This week’s episode of Social Media Week’s Leads2Scale podcast features James Lamon, Head of Content at BuzzFeed UK. During the conversation, James how BuzzFeed thinks about its responsibility online and the checks and balances they have in place to continue delivering truthful and joyful content to their audience, and how the creative process has …

This week’s episode of Social Media Week’s Leads2Scale podcast features Adam Williams, CEO at Takumi. During the conversation, Adam discussed his time at Spotify and the early days of the music streaming business, how he found his way into the world of influencer marketing, and how trust is such an important factor in combating fraud in the influen…

This week’s episode of Social Media Week’s Leads2Scale podcast was recorded live during Social Media Week London 2019 and features James Fabricant, one of the very early employees at MySpace International and the current CEO & Founder of TuneMoji. During the conversation, James discussed how social has influenced music fandom with artists and label…

This week’s episode of Social Media Week’s Leads2Scale podcast features Obele Brown-West, Executive Vice President, North America Digital Client Experience Integration Lead at Weber Shandwick. During the conversation, Obele discussed the state of digital marketing today and the biggest challenges we face, what it means to be digitally-centric in te…

This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution. During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media e…

This week’s episode of Social Media Week’s Leads2Scale podcast features international speaker, best-selling author and host of The Hive Podcast, Nathalie Nahai. During the conversation Nathalie discussed: Her 2013 book, “Webs of Influence: The Psychology of Online Persuasion” and what had changed in the four years between the 1st and 2nd edition, w…

This week’s episode of Social Media Week’s Leads2Scale podcast features Jake Lazarus, Co-Founder& CEO of OpenMessage. During the conversation, Jake discussed his background in neuroscience and human-computer interaction and experience as a neuromarketing analyst, how brands are using OpenMessage to engage in conversation, what the future holds for …

This week’s episode of Social Media Week’s Leads2Scale podcast features Penny Wilson, Chief Marketing Officer at Hootsuite. As CMO, Penny leads Hootsuite’s global marketing strategy, driving market leadership, awareness and demand generation. During the conversation, Penny discussed how can neuroscience be used to develop marketing content in vario…

This week’s episode of Social Media Week’s Leads2Scale podcast features Josh Dean, Chief Marketing Officer at S’well. Josh is an award-winning, seasoned marketing executive with over 15 years experience across CPG, Apparel, and Direct-to-Consumer at brands like Unilever, Chobani, and Tommy John. During the conversation, Josh shared a ton of fascina…

This week’s episode of Social Media Week’s Leads2Scale podcast features Aoife McGuinness, Neuroscience Consultant at HeyHuman. During the conversation, Aoife discussed her time as part of the Innovation team at HeyHuman where she began her research into multi sensory overload and its effect on marketing, some of the mistakes that brands are making …

This week’s episode of Social Media Week’s Leads2Scale podcast features author and Ultra-marathon runner storyteller, Charlie Engle. A thrill-seeker, Charlie Engle has run, cycled, and climbed his way across various terrains around the globe. His 5,000-mile journey across the entire Sahara Desert, where he ran two marathons per day for 111 consecut…

This week’s episode of Social Media Week’s Leads2Scale podcast was recorded live during our Social Media Week New York event and features The New York Times’s biggest voices in audio including Michael Barbaro, host of “The Daily,” and Wesley Morris, co-host of “Still Processing,” and Sebastian Tomich, The New York Times global head of advertising a…

This week’s episode of Social Media Week’s Leads2Scale podcast features Will Cady, Head of Brand Strategy at Reddit. At Reddit, Will oversees a team built to find homes for brands amidst Reddit’s vast ecosystem of every online community imaginable. During the conversation, Will discussed his background as a musician and what lead him to joining Red…

This week’s episode of Social Media Week’s Leads2Scale podcast features Ian Schafer, Co-Founder & CEO of Kindred, a company that aims to bring together communities of influential creators, platforms, and purpose-driven brands and accelerate the next generation of social movements. Ian has been at the forefront of media, content, advertising, and ma…

This week’s episode we have another conversation that was recorded live during our Social Media Week Los Angeles event and features the incredible Andy King. You might recognize the name as Andy became an internet celebrity thanks to his infamous appearance on Netflix’s FYRE Festival documentary, “Fyre: The Greatest Party That Never Happened.” Foll…

