marketers? Get ready to break away from the pack as we reveal seven under-the-radar niches that could skyrocket your content and commissions. This isn't your average niche advice; we're talking about unique angles that tap into your personal expertise and passions. As a former electrical engineer…
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Hitting $100,000,000 in sales in Cutco Cutlery...Don Freda, former Vector Marketing President & CEO joins me for Part 3 of his podcast interview Episode 151 Part 3 with Don Freda Don is an author, trainer, coach, developer of people, mentor, and currently the President & CEO of STRIVE Corporation. He was in the Cutco business from 1971 through 1996…
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Unlock the secrets to transforming your digital footprint through the art of content creation and repurposing strategies that could redefine your online influence. In our latest episode, we delve into the indispensable role content plays in building trust with your audience, and we equip you with the tools to navigate the challenges of an ever-chan…
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Amir Habash is a young leader who has learned to walk his own path in life. He became a Cutco/Vector District Manager at 18 years old, and has achieved consistent growth over the past 9 years, while accumulating over $10.8 million in Cutco sales, and advancing to serve as the Assistant Division Manager in Vector’s Carolina Division. Amir has been a…
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How did the Twin Towers and Building 7 really collapse? Episode 150 Part 3 with Richard Gage, AIA, an architect for over 30 years. Richard is the founder and former CEO of Architects and Engineers for 9/11 Truth and if you take the time to watch his presentation, you can judge for yourself what happened because the narrative we were given isn't the…
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Ever find yourself fighting to keep your dreams afloat in a sea of distractions and day-job demands? This episode peels back the layers of my own struggle as I wade through the "messy middle" of the year, aiming for those 2024 targets. You're not alone in the battle to manage personal projects alongside a career that doesn't always play fair with y…
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Blue Bloods Star and Tony Award Winning Actor Gregory Jbara Part 2 on Episode 149 of THINK BIG with Michael Zellner Gregory Jbara got his Bachelor of Fine Arts degree at the prestigious Juilliard School's drama division after attending the University of Michigan. He has been in numerous tv shows throughout his long acting career, including Friends,…
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Jon Gordon is one of the most prolific and best-known business and personal development authors in the world today. The author of 28 books, most notably “The Energy Bus”, Jon has inspired readers and audiences all around the world with his message about the power of positive energy and positive leadership. His principles have been put to the test b…
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Award-winning Director Richard Bakewell, on Episode 148 of THINK BIG with Michael Zellner Richard is the founder of Lightforce Pictures back in the early 2000s. He has worked with major companies, including Netflix, Yahoo, Target, Doritos and many more. Richard has also worked with and interviewed big celebrities, including Oprah Winfrey, Gordon Ra…
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Ever wondered how a set of knives could teach you the fundamentals of sales and digital marketing? Strap in as I take you through a blast from my past, sharpening our skills with the insights I gained from slinging Cutco cutlery across Texas during my college years. You'll hear tales from the trenches of Vector Marketing, where I learned to identif…
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Jon Berghoff epitomizes the “changing lives” theme of this podcast as well as anyone we’ve ever featured. As a Cutco rep, Jon raised the bar of possibility for the entire company through his spectacular and unprecedented achievements, along the way to becoming the youngest ever inductee into the Cutco/Vector Hall of Fame. Now, as a respected busine…
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Co-CEO of Worldwide Production Agency in West Hollywood, California, Frank Balkin, on Episode 147 of THINK BIG with Michael Zellner Frank has been in the television/movie industry for 28 years in Hollywood. He worked in story development, production, post-production, and foreign sales at several entertainment industry companies before becoming an a…
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Ever wondered how an independent artist can turn Instagram into their stage, spotlight, and fanbase all at once? That's exactly what we're unpacking today, as we journey through the digital landscape that's redefining music careers. A recent conversation with a friend about his daughter's musical aspirations ignited this exploration into how Instag…
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Tyler Strauss was Cutco/Vector Marketing’s Silver Cup winner in the Branch Manager race in the Summer of 2022. He’s now a District Manager in Nebraska, and is leading the company in New Business Sales for 2024. Elliot James was the Branch Silver Cup winner in the Summer of 2023. He’s about to graduate from the University of Minnesota and will be a …
