show episodes
 
Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat ...
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show series
 
Send us a Text Message. Embarking on the exhilarating yet daunting adventure of turning from a salaried employee to a self-reliant business owner, I've walked the walk through the intricacies of tech and fitness entrepreneurship. I pull back the curtain on this transformation, offering a play-by-play of my own journey, from the nuts and bolts of es…
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Send us a Text Message. Embark on a transformational tale this week as we uncover the raw passion and fervor that fuels the fitness industry. Our special guest invites you into their Saturday routine, revealing the intimate moments of triumph and determination among gym-goers, painting a vivid picture of personal growth and community spirit. Witnes…
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Send us a Text Message. Breaking free from the golden handcuffs isn't just a dream—it's an attainable reality for those brave enough to take the leap from corporate security into the thrilling world of entrepreneurship. The fear of a pay cut and losing precious benefits keeps many tethered, but the potential rewards are vast for those who dare. Joi…
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Send us a Text Message. Navigating the twists and turns of acquiring a business, I had the pleasure of chatting with Daniel on the Acquisitive Podcast—my very first podcast guest appearance! This episode isn’t just about sharing that exhilarating experience, but also about the treasure trove of insights I scooped up along the way, particularly abou…
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Send us a Text Message. Navigating the treacherous waters of entrepreneurship, I've faced the kind of fears that would send shivers down any business owner's spine. Imagine glancing at your bank account to see a balance that's barely enough to cover a week's groceries – that's the reality I grapple with. But here's the kicker: I've learned to smile…
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Send us a Text Message. Every entrepreneur knows that navigating financial storms can turn the calmest seas into turbulent waters. As I lay bare the unspoken hardships of business finance, you'll uncover the integral practices that keep my ship steady—like my morning routine of biblical wisdom and the mental refuge of a good workout. This episode p…
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Send us a Text Message. Ever found yourself wrestling with a problem at work that just won't let up? I've been there, and in this revelatory episode, I'm peeling back the layers of a coding conundrum that had me stumped for days. But, here's the twist: the journey to a breakthrough illuminated an invaluable lesson about value creation in the workpl…
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Send us a Text Message. Ever found yourself obsessing over the one negative comment in a sea of praise? Yesterday's structure training was an eye-opener for me, highlighting our inclination to magnify the negatives when we're alone with our thoughts and a feedback form. This episode peels back the layers on the art of receiving and interpreting sur…
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Send us a Text Message. Ever wondered how a fitness team tunes up its teaching tactics to meet every client's unique needs? Grab your earbuds, because today's session is all about the art of personalized instruction. We're taking you behind the scenes of our latest instructor training day, where we lay it all on the line. From decoding the delicate…
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Send us a Text Message. Gathered around the clink of poker chips and the laughter of friends, our latest game night unfolded into an evening where careers took a backseat to camaraderie. As the cards were dealt, we exchanged not just playful banter but the stories of our lives, peeling back the layers of what truly defines us beyond our job titles.…
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Send us a Text Message. Strap in for an honest journey behind the curtain of fitness club management, where we wrestle with the tough stuff—balancing feedback with negativity and finding financial footholds. Through candid conversations with our manager, we've uncovered the delicate dance of nurturing a diverse team of instructors and the alchemy o…
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Send us a Text Message. Witness the fitness industry's most groundbreaking transformation as Anytime Fitness and Orange Fitness join forces, and discover how this epic merger is shaking up the game. This episode is not just about the clash of the fitness titans; it's a peek into the cutthroat strategies businesses employ to stay on top, and how my …
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Send us a Text Message. Could your gym membership be facing an existential crisis? We’re breaking down the seismic shifts in the fitness industry, where survival is not just about who offers the most treadmills, but who can creatively crunch their numbers. This episode takes you through the intricacies of pricing strategies, where mid-tier gyms lik…
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Send us a Text Message. Navigate the precarious world of pricing strategies with us as we peel back the layers of complexity in the fitness industry—a landscape where I, your host and a gym owner, live the daily challenge of balancing the books. Hear how businesses, from high-end havens like Equinox to the budget-friendly Planet Fitness, are tackli…
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Send us a Text Message. Embarking on a path of self-discovery, I found myself seated with a counselor, unraveling the complex threads of my own psyche. Join me as I recount the enlightening nuances of that session, a candid step towards personal growth that's both profound and universally applicable. My reflection doesn't just stop at introspection…
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Send us a Text Message. As the hum of the car engine lulls my sick kids to sleep, my mind can't help but drift towards the rollercoaster that is entrepreneurship. There's something about the quiet of a Sunday drive that sharpens focus on the gym business I've poured my heart into. This week's episode is a raw and honest reflection of that journey, …
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Send us a Text Message. Ever wrestled with the decision to tackle a problem yourself or call in the pros? I sure have, and this week I'm peeling back the curtain on how outsourcing to an expert electrician brought light back to our studio and a significant lesson in time management for me. The art of navigating a business is layered and complex, of…
