The Company Show is a podcast about running a podcast for your business or company. Podcasting FOR your business or company is different than podcasting as a passion project, or even with your podcast AS a business. You need to meet real organizational goals with a minimum of time and energy, because the podcast is just one part of all that you do. Whether you’re a solopreneur who is running a whole business, or the marketing manager overseeing multiple cross-channel campaigns company podcas ...
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The Project Medtech podcast is interview-style podcast on the Medtech Industry where guests share stories, advice, pitfalls, trends and innovations produced by Project Medtech.
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Why is podcast suddenly the buzzword? What goes into making a good podcast that listeners love? How can a podcaster make moolah from podcasting? Is India ready for a podcast revolution? These and many more eyebrow-raising questions that go unanswered for emerging and established podcasters are being addressed on DFYPs original show - Indian Podcasting Revolution. Join us every week as we deep dive into the world of podcasting, covering crucial topics like authority building, content strategy ...
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Episode 189 | Megan Doberstein, CEO at Ignite Medtech | Marketing and Brand Development: Being Persistent and Consistent
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In this episode, Megan Doberstein at Ignite Medtech and Duane Mancini discuss her background in the medical device space, marketing for a direct to consumer medical device, understanding all your customer profiles, strategically marketing to all of those customers and so much more. Megan Doberstein LinkedIn Ignite Medtech LinkedIn Ignite Medtech We…
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We’ve Solved Instagram with Ruthie Sterrett
29:25
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There are those who love social media and there are those who hate it. There are also those who, despite kind of hating social media, understand that people are using it and as a business they should have a professional and appealing presence on it—I'll let you guess which one I am. Whether you're doing it yourself or managing a team who's doing it…
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Episode 188 | Tim Lucas, CEO at NeuroTech Institute | A NeuroTech Focused Venture Studio
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In this episode, Tim Lucas at The NeuroTech Institute and Duane Mancini discuss why Universities have historically struggled to commercialize innovation, the Broad Institute, how he modeled the NeuroTech Institute after it, achieving clinical adoption, and so much more. Tim Lucas LinkedIn The NeuroTech Institute Website Duane Mancini LinkedIn Proje…
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Getting Sponsors for Podcasts and Events with Alex Durant
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I often say that sponsors aren’t a great path for most company podcast—the ROI just isn’t there when other business goals are more immediate and more valuable than the income that can be generated by sponsors. But most is not all, and if it’s a path you’ve deemed the right one for your show, I want you to have all of the information you need to cre…
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Episode 187 | Kathryn Dougherty, Founder & Owner at KCD & Co | The Intersection of Finance and Marketing
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In this episode, Kathryn Dougherty at KCD and Duane Mancini discuss her background in the medtech space, the intersection of finance and marketing, upstream and downstream marketing, the difficulties of being an entrepreneur, her best advice for medtech startup companies and so much more. Kathryn Dougherty LinkedIn Project Medtech Podcast Duane Man…
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It is that time of year again, friends! We’re opening up submissions for speakers for this year’s Podcasting for Business Conference. The first PFBCon was in 2022, and came about while I, Tom Fox and some other friends were at the always fun and valuable Podfest and realized that as awesome as in-person podcasting events are, they aren’t always a p…
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Case Study: You Should Start A Podcast! with Heather Gray FDN-P
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You should start a podcast! These words have planted a lot of ideas in the heads of a lot of business owners—and your reaction to hearing that can tell you a lot. You might hear it and think: A podcast? Me? Not a chance. Or maybe: You know what, you’re right, I should have a podcast! Most of us fall somewhere in between the two, and think something…
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Episode 186 | Matthew Schonauer, Intellectual Property Lawyer and Anthony Tomusko, Intellectual Property Lawyer at UB Greensfelder | The Art of Protecting Your Product
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In this episode, Matthew Schonauer and Anthony Tomusko at UB Greensfelder and Duane Mancini discuss what led them into being life science-focused IP attornies, the process of engaging an IP attorney, the intangibles an IP attorney can bring to the team, freedom to operate and so much more.
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Protecting Your Vocal Health with Brienne Hennessy
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Have you ever thought about the health of your voice? The two concepts don’t go together intuitively to me, which is interesting when you think about it because the voice is something created with the body. We’ve all had times when we lost our voice, or noticed it behaving differently based on our environment, situation or other kinds of health. Bu…
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Episode 185 | Simon Mason, President at National Evaluation System for Health Technology Coordinating Center (NEST) | Systematically Leveraging Real-World Evidence
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In this episode, Simon Mason at NEST and Duane Mancini discuss the NEST program with the FDA, real-world evidence and so much more.
