show episodes
 
[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in yo ...
 
Misfit Marketing is the Only Marketing Podcast that is created to drive ROT, Return on Time for your business. Give our podcast a listen we guarantee it will give you more ideas and the knowledge to grow your business faster than ever before. Misfit Marketing Mission is to create a library of content to help entrepreneurs, business owners, Marketers, founders, CEO's and CMO's to create profitable digital marketing campaigns and build better brands online. Hosted by entrepreneur and multi-bus ...
 
Facebook ads strategist, Liz Melville, shares her top strategies and killer tips for running Instagram and Facebook ads that get results. Whether you're creating your first Facebook ad, or are a more seasoned advertiser, you'll discover how to write ad copy that gets clicks, make sense of your ads manager dashboard, and learn simple tips to help you feel confident about setting up your ads, and making the right decisions about your ad performance. Liz breaks it all down into plain English, s ...
 
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show series
 
http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! GET YOUR FREE GIFT a…
 
As part of my Accelerator coaching program, we offer weekly audits where members can submit whatever they'd like for me to review. I then record a personalized Loom video with my critique, ideas and feedback. This year especially, I’ve been getting a lot of requests to review landing pages -- opt-in pages, sales pages and the like. And the more and…
 
In his role as Director of Strategy & Operations at Google UK & Ireland, Craig Fenton designs and manages how the company operates in these two countries. But he also has a number of "side hustles" that include social purpose driven initiatives like a record company and a film production house that put forward talented individuals from less privile…
 
There’s a shift happening in the online space. And I love it. People are fed up with the overly pushy, false promises, hype-y sales tactics that have (unfortunately) become the norm over the past several years in the online space. And now people are showing how over it they are by choosing to invest in course creators and mentors who, in addition t…
 
http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! GET YOUR FREE GIFT a…
 
The word “impact” gets thrown around a lot these days. It’s overused. It’s overused because as much as it’s often used to define what we do in our online businesses, so few people actually stop and take the time to define what it actually means to them. Myself included. For the last few years I too have been throwing “impact” around as a way to des…
 
In today’s episode of the show, I wanted to talk to you about how to navigate working with and also hiring a Facebook/IG ads manager. While I 100% think you should know the basics of Facebook ads so that you can have an educated conversation about them, I also want you to consider delegating them to someone once you’ve gotten the basics down. It’s …
 
As course creators and online coaches, when we want to increase our profit or have a bigger impact, we often think that we have to add more or do more. When in fact, the opposite is true. Yes, in order to grow in your business you need to become a different version of yourself that got your business to where it is today, be-ing and do-ing are compl…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
The Head of Marketing at Aunt Bessie's, Sam Dolan has an illustrious career in the food industry, having worked with brands like Lurpak and Cravendale previously. Her Shiny New Object is direct mail and the way it can be used to target consumers and combine with other channels to create new and interesting campaigns with a different level of engage…
 
If you’ve ever done a webinar before, you know that one of the most frustrating things is when you do a whole bunch of work (or invest a lot of money) to get people registered only to have a small fraction of them actually show up. This has happened to me a ton of times over the years, and it’s not uncommon (especially these days) to hear from stud…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
Are you confused why your Facebook stats aren’t in sync with your other platforms? If so, you’re definitely not alone. In fact, it’s impossible to get ad stats that are 100% exactly the same across all platforms. That’s why I advise that you don’t look at your Facebook Ads Manager stats at face value and accept them as they are. Rather, in this epi…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
Thinking of using TikTok to increase leads and traffic for your online business? Aside from LinkedIn, Facebook, and Instagram, TikTok is another great channel to promote your business. It’s one of the top downloaded apps today, and I’ve read recently where some say it’s the next Facebook. Meg Harrell, who is also one of my Accelerator coaching stud…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
I’m begging you to stop creating small offer funnels in your business… You have to stop chasing the shiny object and instead, focus on what's more important in your business. Small offer funnels are nothing new. They have been around for years, and I know a lot of people turn to them when their flagship offer isn’t selling. Believe me when I say th…
 
