Uncle Marv’s IT Business Podcast is a show designed for IT professionals and Managed Service Providers. The podcast aims to provide actionable advice and tips that help IT businesses grow and thrive in the competitive tech industry. Each episode covers various topics, from technology updates to marketing strategies, business best practices, and interviews with industry experts.
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Formerly the Root Level Wellness Podcast, and before that The Panacea Concept, this third iteration is in more of a dialog format and will cover all the important health topics that affect you and your community. Learn from the perspectives of people who not only SURVIVED their various health challenges but who are now THRIVING beacons of light for others. Topics covered: Autoimmune, Arthritis, Hashimoto's, Alzheimer's Pre, Peri, and Post-Netal care Safe and Effective Natural Protocols for D ...
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660 Growing a Successful IT Business: Matt Forman
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Uncle Marv kicks off the show by recounting his travel woes from the previous week, which prevented him from recording the live show. He then introduces his guest, Matt Forman, the owner of Local Circuit IT, a successful MSP based in Denton, Texas. Matt shares his experience of growing his business from a two-person team to a staff of four, emphasi…
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659 SuperOps Joins Pax8 Marketplace: Empowering MSPs with VisionX
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Juan Fernandez, the Global Channel Chief of SuperOps, shares exciting announcements and insights from the Pax8Beyond event in Denver. He reveals that SuperOps has joined the PAX8 Marketplace, becoming the first and only RMM/PSA offering available through the platform. This integration not only streamlines the procurement process for MSPs but also u…
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658 Josh Liberman's Conference Insights; From Pax8Beyond
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Josh Liberman, a veteran conference-goer, shares his insights from attending the Pax8 Beyond conference. He commends the impressive logistical execution and seamless organization of the event, highlighting the vast array of vendors present. Josh emphasizes the significance of discovering new technologies and processes at these conferences, as well …
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657 Malwarebytes Unveils ThreatDown: Enterprise-Class SMB Security Solution
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Brian Kane, representing Malwarebytes, joins the podcast to discuss the company's new product line, ThreatDown, which replaces their previous business offerings. ThreatDown provides a centralized OneView portal for multi-tenant management and security scoring of client environments. The Security Advisor feature in OneView assigns a security score b…
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655 Ken Patterson's Vision: Building a True MSP Community at Todyl
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In this insightful episode, Ken Patterson, formerly of Pax8, joins Uncle Marv to discuss his new role at Todyl and his vision for building a true community for MSPs. Ken shares his passion for helping MSPs mature and succeed, emphasizing the importance of education over hard selling. He advocates for a more prescriptive approach, akin to doctors, w…
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654 PAX 8 Beyond: Tim Golden Highlights Compliance Scorecard Version 5.0
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Tim Golden, co-founder of Compliance Scorecard, joins Uncle Marv to discuss the latest version 5.0 release of their governance-as-a-service platform. The new release introduces several compliance-focused features to help MSPs better manage risks and compliance requirements for their clients. One of the key new features is the risk register, which a…
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656 Michelle Ragusa-McBain: SonicWALL's Globetrotting Channel Chief
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Michelle Ragusa-McBain, Global Channel Chief at SonicWALL, joins Uncle Marv at PAX 8 Beyond 24 to discuss the company's recent developments and partner-focused initiatives. SonicWALL's Acquisition of Solutions Granted Michelle shares insights into SonicWALL's acquisition of Solutions Granted, a managed security services provider. The acquisition al…
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653 Threat Captain: Bridging the Gap Between Cybersecurity and Financial Risk
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Episode Sponsor: Thread (www.getthread.com) === Adam Anderson, co-founder of Threat Captain, joins the podcast to discuss his company's mission and its participation in the PitchIT accelerator program. Threat Captain is a cybersecurity leadership development company dedicated to bridging the gap between executive leadership and security teams throu…
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652 Infima: Automated Security Awareness Training for MSPs
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Episode Sponsor: Thread (www.getthread.com) === Larry Meador, the Channel Chief at Infima, joins the IT Business Podcast to discuss Infima's cybersecurity platform, which offers fully automated security awareness training and phishing simulations tailored for managed service providers (MSPs) and their clients. Infima's platform is built on behavior…
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651 Overcoming MSP Security Sales Challenges with HighGround.io
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Episode Sponsor: Thread (www.getthread.com) === Mark Lamb, the founder and CEO of HighGround.io, joins the podcast to discuss his cybersecurity platform designed for IT service providers. HighGround.io is a cybersecurity sales tool that helps MSPs communicate their clients' technology spend, cybersecurity posture, and resilience in a visually appea…
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650 ComplianceAid: Streamlining Compliance Documentation
