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Step into She Creates Business, a Podcast for Wedding Pros, your go-to guide in the vibrant world of wedding entrepreneurship, created and hosted by Kinsey Roberts since 2016. She Creates Business is a pivotal tool in shaping and refining the art and science of thriving in the wedding industry. This podcast is a treasure trove of actionable insights, covering everything from marketing finesse to growth tactics, branding ideas, and the technical know-how of being a wedding pro. | You'll get b ...
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Real wedding vendors share their tips and tricks for surviving and thriving in this one of a kind industry. Hosted by The Planner’s Vault’s Megan Gillikin, you'll hear guests share their secrets on marketing, the client experience, networking, community, sales, and more - and you might even hear some crazy wedding stories along the way!
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It Runs In The Family

Liz & Leila Willingham

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Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuri ...
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How can we navigate burnout by recognizing survival brain, dismantling decades-old beliefs, and prioritizing self-awareness? It's not easy, but today we continue last week's conversation about burnout, and what it truly means to press the pause button. Recent burnout episodes: 272. Burnout: My Old Habits Die Screaming Story 274. Burnout Red Flags: …
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Nothing can test a family bond quite like being in business together, a gauntlet run by the two generations who’ve helmed Frettens Solicitors. Matthew Fretten is a Managing Partner whose path saw him join his father’s firm (the manner of which is a point of contention between the pair…), and the business’ journey has been far from simply smooth sai…
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Recently, I’ve been sharing my personal journey with burnout in episodes 272, 274, and 275, and I've heard from so many of you who resonated with these stories. We don't talk enough about the hardships of trying to do it all and be it all as entrepreneurs. There's a lot to navigate, and there's a lack of conversations around what to do about it and…
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Back when I was starting my planning business in 2010, things were a lot different than today. Community over competition wasn’t a thing. Instagram wasn’t a thing yet. TikTok obviously wasn’t around. Podcasts weren’t around. And you know what else hadn’t taken off yet? The coaching boom. Back then, we didn’t have wedding pros telling us what they h…
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If you could bottle up the ingredients to entrepreneurship, it’d be best sold in the loving, careful hands of Simon & Gina Duke… The mentality passed down through the Duke family is so key to the success of G&I Spirit Group, a multinational family firm where they still commit to having ‘a little love in every bottle’. Simon & Gina’s journey is utte…
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Today we're sharing some easy financial wins for you to be able to save more money, unlock some amazing perks, and gain greater control over your finances and your time. AMEX My Favorite Things Honeybook Weddings For Real Episode 259 - 5 Tips So Taxes Don't Keep You Up at Night, with CPA Tatiana Podel Weddings For Real Episode 241 - Double Your Rev…
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Dyson, DeLonghi, Kenwood - while the adults play with the real thing, Casdon’s decades-long mission has been inspiring joy through iconic toys. Role-play is such an inspiring part of kids’ childhoods, and at the head of the business bringing these visions to life is 3rd gen Managing Director, Phil Cassidy. Phil joins us on It Runs In The Family for…
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As entrepreneurs, we carry a heavy load. We're leading our teams, we're planning for more growth, we're handling setbacks, trying to build profitability, we're making sure we're serving our clients, we want to market to reach a wider audience. It's exhausting. And then, as women, I feel like the load is even greater. We strive to create opportuniti…
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On last week's episode, Megan took you on a behind the scenes journey to the beginning of this year when she was on a two day workation retreat with her friend and business coach, Rachel Sheerin. She brought a whirlwind of ideas, enough for a 30-day retreat, but along with the excitement and the ideas, she also brought lots of overwhelm, exhaustion…
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If you listened to episode 272, you heard about Megan's burnout and why she took a pause from recording new episodes of the podcast. But that's not quite the whole story. Back in January, Megan went on a weekend retreat with her coach, friend, and business partner Rachel Sheerin. It was there that Rachel realized this wouldn't be a normal workcatio…
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Wagstaff Watches’ Founder was many things; a countryman, farmer, and to the custodians over 100 years later, a passionate and inspiring watchmaker. Albert Wagstaff’s legacy is one which remains in safe hands, thanks to his grandson and great-grandsons, and it’s a joy to share a glimpse into this fascinating dynamic as we’re joined this week by Pete…
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One of the quickest routes to burnout (see episode 272) is doing the same thing over and over, staying on that hamster wheel until you're running so fast, you’re exhausted, and realize you’re not even sure you like this hamster wheel anymore. Sometimes, we get so caught up in the routine that we forget to pause and reassess if it’s still working fo…
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When you take charge of your parents’ business, validation comes in many forms - few are quite as strong as winning ‘International Winemaker of the Year’, the first English wine to do so… Despite the heartfelt challenges of the mid-2010s, Ridgeview Wine Estate’s Simon & Tamara Roberts took the helm of a product that’s been served to royalty… litera…
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Megan here. I'm back, and I'm inviting you into a personal reflection and behind-the-scenes look at what burnout can look like—not just as a business owner, but as a human - a human who needs to stop fighting and pushing through burnout but instead heal the root cause. I’ve talked about burnout before on the podcast: 194: Ask Me Anything (About Bur…