In 2018, first-time cannabis consumers grew by 140% thanks to adult use legalization. As new buyers continue to enter the scene, Eaze has kept a watchful eye on consumer purchasing and wellness behaviors as part of its mission to enhance education, provide safe access, and drive smart policy decisions. During this Social Media Week Los Angeles fire…

This week’s episode of Social Media Week's Leads2Scale podcast features Eric Edge, SVP, Marketing and Communications at Postmates. During the conversation, Eric discussed his past roles at Facebook, Instagram and Pinterest, what attracted him to his latest role at Postmates, how he sees the on-demand space today, how they view competition and conti…

By Mathew Sweezey

By Mathew Sweezey

By Mathew Sweezey

By Mathew Sweezey

By Mathew Sweezey

By Mathew Sweezey

By Mathew Sweezey

This week’s episode of Social Media Week's Leads2Scale podcast features Robert Harles, Managing Director & Global Lead, Social Media & Emerging Channels, Accenture Digital. During the conversation, Robert discussed his early days in Management Consulting how it has helped shape and define his career, his experience working with some of the biggest …

This week’s episode of Social Media Week's Leads2Scale podcast features Dan Bennett, Worldwide Chief Innovation Officer at Grey. During the conversation, Dan discussed his early career at Agency.com and his time at TBWA\Chiat\Day, JWT, and McCann, why he joined Grey and what he’s focused on today in regards to how he is driving change from within h…

This week’s episode of Social Media Week's Leads2Scale podcast features Travis Montaque, Founder & CEO at Emogi, a content engine for communication services that helps people have better conversations. During the conversation, Travis discussed his early career in investment banking and what led to him starting a tech company, why he thinks visual c…

This week’s episode of Social Media Week's Leads2Scale podcast features Jeff Ragovin, Chief Growth Officer and Investor at Social Native, the #1 Platform for high performing branded content on demand. During the conversation, Jeff discussed his early work at Acxiom and Acronym and the leap he made into the startup world with Mike Lazerow and Buddy …

This week’s episode of Social Media Week's Leads2Scale podcast features Rachel Tipograph, Founder & CEO of MikMak, a next generation eCommerce platform. During the conversation, Rachel discussed her time at GAP and some of the strategic initiatives she led during her time, the journey between leaving GAP and starting MikMak, How brands are leveragi…

This week’s episode of Social Media Week's Leads2Scale podcast features Mike Rothman, Co-Founder & CEO of Fatherly, a digital lifestyle brand that provides news, expert advice, product recommendations and other resources for parents. During the conversation, Mike discussed the beginning of his professional journey and experience as one of the found…

This week’s episode of Social Media Week’s Leads2Scale podcast features Tania Yuki, Founder and Chief Executive Officer at Shareablee, a social intelligence platform. During our conversation, Tania discussed what inspired her to leave her cushy gig at a big media company to start Shareablee, how Shareablee differentiates itself from the competition…

This week’s episode of Social Media Week’s Leads2Scale podcast features best selling author, entrepreneur, and Marketing Hall of Fame member Seth Godin! During the conversation, Seth discussed why he believes tension is so important in marketing, what he thinks is at the heart of great storytelling, why empathy is overlooked as a core strength of a…

This week’s episode of Social Media Week’s Leads2Scale podcast features Jason Hsiao, Co-Founder & Chief Video Officer, Animoto. During the conversation, Jason discussed his early work at MTV and Comedy Central, his foray into digital video in the mid-two thousands, how Animoto started out and has evolved over the years and how he has kept pace with…

This week’s episode of Social Media Week’s Leads2Scale podcast features Bryant Kohler, Head of Brand at Conscious Minds, a content agency that believes “Storytelling is the currency of human connection.” During the conversation, Bryant discussed some of his past and current work with adidas and Nike, how he is adjusting to the evolution of platform…

This week’s episode of Social Media Week’s Leads2Scale podcast features Rani Mani, Head of Global Social Influencer Enablement & Employee Advocacy at Adobe where she is currently working across Adobe teams to infuse influencer relations into their strategic planning. During the conversation Rani discussed what got her interested in the role, how Ad…

This week’s episode of Social Media Week’s Leads2Scale podcast features Brian Wong, Founder and CEO at Kiip, an in-app mobile advertising network. Brian has been named one of Business Insider’s Top 25 Under 25 in Silicon Valley, 30 Under 30 in Advertising and one of the 18 Most Important People in Mobile Advertising; Forbes’ 30 under 30, and Mashab…

