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Dawn of a New Era is a business and marketing podcast with a difference for people who want to start, scale and grow their own business. Dawn McGruer - The Business Growth Coach® shares tips to improve marketing, motivation and mindset as well as her own real-life challenges and experiences as an entrepreneur. She started her first business 20 years ago at the age of 21, became a best-selling author, speaker and strategist in the world of digital marketing and mortgage free at 33. Guests inc ...
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A big part of what I do is about motivation and mindset. We’ve got to have a growth mindset. So, today I’m bringing you my ten steps. These are ten things that helped me move forward, even in challenging times. Because let's be honest, being an entrepreneur isn’t plain sailing. So join me today to hear my secrets to a successful life and business. …
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We all want a successful booked-out business. I’ve never met a client who says they don’t want clients. When I started my business, I went through a lot of feast and famine. If you have a business, you can probably relate to that. But the key is to get past that point. So, today I’m sharing my five secrets to a successful booked-out business. Join …
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In this episode, we'll explore how to apply a growth mindset to your business. I believe it is essential in business to cover the strategic side to look at marketing, money, the whole mapping of your journey making sure your model is sound. Additionally, I believe that we have to have the motivation and the mindset, and we must feel absolutely alig…
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Today I’m discussing how simplifying your business can help you make more money. People in business do this when they start getting strategic. But if the money isn’t coming in, we stress. We think things like what can we do? What can we add? What can we create? This distracts from what could potentially be an amazing success for your business. Inst…
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Today, I’m answering a question I get asked every day. What is the one thing I did that grew my business? My answer shocks people every time I answer this. Why is that? Well, if there was one thing that grew my business, it was me. Join me today as I outline how I scaled my business beyond belief. Here are the highlights (2:08) Getting clarity (4:3…
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In this episode, we look at how you attract and convert your clients. This comes down to the art of persuasion. In particular, this episode looks at the art of client attraction and conversion for you and your business. Here are the highlights (3:48) Getting your dream clients to seek you out (7:56) Planning your customer journey (13:02) Generate l…
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Today, I’m telling you about a day in the life of a multi-seven-figure business owner. I cover all sorts of things like marketing, motivation, mindset, models, and money. And today, we're wrapping them all up into one juicy episode. I’m covering this because I want to share some behind-the-scenes of what I do. I'm always asked how I keep a handle o…
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Every single business owner has experienced a difficult time. There are pressures on finances. Maybe a campaign or a launch didn’t drive the results that you desired. It's happened to us all. But the great thing is, even with my most epic failures, and believe me, over the past 20 years, I've had many, these have been my biggest learnings. So, toda…
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We’ve all been in the situation where we’re not focused and not seeing the results we want. So, if you are feeling like you're not doing enough, or that you’re never going to achieve the goals you have set and feel like this uphill climb is never-ending, this episode is for you. I reveal the seven steps I took to get to seven figures in seven month…
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This episode is special to me. It comes from my heart. Every day we work on growing our careers and your business, looking to get that ultimate growth, freedom, and flexibility, that whole purpose in your life. But we don't connect with it enough. Success comes from you. It comes from within your soul. So, join me in today’s episode, as we dig deep…
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Social media is one of the most powerful tools in business and can actually be a huge asset in terms of driving revenue and driving profit in the business. Do you find that if you are posting on social media you are sometimes getting a tumbleweed effect? You're not getting comments, you're not getting likes, and you're not getting shares? … then th…
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Do you feel as though you are always writing to do lists, always thinking up new ideas and always discovering something new that captures your attention? In today’s episode I’ll be talking about the importance of not getting distracted! Being creative and having many ideas is a great trait to have, however today I discuss the importance of reigning…
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I started my business over 2 decades ago , and when I made my first million, that marked a huge milestone for me, but it also did a huge amount for my own confidence, for the way that I showed up online and the way I worked with clients. In today’s episode I am going to share with you the journey that I took to actually get to a million. I discuss …
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In this episode, I talk about a framework I created (and recently won an award for!) called the Dynamic Digital Marketing Model. Within this framework are eight powerful ways in which to market your business online to scale and grow. This week I discuss the #1 reason businesses fail while starting a business, with 82% of small businesses failing du…
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In this episode, we are looking at the barriers we often encounter when actually growing and scaling your business. Marketing, motivation and mindset are the three things I talk about on this podcast, but they are the three critical success factors that I believe that every business owner, entrepreneur, and founder needs to be able to be successful…
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In this week’s episode, I am going to cover the most asked question by any business owner, how do you achieve consistent cash months? This has been the biggest transformation for my business and will be for any business. When I first started my business when I was only 21 years old, I was in the feast and famine cycle which is incredibly stressful.…