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Episode 146 Part 2 with Thaao Penghlis Thaao has appeared for 5 decades on Days of Our Lives as Tony/Andre DiMera. He also appeared on General Hospital, Santa Barbara. He has won 2 Soap Opera Digest Awards and 3 Daytime Emmy Awards, including 2 for Outstanding Actor in a Drama Series. He first appeared on television having guest appearances on popu…
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Embark on a transformative adventure with Cliff Ravenscraft, the Mindset Answer Man, as we uncover the profound impact of mindset on personal and business growth. Our candid conversation traverses Cliff's inspiring journey from leading Bible studies to becoming a sought-after coach and speaker, emphasizing the power of conquering fears and setting …
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Tina-Marie Cooper-Minar has been one of the top-producing District Managers in Cutco/Vector history with over $19 million in career sales. Her early influences in the business include company legends such as Marty Domitrovich, Tim McCreadie, Chris Heigel, Jeff Bry and others. Tina-Marie has overcome numerous personal and professional challenges ove…
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Ever wondered what it takes to turn a profit with Amazon FBA? Let's unravel that mystery together! In our latest Late Night Internet Marketing Podcast episode, I guide you through the labyrinth of product sourcing and the pivotal factors that will chart your course towards Amazon FBA profitability. From understanding market demand to utilizing tool…
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Stephen Hunt was the Silver Cup Champion in the New District Manager category in Cutco/Vector Marketing for 2023. He started in the business in 2019 and ran the #6 Branch in the company in 2022. He was promoted to District Manager in Amarillo TX in 2023, and is building an amazing organization. Stephen is already an integral part of the Lone Star D…
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Imagine turning a summer project into a $50,000 business—that's the reality my son and I experienced thanks to the powerful teachings of Aidan Booth. Now, I'm thrilled to share that Aidan is rolling out his latest course, meticulously updated for 2024, and it's all about successfully selling on Amazon. This episode is for those ready to seize a tim…
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Ever wondered if the bustling world of Amazon FBA wholesale could be your next entrepreneurial playground? Buckle up as we guide you through the labyrinth of finding and selling profitable products on the giant e-commerce platform. This episode is a treasure trove of insider knowledge, packed with a checklist of strategies to help you zero in on hi…
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A New Year is a perfect opportunity to reflect on the year gone by, and also to decide what you want in the year ahead. There’s a natural motivation to make the changes necessary to achieve your goals. Dan Casetta has spent his entire professional life coaching others on the process of goal-setting and goal-achievement. In this podcast episode, Dan…
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Achieving your dreams and smashing your annual goals might appear daunting, but it's time to turn the tables on disappointment and step into a realm of success. As we hit a milestone with our 250th episode of the Late Night Internet Marketing Podcast, I'm thrilled to bring you a celebration of consistency and a taste of the electrifying announcemen…
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2024: A Year of Powerful Thoughts for Your Online Business Journey In this episode, host Mark Mason shares his plans for the year 2024 and offers powerful thoughts to help listeners with their online business journey. The episode emphasizes the importance of taking massive action, overcoming fear and procrastination, and embracing change. Mark draw…
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Stefanos Sifandos is a trained educator and relationship expert with a background in behavioral science and social psychology. He is passionate about leading people closer to their highest potential and to each other. From trauma release to navigating the murky waters of modern masculinity to helping women understand the men in their lives, he help…
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Robert B. McGuinness is the CEO & Founder of Soul Venturer, a company that helps corporate professionals navigate a smooth transition from just a career into their calling. Robert shares a unique methodology that evolved from his own deeply personal journey to live out his own calling. Now, he helps others to navigate their own journey to find, the…
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Episode 145 with Mary Braddock Mary is the Director of Communications at Porter-Leith in Memphis, TN. Porter-Leith is a nonprofit organization whose main focus is supporting local children and families through a range of programs and services. They were just recognized as one of just 13of the 1,600 Head Start grantees nationally as a Program of Exc…
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Chantel Waterbury is a life-long entrepreneur whose drive and tenacity have enabled her to support herself since she was just 13 years old. She started with Cutco/Vector Marketing in the Summer of 1993 and became a College All-American sales rep. After graduating from Santa Clara University, she began a career in corporate fashion retail, rising to…
