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Taking the founding principles upon which Lab Coat Agents was created; collaboration, sharing, & education of the best systems for maximizing lead generation & lead conversion, sharing tips & techniques to grow your business, and discussing the latest tech to help leverage your time...and re-purposing into the Lab Coat Agents Podcast! We are here to "explore the science of real estate."
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Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether itās an update to platforms, new tools within the platforms, or even the in ...
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TOP real estate agents talk about strategies and tactics that YOU can put to work. Real estate investing, mindset, team building, social media tactics and more. Learn from the succeses and failures of people like Kyle Whissel, Tristan Ahumada, Jay Kinder, and Glenn Sanford. We talk about things that are happening RIGHT NOW and what's coming in the future.
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Boost Your Business with AI with Trenton Bodin - EP. 154
29:02
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Summary: In this episode of the Social Genius Podcast, hosts Tristan and Jeff chat with Trenton Bodin about using AI and social media strategies for business growth. Trenton shares tips on creating valuable content, optimizing videos, and using tools like Koala Writer and MidJourney. Don't miss the full episode for more insights and practical advicā¦
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From Renting to Owning: Strategies for Millennials and Gen Z EP 253 - Mike Litton
52:42
52:42
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Highlights: * Challenges of Home Ownership for Millennials and Gen Z: * Perception of home ownership as unattainable due to economic factors. * Trust issues in real estate due to past financial crises. * Co-signing for a Loan: * Importance of clear communication and documentation to prevent legal issues. * Gift Funds for Down Payment: * Using cash ā¦
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Facebook Attracting Younger Users! - EP.153
19:16
19:16
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Summary: Join us on this Social Genius Podcast episode as Tristan and Jeff explore Instagram's exciting new Carousel features that give creators unprecedented creative flexibility. Plus, we'll delve into Facebook's bold plans to re-engage younger users. Don't miss this insightful episodeātune in now and stay ahead of the social media curve! Episodeā¦
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Navigating NAR's Impact: Real Estate Commission Strategies with Mike Litton Ep 252
56:18
56:18
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Podcast Highlights: * Impact of NAR settlement on real estate commissions * Importance of maximizing property exposure * Power of asking questions in real estate transactions * Emphasis on effective communication and active listening * Maintaining work-life balance and family support * Personal development and staying curious * Podcast success and ā¦
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TikTok and YouTube Growth Strategies! - EP.152
20:07
20:07
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Summary: In this episode of Social Genius Podcast, Tristan and Jeff share tips for growing on TikTok and YouTube, focusing on understanding algorithms, creating engaging content, and maintaining consistency. They also discuss recent TikTok updates and their impact on user engagement. Tune in to learn more about mastering these platforms! Episode Hiā¦
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From Influencer to Real Estate Maven: Navigating Fame and Fortune with Meghan King Ep 251
47:17
47:17
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Highlights * Transition to Real Estate: Shifting from influencer to real estate professional, focusing on client service and social media presence. * 'Real Housewives' Entry: Discovery through connections, the impact of fame, and behind-the-scenes production. * Impact of Fame: Challenges of sudden fame, fear of judgment, and leveraging fame for braā¦
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Gabby Leās Journey in Content Creation: Tips, Tricks, & Inspiration - EP.151
34:53
34:53
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Summary: In this episode of Social Genius Podcast, hosts Tristan and Jeff sit down with Gabby Le, a rising content creator, to explore her journey from a novice to a successful digital influencer. Gabby shares her strategies for growing an engaged audience, emphasizing the importance of authenticity and persistence, especially in the early stages oā¦
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Will TikTok Really Be Banned? Everything You Need to Know - EP. 150
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Summary: In this episode of the Social Genius Podcast, host Jeff explores the controversy over a potential U.S. TikTok ban, analyzing the legislative process and questioning the security threats posed by ByteDanceās ownership. He highlights the political implications and advises content creators to diversify their platforms. Tune in to hear Jeff's ā¦