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In this week’s episode, we're going to focus on one of the most important things in business, which is how to boost your brand awareness on social media. I'm often asked, “how did I grow my network on LinkedIn into the tens of thousands?” On LinkedIn, I have 30,000 direct connections and the same in followers. I didn't grow that audience overnight,…
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In today’s episode, I'm going to talk about the three C’s in business; customers, consistency and cash. These are the foundations that have helped me and my clients grow our businesses. I started using these back when I was 21 when I started my first ever business. Starting my business was harder than I could have ever imagined. I went through a cy…
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In today’s podcast, we're going to cover the things that you should never outsource. I always talk about decluttering, I always talk about delegating, but there are some things that honestly, from working and running my own business since I was 21, I know what to keep in the business and what to outsource. We want to keep the magic in the business,…
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As entrepreneurs it is so easy to have loads of spinning plates. Your to-do list can get out of control and then the overwhelm and the burnout sets in, so you end up achieving nothing. In this episode I’m here to tell you that it’s ok to just focus on one thing. In fact, it’s better for you and it’s better for your business. By focussing on the stu…
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When running a business, it’s so easy to step back into your comfort zone and play it safe, but actually this may not be the safest place to be, because if it’s not pushing you forward then it might not be right for your business. In this episode I explain why you should stop playing small, and offer my advice, based on decades of professional expe…
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In this week’s episode, I'm going to be sharing how I added a whopping £70K in recurring revenue in just seven weeks. Crazy, I know! If you're sitting there thinking, "Oh my goodness, really?" Honestly, I promise, promise, promise it is possible and I was as amazed and shocked as perhaps you will be. So, I will be explaining exactly how we did it a…
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In this week’s episode, we're going to talk about how to start your own podcast. Now, I think when I first started out I definitely felt like a podcast was something that was on my agenda, but it definitely wasn't at the forefront of my mind. I knew that a podcast would bring amazing value to my business and in turn, probably drive some revenue, bu…
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In this week’s episode, I’m joined by the brilliant Denise Duffield-Thomas. Denise is a money mindset mentor, self-made millionaire and author. We have a great conversation about where Denise’s drive for independence comes from, mindset around money and her latest book Chill and Prosper. Here are the highlights: (03:01) Denise’s background (07:16) …
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In this week’s episode, I'm going to cover, what does a six-figure income actually look like? How is earning that amount of money going to impact your life? What level of income is the gamechanger and how do you even get to that point? Thinking about making an extra 100K a year may seem like a distant, pretty much unattainable dream but it’s actual…
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In this week’s episode, I'm going to cover eight ways to work less and earn more. It's a biggie because I don't know one person who doesn't want to work less and earn more. Now, my passion is always about training, guiding businesses, and consulting on growth, and how businesses can really focus on maximizing profit. So, let's get started. Here are…
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In this week’s episode, I will be sharing with you three ways that you can influence your success. And these three things are really special to me because during the pandemic, during growing my business, during any time of my life, I honestly believe that I've fallen back into understanding how I am motivated, how I can impact my clients, how I can…
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In this week’s episode, I'm going to be talking to you about stepping into your self-worth which is something that I have to work on constantly. Now, we hear these terms bandied around left, right, and centre, but what does it really mean? What do we need to do to really find self-acceptance, the whole understanding of what we are worth as an indiv…
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In this week’s episode, we're going to talk about how you can overcome fear. In particular, I'm going to share a story about how I overcame fear in business. Because I’m in the online space a lot, people assume that you are naturally confident, you know what you're doing, you've got your shit together, and everything is fine but that’s not always t…
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In this week’s episode, we're going to look at how to take back control of your business. It sounds weird because you might think, "Well, I am in control of my business." If you are a business owner, you might feel like you are the driving force that you've got everything in place, but something I've been struggling with quite lately, and to be hon…
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In this week’s episode, we're going to be looking at my top 10 tips for better performance. This is something that has really come about after people asked me what I do in my daily routine. Things that I do, things that I take, any rituals that I have. And I just wanted to share some of the things that I've been trying out and some of the results t…
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In this week’s episode, we're going to be looking at the benefits of a mastermind. It's one of those things that I think many business owners are aware of and they hear people talking about masterminds, but what really is a mastermind? They are a group where you can get this sense of connectivity and conversation. And I honestly think that it reall…
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This week, we are going to focus on how to create the perfect posting strategy. We have to actually look at what we're trying to achieve with our social media, because if you have ever felt a little bit burnt out, a little bit exhausted and just generally fatigued about social media, then maybe the reason is the way that you are posting and the way…
