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Welcome to the Creator's MBA podcast, your go-to resource for mastering the art & science of digital product entrepreneurship. My name is Dr. Destini Copp, and I help business owners generate consistent revenue from their digital product business without the need to be glued to their desk, constantly live launching, or worrying about social media algorithms. To learn more, visit my website at https://destinicopp.com/.
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176: The Newsletter Profit System: Make Money Every Time You Publish
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Hey there! Destini here, and today I want to get real with you about something I struggled with for a long time - my weekly newsletter. For years, I dreaded hitting that 'send' button. I was following all the standard advice. Promote one piece of content, add a single call-to-action, nurture your audience. But let me tell you, it wasn't delivering …
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175: Turn Digital Products into Physical Profits With Amazon Print on Demand
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21:25
Interesting in learning how you can turn your digital products into physical books and start generating passive income through Amazon's print-on-demand service? In this episode of the Creator’s MBA prodcast, Julie Hall breaks down the process of creating and publishing books, from simple notebooks to more complex activity books and planners. Learn …
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174: Turning Digital Creations into Cash on Shopify
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Are you ready to explore selling your digital products via an e-Commerce platform but feeling overwhelmed by the options? In this episode of the Creators MBA podcast, I'm joined by Shopify expert Erin Alexander, creator of Product Powerhouse. Erin shares her wealth of knowledge on building a successful online store, whether you're just starting out…
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173: The Hidden Formula to Pick the Right Sales Funnel
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In this episode of the Creators MBA podcast, I dive into the confusing world of sales funnels, specifically focusing on the differences between tripwire and evergreen funnels. In this episode, you’ll discover: How tripwire sales funnels can generate quick wins and nurture new leads. The complexities and benefits of evergreen sales funnels for highe…
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172: The Great Debate: To Trademark or Not?
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22:05
Last week, I had the chance to sit down with Braden Drake from Not Your Average Law Firm to trademark three of my brands. Honestly, I waited way too long to do this, and I wanted to bring Braden on the podcast so you can avoid the same mistake. In this episode, Braden will answer all your burning legal questions, like: When should you consider trad…
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171: Grow Your Sales Funnel with Strategic Podcasting
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In this episode, I chat with Caroline Hull, a podcasting expert and CEO of Wild Home Podcasting. Caroline shares why long-form content is so important for marketing and how podcasts can really help you build your brand and make more money. She gives great tips on how to fit podcasts into your marketing plan without burning out. We also cover practi…
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170: Get Your Perfect Summer PTO Plan (AI Prompt Included)
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Welcome to today's episode! I'm excited to talk about an important topic for many online business owners—how to effectively manage your time and business during the summer with a well-planned PTO (paid time off) strategy. Over the past few weeks, I've chatted with a bunch of online business owners interested in my 1:1 coaching. A common theme keeps…
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169: Your Minimal Summer Vacation Marketing Plan
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22:07
Welcome back! As the school year wraps up and summer approaches, it's tempting to take our foot off the gas pedal and relax. But today, I'm here to share why it's crucial to keep your business momentum going through the summer months. In this episode, I discuss practical strategies to streamline your digital product business for the summer months, …
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168: Why NOW is the Right Time to Up Level Your Digital Product Business
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Today, I'm diving into why summertime is the perfect time to take your digital product business to the next level. I'll talk about the reasons why the summer is your golden opportunity to supercharge your business, engage with your audience, and set the stage for a successful fall. Plus, I'll chat about how coaching can help you make the most of th…
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167: Behind the Scenes of my Website Copy Overhaul
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Welcome to today’s episode where we conduct a dive deep into a challenge that’s been a major headache for me: revamping my website copy. I found myself at a point where I needed to shift my website focus more towards my coaching services, especially since I had transitioned most of my digital products over to my HelloContent Shopify store. The mess…
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Welcome to a special edition of our podcast! I'm excited to share an episode that originally aired on the Simple Marketing Podcast hosted by Tish Collins, where I had the honor of returning as a guest. In this conversation, we dive deep into simplifying digital product businesses. I discuss how I've structured all three of my brands to create susta…
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165: Minimalist Business Model: No Live Launches Needed
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In this episode, I share my own personal journey from a demanding corporate job to developing a streamlined online business that supports a balanced life. I'll walk you through how to set up a digital product business that generates consistent revenue without being tied to your desk, live launching, or constantly posting on social media. You'll lea…
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164: You Won’t Believe How Easy Selling Can Be With This