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Episode Sponsor: Thread (www.getthread.com) === ComplianceAid is an AI-driven, multilingual cybersecurity compliance platform designed to assist MSPs in offering compliance services to their clients. The platform utilizes a team of AI agents that act as virtual auditors, reading and aligning clients' existing documentation with compliance controls …
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648 IT Nation 2024: Jeff Bishop Shares ASIO Integration Updates
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Jeff provides an update on the progress of integrating ConnectWise products into the ASIO unified platform. The next wave involves bringing the PSA, CPQ, BrightGauge, ITBoost, SIM, and MDR into ASIO, with a target timeline of Q3 or early Q4. This integration will enable a single ticketing system across all products, streamlining operations for part…
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649 Aportio: The AI-Powered Email and Alert Management Game-Changer for MSPs
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Episode Sponsor: Thread (www.getthread.com) === Aportio Technologies is an IT service management startup that offers an AI-powered email and alert management plugin called Inbox Agent. The plugin is designed to help service desk agents work more efficiently by automating mundane tasks, categorizing requests, prioritizing them, and pre-assigning act…
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647 IT Nation Secure: Matt Lee & Bobby Jacobs
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Matt Lee, known as the "most ethical hacker," joins the podcast to discuss the latest trends in cybersecurity. He shares insights on passwordless authentication using pass keys and FIDO protocols, which eliminate the risk of stolen passwords. Biometrics are also becoming more prevalent, combining factors like facial recognition, fingerprints, and b…
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Tim, a combat veteran who has served four tours and spent over five years in war zones, discusses how K9 for Warriors has transformed his life by pairing him with his service dog, Coop. He explains that the organization takes veterans who have become introverted and pairs them with rescued shelter dogs trained to provide companionship and help them…
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645 Gregg Lalle - IT Nation's New General Manager
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Gregg Lalle recently transitioned from leading the international sales teams at ConnectWise to becoming the General Manager of IT Nation. In this role, he aims to make IT Nation more inclusive by welcoming non-ConnectWise partners and vendors to the community. His focus is on growth, business efficiency, leadership development, and promoting health…
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644 The Secret Sauce of IT Nation Evolve Peer Groups
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Andre Gilmore leads the IT Nation Evolve peer groups (formerly HTG peer groups acquired by ConnectWise in 2018) aimed at accelerating the growth of MSP partners. The peer groups are unique in their emphasis on both personal and professional development, creating an environment of closeness and trust where members can have honest discussions and "re…
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643 Peter Kujawa on Boosting MSP Profitability: Insights from IT Nation Secure
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Uncle Marv kicks off the episode by introducing Peter Kujawa from Service Leadership, a ConnectWise company that benchmarks MSPs and other tech service providers on their financial and operational performance. Peter explains that Service Leadership has been collecting quarterly data from companies worldwide for 19 years to determine best-in-class m…
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642 Raffael Marty on MSP Cybersecurity: Insights from IT Nation Secure
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Hey folks, Uncle Marv here, coming to you live from IT Nation Secure in Orlando, Florida! In this episode, I had the pleasure of chatting with Raffael Marty, or Raffy as he's known, from ConnectWise. Raffy is the Vice President of Cybersecurity and has been with ConnectWise for three years. We dive deep into the world of cybersecurity, especially f…
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641 MSP Success Story: Unbound Digital
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The episode kicks off with Uncle Marv providing updates on his recent trip to IT Nation Secure and the new podcast sponsor, TruGrid. He then welcomes Jason and Rachel Miller to discuss what makes a successful MSP. The Millers share their experience of renovating their new office building, which was previously the Johnson City Chamber of Commerce bu…
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640 Interviews from Tampa - SuperOps Super Summit
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Uncle Marv here with the scoop from the SuperOps Super Summit. This was a tweener episode, recorded between conferences to give you the inside scoop. First up, I caught up with Arvind, the big boss at SuperOps. He filled me in on the Summit being their 7th event, with a focus on MSP education and networking rather than sales pitches. Arvind shared …
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ASCII was founded in the early 1980s when Alan Weinberger recognized that independent computer dealers and service providers were the smartest people in the industry, acting as trusted advisors to clients. Over 40 years later, that core vision remains - ASCII elevates managed service providers (MSPs) by leveraging the collective power of over 1,300…
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638 Defining Your Ideal Client for Effective MSP Marketing
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Revisiting Strategic Marketing Planning We kick things off by revisiting the concept of having a strategic marketing plan before executing tactics. Tim explains that most businesses get the sequencing wrong - you need to define your target market and ideal clients first, then identify where they are and what messaging will resonate with them. This …
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637 Pax8 Beyond 2024 Preview with Rob Rae