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The Solar Shift: Opportunities in Real Estate with Nick Sarnicola Ep 250
53:32
53:32
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Highlights: This podcast explores the integration of solar energy in the real estate industry, focusing on key points: * Growth and Trends: Increasing solar adoption, more incentives, and projected massive growth in the next 6-8 years. * Financing Challenges: Issues with solar financing, such as property liens, require reeducating agents on solar lā¦
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Meta Adds More Verification For Business Package! - EP.149
25:19
25:19
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Summary: In this episode of the Social Genius Podcast, host Tristan and Jeff Pfitzer deep dive into Meta's latest update. They unpack its impact, explore its features, and discuss what it means for the future of digital connectivity. Don't miss out on these insights! Episode Highlights: - Metaās Newest Update?! - Verification Costs - Initial Reactiā¦
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From Home Tours to Leads: Real Estate Video Strategies Unveiled with Andrew Bayon Ep 249 part 2
55:07
55:07
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Highlights: * Captivating Content Creation: Learn the art of using 0.5x zoom for depth, start with smartphones, and gradually upgrade your equipment for stunning visuals. * Budget-Friendly Equipment: Discover affordable Neewer mics and basic lighting setups to enhance your videos without breaking the bank. * Strategic Production: Film at home for eā¦
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Summary: Join Tristan Ahumada and Jeff Pfitzer in this episode of Social Genius Podcast as they discuss Instagram's latest updates focusing on original content and emerging creators, comparing it to TikTok's creator-friendly environment. Dive into algorithm changes, engagement metrics, and practical tips for content creators navigating the evolvingā¦
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Summary: In this episode of Social Genius join hosts Tristan and Jeff as they dive into topics like YouTube, A/B testing, and audience retention data. Learn how to navigate the ever-changing landscape of social media and grow your business authentically. Tune in to Social Genius and become part of a community of like-minded professionals who want tā¦
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Content that Connects: Mixing Personal and Transactional Real Estate Marketing with Andrew Bayon Ep 248
52:47
52:47
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Highlights: * Andrew's Career Transition: From knife sales to founding a media company, emphasizing trust in marketing. * Content Strategy Evolution: Shifted from email to video content using Marcus Sheridan's approach to build trust. * Content Balancing: Focus on combining transactional and personal content in real estate marketing. * Real Estate ā¦
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TikTok Gets Banned, What's Next? - EP 147
20:21
20:21
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Summary: In this episode of the Social Genius podcast, Tristan and Jeff dive deep into the latest developments surrounding TikTok, including ownership changes and potential bans. They debunk misconceptions, discuss the implications of government intervention, and offer insights into the platform's future. Emphasizing proactive engagement and audienā¦
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Creating Content that Connects: Trevorās Tips for Digital Dominance Ep 247
42:30
42:30
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Highlights: * Trevor's law to real estate transition, utilizing legal and business skills during the Great Recession. * Mental health struggles in law school and exploring real estate opportunities in Mexico. * Incremental goal setting for continuous business improvement. * Developing a focused YouTube strategy and dispelling virality misconceptionā¦
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How To Set Up Your TikTok & Facebook Profile Correct - EP.146
22:10
22:10
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Summary: In this episode of Social Genius Podcast join hosts Tristan and Jeff as they dive into practical tips and insights for mastering social media on platforms like TikTok and Facebook. Learn how to optimize your profiles, create compelling content, and engage with your audience authentically. Whether you're a DIY professional or working with aā¦
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Rental Rising: How Debt is Redefining Homeownership with Anthony Iacobucci Ep 246
45:54
45:54
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Highlights Welcome to this week's podcast highlights, where we delve into crucial topics shaping the credit and homeownership landscape: * Credit Repair Evolution: Emphasis on fintech integration and collaboration with mortgage experts. * Credit Repair Challenges: Focus on the impacts of medical debt, divorce, and predatory financial practices. * Dā¦
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Navigating the Industry Transitions in Real Estate with Mike Litton Ep 245
54:58
54:58