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Send us a Text Message. Strap in for an honest journey through the peaks and valleys of entrepreneurship, as we navigate the treacherous financial landscape that comes with the territory. Imagine having to juggle a whopping $25,000 in expenses, with rent, payroll, and loan payments all clamoring for attention simultaneously. It's not just a scenari…
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Send us a Text Message. Strap in for a lesson in leveling up your gym game as this week, I'm laying out the strategic blueprint to broaden your business horizons. Ever considered taking an equity stake in the very partners that power your growth, or is launching your own marketing juggernaut the heavyweight move? Join me as I dissect the delicate d…
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Send us a Text Message. Ever felt the unease of discussing your income with friends, let alone your employees? That's the can of worms we're cracking open today, as we navigate the treacherous waters of financial transparency in the business world. We tear down the facade to expose the raw nerves of ego, privacy, and the very real fear of backlash …
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Send us a Text Message. Picture the pulse of a fitness studio, the sweat, the energy... and then there's the backbone that keeps it standing – the financial planning and sheer grit of leadership. That's where I come in. I'm pulling back the curtain to reveal the riveting world of financial strategies within the fitness industry, sharing the triumph…
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Send us a Text Message. I'll be the first to admit, the path of a business owner is anything but smooth. On my journey, I've encountered the kind of financial turbulence that keeps you up at night – from the stress of SBA loan payments to the pressure of turning a disheartening loss into a hard-won profit. But within the storm, there's a beacon of …
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Send us a Text Message. Struggling with the decision to keep a business afloat while managing family life can feel like being trapped in a tempest, desperately seeking a beacon of hope. That's the raw and honest journey we unpack in our heartfelt dialogue with my mentor. As we navigate the choppy waters of financial strain, we consider a bold maneu…
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Send us a Text Message. Imagine waking up before the crack of dawn, the cool bite of pre-dawn air as you shovel the sidewalk outside your business — this is the reality for the passionate franchisees I met recently, a testament to their resilience and dedication. Their stories of determination, peppered with a touch of humor over shared struggles, …
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Send us a Text Message. Prepare to arm yourself with the truth behind the smoke and mirrors of the business world. Our latest episode is a treasure trove of insider knowledge that could save you from being the next victim of the rampant deceit in the merger and acquisition space. We’ll be lifting the veil on the dark arts of financial manipulation,…
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Send us a Text Message. Have you ever been blindsided by the harsh realities of entrepreneurship? This unfiltered episode strips away the façade to expose the tribulations business owners like you and me face daily, but seldom discuss. We're bringing to light the internal conflicts and unforeseen challenges that come with the territory – from grapp…
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Send us a Text Message. Staring into the abyss of an emptying bank account, I never imagined the rollercoaster of emotions I'd endure; from the jaw-dropping plummet of losing $10,000 to $13,000 monthly to grasping at the lifelines of credit to extend my financial runway. I lay it all on the table in this episode, sharing the raw and vulnerable side…
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Send us a Text Message. Life's turbulent seas didn't spare me as I navigated the choppy waters of dwindling business deposits and shrinking revenue. In our latest episode, I lay bare my journey through this storm, revealing the proactive maneuvers that are helping me steer the ship clear of disaster. From meticulous transaction reconciliation to en…
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Send us a Text Message. There's a unique kind of solace in the familiar hum of home after days spent in the restless currents of business travels. Join me, as I settle back into the Minnesota chill and reflect on the vibrant contrasts to California's sun-kissed vibrance. This episode is a window into heartfelt exchanges with my wife, Courtney, whos…
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Send us a Text Message. Have you ever stood at the crossroads of a dream and a hard place? Join me as I peel back the layers of entrepreneurship, a journey fraught with the challenge of striking a symphony between business aspirations and the cacophony of life's other roles. In the throes of almost losing everything to a misleading deal, I was forc…
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Send us a Text Message. Facing a business crisis head-on requires nerves of steel and a playbook of strategies—something I've learned through the school of hard knocks. In this candid discussion, I pull back the curtain on the real issues plaguing our company, from the gnawing possibility of losing key staff to the financial vise squeezing our stud…
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Send us a Text Message. Ever feel like you're spinning plates on every limb? Join me on a rollercoaster week where I'm not only darting across the country for my day job but also grappling with some heart-tugging shifts at my beloved studio. Farewells are tough, and bidding adieu to a seasoned team member while welcoming fresh energy into the fold …
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Send us a Text Message. Ever found yourself on the precipice of change, where stepping back meant stepping up for your team? Embark on my candid journey of relinquishing the day-to-day reins, an adventure filled with trust, autonomy, and the occasional stumble. Through the lens of my data analytics-rooted past in corporate America, I recount the tr…