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Catching Up with Rob Rae Rob reflects on his first year at Pax8, describing the experience as intense but rewarding. He's impressed by the company's commitment to the MSP channel and the executive team's vision. Pax8 has rapidly expanded to 39 countries with 5,000 partners, giving Rob opportunities to visit places like Lithuania and witness the glo…
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N-able RMM Rant For two straight days, my RMM provider N-Able has been experiencing an SSO issue, preventing me from logging in or properly accessing client devices and endpoints. While I had alternate methods to connect with clients, it was still incredibly frustrating, especially for those who solely rely on the RMM for remote support. I empathiz…
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635 Kaseya's Nadir Merchant - Cooper, Copilot and More
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Nadir explains that his primary focus is understanding customer needs and ensuring that Kaseya's product roadmaps address those needs. He emphasizes the importance of building a cohesive ecosystem where different modules work together seamlessly. One of Nadir's key initiatives is the IT Glue Copilot, which leverages AI to automate documentation man…
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634 Uncle Marv Visits Kaseya - Leaves Without Incident
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Marv explains that Kaseya had been inviting him to visit their offices for several months, and he finally accepted their invitation. He clarifies that he was not acquired by Kaseya and that his MSP business and podcast will continue as usual. During the visit, Marv had open and honest discussions with Kaseya representatives. He expressed his experi…
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Cable Testing Tools Rant Uncle Marv expresses his frustration with a managed service provider who used a basic continuity tester for cable runs, leading to connectivity issues. He emphasizes the need for proper cable testing and certification tools, especially for companies offering cabling services. Cutting corners and using inadequate tools refle…
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632 Consistent MSP Marketing with Paul Green
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Paul identifies two major mistakes: not doing enough marketing and doing it sporadically. He explains that many MSPs start as technicians who get an "entrepreneurial seizure" and launch their own business, but eventually struggle when referrals dry up and they need to market themselves. The second mistake is running one-off campaigns that fail to g…
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631 Brook Lee Joins ScalePad as Director of Channel Development
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Brook explains that the Director of Channel Development position at ScalePad was an opportunity she couldn't turn down, given the company's leadership, platform, and team. She is excited to work under Eric Torres, VP of Channel, and Luis, Chief Experience Officer, and learn from their expertise in the industry. Her role involves being Torres' right…
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630 I Almost Got Sued as an MSP (And How I Avoided It)
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Uncle Marv and Bradley Gross begin by discussing a recent lawsuit where an MSP was sued by a law firm client for $1 million due to a breach. They note that while the initial news generated a lot of attention, the case has since gone quiet, with no further updates on the court proceedings. Gross suggests that this is likely due to the parties engagi…
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629 Effective MSP Marketing with Taher Hamid
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Taher shares that one of the biggest mistakes MSPs make is trying to skip straight to lead generation without first building a strong inbound marketing foundation. He emphasizes that having a professional, conversion-optimized website, active social media presence, and personal branding are crucial for making a great first impression on potential c…
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628 Marketing Trends for MSPs (Insights from Matt Rodela)
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Matt Rodela, Chief Executive Officer of Tech Marketing Engine, joins me today to discuss the common mistakes he sees MSPs making with their marketing and how to address them. The biggest mistake Matt sees is a lack of a coherent marketing plan - MSPs often try to do everything from SEO to social media without thinking about how it fits into their b…
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We start by discussing Parallels' core product, which still enables running Windows on Mac, but has expanded to support a variety of operating systems and use cases. Chris explains that Parallels is now part of the Alludo group, which also owns other well-known software brands like WinZip, MindManager, and Corel. The conversation then shifts to Par…
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626 Kaseya Connect & Troubleshooting Wi-Fi
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The show begins with a commercial for the NetAlly EtherScope NXG, a network analyzer that supports Wi-Fi 6 and 6E. Uncle Marv then introduces the episode, mentioning that he has exclusive news to share. However, he quickly realizes that the news he had - Kaseya's announcement of their new Kaseya 365 subscription service - had already been announced…
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Sean Lardo, the program manager for Pitch It, shares that this year's application process saw a record number of submissions, with a diverse group of vendors applying from various business sectors. While there were concerns about an influx of AI-focused applicants, Lardo notes that the program still attracted a healthy mix of solutions, with AI, cy…
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624 Navigating the Hybrid Work Revolution - Beyond Traditional VPNs
