The PR Newswire Entertainment Roundup is a weekly podcast of newsworthy developments from PR Newswire clients in the television, radio, music, film, theater, multimedia, and publishing industries.
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This podcast contains a series of webinars produced and hosted by PR Newswire featuring communications experts discussing a variety of industry topics.
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MultiVu, a PR Newswire company, provides unsurpassed broadcast and multimedia production and global distribution services to companies worldwide who seek to reach the media, financial community and general public with their visual messages.
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PR Yourself with Leah Frazier is a fun and informative hub for business owners and brands wanting to gain publicity, exposure, and press and media attention without the PR firm price. A noted "media maven", "plug" and coined as Dallas' Olivia Pope, Think Three Media CEO, Leah Frazier, brings in news anchors, influencers, PR pros, publicists, radio personalities, entrepreneurs and more to give practical advice on how to generate publicity genuinely and consistently for your business or brand ...
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MultiVu, a PR Newswire company, provides unsurpassed broadcast and multimedia production and global distribution services to companies worldwide who seek to reach the media, financial community and general public with their visual messages.
…
continue reading
MultiVu, a PR Newswire company, provides unsurpassed broadcast and multimedia production and global distribution services to companies worldwide who seek to reach the media, financial community and general public with their visual messages.
…
continue reading
Good Morning Podcasters explores marketing, advertising, public relations, and social media topics as they relate to podcasting and content creation. The show is hosted by Fuzz Martin—an agency owner and former broadcaster. The show is published on Monday, Wednesday, and Friday, with regular bonus episodes of "Podcasting Sucks!" with co-host Jeff Townsend on Saturday mornings.
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Press Release vs. Media Advisory: How, What and When to Send
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Press releases and media advisories are often referred to interchangeably, when they are in fact, two completely different communication tools within PR. One is short, simple and succinct, and they other is more long-form with room for storytelling capacity. Knowing when and how to send them, could be the key to you obtaining the maximum amount of …
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Top 5 Social Media Trends for 2024 with Karlyn Ankrom of Oh Snap! Social
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52:55
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We love to hate it, and you hate to love it. Yep, you guessed it -- it's social media! Leah sits down with Karlyn Ankrom, Founder and Lead Strategist at Oh Snap! Social to get a heads up on what will be trending for social media in 2024 -- and believe us, there are a few curveballs you won't be expecting. Grab your paper and snag your pen, because …
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5 Things to Ask Before Hiring a Publicist or PR Firm
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Hiring a publicist is like Hinge or maybe even Tinder for PR -- or maybe not as bad. But here are the top 5 things you should ask a publicist or PR firm/agency BEFORE you hire them. All of this should be done in the courting phase...before things get serious...before you enter into a monogamous relationship...ok, ok, ok...you get the drift. Getting…
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The REAL Truth About Newswires Part Two with Mickie Kennedy of eReleases
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43:22
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It wasn't too long ago that Leah gave her two cents about Newswires -- the good, the bad, and the ugly. Mickie Kennedy, founder of press release and newswire service eReleases, joins Leah as a follow-up to the previous podcast episode to provide more insight into newswires -- when to use them, how much they cost, and the benefits for small business…
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Buying the IG or Twitter Verified 'Blue Check': Yes or No? with Dr. Jada Jackson
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58:50
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It used to be that "blue checks" on social media next to profile names were only reserved for the elite — celebrities, influencers, journalists, and more. It was a thing to acquire or to obtain by all of us "regular folk." However, the blue check "verified" profile has been up for sale — where any and everyone can purchase a verified account. This …
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The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet
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In this episode, Leah sits down with PR and Comms guru Aaron Kwittken of PRophet to discuss the intersection of AI with PR. What does this look like and how will it make life for PR industry pros better? In this discussion, Leah and Aaron dive deep into the future of artificial intelligence, and the rise of what Kwittken coins as the "communication…
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PR Yourself and Get Over Being Shy with Kayley Hamilton of KAYLEY Media
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So many times business owners and leaders shy away from the limelight and just want their businesses to be in the spotlight. Some individuals stay away from attention because they truly are shy and lack self-confidencec. Well meet Kayley Hamilton of KAYLEY Media -- a self-proclaimed shy girl turned top entertainment reporter for Entertainment Tonig…
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Have you ever had a publicist tell you to put your news on the newswire? Better yet, do you question whether or not to use a newswire service or not? Leah gives you the unfiltered truth about the advantages and disadvantages of newswires, her favorite newswire services, and how to get the best bang for your buck! Grab a paper and a pen -- or your s…