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Stories, Service & The Authentic You with Brigitte Bojkowszky
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I often say that there are two types of people in the world—those who have done frontline customer service, and those that haven’t. If you want to see the difference between the two, go out for brunch on Mother’s day. It will quickly become obvious to you which of your fellow diners have done their time in the customer service trenches. Aside from …
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Episode 184 | Matt Iorio, Senior Manager Clinical Affairs and Data Analytics at Neuros Medical | The Importance of Clinical Data and How to Collect It
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In this episode, Matt Iorio at Neuros Medical and Duane Mancini discuss his background in the Medtech space, the collection of clinical data, the importance of clinical data for regulatory and commercial purposes, and so much more.
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Does Your Podcast Need to Be On Video? with Megan Dougherty
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Let me tell you a little story. Back in the halcyon days of 2019, I had a strong belief—I believed that video was video and podcasts were podcasts, and ne'er between should meet. Podcasts certainly did not belong on YouTube. I would have died on that hill. Then, in 2020, I conducted the first State of Business Podcasting Report and learned that the…
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Episode 183 | Rick Geoffrion, President & CEO at Cyrano Therapeutics and Chip Hance, CEO at Regatta Medical | The History and Importance of the Early Feasibility Studies (EFS) Program at the FDA
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In this episode, Rick Geoffrion at Cyrano Therapeutics and Chip Hance at Regatta Medical and Duane Mancini discuss history of the Early Feasibility Studies (EFS) Program at the @FDA, the importance of it, how @MDIC supported mission and so much more.
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Episode 182 | Andy Fish, CEO & President and Joe Sapiente, Senior Vice President at Medical Device Innovation Consortium (MDIC) | Facilitating Discussions between Government and Industry
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In this episode, Andrew Fish and Joseph Sapiente at Medical Device Innovation Consortium (MDIC) and Duane Mancini discuss the mission of MDIC, the various initiatives and programs, how to engage MDIC and so much more.
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Episode 181 | Brittani Ritchie, Consultant, Operations at Project Medtech | Making Quality a Part of Company Culture
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In this episode, Brittani Ritchie at Project Medtech and Duane Mancini discuss her background in the Medtech industry, making quality a part of your culture, what to expect in an FDA audit and so much more.
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Release Cadences for Every Business Goal with Megan Dougherty
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After “should we have a podcast?” one of the first decisions you’re going to have to make is how often you want to release and how long you’re going to podcast for. You’ve got options, and options within options—and it’s an important choice. Once you commit to a release cadence in your podcast, you should stick to it. Tom Fox, The Compliance Evange…
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Case Study: Podcasting as a Long-Term Marketing Strategy with Susan Friedmann
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How to include the bio of your guest in a podcast episode is a topic of some debate in the industry, and it should really come down, as it always does, to the type of show you're creating and your goals for it, as well as your personal tastes and preferences. I've been known to say that it's best not to have your guests share their own origin story…
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Episode 180 | Charles Allan, Chief Executive Officer at MY01 | Lessons Learned So Far from a Medtech Startup CEO
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In this episode, Charles Allan at MY01 and Duane Mancini discuss his background in the Medtech industry, what MY01 is working on, the Medtech Innovator program, focus on collecting clinical data for commercialization support, fundraising strategies as you advance rounds, the Canadian Medtech ecosystem and so much more.…
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Maximizing the Value of Your Podcast Archive with Racheal Cook
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A truly massive content archive will usually cause one of two feelings: Unspeakable delight about the opportunity A sucking dread at the thought of the work involved in repurposing it The difference between those feelings? Strategy and organization. This episode of The Company Show is all about strategy and organization and how you can use them to …
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Episode 179 | Michelle Lott, Principal and Founder at LeanRAQA | FDA and MDR Updates
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In this episode, Michelle Lott at LeanRAQA and Duane Mancini discuss the QMSR, FDA e-start program, 513g vs. presubmission meeting, MDR update and so much more.
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Pitching and Podcasting for Authors with Angie Trueblood
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What’s the best way to grow your podcast audience? That is a topic that could be debated hotly by pretty much anyone who works in podcasting. But all would agree that if being a guest on other people’s podcasts isn’t the very best method, it’s high on the list. Pitching well, which is to say, effectively and in a manner that results in guest appear…
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Episode 178 | Kevin Saem, Commercial Director at Zapyrus | 2023 Medtech Report
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In this episode, Kevin Saem at Zapyrus and Duane Mancini discuss what Zapyrus does, their 2023 Medtech report on the industry and so much more.