This week’s bonus episode of Social Media Week’s Leads2Scale podcast features Shiv Singh, co-author of Savvy: Navigating Fake Companies, Fake Leaders and Fake News in the Post Trust Era. Shiv is a true leader in the industry with 20+ years in the digital space, most recently as SVP & Global Head of Innovation at Visa. During the conversation, Shiv …

This week’s episode of Social Media Week’s Leads2Scale podcast features Cindy Gallop, Founder and CEO at MakeLoveNotPorn, the world's first user-generated, human-curated social sex video-sharing platform. As brand and business innovator and consultant with over 30 years of experience in the advertising industry, Cindy is someone who has earned the …

This week’s episode of Social Media Week’s Leads2Scale podcast features Digby Lewis, Executive Director of Content at Iris, a marketing agency and creative network that works with some of the world’s biggest businesses including Samsung, adidas and Shell. Digby has over 20+ years in the industry and currently leads the charge for Iris’ global roste…

This week’s episode of Social Media Week’s Leads2Scale podcast features Aurelien Blaha, Chief Marketing Officer of Digimind, a social media monitoring and competitive intelligence software company. Coming from a software engineering background, Aurelien made a career shift early on, and has been in the B2B marketing industry for nine years. He rece…

This week’s episode of Social Media Week’s Leads2Scale podcast features Kieley Taylor, Managing Partner, Global Head of Social at GroupM, as well as Mike Blake-Crawford, Strategy Director at Social Chain.GroupM and Social Chain are in many ways very different, but in this episode, Kieley and Mike both picked up on a trend that has become too big to…

This special bonus episode of Social Media Week’s Leads2Scale podcast features Michael MJ Paradiso, VP of Sales, EMEA, at NetBase.Michael joined NetBase a year ago and has more than eight years of experience in B2B sales, team management, and sales leadership. Previously, he has worked for Meltwater, P&G, as well as General Electric.During the epis…

This week’s episode of Social Media Week’s Leads2Scale podcast features David Schneider and David Levin, joint Creative Directors from That Lot, a platform-first social creative agency from the UK.David Schneider is best known as an actor and writer for TV shows and films, and has brought his vast experience to That Lot’s video output; David Levin …

This week’s episode of Social Media Week’s Leads2Scale podcast is a special SMWLDN preview episode! Our 9th Annual Social Media Week London conference kicks off on November 14th at the QEII Conference Centre in Westminster and we are excited to give you a sneak peek of this year’s event and, as an added bonus, we have included last year’s keynote s…

This week’s episode of Social Media Week’s Leads2Scale podcast features Victor Pinero, SVP of Social Media at Big Spaceship, a digital creative agency based in New York City.During the conversation, Victor talked about how an agency like Big Spaceship reacts to the negatives of social media, how they think about culture and human behavior, and soci…

This week’s episode of Social Media Week’s Leads2Scale podcast features Josh Neckes, Co-Founder and President of Simon Data, the first and only enterprise customer data platform with a fully-integrated marketing cloud. During the conversation, Josh talked about the service Simon Data is providing, how it is different from the old ways of marketing,…

On this week’s episode, we have Todd Grossman, CEO Americas, Talkwalker, the #1 social media analytics and monitoring platform. During the conversation, Todd spoke about why it’s important for brands to be listening to their customers, how Talkwalker sets themselves apart from the competition, how they are scaling their business, and much more. Thi…

This week’s episode of Social Media Week’s Leads2Scale podcast features Paul Kontonis, Chief Marketing Officer at WHOSAY.In his role, Kontonis is responsible for overseeing the company’s marketing, communications and editorial strategy and initiatives. Paul is a 20-year digital media veteran with an industry-leading expertise in the business, marke…

This week’s episode of Social Media Week’s Leads2Scale podcast features On this week’s episode we have Sharon Rechter, President of First Media.First multi-platform, a content publisher dedicated to the savvy millennial woman, with over 1.7 Billion monthly video views Facebook, and over 60 million US TV homes for its TV network, BabyFirst.During th…

This week’s episode of Social Media Week’s Leads2Scale podcast features Aaron Goldman, Chief Marketing Officer of 4C.4C is a data science and media technology company that improves marketing effectiveness and efficiency for brands, agencies, media companies like eBay, NBC and Sony Pictures.During the conversation, Aaron talked about how 4C is conne…