Join me each week as I chat with a value-based business owner who is making money online and changing lives along the way (including their own!) Discover what made them go on their journey, how they found growth and how it shaped them. We’re on a mission to help people find how they can uniquely contribute and fulfil their desire to grow while empowering other people to do the same. Listen today to find out how you can be one of them 🙂 — Evelyn P.S. If you are struggling to clarify your nich ...
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The Recognized Authority: The Podcast that Guides Invisible Experts on the Journey to Becoming a Recognized Authority in Your Field Seeking to grow your audience, attract better clients, and make a bigger impact with your expertise? Look no further than "The Recognized Authority" podcast. Hosted by Alastair McDermott, this show features in-depth interviews with top consultants, coaches, and thought leaders who share practical, actionable insights on building a thriving independent business. ...
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1
The Truth About Skool and Growing a $100M Business | Alex Hormozi
1:25:25
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Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about 👉 Alex Hormozi is a founder, author and investor. He has founded and exited 3 companies, the largest for $46.2M in 2021. Alex believes that any business with the right strategies can hit the nine-figure mark, and he’s here today to tell us how. ❤️ In this episode, we talk about…
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1
An Honest Conversation with Leila Hormozi
1:30:51
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about I can't put into words how excited I am to finally release this episode of Grow With Evelyn 🌱🩷 👉 Leila needs no introduction. She is an incredibly successful entrepreneur, investor, and operator and…
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1
From $8K to $105K in One Year Growth Journey | Clayton Bates
47:58
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Clayton Bates' journey in monetizing his growth is truly inspiring. As a seasoned entrepreneur, he brings a wealth of expertise to the table. Clayton is recognized as Australia's foremost Shopify Ex…
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1
Skool's #1 User Exposes His Secret Retention Strategies | Ryan Duncan
1:03:14
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn. I'm super excited for this episode, as I will be speaking with a guest who is an ideal example of monetizing your personal growth journey, albeit in t…
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1
Why Storytelling Is So Effective For Email Marketing | Julia Schürer
54:17
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn. Joining me today is Julia Schürer, a leading Business Growth Coach. Join us as Julia shares her incredible journey from being a successful copywriter …
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1
Why Podcasts Are So Effective At Growing Businesses | Tom Hunt
54:04
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Tom Hunt on Dragon’s Den: https://www.youtube.com/watch?v=WZ5AFwMIffY&pp=ygUUZHJhZ29ucyBkZW4gbWVnZ2luZ3M%3D This search string in Google can be used to find application pages for podcasts: "{keyword…
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1
20+ Years Of Business Wisdom In 67 Mins | Neta Talmor
1:07:08
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn. Joining me today is Neta Talmor, Creator and Owner of the No Hassle Website. Neta discusses her entrepreneurial journey and launching her business. Sh…
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1
Get Ahead Of 99% Of A.I. Users With These Prompts | David Ondrej
1:04:06
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn. Joining me today is David Ondrej, Founder of David Ondrej s.r.o. Join us as we discuss AI, content creation, and community building. We share valuable…
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1
If you can do this, you'll beat everyone else in business | Cathy Olson
55:01
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn. Joining me today is someone whose journey I have followed as a fan since 2020, and I’m privileged to have her on my podcast today. Let’s say hi to Cat…
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1
Meet The Millionaire Advertising Coach With a 20:1 ROI | Laurel Portié
57:51
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Growth Goodie Bag: https://digitalofferbuilders.com/grow-with-evelyn-goodie-box Grow With Evelyn on Skool: https://www.skool.com/grow-with-evelyn/about Welcome to another episode of Grow with Evelyn, a weekly podcast in which I chat with a value-based business owner who is making money online and changing lives along the way (including their own!).…
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1
Promoting Free Stuff Makes Him $140,000/month On Skool | Max Perzon
43:53
43:53
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Max Perzon is a Swedish Entrepreneur who teaches people how to make money online with Skool. In this episode, we talk about: - How he doubled sales in the last 30 days - Crowdsourcing ideas and team members from within his community - The bizarre niche that's making $5k per month on Skool - Shutting down his highly profitable agency - Why your frie…
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1
Meet The Podcasting Legend Who's Done 600+ Interviews | Matthew Thompson
47:34
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Matthew Thompson is a podcaster from Belfast and the host of Skool Stories. In this episode, he talks about: - Why he fired Evelyn - How he got into podcasting and his journey to 600+ interviews - Deleting social media after becoming an influencer - Going deep, not wide - Getting hired by Skool - And how to be an artist while making money Check it …
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1
Season 2 Finale: Adapting to AI Revolution
22:57
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Are you a thought leader grappling with how to adapt to the rise of AI? In this episode, The Recognized Authority podcast host Alastair McDermott sits down with co-host Alistair McBride to discus a pivotal shift. They discuss The urgent need for AI literacy among experts and leaders Navigating AI's productivity benefits vs credibility risks Ethical…