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A Tale of Three Podcasts with Megan Dougherty
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Podcasts that look very similar from the outside can actually create completely different kinds of value for the businesses running them. Here’s what I mean: Imagine a standard podcast. The podcasty-est podcast you can dream up. You know what I'm talking about: about 40 minutes long, one host interviewing one guest, released every Tuesday. The Ur-P…
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Episode 177 | Katrina Holland, Executive Director at MedTech Color | Increasing Diversity in Medtech
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In this episode, Katrina Holland at MedTech Color and Duane Mancini discuss her new role at MedTech Color, closing the diversity gap in Medtech, her short, medium and long term vision of Medtech Color, and so much more.
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Joy, Email and Your Podcast with Shannon Hernandez
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I’m sure you’ve heard of the Pareto principle, or the 80-20 rule where 80% of consequences or results come from 20% of causes—or efforts. On the one hand it’s great because you’re getting huge value out of some of the work you’re doing…. but which part? That’s the rub and trying to answer that question is the work of entire industries and an import…
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Episode 176 | Ken Callahan, Principal at The Hargan Group; Former HHS Chief of Staff to the Deputy Secretary | United States Department of Health and Human Services (HHS)
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In this episode, Ken Callahan at The Hargan Group and Duane Mancini discuss his background with HHS, what startups need to know about the department, what are the biggest policy decisions being discussed right now, how the upcoming election could affect those policies, big issues coming up in 2025 and beyond, and so much more.…
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IPR Season 1 Round-up: Crafting Captivating Podcasts for India
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As we draw the curtains on an immersive season of the Indian Podcasting Revolution, Roshni and Rohit, look back at the treasure trove of conversations that can be of immense value to both emerging and established podcasters in India. Step behind the mic with us as we revisit riveting dialogues from the voices that shaped this season. Here are a few…
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Using LinkedIn to Supercharge your Relationship Building with Sophie Lechner
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I have a weakness for walls of text. I really do. See, I love to teach and think and expound and explain, and I do it best in writing. This is, as I have been frequently reminded by my wonderful business partner, rather merciless on the end reader, on websites, in newsletters and emails, and sometimes even on social media. And it's a problem becaus…
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Episode 175 | Timothy Boire and Geoff Lucks at VenoStent | Achieving Milestone and Raising Capital as a Class III Medical Device Startup Company
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In this episode, Tim Boire and Geoff Lucks at VenoStent and Duane Mancini discuss their background in the Medtech space, how they founded VenoStent, their clinical trial, fundraising strategy, and its correlation to achieving milestones and so much more.
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Creating Impact with Expert Knowledge with Kachina Gosselin
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Stop me if you've heard this one: I want to develop a passive income stream. You've heard it; you might have thought of it—I definitely have. But I've also been in the Internet marketing industry long enough to know that while evergreen, scalable monthly recurring revenue is possible and can over time be largely automated, passive is at best an exa…
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13 Questions to Ask a Podcast Production Company Before You Hire Them
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Unless you’re overburdened with free time and a desire to learn a variety of new, highly specific skills or have a team member with the time, interest, and aptitude, starting a podcast for your company usually means hiring a third-party service provider. You’ve got a lot of options for what that relationship can look like. There are solo providers …
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PodPros: Strategic Podcasting for Business Growth | Megan Dougherty
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PodPros is the series where we bring insights from global podcasting experts to accelerate the rise of podcasts in India. In this episode, your host Roshni Baronia is talking to Megan Dougherty Co-founder of One Stone Creative, a podcast production agency that serves business owners from North America and Canada. If you host a business podcast or a…
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Episode 174 | Ronan O'Hagan, President and CEO at Bectas Therapeutics | The Importance of Clinical Validation and Data
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45:13
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In this episode, Ronan O'Hagan at Bectas Therapeutics and Duane Mancini discuss the overlap between pharma and medtech, what can a medtech company learn from a pharma startup, the importance of communicating science in a digestable manner, building your team, fundraising strategy and so much more.
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Protecting Your Podcast: Intellectual Property and Fair Use with Erin Ogden
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There's a persistent myth in the podcasting world that you can use a little bit of someone else's content without facing any potential legal consequences whatsoever. Maybe 45 seconds of a really popular song or a clip from a TV show that perfectly demonstrates what you're talking about. It's not true. There are protections for other people's conten…
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Episode 173 | Matt Eisendrath, President and Chief Commercial Officer at Full Spectrum Software | The Excitement Around the Future of Medtech
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In this episode, Matt Eisendrath at Full Spectrum Software and Duane Mancini discusses his background in the medtech space, software as a medical device vs. digital therapeutics, what excites him about the future of Medtech and so much more.
