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The only FREE Roofing Sales Training Podcast and YouTube Channel focused on both retail and storm damage roofing sales. Every video has an actionable take away to help you generate roofing leads, cold call, ace your pitch at the door, close sales, get more referrals and more... Learn how to stand above competitors and win more sales, even if you suck at selling. Get everything you need to become a "million dollar closer" in roofing sales for retail, hail damage, and door to door (canvassing) ...
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Welcome to the Lee Haight podcast, where you get direct sales and marketing insight from A leader in the storm restoration market. Storms damage $100 billion dollars in property every year. We chase hail storms and hurricanes across America helping people in our pursuit for business significance and financial freedom.
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Chasing motivation is like nailing jello to the wall… No matter how hard you try, it ain’t gonna stick. Getting motivated is even harder when things suck. But that's when you need it most. This backwards method will: Get you motivated Keep you motivated Without needing to get "pumped up" ... and works best when things really, really suck. ***Import…
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Stop “winging it” in your sales appointments. You think it works… But you’re really talking your way out of the sale. Closers do this instead. Whether they admit it or not, it works. They’re following a system. Repeating the same winning strategy over and over again. Because buying decisions follow a predictable pattern. So why wouldn’t you follow …
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One of the worst things to happen to a new independent adjuster or appraiser is to be blacklisted. This is where one or more IA Firms or an insurance company list that an individual should not be given any work... period. If the new person truly offends them they may share with other firms their dislike for the individual and it affects you potenti…
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Most sales reps don’t do this… Even though they are the easiest, hottest leads you can imagine… I’m talking about referrals. So here’s 7 ways to get more referrals right now. Share this with your sales team and watch the leads flood in. P.S. Join The Most Powerful Network and Arm Your Team With The Ultimate Toolbox Learn more or apply to join: http…
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“Just email me the estimate,” Says the homeowner. Sometimes they call in asking for it. Or while you’re standing on their doorstep. Beat this objection for good. Share this video with your team. I hope it helps you get to the kitchen table and close even more sales. On-the-fly coaching like this will unlock your team’s sales potential. Especially w…
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Here are 13 Ways to Get Roofing Leads That Cost $0 (or dirt cheap). Share this video with your team. You can use every single one of these strategies starting right now. But if you want to skip the screw ups and learning curve… Get more leads, faster… And use my done-for-you marketing material and sales system... Then arm your team with the ultimat…
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Referrals from Realtors are a total waste of your time… Only a handful of roofing companies actually make money from them. The other 99% of us get taken advantage of. You end up working for free. They cost you time, money, and missed opportunities. But, there is a fix. Navigating daily battles like this is what we do together in the trenches inside…
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You almost closed the sale… … and the homeowner says, “The damage doesn’t look that bad…” -OR- “I want to wait until next year…” Use this step-by-step process to close them on the spot. Never walk out of the house until you’ve tried it all. That’s why you and your team need a toolbox full of closing techniques. Get in the trenches with me and the i…
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What drives a successful career change? From West Texas insurance agent to a thriving independent adjuster in the bustling Dallas-Fort Worth area, Travis's story is a masterclass in perseverance and strategic planning. Tune in as Travis reveals his heartfelt motivations behind leaving sales to genuinely help people, his initial trepidations, and th…
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This is the #1 thing blocking you from making more money... Most people suck at doing this. You don't want to be one of those people. Be a hero and forward this new video to everyone on your team. Follow this advice and watch your income (and theirs) skyrocket. P.S. Stop settling for mediocre sales performance. Top earners surround themselves with …
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Embark on a captivating expedition into the heart of the auto claims universe with John Gironda from SCA Claims Services. Max Olson navigates through John's enthralling story, illustrating SCA's extraordinary ascent from its modest beginnings to a colossal claims management leader. Travel with us as we unveil the intricate layers of an industry in …
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Stop pussyfooting around roofing sales objections! Or hoping they don’t come up if you just do a great job presenting... Do this, and never struggle with objections again. Top closers are A+ at this skill. And you and your team can be too, but hurry… Because you only have 31 weeks left to hit your sales target this year. Start using my sales system…
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Sales reps can get complacent… Even lazy. And lose their drive. Sales fall off a cliff, and no matter how hard you push them, nothing changes. Here’s how to… Fix Your Lazy Sales Team For Good and Unleash Competitive Culture You only have a hair over 6 months left to hit your annual sales goal. Don’t let a lazy sales team hold you back. Get your tea…
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Sales fell off a cliff… You’re freaking out. Depressed and anxious. Is something wrong with you? Stop freaking out and do this. You only have 7 months left to hit your sales goal. Don’t let a sales slump stop you. Get the sales training, support, and ongoing coaching that top earners trust. Join us to outsell, outgrow, and outcompete the rest as we…
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Sales skills are not the #1 skill that makes you money… That may come as a surprise coming from a guy who makes his living providing sales training… so hear me out. I’ve watched “B-” salespeople make more money than “A+” sales people. Why? Because they do this 1 thing better than everyone else. Which is why people who suck at selling can still earn…