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1
Build Your Authority Platform: Top Advice from 150+ Experts to Build Authority and Become an Industry Leader
56:44
56:44
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Are you struggling to establish yourself as an authority in your niche? Discover the proven strategies used by over 150 bestselling authors, thought leaders and industry experts. In this insightful episode of The Recognized Authority podcast, host Alastair McDermott is joined by his friend Alistair McBride to reveal the top advice for building auth…
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1
Positioning Yourself as the Go-To Expert in Your Niche [Listener Question]
18:58
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Are you struggling to position yourself as an authority in your industry? Do you feel overshadowed by more established peers and competitors? If you want to attract high-value clients and truly showcase your expertise, this episode of The Recognized Authority podcast is a must-listen. Host Alastair McDermott tackles a listener question from Mark, a…
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1
Money, fame & online hate: the teenager w/2 million YouTube subs
51:44
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Kai Nemzer is a YouTuber with over 2 million subscribers. In this episode, we talk about: How much money YouTubers really make The psychology behind dealing with hate comments Tricking your brain into doing “impossible” things Knowing when to pivot vs double down Becoming disconnected with your audience Experiencing success at such a young age And …
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1
This Unexpected YouTube Strategy Made $300K in ONE MONTH!
45:24
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What unexpected YouTube strategy could potentially earn you as much as $300K in just one month? In this episode of The Recognized Authority, host Alastair McDermott talks to Cyan Cooper about his counterintuitive strategy for generating massive revenue on the platform. Instead of narrowly targeting his client's niche, Cyan intentionally made videos…
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1
Your intuition is calling: here's how to pick up the phone.
47:05
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Nicole Dicristofaro is the founder of Divine Flow Creative and a design alchemist who uses archetypes to craft brands that resonate with you and your ideal clients. In this episode, we talk about: How entrepreneurship is like Jumanji The power of archetypes for business owners Having the courage to “not serve everyone” as a customer What most peopl…
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1
AI Beyond the Hype: 5 Practical Tips for Leveraging AI in Your Business
29:19
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Are you overwhelmed by the hype surrounding AI? Do you struggle when it comes to figuring out the practical applications of AI in business? In this insightful solo episode of The Recognized Authority podcast, Alastair McDermott delivers a presentation to a group of business leaders, simplifying the principles ofAI and providing actionable strategie…
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1
How To Build A Community Around Your Passion | Sam Ovens
44:33
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Sam Ovens is the CEO and founder of Skool. In this episode, we talk about: Why he got bored of Ferraris (And what he spend his money on now instead) The #1 trait business owners need to succeed Why weird wins on the internet The ONLY 3 ways to get customers online What acquisition strategy he would choose if starting from scratch Some of his favour…
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1
The Expert's Guide to Standing Out with Compelling Video
58:35
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Are you an expert struggling to stand out in a crowded market? Have you considered leveraging the power of video content but feel overwhelmed by the learning curve and technical demands? In this episode of The Recognized Authority, host Alastair McDermott chats with video production expert Juma Bannister to demystify the world of video and share ac…
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1
She built a 7-figure Amazon journal business in THIS unexpected niche…
26:25
26:25
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Laura Buhl is a 7-Figure Business Owner who specializes in selling journals via Amazon KDP and coaching others to do the same. In this episode, we talk about: How she got started by “accidentally” making $1000 on Amazon What years of travelling taught her about being resourceful Using Amazon as a printing, delivery and customer-getting machine The …
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1
My journey to making $250,000 p/m from low ticket communities
59:55
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In this exclusive episode, Evelyn sits with Matt to share her story in the deepest, most personal interview yet! Along the way they cover things like: The superpowers Evelyn’s had from childhood Why she hated school (even though she was a straight-A student) Being bullied for writing her first book Leaving home at 16 to become a waitress How she be…
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1
Failing Your Way to Success with Content & Outreach Strategy with Luca Ingianni
48:08
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Have you ever struggled to find the right content marketing strategy that aligns with your personality and strengths? In this candid conversation on The Recognized Authority podcast, host Alastair McDermott sits down with Luca Ingianni, an agile consultant specializing in embedded systems. Luca shares his refreshingly honest journey of "failing his…
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1
Meet the Mom of 4 Who Made 125,000 Digital Product Sales on Etsy
25:43
25:43
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Jessa Bellman is a passive income & digital product coach with 125,000+ sales on Etsy and 7,961+ monthly paying students. In this episode, we talk about: Her transition from freelancer to product creator How digital products allow her to live her dream lifestyle Navigating niches and what's worked best for her One proven technique to stay consisten…