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2020 put the events space in jeopardy; One pivot, and Pow Food found its feet in style. Ali & Emily Warburton’s business story starts with a mission to revolutionise workplace food, and has evolved into a home range that embodies the duo’s relentless progression! Join Ali & Emily on It Runs In The Family as the mother-daughter pair shares how their…
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Lisa Lyons has been in the wedding industry for 19 years, but she has been drawn to etiquette her entire life. And in 2020 she got the certification to help wedding pros take their etiquette to the next level. But in this modern era of traditions changing, what does wedding etiquette even mean? Lisa Lyons Events and Etiquette --- This episode is br…
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Motivational speaker and award-winning storyteller Kelly Swanson advises wedding professionals (and all business owners who want more sales), "Don't sell the service. Sell the story." But how do we do that when we're not sure what story to tell. Is it the story of me? Is it the brand story? Is it the couple's story? The thing is, if we can merge th…
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Around 70% of businesses start off at home, and from humble beginnings in Adi Meintjes’ kitchen, the deliciously captivating Banhoek Chilli Oil was born. He and his brother-in-law, Ken Kinsey-Quick, have global aspirations for a brand that’s survived early pandemic setbacks in bringing a family recipe to life! The duo join us on It Runs In The Fami…
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Lindsay Lucas is THE wedding venue consultant. She's a former wedding planner who now helps venue owners (and those aspiring to be) to create profitable and sustainable wedding venue businesses. Lindsay had the idea for a complete shift in her business, but it wasn’t easy convincing herself that this was the best way to go. Today, we talk about if …
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When you hear the word "belonging", what do you think of? Maybe you think of wedding pros, because we're welcoming, ambitious, kind-hearted, and badass business owners. Maybe it's finding your people to share your goals and dreams with - it's that positive feeling we get when we feel respected. As a business owner, I want my team, my clients, my ve…
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Every episode of our podcast has posed the same three questions, hoping to track trends across businesses - after 82 episodes, it’s about time we took a look back… In a very special episode of It Runs In The Family, join us for a journey through some of our favourite answers from the likes of Cook, Thatcher’s and Cornishware among many others, with…
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Fill out this survey and give us your feedback for a chance to win a $50 Amazon.com gift card and be part of shaping the future of Weddings For Real! https://www.megangillikin.com/podcast-survey -- One of the most frequent questions we get in The Planners Vault is, How can I get on the preferred vendor list at the best wedding venue in my market? O…
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In an industry that builds for the present, it takes the care of kinship to build for the future - such is the strategy for Michael and Damien Wynne. These brothers have always been destined to work together, and as Co-Founders of property development company Q New Homes, they’re not afraid to pass up on profit for the benefit of the planet. Learn …
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When you're pitching your services to potential clients, are you using Luxury Language? Or are you using Discount Dialect? Today, Quinn Conyers tells us the difference, and how strategic word choice can make pitches irresistible. She also introduces the concept of a "verbal business card" that captivates potential clients - as long as you can artic…
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Despite the world of estate agency evolving dramatically the Tailor Made approach remains true 25 years on from its inception. Now led primarily by 2nd generation siblings Robert and Adrian, it’s a business bleeding true family values throughout as they build trust selling on some of the most coveted land in the country - Sandbanks. Join the duo fo…
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Do you have money mindset blocks that are preventing your business from growing and preventing you from leading your best life? Maybe you believe that you don't deserve to charge more yet. Or maybe you believe you shouldn't charge more because you love what you do. Or maybe you think there's a new competitor popping up every day who charges so litt…
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Rachel Sheerin, keynote speaker and Megan's first business coach, is guest-hosting this episode. She comes from a wedding background before shifting into corporate events and eventually speaking on the biggest stages. Today, Rachel brings on Carrie Davenport to discuss how wedding vendors can start adding corporate events to their portfolios and re…
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Jim De’Ath grew up with the great outdoors central to his childhood. Now it’s at the heart of his entire family and its business: Valley and Peak. Becoming the 2nd generation to work within the business, Jim’s sights are set on carrying a torch that’ll last for many generations to come… The way that the family has influenced the business is just as…
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"Pretend that every single person you meet has a sign around his or her neck that says, 'Make me feel important.' Not only will you succeed in sales, you will succeed in life." - Mary Kay Ash Keep that quote in mind for this solo episode, as Megan Gillikin is giving her 5 tips for getting more referrals from your fellow wedding pros. --- Today's ep…
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On this episode (listen to part 1 here), we ask engaged couples the questions you can’t really ask when they reach out to you. But we can! Questions like: How are you finding your wedding vendors? Instagram? Website? TikTok? Do you need to see pricing on the website? Do you want a consultation call, or do you just want info sent by email? How do yo…