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Highlights: * Communicating Value: Discussion on adjusting buyer commissions and the need to highlight agent value effectively. * Changes in Real Estate: Overview of recent industry shifts including CBB percentage publication and open house changes. * Consumer Sentiment and Agent Population: Concerns about misinformation's impact and importance of ā¦
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TikTok Trouble Strikes Again: Facing Another Ban? - EP.144
19:18
19:18
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Summary: In the latest Social Genius Podcast, hosts Tristan and Jeff tackle the possibility of TikTok's ban, discussing potential outcomes for content creators amidst political uncertainties. They explore diversification strategies, advocating for creators to expand onto platforms like YouTube and Facebook while preparing for changes in the social ā¦
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From Crisis to Content: A Real Estate YouTube Revolution with Sheryl Willis Ep 244
49:31
49:31
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Highlights: * Strategic YouTube Use * Highlighting the strategic approach to using YouTube for business growth. * Initiatives for a series aimed at teaching YouTube strategies through interviews. * Adaptation to Digital * Transition to digital marketing as a response to economic downturns. * Focus on supporting small businesses through social mediaā¦
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Real Estate Agents EXPOSED in TikTok? - EP.143
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27:05
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Summary: In this Social Genius Podcast episode 143, hosted by Tristan and Jeff, they discuss a trending topic related to a real estate settlement, offering contrasting perspectives on its significance. They dissect a TikTok video by a real estate agent, critiquing its content and implications. While acknowledging the agent's savvy marketing tacticsā¦
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The Investor's Guide to 1031 Exchanges: Maximizing Your Tax Benefits with Joe Rivas Ep 243
34:05
34:05
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Highlights: * Joe Rivas introduces and explains 1031 exchanges, focusing on benefits and limitations. * Emphasizes the importance of setting up exchanges before closing to avoid taxes. * Highlights include a 45-day identification period, 180-day completion timeline, and tax deferral strategies. * Discusses special cases like reverse exchanges, wherā¦
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Open Houses Unlocked: Boosting Your Conversion Game with Mike Litton Ep 242
44:28
44:28
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Highlights: * Open House Conversion Coaching: * Focus on increasing open house conversion rates. * Introduction of 'campers versus climbers' concept for door knocking. * Emphasis on immediate application of communication skills. * Mike Litton's Experience: * 32 years in the real estate industry, with 18 years owning a Keller Williams office. * Actiā¦
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Summary: In this Social Genius podcast episode, host Tristan and Jeff tackle a Facebook post on marketing ROI. They note that while organic social media gets a lot of attention, paid ads actually bring in the most revenue. Their discussion stresses the synergy of organic content for relationship-building and paid ads for amplification. They advocatā¦
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Jimmy Mackin - Score Listings with Curiosity
57:40
57:40
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Jason Wrightās "name your price" postcards bagged a cool $16M in listings. A simple QR scan rate was through the roof ā because who can resist, right? Success isn't just about having the right tools; it's about utilizing them with precision and intention. From Instagram stories to video CMAs, we discuss how authentic engagement is changing the gameā¦
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Referral Revolution: The Real Estate Relationship Guide with Frank Bernardo Ep 241
51:46
51:46
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Highlights: * Frank Bernardo discusses earning six figures in real estate within 6-12 months. * Emphasizes building a strong client database and effective communication. * Highlights the importance of social media engagement and sphere of influence. * Focuses on establishing strong client relationships and follow-up strategies. * Covers overcoming ā¦
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Uncertain Times Investment Guide with Logan Fullmer
1:01:37
1:01:37
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Auction Flips: I'll be revealing the secrets behind successful auction flips. Logan's got this knack for turning overlooked lots into gold mines. šļøā”ļøš Deep-Value Investing: We're going deep into the strategy that drives Logan's successāsnagging underpriced properties to lock in instant equity. It's all about buying smart. š”š° Smart Choices: Discoveā¦
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Can Humor Sell Houses? with Mindy Cronquist
38:17
38:17
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š” Secret Sauce to Success? Emotional Quotient! Mindy believes her standout trait is her EQ - that special ability to connect, trust, and sprinkle a little humor into the stressful process of buying homes. š” "If you really give people 100% of yourself... you can make them laugh a little bit along the way." It's about more than transactions; it's aboā¦