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The conversation begins with a discussion on the lasting impact of the COVID-19 pandemic on the workforce. According to a survey conducted by Parallels' parent company Alludo, 83% of the workforce is expected to continue working remotely in some capacity. This shift has presented significant challenges for companies that were previously accustomed …
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623 Mastering Marketing for MSP Growth: Strategies, Challenges, and Metrics with Dave Scott
1:05:22
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Uncle Marv kicks off the episode by sharing a story about using his NetAlly EtherScope network tester to troubleshoot a client's fiber internet connection issue, highlighting the value of having the right tools to demonstrate technical expertise. He then introduces his guest, Dave Scott, who has over 20 years of experience helping technology busine…
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622 The Pumpkin Plan for Managed Service Providers
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Sean and Dave share the backstory behind writing "The Pumpkin Plan for MSPs." They explain how their personal experiences and mistakes in the industry inspired them to create a book that provides practical, battle-tested advice for managed service providers. The authors emphasize that their goal was not to reinvent the wheel, but to distill the ess…
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621 Transform Your Profitability with StackTracker
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Introducing Stack Tracker for MSPs Colin Knox explains that StackTracker goes beyond just mapping an MSP's technology stack. It focuses on the reseller aspect of an MSP's business, providing insights into the usage, costs, and profitability of the solutions they are reselling to clients. By pulling in data directly from vendors, StackTracker can sh…
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620 Profit First for MSPs: How Lori Hardtke Found Financial Clarity
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Lori Hardtke is a solo MSP owner who has been in the IT industry for many years, working in various roles such as IT manager at large companies like Mayo Clinic. Over time, Lori realized that she didn't want the responsibility of managing employees and decided to run her business as a solo operation, leveraging subcontractors when needed. In 2018, …
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Uncle Marv's recap of the Channel Pro Live event Uncle Marv starts by discussing his recent trip to Channel Pro Live in Orlando, Florida. He shares his overall positive impression of the event, noting that the location, accommodations, and Wi-Fi were all satisfactory. The content and speakers were also well-received, with the keynote by Manuel Pala…
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Uncle Marv and Tim Fitzpatrick dive into the challenges many MSPs face when it comes to marketing their businesses. Tim explains that the first step in developing a successful marketing strategy is to understand where the business is currently and where it wants to go. This involves identifying the target market, crafting the right messaging, and e…
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617 Help Desk Best Practices with Coach and Brook
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Strap in for a strategic deep dive into the world of help desk management, where I reveal how transitioning to a specialized team structure can turn your service from satisfactory to exceptional. We navigate the shift from generalist to niche expert pods, ensuring that your team is not just dealing with the day-to-day but excelling in their special…
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616 ConnectWise RPA: AI Integration Mastery
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Join the revolution of IT as we chat with Jeff Bishop from ConnectWise, who lifts the veil on the future of automation and AI. Our conversation takes off from a tale of a complex client relocation, seguing into Jeff’s exciting reveal of ConnectWise's latest innovations in robotic process automation. Jeff describes how their RPA solution goes beyond…
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The episode begins with Uncle Marv introducing the "star-studded crew" of guests, including Jerry Koutavas, the president of ASCII, Jessie Devine, the VP of Channel Development at ASCII, and Sue Trahant, an MSP owner who has been involved with ASCII for over 20 years. This episode isn't just a walk down memory lane; it's a master class in community…
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When Paco LeBron and Rick Smith from MSP Unplugged drop by, you know you're in for some real talk about the tech industry's heartbeat—community and collaboration. Ever wondered what sets apart the most successful MSPs? It's the power of a strong, supportive community. Discover the power of unity in the MSP space, as we reminisce about the formation…
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613 Mastering Your Business Exit Strategy
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Planning for Business Exit and Profit Unlock the secrets to a profitable business exit with Rayanne Buchianico in a conversation that will leave you with a blueprint for success. We dissect the crucial yet often neglected aspect of starting your IT or MSP business with the ultimate exit in mind. Grasp the impact of sudden events like health issues …
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612 Setting Up Your MSP for Financial Success
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MSP Money Management Tips In this insightful episode, Rayanne Buchianico emphasizes the significance of implementing an accounting system from the start to track income and expenses effectively. She highlights the need to differentiate revenue streams like products, services, and professional services to understand margins and costs better. By sett…
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MSP Financial Tips for Success This week, I'm joined by Raffi Jamgotchian, a masterful MSP who's carved out a niche in safeguarding financial firms. Raffi shares insights on operational efficiency, long-term value building, budgeting strategies, debt management, and the importance of flexibility in adapting to market changes. The heartbeat of any b…
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