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You don’t want to be an average roofing salesperson… You want to be a top earner. Not only in the company… but in the nation. Top earners are making $250K+. And they do these 5 things. Top earners take training seriously. They invest in themselves. Because sales is an infinite game. There’s no end to how great you will become. They sharpen the “sal…
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Most sales training doesn’t teach you this… They tell you to “ask better questions.” Especially when you start a sales appointment. Stop asking questions and try this instead. This magic method will help you: - Build trust wicked fast - Have shorter sales appointments - Close even more sales Watch this video to find out what sales training DIDN’T t…
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He’s never seen 1 winning case of employee misclassification (1099 vs W2) as Top 50 Construction Lawyer… Over the last 30 years… And this new FLSA law tightens the noose. Roofers are being forced to change sales reps from 1099 to W2. Watch this in-depth interview with Philip Siegel to find out the truth. Changes are hitting the roofing industry har…
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Travis said, “My worst enemy is myself.” Even though he’s on a 65 deal roofing sales streak as a complete rookie. He’s battling with, “Finding that motivation to get out there…” Have you been there? Or witnessed people battle the motivation roller coaster? I know this is going to sound crazy… But there’s a way to defeat your own worst enemy, so you…
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Embark on a journey through the financial intricacies of body shop estimating with the guidance of industry sage, Mark Passmore. Unlock the secrets to boosting your earning potential in this competitive field as Mark, my father-in-law and mentor, lays bare the pathway to climbing from starter salaries in the $40,000 range to commanding figures that…
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This is how you sell like a mindreader… To get answers to questions, without asking a question. What you are about to learn is a scary powerful sales technique. It’s a sales superpower. That will get you closing even more sales - while giving your customers a comfortable sales experience. Sales skills like this separate the good from the great. And…
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Learn why becoming a body shop estimator may be a great decision in your auto estimating career. While becoming an independent adjuster or appraiser is the perfect career fit for many, others may enjoy working at a shop better. Some people may find that using their skill to write auto damage estimates as a collision estimator may be a better fit fo…
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“You’re $4,000 more expensive than the other guy…” How do you overcome that roofing sales objection? Watch this to see my reaction to this role play video. The videos were submitted by a Member of the Roofing and Solar Reform Alliance. I gave him direct coaching and feedback (which you’ll see). Then, I want you to pay close attention to the transfo…
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Roofing sales leaders either… a) Drive the company profits. b) Drive the company into the ground. Sadly, many leaders make these mistakes and drive the company into the ground. Amazing sales leaders do this instead. Becoming an amazing sales leader takes intentional practice every single day. To gain experience - both good and bad. Willingness to e…
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The homeowner won’t let you on their roof… They don’t want a roof inspection. Do you feel stuck and don’t know what to say? Especially if you’re knocking for retail? You will easily get past hesitant homeowners when you say the right thing. Watch this and discover: Your hidden mental roadblocks. What customers are actually thinking. How to easily c…
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I need to set the record straight about the new FLSA Law that’s creating a huge shift in the roofing industry. If you saw my first video about this, then this is a must watch. Because I correct an important detail, and go much deeper. Watch this new video to discover: - What are the risks and fines? - What is “Economic Reality?” - What pay changes …
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Stop losing roofing sales over text! Even if you did a great job in the house… If you come across as an idiot over text, it’s game-over. Even smart sales reps make these 3 mistakes (without realizing it). Do this instead and you’ll win more sales over text. ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete t…
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Most owners go out of business in their first few years… And 2 out 3 of sales reps don’t even last 1 year! Why is the failure rate in roofing so high? I explain exactly why in this new video. The saddest part is the lives that are ruined… As owners lose their life savings. Sales reps bet on themselves, go broke, and drive deeper into debt. But when…
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NEWS LEAK! This will be a death blow to the roofing industry… New AI Tech drops tomorrow. ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out! - Sales Training & Ongoing Support - Endorsement & Differentiation - Mentorship & Collaboration Become one of us: https://www.rsra.org…
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Ever wondered how to decode the chaos of hail season into a successful stint as an independent adjuster? This episode is your essential guide to mastering hailstorm tracking and turning severe weather into promising job opportunities. With my firsthand experience and some nifty tools like CoreLogic and Stormersite.com, you'll learn how to pick out …
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When the neighborhood is swarming with roofers… The door to door (d2d) competition isn’t just fierce. It’s dog-eat-dog. And everyone is doing the same thing. This is how you stand apart and win. There’s another, even more powerful way to stand above… By having the endorsement of an organization that’s been featured in Fox News, ABC, NBC, CBS, and U…
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It’s NOT going to be the same… Roofing sales is changing, fast. Should you be worried? Is your career in danger? What do you need to know? Watch this video and find out. I have zero doubt in my mind. With these changes, the weak and unprepared will drown. The strong will take advantage of the change. Viewing it as an opportunity. As Winston Churchi…
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Stop getting rejected by “I’m not interested….” Tucking your tail between your legs and walking to the next door. This is the ultimate strategy. It’s shockingly easy to get past, “I’m not interested.” Watch this to find out. It becomes even easier when you use the guide prepared by RSRA: Sniff the Scum Out! The Insider’s Guide to Choosing The Right…