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Mastering Content Creation and Analytics - EP. 141
24:21
24:21
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Summary: In this "Social Genius" podcast episode, hosts Tristan Ahumada and Jeff Pfitzer share valuable insights into content creation and analytics. They discuss strategies for optimizing content across platforms and engaging with audiences effectively. Tune in for practical tips on mastering the art of social media content creation, don't miss ouā¦
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The Power of Appreciation Marketing with Curtis Lewsey Ep-240
52:42
52:42
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Highlights: * The Essence of Appreciation Marketing: Exploring how personalized cards can create lasting business connections. * Key to Client Loyalty: The role of thoughtful, personal touches in client retention strategies. * Growth Through Personalization: Demonstrating the business benefits of sending out personalized birthday cards. * Integratiā¦
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šļø Welcome to The Tim Macy Show featuring Marie Lee, aka MoveMe2Tennessee! š Tim and Marie dive into the art of making social media content that doesn't just get views but converts into real business. Marie shares her secrets on engaging an audience, emphasizing the shift from "I" to "you," making content relatable and approachable. š "Start beforeā¦
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InstaInsights: Navigating Best Practices & Engagement with Tristan Ahumada & Jeff Pfitzer - Ep 239
32:42
32:42
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Highlights: * Instagram trends: resurgence of static posts, popularity of reels * Emphasis on authentic connection and optimized profiles * Critique of real-life profile examples * Practical content creation tips, including personal storytelling * Exploration of finding one's social media voice * Preference for personal over business accounts * Disā¦
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Summary: In this episode of Social Genius, hosts Tristan and Jeff embark on a detailed exploration of the enduring significance of LinkedIn and the rebranded Twitter, now known as 'X', within the ever-evolving landscape of 2024. They meticulously dissect the pivotal role of LinkedIn as a cornerstone of professional networking, emphasizing its capacā¦
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Closing Deals with Confidence: Relationship Marketing in Real Estate with Jacki Semerau Tait - Ep 238
53:04
53:04
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Highlights: * Overcoming financial struggles in real estate industry * Transition from real estate to marketing * Relationship-based marketing and trust-building * Tactics on database building, prospecting, and follow-up strategies * Mindset, purpose, and system implementation for success * 2023 performance review and navigating 2024ā¦
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Tre Serrano's Formula for Crafting a Killer Real Estate Career on Youtube
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49:06
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In this episode we're chatting with my buddy Tre, looking to discover how he transformed from a public servant to a real estate powerhouse, closing 106 deals with his team by leveraging the untapped potential of YouTube and effective content creation. šš„ Tre's story isn't just inspirational; it's a blueprint for agents eager to elevate their game iā¦
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Summary: In this episode of the Social Genius podcast, co-hosted by Tristan Ahumada and Jeff Pfitzer, the focus was on crafting an effective social media content strategy, particularly on YouTube. They talked about the importance of mastering short-form content as a precursor to YouTube and additionally, the discussion delved into the nuances of grā¦
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2024 Real Estate Investment Handbook with Jessie Rodriquez
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šļø Dive into the World of Real Estate Investing with Jessie Rodriguez on the Tim Macy Show! šļø Ever wondered how the pros make it big in real estate? Jessie Rodriguez, a seasoned pro, spills the beans on the Tim Macy Show. With a career spanning over two decades, Jessie transitioned from a mortgage officer to a real estate mogul, navigating the upsā¦
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Is Facebook still useful for business in 2024? With Tristan Ahumada and Jeff Pfitzer Ep- 237
20:21
20:21
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Highlights: * Global Ranking: Facebook stands as the third most visited global website. * Engagement Shift: Emphasis on meaningful engagement, addressing concerns about negative perceptions. * Facebook Groups: Highlighted as a significant advantage for connecting people based on common interests. * Advertising Strategies: Growth plans include targeā¦