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Good morning, Podcasters! This is a rather introspective episode. You'll have to listen to get the full experience (though the transcript is below). In the episode, I talk quite heavily about a few books and blogs: The Creative Act: A Way of Being, by Rick Rubin Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling, by Eric Nuzum…
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9 Ways to Optimize Your Podcast's Website for Email Subscriptions
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On yesterday's episode, I spoke the need to collect first-party data since third-party data is not long for this Earth. On today's episode, I talk about some simple ways you can update your website in order to optimize it for growing your email subscriber list. Here are 9 ways you can optimize your podcast's website in order to grow your email subs…
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Man, I've been waiting to use this title for a long, long time! What are Third-Party Cookies? Third-party cookies have been a vital tool for advertisers and websites for years. These cookies are used to track users, gather data, and help advertisers provide more targeted ads to the right people. However, many consumers feel that data tracking is an…
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I absolutely love trying new social media platforms. When Bot Sentinel's new social media platform, Spoutible, became available to the public, I signed up as soon as I could. For those who have used Twitter, Spoutible has a very familiar interface: Tweets = Spouts Retweets = Echoes Quote Tweets = Quote Spouts Likes = Likes Spouts are limited to 300…
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"Newswire Press Releases: Are They Worth It?" with Scott Covelli
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Have you ever wanted to send out a press release and thought, "Hey, there are distribution services that can push this out to all the news outlets. I could be on CNN! I could be in the New York Times! I could be EVERYWHERERERERE!!!" Before you go wasting your money on a wire service distribution, let's talk about what newswire releases are and whet…
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Podcast Promotions: Contests, Sweepstakes, & Illegal Lotteries
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As a podcaster, you want to engage your audience and keep them coming back for more. Running promotions is a great way to do this, but it’s important to know the difference between a contest, sweepstakes, and an illegal lottery. You don't want to end up getting sued, so let's dive into the world of promotions and how to run them legally. In case yo…
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If your podcast has some news to share, figuring out the right journalist to pitch to can seem daunting, but it's a crucial part of getting your news in front of the right people. The last thing you want to do is spam journalists, as this will result in them blocking you faster than an NFL offensive tackle. Instead, you need to have a strategic app…
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Should You Delete Bad Social Media Comments?
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I don't know if you know this, but sometimes people aren't nice on the internet. Mind-blowing, right? So what do you, as a podcaster, do when someone leaves a really bad comment? Dealing with Negative Social Comments How handle negative comments on social media as a podcaster: Stay active: Regularly monitor your social media pages; your Slack, Disc…
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Good morning, Podcasters! I want to introduce you to a new podcast, today, from Arielle Nissenblatt & Tim Villegas. --- Welcome to the Park! Trailer Park is a podcast that showcases podcast trailers. Whether those trailers never became fully-realized podcasts, were made as creative proof, are part of a larger body of work, or were created just for …
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GMP's Analytics: Understanding Episode Performance
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Welcome to the 43rd episode of "Good Morning, Podcasters!" Today, we are going to dive into the analytics of the show and see if there is a specific day of the week that performs better in terms of downloads. My name is Fuzz Martin, and I took over the show on Halloween in 2022. In this post, I'll share my analysis of the performance of the episode…
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Good morning, Podcasters! Amazon is rolling out a new feature in their Amazon Shopping App called, "Inspire." What is Amazon Inspire? Inspire is a TikTok-like feed that will show Amazon shoppers content from influencers, reviewers, and brands. Shoppers can then click on the video or photo and buy the products that are being shown off by the influen…
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Look, we may or may not be heading for a recession. But whether we are or not, it's always a good idea to be prepared. So, on today's episode of Good Morning, Podcasters, we're talking about podcasting during a recession, and moreover how a recession may impact podcast advertising spends. The Unfortunate Truth As a marketing agency owner, it hurts …
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One of the tricks of public relations is making journalists' jobs easier. They're under a lot of deadlines, and being timely with your information is sometime the trick to winning a pitch or getting scrapped. A media kit—sometimes called an electronic press kit (EPK) but that's usually more in the music industry—is a place on your website that has …
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Podcasting Sucks! Podcasting Horror Stories
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Good morning, Podcasters! On today's bonus episode of Podcasting Sucks, Jeff and Fuzz talk about some of their audio horror stories. Whether it's antics from a guest or a bumbling boss who would give Michael Scott a run for his money, Jeff and Fuzz talk about some of their most memorable horror stories of podcasting (and radio).…
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