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Today I want to share some “One-Two Punch” strategies for independent adjusters. (if you want to listen to the extended audio version of this newsletter you can check out our Independent Adjuster Podcast along with the 3 The One-Two Punch Strategy: Your Blueprint for Success For many stepping into the realm of independent adjusting, the big questio…
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You need to see this if you are 1) An owner/manager with part time sales reps 2) Just getting started in roofing sales 3) Started in roofing sales and juggling a part time job for extra income. This is the truth no one tells you. P.S. Get reps selling faster… living and breathing roofing sales… and trained up lightning fast. Join me inside the Roof…
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Poor owners and sales reps DON’T do this… Rich owners and sales reps do this to get more sales, with less knocking. Watch the video and see for yourself. Notice the difference? Poor owners and reps think “more is better.” Rich owners and reps outsell the rest because they know better… Join us in the trenches to start thinking, and acting, like the …
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Stop getting sales blocked when they say, “I have to think about it.” “I have to talk to my wife.” “I need to get more estimates.” Leave the house with a signed deal when you use this ultimate closing technique. Add this to your closing toolbox. The bigger your toolbox, the more sales you close. So if you want to close even more sales, then join me…
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NEW Federal Law goes into effect March 11, 2024. This amendment to the Fair Labor Standards Act could change the industry for good. Join us in the trenches to adapt quickly and thrive: https://www.rsra.org/join or call/text 303-222-7133 DISCLAIMER: I am not an attorney. I am not a CPA. What I've shared in this video is what I've discovered in my ea…
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Have you ever found yourself stretched too thin, saying yes to everything and everyone? It's a trap many of us fall into, and in our latest podcast, we unpack the art of the gracious 'no.' With a candid recount of my own experiences and the wisdom imparted by my mentor, Brad Fancher, we delve into the necessity of setting boundaries for a healthier…
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This is my “go to” closing technique for every situation… It works because it’s simple. Simple gets followed. Followed gets results. See how these 3 questions can get you closing even more roof sales. Cole used it right after learning it and got a 1-call close on a retail roof. Imagine what would happen if you started closing just 1 more deal per w…
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This changes everything… NEWS hits the roofing & solar industry. Watch to find out. Are you one of us? Join now. https://www.rsra.org/join or call/text 303-222-7133 ============= Join the Roofing & Solar Reform Alliance to OutSell, OutGrow, and OutCompete the Rest as We STOMP The Scum Out! - Sales Training & Ongoing Support - Endorsement & Differen…
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Don't miss this replay of our first ever in person event! Imagine stepping into a life where your career aligns perfectly with your deepest values and desires. That's the transformational journey we're guiding you through in today's episode, sparked by the catastrophic auto adjusters boot camp with Kobe Hearn and Ashley Kiderman. We put fresh talen…
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The solar industry is crumbling… But that’s leaving even more opportunities for roofers. Because while you’re selling the roof - you can ADD a solar system to it. Longer loan terms. Offset electrical bills. Cheaper payments. Shockingly, it can be cheaper for homeowners than just a roof alone. The secret is how you pitch it. Do this right - double y…
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“Should you not be the 1st one in the house?” I got asked this question during training in Boston. Homeowners want to get more estimates, so getting a 1-call close feels harder when you’re the first. So if you’re not first, will you close more? Find out in this new video. You’ll see the “Mercedes E-Series vs. Toyota Corolla” comparison in the video…
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Anti-Contingency Agreement… Many roofers are. So they do “handshake” deals instead. They don't use Contingencies to be different from the other guy. They think they are forceful. Fact is, they are scared to use them. Don’t know how to bring it up. Or use them wrong (and lose the sale). Truthfully, they’re a brilliant tool when used correctly. And w…
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Door to door roofing sales can suck… Most people (including me) don’t like it. But we do it because it makes us crazy money. Unfortunately, a lot of people suck at doing it. They don’t know how to pitch. They panic as they approach the door. They fumble through their words. And they can’t get leads to save their own lives. But when you know what to…
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Rookies are not confident… It’s one of the reasons they quit. Our mission is to get them confident as fast as possible. So they succeed and stick around. Here are my 3 secrets to training newbies into confident closers (who stick around). I know that training new sales reps is a time suck. Especially green beans. That’s why I built my training syst…
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Most roofing sales reps (2 out of 3) quit before they taste success. Because the struggle is too hard. But we all go through it. Like Jon, who went from being a dead broke factory worker and finding out his fiance was pregnant to discovering roofing sales. He made $0 in his first 30 days. But he didn't give up. This is Jon's raw, real, unfiltered s…
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Whether you're brand in roofing sales or been at it for years... if you do these 3 things every day, you'll have the highest chance of SMASHING your income goal as a roofing sales rep. Follow the steps of many thousands before you. Use the system that's helped countless sales reps change their lives: https://theroofstrategist.com/roof-sales Program…
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I wish I knew this psychological secret when I got started in roofing sales. I used to try explaining my way out of objections until I learned this. Once you know what people are already thinking... and how they process information... you'll be able to overcome any objection on the spot so you can close even more sales. If you jive on my style, the…
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