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In today’s episode of She Creates Business, a Podcast for Wedding Pros host Kinsey Roberts sits down with the dynamic Amelia Holder, a seasoned entrepreneur and the visionary behind Emerson Fields, a premier wedding venue in Missouri. Celebrating eight years of business success, Amelia shares eight invaluable lessons she's garnered along her journe…
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In this episode of She Creates Business, host Kinsey Roberts welcomes Chelsea Cholas, the owner and lead wedding planner behind Chelsea Cholas Wedding Planning, and the exclusive in-house planner at Kinsey's venue, Vista View Events. Chelsea over-delivers throughout the show today offering listeners a unique and personal perspective on building a t…
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In this empowering episode of She Creates Business, a Podcast for Wedding Pros, host Kinsey Roberts sits down with Paige Hulse, a seasoned attorney, entrepreneur and the brains behind Paige Hulse Law. Paige brings her wealth of knowledge from a decade immersed in the creative and legal fields, offering invaluable insights into the world of intellec…
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From our family business to yours: Happy Valentine’s Day! What better day for us to celebrate all that we love about the people behind the show’s family business guests, and beyond. This week, the Willingham family takes centre stage as we look back on our unbelievable roster of guests, and share our adoration for the traits that they’ve exhibited …
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On this episode, we ask engaged couples the questions you can’t really ask when they reach out to you. But we can! Questions like: How are you finding your wedding vendors? Instagram? Website? TikTok? Do you need to see pricing on the website? Do you want a consultation call, or do you just want info sent by email? How do you determine budget? And …
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Since its inception in 1980, the humble Glaswegian beginnings of Pagazzi Lighting have bloomed into a leading lighting retailer, with the delightful Pagan family at the helm. Founded by Alan and Laura Pagan, they’re now joined in the business by daughter Rebecca - it’s the mother-daughter duo joining us on the podcast this week to share the charmin…
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The Unraveling series, where amazing and inspiring entrepreneurs share the unraveling of old habits and mindset that holds us back, and the rebirth of new. Today we feature Inez Ribustello, whose unraveling started back on September 11, 2001, when she lost nearly all of her colleagues in the terrorist attacks. At 25 years old, Inez had hustled her …
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With finances, I still have blocks (listen to the intro) preventing me from fully feeling comfortable and empowered when it comes to things like tax planning, KPIs, and projections. I’ve learned through conversations with wedding pros and my own real life experiences that overwhelm can lead to avoidance, so my goal is to make conversations like thi…
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When Mark Hamblin’s parents rented a single van out throughout the weekdays, little did they know they were laying the simple groundwork for a thriving vehicle hire business. U-Drive’s fleet might be strong, with over four thousand vehicles, but it’s the strength and convictions of the Hamblin family members within the business that one simply can’…
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Today we're tackling engagement and booking season, and I'm going to share three strategies and mindset shifts that will help your business stand out, resonate more with your ideal clients, and help you book more easily this year - no matter what vendor category you're in. This episode is brought to you by The Planner's Vault, my online membership …
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At the end of last year, I sent out a survey to my email list asking them to share what they want more of and what they want less of in 2024. And at the end, I had a spot for them to share openly about anything they had on their mind, or share a question they want me to answer. There were so many great questions that I decided to kick off this year…
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Pembrokeshire is a stunning stretch of Welsh coastline whose beauty should sell itself, but it’s Coastal Cottages’ community-building that builds the experience around it. Join us on It Runs In The Family to hear how Matthew and Sophie Evans channel their complementary talents in building a charming holiday cottage agency, all whilst founding one o…
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Megan and Jason Gillikin talk about their wins for 2023, their misses, most memorable moments, and goals for 2024. Tune in and reflect along. Share your 2023 reflections on social media @weddingsforreal. Past Year-End Recaps: 2022 2021 2020 2019 2018 This episode is brought to you by The Planner's Vault, my online membership site for wedding planne…
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The story behind Joe & Seph’s Gourmet Popcorn begins with a penchant for holiday gifts from the USA, and its latest chapter sees an iconic brand sharing natural flavours like no other. Among 4 family Co-Founders is Adam Sopher, whose role now as CEO sees him reside over a business proud to have secured investment and seen its products in Selfridges…
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This week, we're taking a little adventure to explore the not-so-glamorous side of balancing entrepreneurship with personal life. I'm thrilled to share an episode with you where for the first time ever my husband Jason and I teamed up as guests on another entrepreneur podcast called Hustle + Gather. This is a behind-the-scenes look at being busy en…
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Catipilla just celebrated their 6th birthday, and the business’ adorable inception draws upon NASA experience and an unbeatable father-son combination. Designing furniture fit for our feline family is a job purrfectly suited to this week’s special guest, Andy Sutton, who takes us through the humble beginnings of every cat’s favourite furniture bran…
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Today we’re sharing an episode of the Own Your Business Podcast, which I was a guest on earlier this year. My friend Sam Jacobson and I talk about how wedding pros can book more couples at higher packages. This has nothing to do with "sales tactics". It’s all about empathy and understanding customer needs, creating an effective pricing proposal, an…
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