Get access to the world's best brains when it comes to building momentum online for established consumer brands. Join our hosts and their expert guests for conversations about ecommerce strategies, trends, and innovations. Access our brain trust and boost your brand's ecommerce potential. Ecommerce Braintrust
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Category Captaincy With Chris Perry & Oskar Kaszubski of Firstmovr - Episode 360
47:28
47:28
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47:28
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. We’re joined by two of our favorite podcast guests - Chris Perry and Oskar Kaszubski of firstmovr. In this episode, we’re sharing some key takeaways from the report they released earlier this year that represents a gui…
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Joint Business Planning With Lauren Livak and Nate Pinkston - Episode 359
30:08
30:08
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30:08
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. We’re joined by two great guests today: Lauren Livak Gilbert, Executive Director of the Digital Shelf Institute, and Nate Pinkston, Head of Growth at Microsoft’s Retail …
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Stratably’s Product Launch Research Findings with Russ Dieringer - Episode 358
32:01
32:01
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32:01
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by a friend of the show and a frequent guest: Russ Dieringer of Stratably, a research firm providing unbiased insights on how to do better business wi…
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Organic As A Center Of Excellence With Neha Shah - Episode 357
23:47
23:47
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Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we’re joined by Neha Shah, who most recently oversaw the eCommerce Organic Acceleration team at Kenvue and is now a free agent. Before that, Neha spent 17 years at…
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Building For A Multichannel Future with Paul Sonneveld From MerchantSpring - Episode 356
33:10
33:10
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33:10
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today, we are joined by two special guests: Paul Sonneveld, CEO & Co-Founder of MerchantSpring, and Acadia’s Director of Retail Operations, Jordan Ripley. We’re diving into the complex decisions behind building vs buyi…
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Capitalizing on Tentpole Events with Ash McMullen and Stephanie Grubert - Episode 355
30:52
30:52
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30:52
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. In today's episode, we have two special guests that Julie had the privilege of joining for a discussion panel at eTail East in Boston: Ash McMullen, Head of E-commerce at Advantice, and Stephanie Grubert, Director of E…
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Amazon’s Sports Investments And Ambitions With Scott Ohsman And Ken Beemer - Episode 354
31:47
31:47
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31:47
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today, we have two exceptional guests: Scott Ohsman, VP of Digital Commerce at Quickfire, and Ken Beemer, Director of Retail Client Growth at Acadia. We’ll be diving into Amazon’s growing investments in live sports and…
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Navigating a 2P→3P Transition With Tyler Dixon From Reduce - Episode 353
16:43
16:43
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16:43
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. In this episode, we’re joined by Tyler Dixon, E-commerce Manager at water bottle company Reduce. We’re diving into Tyler's background and his leading role at Reduce, the brand's transition from a 2P reseller model to a…
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Gardening and Growth with Scott Fulton of Sun Bulb - Episode 352
19:04
19:04
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19:04
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today, we're thrilled to have Scott Fulton, Director of Sales and Marketing at Sun Bulb, join us. In this episode, Scott shares his journey to overseeing Sales and Marketing at an industry-leading gardening company. We…
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Prime Day Recap 2024 with João Couceiro da Costa and Dusan Tepavac - Episode 351
26:57
26:57
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Welcome to another episode of The Ecommerce Braintrust podcast. Jordan Ripley, Acadia’s Director of Retail Operations, is hosting this Prime Day Recap, and Retail Media Specialist Dusan Tepavac and Project Manager João Couceiro da Costa are joining him. Recorded just 36 hours after the massive shopping event, this episode offers a breakdown of init…
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Amazon Fee Updates: After the Dust Settles With Tamara Vukovic - Episode 350
26:21
26:21
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26:21
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today we’re joined by Senior Retail Marketplaces Account & Operations Specialist Tamara Vukovic to discuss the impact of the updated Amazon fees rolled out this year and how brands can navigate these changes effectivel…
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2024 AVN Benchmark Wrap Up with Claire McBride from Stratably - Episode 349
28:58
28:58
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28:58
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. In this episode, we’re joined by Claire McBride, the VP of Research and Education at Stratably, to discuss the Amazon Vendor Negotiation (AVN) Benchmark Report. Authored by Claire alongside Martin Heubel of Consulterce…
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A Modern Approach to Bidding with Jordi Beltran and Carlos Sastre - Episode 348
15:53
15:53
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15:53
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. This week we’re sharing a high-level conversation about bid management in Amazon's advertising ecosystem with retail media experts Jordi Beltran and Carlos Sastre. Join us to discover the nuances of bid management, its…