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1
Behind the Scenes: Building a Book from a Podcast
11:42
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Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast? In this episode, host Alastair McDermott shares his unique approach to turning his podcast, "The AI-Powered Thought Leader," into a valuable book on the same topic. Alastair reveals his process, from selecti…
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1
Thought Leadership in the AI Era: Maintaining Authenticity and Credibility
28:12
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In this episode of The Recognised Authority podcast, Alastair examines the impact of artificial intelligence (AI) on the world of thought leadership. Alastair shares insights from his conversations with renowned thought leaders, including Mark Schaefer, Jonathan Stark, Debbie Jenkins, and Erin Austin. The episode explores the complex balance betwee…
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1
From 6 to 7 Figures Consultancy Revenue Growth with Danilo Kreimer
1:01:01
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Are you a consultant struggling to break through the six-figure revenue ceiling? You're not alone. Many consultants face a myriad of challenges when trying to scale their business from six to seven figures. In this episode of The Recognized Authority podcast, host Alastair McDermott is joined by Danilo Kreimer, founder of the Boutique Consulting Cl…
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I was asked for the"secrets" I have for marketing. The biggest secret is this: *drum roll* Vertical specialization *Jedi Wave* "this is the secret you've been looking for" Really? Yes, really. Based on metric fscktonnes of research (that's the technical term) I conducted, and reading the research of others, I believe that positioning your business …
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Amazon is now limiting authors to a mere THREE (3!) new book uploads per DAY to curb the influx of AI-generated content flooding the market. This highlights the existential threat AI poses to thought leaders and authority builders in an age where artificial intelligence can seemingly replicate any form of content. Will AI devalue the work of author…
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How does an aspiring thought leader stay authentic and credible in the age of AI? As artificial intelligence tools become increasingly sophisticated, the question arises: how can we leverage these powerful technologies without compromising our unique insights and personal touch? In this introductory episode of The AI-Powered Thought Leader podcast,…
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1
Crafting a Blueprint to Showcase Your Expertise
34:28
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Do you struggle to command premium fees or attract your ideal clients? If so, you're not alone. Many experts remain invisible, despite their wealth of knowledge and experience. In this special episode, of The Recognized Authority podcast I'm sharing my appearance on The Selling Show with David Newman, where we discuss the challenges of commanding p…
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1
How to Create a Sales Process - Without Becoming "Salesy" with Jeff C. West
48:53
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Are you struggling to connect with prospects without coming across as salesy? Do you want to build real trust and add value instead of being seen as just another pushy sales rep? Join sales expert Jeff C. West on The Recognized Authority podcast with host Alastair McDermott to unlock the secrets to effortlessly grabbing any prospect's attention. Le…
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1
How to Craft an Irresistible Offer with Jason Van Orden
44:17
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Are you struggling to get clients to say "yes" to your offers? Do you pour time and energy into creating programs, services and products only to get crickets in response? Crafting compelling offers that speak directly to your ideal client's biggest needs and desired outcomes is crucial to business growth and making sales. In this episode of The Rec…
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1
How to Implement an Authority Strategy with Alastair McDermott
23:56
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Are you tired of relying solely on word-of-mouth and referrals to drive your business? Do you dream of commanding premium fees and attracting better clients? The secret is to establish yourself as a recognized authority in your field. But how do you actually achieve this? In this episode of The Recognized Authority podcast, host Alastair McDermott …
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1
How to Transform Your Website into a Lead Generation Machine
25:26
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Are you a consultant struggling to generate leads from your website? Does your site feel more like an online brochure than a lead gen machine? In this episode of The Recognized Authority, host Alastair McDermott outlines the key differences between passive “trust-building” websites and more active, inbound marketing-focused sites designed specifica…
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1
How to Create Your Body of Work with Pamela Slim
1:00:10
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Are you struggling to gain visibility and be seen as an authority in your field? Do you feel like you have important knowledge and expertise to share, but you're not sure how to package it up into a compelling narrative that attracts your ideal audience? In this episode of The Recognized Authority podcast, host Alastair McDermott interviews Pamela …
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1
10 Essential Elements of a Successful Website for Experts & Consultants
36:32
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Are you a consultant struggling to convert website visitors into new clients? Do you want your website to better showcase your expertise? Tune into this episode of The Recognized Authority podcast, where host Alastair McDermott shares his website research on over 1000 consultants, and reveals the 10 essential elements you need for a high-trust webs…