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Hey there, welcome to the latest episode of the Creator's MBA Podcast! This time, I'm diving into the world of automated sales funnels for online businesses. I talk about the perks of using these funnels, the tech tools you need, and the types of offers you can promote. I also share tips on adding a personal touch and ethical promotion practices, a…
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163: Pins to Cash: Selling Digital Products on Pinterest
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Want to learn how to sell your digital products on Pinterest, even if you don't have a Shopify store? In this episode, I sat down with Kate Ahl, the owner of Simple Pin Media, a Pinterest marketing agency. Kate shares her proven strategies for leveraging Pinterest to drive organic traffic to boost sales for our digital products, online courses, and…
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162: From Domain Name Purchase to $100K in Revenue and 16K Email Subscribers
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In this episode, I'll dive into my personal journey of turning a domain name purchase (literally on a whim!) into a thriving digital product business with over 16,000 email subscribers and $100,000 in revenue in less than two years. I'll walk you through the strategies that worked for me, the lessons learned, and the key takeaways that can help you…
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161: Canva Account Chaos? No More: Tips to Get Organized
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Is your Canva account a hot mess? If so, you’re in good company! In this episode, I chat with Brenda Cadman, a Canva expert with a ton of know-how in helping small business owners organize their Canva accounts into effective organizational systems to streamline your workflow. We also touch upon the latest Canva features such as Magic Expand and Mag…
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160: How To Turn Free Bundles Into Big Bucks
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Think that hosting a free bundle is just a way to grow your email list? Well, think bigger. On this episode of the Creator’s MBA podcast, I’m hanging out with Kate Doster, the OG of bundles herself, to get into the nitty-gritty of making money with bundles. It's not just about freebies versus the paid stuff; we're talking about smart ways to turn t…
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159: Future-Proofing Your Online Courses: What's Next in 2024
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Is your online course ready for what's next, or is it stuck in the past? The online learning world has been spinning fast, and keeping up hasn't been easy for everyone. Let's face it, in the business of digital education, if you're not moving forward, you're falling behind. In this episode, we dive into the big shifts and must-knows for online cour…
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158: No Time to Create a New Offer? Do This Instead
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Have you been feeling the constant pressure to create new offers and services, but find that time and resources are stretched thin? In this podcast episode, I have your solution to this common challenge. Listen in to learn two ways to increase your earnings while minimizing your time and resource investment. This can be a game changer for your busi…
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157: 3 Tips for Selling Your Digital Products the Easy Way
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If you’re wanting to increase your digital product sales this year, then you’re in the right place. Whether you have a membership, low cost digital products like a mini course, or even a higher priced course like your signature course, today, I wanted to walk you through 3 tips for selling your digital products the easy way. I think sometimes we ma…
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156: A Glimpse Behind the Curtain: What Worked in 2023 & Plans for 2024
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Want a behind-the-scenes peek into the world of several digital product businesses? In this episode of the Creator's MBA podcast, I walk you through the successes and challenges of our brands in 2023 and talk about our strategic focus for 2024. From launching summits and Shopify stores to navigating major surgeries, I cover growth strategies, affil…
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155: Transforming Coaching Programs: Monetize Your Expertise with Profitable Online Courses
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In this episode of the Course Creator's MBA Podcast, Dr. Destini Copp interviews Myrra Kate, an online course creator and strategist. Myrra shares her journey of monetizing her blog through online courses and explains how she helps female coaches, experts, and service-based entrepreneurs transform their coaching programs into profitable self-paced …
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154: The Profit Potential of Digital Courses: How to Generate Six-Figures in Less Than a Year with Amy Porterfield
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I have the pleasure of welcoming Amy Porterfield, who is an online marketing expert and the host of the top-ranked podcast, Online Marketing Made Easy. Through her bestselling courses, book and popular podcast, Amy’s action-by-action approach proves that even the newest online entrepreneurs can bypass the overwhelm, and instead generate exciting mo…
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153: Streamline Your Online Business: Email Marketing Automation Tips from Jenna Carelli
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Welcome back to another episode of the Course Creator's MBA Podcast! In today's episode, our host, Dr. Destini Copp, sits down with a special guest, Jenna Carelli, the founder and CEO of Email Marketing Automations. Jenna is an Active Campaign certified consultant with a wealth of knowledge in email marketing. In this episode, Jenna dives deep into…
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152: The Power of Consistency: How Jelena Ostrovska Used Social Media to Grow Her Business
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On this episode of the Course Creator's MBA podcast, we have a special guest, Jelena Ostrovska, who shares her journey in marketing and how she discovered the power of digital marketing and content marketing through social media. Jelena emphasizes the importance of consistency in producing content, especially on platforms like YouTube and Instagram…
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