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Enter the MAITRIX: Lessons From Firstmovr’s Report on AI in Retail - Episode 347
33:46
33:46
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33:46
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today we’re diving into the transformative technologies shaping the future of retail. Joining us are two pioneering minds in omnichannel education and AI, Chris Perry and Oskar Kaszubski, the founders of Firstmovr. In …
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The Importance of Profitability with Molly Thomas and Juan Munoz - Episode 346
22:14
22:14
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22:14
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. In this episode, we’re joined by Acadia’s Retail Account Manager, Molly Thomas, and Retail Media Manager, Juan Munoz to discuss the rising importance of profitability in the e-commerce landscape. We’re diving into the …
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A Modern Approach to Retail Allocation with Ross Walker & Damiano Ciarrocchi - Episode 345
26:52
26:52
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26:52
Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. In this episode, we dive into the intricacies of retail media allocation with guests Ross Walker, Head of the Retail Media Team, and Damiano Ciarrocchi, Senior Retail Media Manager. The trio explores the dynamic landsc…
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Retail Media’s Great Defrag with Mike Balabanov from Criteo
30:59
30:59
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30:59
Welcome to another episode of The Ecommerce Braintrust podcast! Today, we dive into the evolving landscape of retail media with our special guests, Mike Balabanov, VP of Agency Development at Criteo, and Damiano Ciarrocchi, Senior Retail Media Manager at Acadia. Our host Julie Spear leads an insightful discussion on the importance of data quality, …
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The Interplay Between Brand and Ecommerce: Lessons From Alicia Ponzani With Premier Nutrition - Episode 343
26:11
26:11
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26:11
Welcome to another episode of The Ecommerce Braintrust podcast! In this episode, our host Julie Spear is chatting with Alicia Ponzani, E-commerce Manager at Premier Nutrition. Alicia is here to share her valuable insights on how she transferred her skills from the brand side to e-commerce, the importance of collaboration between teams, the evolutio…
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Escape from Retail Island with Jared Belsky - Episode 342
20:59
20:59
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20:59
🎙️Interview with CEO of Acadia, Jared Belsky Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today we’re joined by Acadia’s CEO, Jared Belsky! This episode is all about the concept of "retail island”- a metaphor for the siloed nature of retail media. Jared sheds lig…
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Looking Forward to Prime Day [Part II] with João Couceiro da Costa - Episode 341
20:05
20:05
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20:05
🎙️Interview with Acadia Project Manager, João Couceiro da Costa Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. Today, we're diving into the intricacies of Prime Day 2024 with our expert guest, João Couceiro da Costa, an experienced account manager from Acadia's ret…
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Looking Forward to Prime Day [Part I] with Dusan Tepavac - Episode 340
26:26
26:26
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26:26
Interview with Dusan Tepavac Amazon Advertising Expert and Retail Media Specialist at Acadia Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia’s Head of Retail Marketplaces Services Julie Spear. With Prime Day just around the corner, we decided to dive into the intricacies of maximizing success during one of the bigges…
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Expanding Your Amazon Business Internationally With Gary Hammerschlag - Episode 339
19:38
19:38
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19:38
In this episode of the Ecommerce Braintrust, Julie Spear, Head of Retail Marketplaces Services at Acadia, is joined by, Gary Hammerschlag, an account management team lead at Acadia, who shares his expert insights on the framework for evaluating potential markets, the process involved, and strategic considerations for brands looking to broaden their…
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Direct Fulfillment for Vendors - Is It Right for You? With Julian Pereira - Episode 338
22:35
22:35
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22:35
In this episode of the Ecommerce Braintrust, Julie Spear, Head of Retail Marketplaces Services at Acadia, is joined by Julien Pereira, Account Manager at Acadia and a former Amazon vendor and program manager with extensive experience in direct fulfillment operations. In this episode, they discuss the nuances of direct fulfillment and its fit for br…
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Mastering Ulta Ad Platforms: Inside Tips from Damiano Ciarrocchi - Episode 337
24:03
24:03
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24:03
In this episode of the Ecommerce Brain Trust, Julie Spear, Head of Retail Marketplaces Services at Acadia, and Damiano Ciarrocchi, the Senior Retail Media Manager at Acadia and Head of the Retail Media Network Innovation team. They discuss the ins and outs of Ulta's retail media platform and what brands need to know to succeed in this unique beauty…
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New Amazon Marketing Cloud Capabilities with Ross Walker - Episode 336
24:22
24:22
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24:22
In this episode of the Ecommerce Brain Trust, Julie Spear, Head of Retail Marketplaces Services at Acadia, and Ross Walker, Retail Team Lead, discuss the latest developments in Amazon's marketing cloud (AMC), focusing on advanced integrations of new data sources, paid features, audience insights, and the Events Manager. They highlight the importanc…
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