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Summary: Join Tristan Ahumada and Jeff Pfitzer in the latest episode of the Social Genius podcast, where they unravel strategies for creating captivating social media content. From leveraging videos with text overlays to sharing creative ideas for upcoming events, the hosts dive into the nuances of timing, emphasizing the key role of consistency anā¦
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Create your own wins and losses in real estate with Matt Lionetti
56:13
56:13
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Join us on the Tim Macy Show with Canada's very own real estate maverick, Matt Lionetti! Episode Highlights: Matt's real estate journey - from nearly quitting to soaring success with his unique content strategy! The dynamic duo of Matt and Anna Oliver - covering all bases from luxury listings to creating viral content! "We're not just selling houseā¦
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Google algorithm secrets for real estate agents with Tami Price
49:27
49:27
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In this episdoe I chat with Tami Price, an accomplished real estate agent with her journey and strategies focused primarily on leveraging Google Business Profiles. Unexpected Career Path: Tami's entry into real estate was serendipitous. Initially planning to pursue counseling, a misunderstanding led her to real estate, where she quickly excelled, eā¦
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Summary: In todayās Social Genius Podcast episode, join our hosts Tristan and Jeff as they discuss the importance of authenticity on platforms like TikTok, emphasizing green screens, trending music, and staying attuned to what's popular. Jeff shares insights on building a community around Lake of the Ozarks and the significance of individuality. Thā¦
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Getting uncomfortable in your real estate career with Bob Tompkins
45:43
45:43
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Here Bob Tompkins shares his journey from bartending to... owning and operating a high producing real estate company. Bob's story is not just about change but about challenging oneself and daring to outdo expectations. He emphasizes this by saying, "Comfort's the enemy of progress... as long as you're comfortable, you're not gonna move forward." Hiā¦
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Summary: Dive into the latest episode of Social Genius! Hosts Tristan Ahumada and Jeff Pfitzer discuss the power of Instagram for content creation, reveal trending features, and share insights into the psychology of social media. Donāt miss out on these valuable tips for leveraging social media for business growth. Tune in now! Episode Highlights: ā¦
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The Broke Agent on what NOT to post in 2024
1:05:09
1:05:09
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We get up close and personal with Eric Simon, aka The Broke Agent, the mastermind behind the comedic relief in the real estate world and the powerhouse of Broke Agent Media (BAM). From belly-laugh memes to actionable real estate marketing tactics, Eric shares his journey from meme lord to media mogul. š”š¼ Eric spills the beans on how BAM is revolutiā¦
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Is Facebook Still Useful for Business in 2024? - EP 135
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20:10
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In this episode of Social Genius, hosts Tristan Ahumada and Jeff Pfitzer discuss the ongoing value of Facebook for businesses in 2024. They explore emerging trends like short videos, groups, and ads, with a focus on the potential of live video and the introduction of MetaView glasses. The hosts emphasize successful engagement strategies and concludā¦
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5 Things To Do With Instagram in 2024 for Optimized Results, EP 134
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26:17
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Summary: Instagram has stood the test of time. It was here before the likes of TikTok, and it is still here even after other, newer platforms had āovertakenā it. Instagram has managed to evolve over the years and adapt to current trends. That said, here are 5 things you can do to make sure that your Instagram growth in 2024 is rocksteady and actualā¦
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The Secrets to Massive Network Growth with Tristan Ahumada
1:04:24
1:04:24
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In this episode Tim sits down with the charismatic Tristan Ahumada, exploring the intricate world of real estate and community building. Tristan, a visionary in the digital marketing sphere, shares his transformative journey from a real estate agent to a leader who's redefining the art of building online communities. They delve into the essence of ā¦
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Summary: Tristan and Jeff are back, and they are here to talk about two very important things: AI and being authentic online. While the use of AI maybe counterintuitive to maintaining authenticity, there is such a thing as āresponsibleā AI use. Tune in to this episode to learn more about the small details that go into developing authenticity onlineā¦
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