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Send us a Text Message. When life throws everything at you simultaneously, how do you keep your cool and manage the storm? That's precisely the avalanche I found myself under when a member at my fitness studio suffered an injury, my day job hit a critical snag, and a merger shook the very foundations of my franchise. This episode is a candid chroni…
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Send us a Text Message. Discover the legal landmines hidden in the world of business franchising as a seasoned tech investor and I compare notes on a potential acquisition that's more than meets the eye. This conversation takes us on a deep dive into the ethical quandaries and financial implications of employee classification—a hot topic that can m…
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Send us a Text Message. Ready to take the entrepreneurial plunge and navigate the complexities of buying a business? Look no further, as we guide you through the maze of finding promising ventures, understanding the financial commitments, and securing that all-important financing. Getting down to business, we kick off with practical tips on sourcin…
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Send us a Text Message. Ever had a lightbulb moment that electrifies your whole being? That's precisely what happened to me, your host, during a seemingly mundane interaction within a Facebook group for real estate enthusiasts. What began as a casual conversation about investing quickly morphed into a torrent of interest and inquiries about buying …
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Send us a Text Message. Ever found yourself on the brink of a business deal, pulse racing with the thrill of potential, yet drenched in a cold sweat of uncertainty? That's precisely where we begin our journey today, as I recount a tale of navigating the minefield of business acquisition, with a focus on the critical importance of due diligence. A p…
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Send us a Text Message. Surviving a company's reorganization feels like clinging to a life raft in stormy seas—exhilarating yet terrifying. I've weathered that storm and come out on the other side with tales that will resonate with anyone who's faced the specter of job insecurity, especially in the mercurial tech industry. Join me as we traverse th…
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Send us a Text Message. Unlock the secrets to franchising success as we peel back the layers of marketing strategy, agency collaboration, and the art of delegation. Our latest episode offers a front-row seat to the dynamic world of franchise marketing where several of our peers share their journey of working with one remarkable agency. They've seen…
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Send us a Text Message. Ever felt like you're waging war against your own inner critic, especially when taking on the entrepreneurial battleground? Buckle in for a tour through the labyrinth of self-doubt and the specter of future uncertainties that loom over business ventures. We delve into the nitty-gritty of ethical quandaries and how to combat …
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Subscriber-only episode Send us a Text Message. Facing a harrowing $30,000 abyss where profits once stood, I take you through the trenches of small business warfare, where every decision feels like a high-stakes chess move. This episode is a raw narrative of the financial distress that blindsided me, and the relentless quest to resurrect my venture…
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Send us a Text Message. Ever wondered how small dietary tweaks can lead to massive wellness wins? Join us on an invigorating ride as we chart the course of a business's revival and the electrifying launch of a new challenge that's redefining member engagement. We kick things off with a candid chat with our accountant, plotting a path to financial h…
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Send us a Text Message. Navigating the unpredictable tides of financial management in a newly acquired business is no small feat; it's a journey riddled with tough decisions and strategic pivots. This episode is a raw and real look at the hard-hitting changes we've made to ensure the survival and future success of our venture. We've crunched the nu…
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Send us a Text Message. Every day presents its own set of challenges and opportunities, and I've always believed that the secret to success lies in how we handle them. That's why this episode is all about adopting a pragmatic approach to life and business—tackling today's tasks with vigor while keeping an eye on the horizon. We delve into the essen…
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Send us a Text Message. Imagine stepping into a new business only to find a tangled web of compensation issues and vendor contract surprises waiting for you. That's the story I'm peeling back layer by layer, revealing the raw realities of acquiring Studio no 1. Join me as we navigate the complexities of owner compensation, the discovery of a partne…
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Send us a Text Message. The road of entrepreneurship is paved with decisions that can either elevate your business or lead you down a path of regret. That's why, in our latest episode, the crossroads of canceling a second studio deal takes center stage. I open up about the turmoil and relief that comes with making such a pivot, detailing the red fl…
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Send us a Text Message. They say success whispers, but in the bustling world of franchising, one owner's triumph roared loud enough to catch the ear of the big boss. Hear how our guest, a franchise owner with a knack for innovation, not only raised the bar for his own location in December but also drew a congratulatory call from the franchise CEO h…
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Send us a Text Message. When my bonus check hit with double the digits, I faced a crossroads that many might dream of but aren't quite prepared for—splurge or save? That's the kind of monetary mayhem we unpack in this episode, as we navigate the nuances of managing unexpected financial gains in a time when an aging F-150 starts looking less like a …
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Send us a Text Message. Have you ever considered the possibility of success being untethered from the start of a new year? This episode is all about the journey of reinvention and the untold power of beginning whenever you’re ready. We're joined by a seasoned gym owner whose wisdom transcends the hype of January resolutions, reminding us that tenac…
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