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Danielle Posa is deeply passionate about the subject of wellbeing — what it means to live a full and meaningful life. As a workplace wellbeing advocate and advisor, she works with organizations to help them develop comprehensive, long-term wellbeing strategies. She has worked with the best thought leaders in this space, including being personally m…
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Episode 143 Part 2 with Alan Blomquist Alan was in the movie and entertainment industry in Hollywood for over 30 years. He produced a lot of huge movies with A-List actors including "The Cider House Rules," "A Little Princess," "Of Mice and Men," "Chocolat," and more that we talked about in Part 1. In Part 2, we discuss the great things he did in t…
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Steve Sims has been described as “The Real Life Wizard of Oz” for his remarkable ability to make things happen. He’s the visionary founder of the world’s first luxury concierge service, delivering world-class personalized experiences to individuals interested in living life to its fullest. Steve has worked closely with luminaries such as Sir Elton …
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Episode 142 Part 1 with Thaao Penghlis Thaao has appeared for 4 decades on Days of Our Lives as one of the top Soap Opera Villains, Tony DiMera and his twin brother, Andre. He also appeared on General Hospital and Santa Barbara. He has won 2 Soap Opera Digest Awards and 3 Daytime Emmy Awards, including 2 for Outstanding Actor in a Drama Series. He …
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In Episode 248 of Late Night Internet Marketing, Mark Mason continues from where he left off in Episode 247 discussing the importance of email marketing for online businesses. In this podcast, he shares practical and effective strategies every online entrepreneur should adopt to get the most out of email marketing. **Key points and action items:** …
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Adam Sobieski is one of the top all-time sales professionals in the 75-year history of Cutco. Through building the company’s Closing Gift Consultant (CGC) program, Adam was able to win 2 National Championship Silver Cups, and broke the company’s yearly sales record 3 times. Since then, he has leveraged his influence by helping others grow this prog…
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Alex is the owner of Elfo Grisanti's Northern Italian Cuisine in Southaven, MS. He and his wife Kim also are the owners of Grisanti 9 DOUGH 1 Food Truck. The Grisanti family has been in the restaurant business in the Memphis area for an amazing 116 years and Alex has been a big part of their tradition and success. In Episode 1, he talks about the h…
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Jackie Snyder is an Entrepreneur, Business Development Executive and Recruiting Leader with 20+ years experience. She serves as a Mindset & Success Coach for aspiring women entrepreneurs and Fractional Executive & Advisor for mission-aligned venture capital firms and startups through her consulting firm, KIKU. She is Head of Business Development at…
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Episode 140 Part 2 with Bill Courtney CEO of Classic American Hardwoods-now over 45 million in sales worldwide yearly. Author of the book 'Against The Grain' with the forward written by 11 time NBA Coaching Champion, Phil Jackson. Host of "An Army Of Normal Folks Podcast," which has hit Apple's Top Ten podcasts worldwide. Recently featured as a gue…
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John Dankanich is the Chief Technologist at NASA Marshall Space Flight Center. His primary role is to foster relationships and guide investments for technology development for NASA’s future mission needs, including efforts to sustain life on the Moon and landing humans on Mars. John believes that space exploration yields technologies and tools that…
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Co-Creator of the House of Blues, Michael Grozier, on Episode 139 of THINK BIG with Michael Zellner He is the Founder & CEO of Trueline Brands. Michael was the Executive Vice-President of Clubs and Theaters division for Live Nation and in charge of over 80 locations throughout the United States and doubled their same store sales from $14 million to…
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Alex Funk is living his dream life, and it’s all by design. He takes the time to identify all of his dreams, both big and small. Then he intentionally crafts them into his plans for each new year. He achieves most of his goals by applying many strong habits, and he strives to bring all of his learnings to his team, where he is building one of the s…
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Episode 138 of THINK BIG with Michael Zellner podcast with former Memphis Police Association President and former mayoral candidate himself, Michael Williams. Mike and I will be talking about the mayoral and city council election this Thursday and we will mainly talk about the #1 issues on most Memphians right now in our city, crime and violent cri…
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Christopher Lochhead is a dyslexic paperboy from Montreal, Canada, who failed out of school at 18, started a company, and went on to become a legendary 3-time Chief Marketing Officer in Silicon Valley. After selling his last company for $4.5 billion, Christopher “retired” to his home in Santa Cruz to pursue passions like surfing, martial arts, and …
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