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1
How a Distinct Brand Voice Sets You Apart as a Thought Leader with Carol Cox
43:29
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Are you struggling to make your voice stand out in a crowded marketplace? Do you feel invisible, even if you offer incredible value through your expertise? In this insightful Recognized Authority episode, brand messaging strategist Carol Cox shares her proven system to craft a magnetic brand voice that positions you as an authority and thought lead…
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1
Building Authority vs a Personal Brand with Karley Cunningham
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Are you struggling to differentiate your consulting business in a competitive market? Wondering how to turn your brand promise into reality so prospects see you as the recognized authority? On this episode of The Recognized Authority podcast, host Alastair McDermott interviews branding expert Karley Cunningham from Big Bold Brand on the differences…
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Have you ever faced an unexpected disruption that turned your business upside down? That's exactly what happened to consultant Diane Hopkins when the COVID pandemic caused many of her healthcare clients to freeze projects indefinitely. So how did she manage to pivot not just once, but several times over a 3 year period to totally reinvent her busin…
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1
Behind the Scenes 2023 and Planning for 2024
10:18
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In this episode, I give you a quick whistlestop tour of what worked and what didn’t for me in 2023, and lay out my plans for the business in 2024. I discuss the journey of this podcast, The Recognized Authority, which has shown steady growth across 152 episodes. I also touch on my shift to live streaming many of the episodes. I’ve found that live s…
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1
Podcast Case Study: Planning a Niche Show with Conor Duffy
51:18
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Are you struggling to identify the right niche and audience for your podcast? Do you need clarity on who you should be targeting and what topics to cover? This episode of The Recognized Authority tackles a real case study, walking through the podcast planning process from initial idea to execution. Join host Alastair McDermott as he coaches Conor D…
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1
How to Build Authority and Generate Leads Through Conversations
46:03
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Want to work work with Alastair? Visit rec.nz/call Are you an expert consultant struggling to attract your ideal clients? Do you pour time and money into marketing that fails to deliver results? The truth is that stale, one-way marketing no longer works to fuel real business growth. In this episode of The Recognized Authority podcast, host Alastair…
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1
How to Launch Your First Digital Product with Rene Morozowich
52:57
52:57
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Are you struggling to launch your first digital product? Not sure how to validate your ideas or what type of offering to create? Tune into this insightful interview between host Alastair McDermott of The Recognized Authority podcast and digital product expert Rene Morozowich as they dive into the most effective strategies and step-by-step process f…
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1
How to Win Clients Without Selling with David Newman
44:56
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Are you an expert who hates selling? Do you struggle to attract high-paying clients without being pushy or salesy? In this episode of The Recognized Authority podcast, host Alastair McDermott interviews expert consultant and author David Newman about his unique approach to winning new business. Tune in as David shares: His "helping call" framework …
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1
How to Build a Million-Dollar Authority-Based Business with Mindi Zissman
44:40
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Are you struggling to establish yourself as the go-to expert in your niche? Do you wonder how specialists become famous industry authorities that attract premium clients? Tune in to this value-packed interview on The Recognized Authority podcast between host Alastair McDermott and featured guest Mindi Zissman, an accomplished ghostwriter and conten…
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1
How to Build Authority with YouTube with Salma Jafri
51:00
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Are you looking to build your personal brand, authority and influence as a consultant, coach or expert? Wondering how to leverage YouTube to attract more of your ideal clients? In this episode of The Recognized Authority, Alastair McDermott interviews YouTube strategist and coach Salma Jafri on how to grow your impact and income with YouTube. They …
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1
Man vs Machine: Where Should We Draw the Line with AI Writing Tools?
50:52
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Are you worried that using AI writing tools means you didn't actually write your own content? Where exactly should we draw the ethical line when leveraging artificial intelligence for content creation? In this thought-provoking bonus episode of The Recognized Authority podcast, host Alastair McDermott debates these tricky questions with returning g…
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1
How to Build Authority Through Public Speaking with Lucy Bloom
56:55
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Have you ever struggled to engage an audience with your message or expertise? On this week's episode of The Recognized Authority podcast, host Alastair McDermott interviews Lucy Bloom, an award-winning international speaker and consultant. Lucy shares her journey from advertising executive with no public speaking experience to highly sought after k…
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