Anxiety has played a large part in my life and my business over the last 7.5 years. My guest in this episode, Jess Rodriguez, has been able to use anxiety as her superpower, so she is joining me to share her story. Her anxiety has empowered her to work less and live more, and that has allowed her to create the business that is right for her. This i…
 
Have you ever thought about switching your course to a membership? A lot of online business owners ask me this question, and I actually love to talk about it because it allows me to discuss two of the three pillars of being the optimized CEO of a business: optimized mind and optimized sales and marketing. I had a coaching call with one of my accele…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
Do you use any type of quiz as a lead magnet in your business? Some business owners ask me if quizzes are dead. My guest in this episode, Linda Sidhu, is here to share with us her expertise on quizzes (specifically personality-based quizzes) and tell us why they aren’t at all dead! We're breaking down exactly why it's important to have a quiz that …
 
What if I told you that I could help you cut 90 minutes from your work day every single day with just one simple exercise? While also doing this exercise, you can identify who your next hire should be so that you can scale your business. In my opinion, you can be working less while thinking about growing your business, and this exercise is going to…
 
You need to understand your financial metrics when it comes to your business. I say this ALL the time, so we are actually getting into the details of it in this episode. I am joined by Michael King to talk about the critical four financial metrics of your business: revenue, gross profit, net profit, and cash. Michael is a business money coach and t…
 
FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! http://www.godmasterpieceacademy.com - Get FREE Access - 3 Steps To Creating A Profitable Kingdom Business Online Without Chasing Prospects or Begging God For Sales! Setup FREE Discovery…
 
Here’s the truth: the number of business decisions that you're going to need to make as your business grows is only going to increase. I put my business decisions through what I call the values-based decision filter, and I do this no matter how big or small they are. In this episode, I am sharing what this framework looks like and why it is so impo…
 
Are you considering creating a community? Are you in the middle of creating a community in your business right now? I want to challenge you to think differently about how you are doing that and walk you through some of the things you should be considering to improve the quality of your community. Anna Hetzel is joining me in this episode to share h…
 
Jerry Daykin is the Senior Media Director for EMEA and LatAm at GSK, where he looks after brands that help consumers live slightly better and healthier lives. After a roller coaster year during he COVID pandemic, Jerry has discovered more than ever the importance of staying active deliberately. One of his new behaviours is hopping on his Peloton bi…
 
Do you use a scorecard in your business? I hope that you do! As the CEO of your business, it is crucial that you are able to identify the vital signs of your business and create a system for tracking and measuring those metrics. A scorecard can help you do that. In this episode, I am breaking down what goes into creating a scorecard and the importa…
 
David Byrne is the Brand Marketing Lead at Aviva, where he is responsible for above the line campaigns. In his career, he's worked for the likes of Diageo, BT, the BBC, start-ups and his own photography studio. David's Shiny New Object is Non Fungible Tokens aka NFTs, for their ability to keep you learning and refreshing the brain, and thus markete…
 
FREE! Register now for the NEW 5-Day Money and Marketing Masterclass at https://www.moneyandmarketingmasterclass.com FREE! - https://kingdomaffirmations.com - Grab the #1 Selling Book today for Christ-Centered Entrepreneurs, "KINGDOM AFFIRMATIONS" for FREE for a limited time now! Setup FREE Discovery session at www.workwithchrisharold.com! GET YOUR…
 
Are you confident in your marketing efforts? I am actually in the middle of working on mine, and I am getting help from my guest, India Jackson. India is the business partner of Erica Courdae, my diversity, equality, and inclusion consultant, so she is helping me ensure that my branding and marketing efforts foster meaningful connections and inclus…
 
Bringing together all Havas creative agencies under one umbrella, Paul Ward works to make great ideas happen creatively, efficiently and effectively. His Shiny New Object is leveraging the village: identifying and using each individual's specific skills across all the various Havas brands, to get the best results for clients. In a data-driven world…
 
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