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Positioning Your Podcast for Business Growth with Beate Chelette
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Aligning your podcast with your business goals is crucial for success, which means you need to set clear podcast goals, choose the right format to achieve those goals, and understand industry best practices. Today I have the pleasure of sharing with you a conversation that I had with Beate Chelette, the Growth Architect. She's a business strategist…
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Does Your Podcast Format Match Your Podcast Goals?
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Podcasts can come in a lot of different shapes and sizes, and one of the first decisions you need to make as a podcaster is what type of show you want to create. This is one of the biggest early stumbling blocks company podcasters can run into, and the consequences of making the wrong choice can be severe when it comes to actually getting any value…
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PodPros: Podcast Workflows and Automation to Reclaim Your Time | Joe Casabona
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PodPros is the series where we bring insights from global podcasting experts to accelerate the rise of podcasts in India. In this episode, your host Roshni Baronia is talking to podcasting aficionado Joe Casabona, as he guides emerging and established podcasters with podcast workflows and automation that can save them as much as 12 hours from podca…
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Episode 172 | Angelica Maestas, Founder & CEO at HealthTech Rx | Building a Health Innovation Hub on a Mission to Eliminate Health Inequities
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In this episode, Angelica Maestas at Healthtech Rx and Duane Mancini discuss her time in the Medtech space, health economics and reimbursement, her obsession with data analytics, taking a company through an exit, her passion for ending health inequities and so much more.
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Case Study: Growing a Media Business Through Podcasting with Rayna Rokicki
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On this episode of The Company Show, we’re taking a look at how Rayna Rokicki, the owner of Ladies First Digital Media and the host of the You Betcha She Did! podcast, uses a relationship-building guest strategy perfectly to grow her show and her business. Relationship-building is one of the most popular and effective podcast goals for companies. T…
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Episode 171 | Eric Horesnyi, CEO at Matrix Requirements | Instilling Quality Early at your Medtech Startup
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In this episode, Eric Horesnyi at Matrix Requirements and Duane Mancini discuss his background as an entrepreneur, quality management systems and the importance of quality as a key pillar for culture, and so much more.
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Practice Makes Prepared with Meridith Grundei
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Consistent practice doesn’t guarantee that everything will go perfectly—but it does make sure that you’ll be prepared for whatever happens. In this episode, director, actor, and educator, Meridith Grundei shares tips and strategies that will help you become ready and confident as a host, presenter, or guest! Meridith is an expert in communication a…
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PodPeeps: Leveraging Sports for Captivating Content and Audience Growth | Siju Susan Mathew
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PodPeeps is the series where we capture the podcasting journeys of successful Indian podcasters. In this episode, the host Rohit Kokane embarks into the vibrant world of Indian football and podcasting with guest, Siju, a trailblazer in sports podcasting. Listen in as Siju takes us from her early days as a journalist to the inception of her pioneeri…
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Episode 170 | Ryan Confer, CFO at Genprex | Understanding Finances in an Early Stage Medtech Company
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In this episode, Ryan Confer at Genprex and Duane Mancini discuss his background in startup companies, the importance of understanding finances in an early-stage company, why they took Genprex public, and so much more.
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How to Measure the Impact of Your Podcast
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When you podcast as a passion project, you need to have a why that keeps you going. When you podcast with the intent of turning it into a business, you need a plan to generate income to support the work. When you podcast in support of your existing business you need... well, it depends on your business. But whatever your business is, and however yo…
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Episode 169 | Mark Dybul, CEO at Renovaro Biosciences | Physician to Diplomat to Entrepreneur
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In this episode, Mark Dybul at Renovaro Biosciences and Duane Mancini discusses his background in the US government, what they are working on at Renovaro Biosciences, the importance of being able to communicate complex problems in an easy-to-understand way, and so much more.
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Episode 168 | Anish Kaushal, Associate at Amplitude Ventures | From Here To There: A Niche Guide to Navigating Career Transitions
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In this episode, Anish Kaushal at Amplitude Ventures and Duane Mancini discuss his background in the medtech space, his transition from being a medical doctor to venture capitalist, his new book and so much more.
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PodPros: Organic Podcast Growth Hacks for Indie Podcasters | Arielle Nissenblatt
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PodPros is the series where we bring insights from global podcasting experts to accelerate the rise of podcasts in India. In this episode filled with podcast growth strategies and tactics, the host Roshni Baronia is in conversation with Arielle Nissenblatt, a known name in the podcasting world. Arielle is at the helm of experimenting with podcast g…
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Episode 167 | Jeffrey Sirek, Chief Executive Officer, Board Member at PRIA Healthcare | The Importance of Health Economics and Reimbursement in Medtech
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In this episode, Jeffrey Sirek at PRIA Healthcare and Duane Mancini discuss the importance of health economics and reimbursement, scaling a medtech service company, the culture of a growing company, and so much more.
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