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In this week's episode, we're going to be talking about one of my favorite things today, which is all about strategy. And in particular, we're going to be covering three common marketing mistakes to avoid. Here are the highlights: (02:01) Lead generation (05:14) ​As they sign up, you have the opportunity to sell (07:08) Upselling (09:56) Generate l…
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In this episode, we're going to be exploring how you grow your business. In this podcast, Dawn of a New Era, we are always exploring different businesses, different marketing topics, all about starting, growing and scaling your business. Now year on year we assume that we are in a growth stage of our business, but it's not always true. We are going…
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In this episode, we're going to be talking about success. Something that many entrepreneurs and business owners really struggle to identify. And in particular, we're going to cover nine ways to tell when your business is truly successful. When I first started my business I was full of creativity and ideas, but also I had no clue what I was doing. I…
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In this episode we're joined by Claire Winter, a content and copy coach and host of the Cracking Content Podcast, which has been named one of the top 20 marketing podcasts in the UK. She is also part of my new PowerCircle program - find out more about this at dawnmgruer.com This week we are talking all about online marketing, social media and impro…
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This special episode marks one of the most important moments in my career, as the PowerCirlce program officially launches, and you can sign up via website now. So in this episode I'm going to cover some useful tips around how you can increase your wealth and success, and why joining the PowerCircle can help you achieve what you want for your busine…
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In this episode I'm joined by Sandro Forte in a special live-streamed edition. Success is all relative, it's about what it means to you, so we can't tell you what success looks like, but in this episode we give you six practical steps you can action to achieve your own success. Listen to the episode and make sure you listen and subscribe to Sandro'…
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In this episode we are celebrating the launch of The Power Circle - a brand new program combining my 20 years of experience in business by helping you succeed! Running a successful business isn't luck; it takes hard work, focus and, importantly, you need to keep yourself happy, healthy and motivated. So in this episode we will be sharing 4 tips to …
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Mental health is absolutely paramount to a healthy, happy life both at work and home, so in this episode I'm going to give you 12 was to achieve better mental health. Your entire wellbeing revolves around mindset and it's time we start recognising that mental health matters, and act on that. These 12 tips will help you get into a better routine and…
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In this episode I'm going to share three of my biggest secrets which many people will not consider if they know me as an entrepreneur. When we look at people who have been in the online space for a huge length of time, they have been really visible and really present, and then we start to make assumptions. I have been in the online space for a long…
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In this episode of Dawn of a New Era, we're going to look at the biggest challenges facing your business right now. Many people talk about leads, revenue and all of the commercial metrics to measure how sustainable and profitable your business is, but let's dig a bit deeper. So we are looking at the root cause of those things. Business it's all abo…
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In this episode, I run through three ways you can massively improve your social media game. Get rid of the time-wasters and stop chasing those vanity metrics - start using your social channels smarter and you will see the results in more leads and more clients. I will run through how you can cut down your social media use and increase results with …
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In this episode I'm going to cover my top 10 best ever investments. The reason for this is that I get asked lots of times, where do I spend my money? And I mean both money in the business, money I take out of the business, what I'm doing with it and where I believe we should be spending money in the coming year. Here are the highlights: {5:14} Inve…
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In this episode I'm going to talk about how to build a sell out launch. This is something we hear in the online marketing world a lot, even people doing huge million pound launches. But I think looking at the bigger picture can be overwhelming, so when you're to market you service or your business, regardless of what stage you're at, we need to foc…
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In this episode, Dawn looks at the four ways you can get the fun back into your business, from focussing on the work that makes you passionate about your business to creating opportunities for downtime. For more information on POWERCIRCLE™ visit www.dawnmcgruer.com/work-with-dawn/ Here are the highlights: {0;56} Forgotten to focus on the important …
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In this episode, Dawn speaks to Lou Hamilton about the importance of brand storytelling and why it's so important for your brand and business. Lou Hamilton is an artist and founder of SIlk Studios, a podcast guest booking agency. You can find out more by visiting www.silk-studios.co.uk or discover her artwork at https://louhamiltonart.com/ Here are…
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In this episode, Dawn looks at how you can set yourself up for financial stability in the future and live the life you want, NOT the one you think you want. From smart saving to budgets, making a number of small changes to how you manage your finances can have a valuable, meaningful impact, raise your quality of life, and make you happier. Here are…
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In this episode, we're going to address something that many people don't want to talk about. And what is this? It's how to rise from failure. I have had many failures in my life, in all aspects, from things I've done in my business and my personal life. But what can you learn from this? It's can be difficult to deal with the emotions that surround …
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