Best Vincent Jong Podcasts (2024)

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28 - The Ultimate Guide to Navigating the Shift from Sales-Led to Product-Led Growth with Dealfront's Vincent Jong 23:08

7h ago23:08

23:08

Your host, Thomas Watkins, talks with the VP of Product of Dealfront, Vincent Jong. Vincent emphasized the importance of a fundamental mindset shift when moving from a sales-led approach to a product-led approach. In a sales-led company, product usage data often exists but is not integrated into the go-to-market strategy. In contrast, a product-led…

1
29 - Navigating the Evolving Dynamics of Digital Marketing with Kalicube's Jason Barnard 26:54

3h ago26:54

26:54

Your host, Thomas Watkins, talks with the CEO and Founder of Kalicube, Jason Barnard. Jason discusses the evolving landscape of digital marketing, and provides a wealth of insights into the importance of productizing services, understanding Google's algorithms, and the strategic approaches necessary for effective digital marketing. Jason emphasized…

1
Enabling Self-Service in a Regulated Industry | Andrew Davies, Paddle 21:03

2h ago21:03

21:03

In this episode of the Growth Machines Podcast, Vincent Jong hosts Andrew Davies, CMO of Paddle, to discuss how Paddle went from a product-led model back to a sales-led model to end up in its current hybrid state. Andrew provides insights into Paddle’s transition from a sales-driven model to an integrated product-led and sales strategy, the importa…

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27 - The Spiritual Journey of Entrepreneurship: Finding Purpose Beyond Financial Success with Simplero's Calvin Correli 28:01

5d ago28:01

28:01

Your host, Thomas Watkins, talks with the Founder and CEO of Simplero, Calvin Correli. Calvin shares insights on the intersection of spirituality and entrepreneurship, emphasizing the importance of aligning business with one's life purpose. He discusses his journey from a software developer to creating an integrated platform for courses and coachin…

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26 - Unleashing the Power of Data and Design: Strategies for Sustainable Growth with Prefect Technologies' Sarah Bedell 28:33

4d ago28:33

28:33

Your host, Thomas Watkins, talks with the Director of Growth Marketing at Prefect Technologies, Sarah Bedell. Perfect Technologies is a workflow orchestration tool designed to help technical teams manage their code more efficiently. Sarah highlights the importance of open-source products in the developer tooling space, noting that open-source can s…

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25 - Revolutionizing Clinical Trials: Harnessing the Power of AI with TrialKey's Saurabh Jain 26:03

9d ago26:03

26:03

Your host, Thomas Watkins, talks with the Executive Chairman of TrialKey, Saurabh Jain. Saurabh Jain's career trajectory is a testament to the power of diverse experiences. Starting as a software engineer, he founded a tech startup that he later sold to Telstra, Australia's equivalent of AT&T. His journey took an unexpected turn into sales, where h…

1
Finding the right moment to activate the sales team | Susann Johansen, Oneflow 16:44

9d ago16:44

16:44

In this episode of the Growth Machines podcast, I speak with Susann Johansen, Head of Growth and User Experience at OneFlow, about how they introduced Product-Led Growth at Oneflow, a traditionally sales-led company. Susans shares the evolution of OneFlow's go-to-market strategy, the challenges of implementing a freemium model, and the nuances of s…

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24 - Navigating the Complexities of Finding the Right Outsourcing Partners with Outforce's Sean Languedoc 24:48

11d ago24:48

24:48

Your host, Thomas Watkins, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean, an experienced entrepreneur and sales CEO, shared his deep understanding of outsourcing, the critical nature of product-market fit, and the nuances of different service providers. Outsourcing can be both beneficial and challenging for many companies. While …

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23 - Understanding the Job to Be Done: A Key to Successful Product-Led Growth with Winning by Design's Dave Boyce 26:24

19d ago26:24

26:24

Your host, Thomas Watkins, talks with the Executive Chairperson of Winning by Design, Dave Boyce. Dave highlights the rapid evolution of the PLG landscape. Despite its significant impact on the industry, there is still a considerable gap in understanding and documentation of PLG strategies. This gap presents an opportunity for companies to gain a c…

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22 - Revolutionizing Sales and Product Awareness: A Startup's Path to Success with Gartner's David Yockelson 23:02

20d ago23:02

23:02

Your host, Thomas Watkins, talks with the Distinguished VP of Gartner, David Yockelson. David defines PLG as a strategy that emphasizes the product as the primary driver of customer acquisition, expansion, and retention. However, he clarifies that PLG is not solely about self-serve models. Instead, it often involves a hybrid approach that integrate…

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How Userpilot Balances Product-Led and Sales-Assisted Growth | Yazan Sehwail, Userpilot 18:58

29d ago18:58

18:58

In this episode of the Growth Machines podcast, Vincent Jong talks with Yazan Sehwail, co-founder of Userpilot, about integrating product-led strategies with human touch for optimal sales and expansion. Yazan shares Userpilot’s journey from focusing on one feature to managing complex product offerings, highlighting their approach to balancing free …

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21 - Exploring the Reliability and Flexibility of Ad Tracking Solutions with CPV One's Julia Draghici 24:59

27d ago24:59

24:59

Your host, Thomas Watkins, talks with the Co-Founder and CEO of CPV One, Julia Draghici. Julia's companies, CPV One and CPV Labs are ad-tracking platforms designed for performance marketers. These platforms help users track, optimize, and test their marketing campaigns, providing a comprehensive view of their marketing efforts. CPV Labs is a self-h…

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20 - Unleashing the Power of Product-Led Growth in B2B Enterprises with Zuora's Dana Yobst 28:46

1M ago28:46

28:46

Your host, Thomas Watkins, talks with the Head of Growth of Zuora, Dana Yobst. Dana emphasizes that the growth department is a unique entity that sits at the intersection of product, marketing, and sales. This department is crucial for driving a go-to-market motion that effectively combines these three groups. Product Management focuses on understa…

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The more you give, the better your leads get qualified | Mathias Thulin, GetAccept 17:45

1M ago17:45

17:45

On this episode of the Growth Machines podcast I speak with Mathias Thulin from GetAccept. He shares how they developed the Go-to-Market model for GetAccept going from sales-led to freemium and now a combination of sales-led and free trial. As of today combines a free trial, an interactive product tour, and a book-a-demo option in an intuitive way.…

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19 - Mastering the Mindset: Empowering Product Managers and Product Owners through Deep Thinking and Credibility with Jason Dadah 22:59

2M ago22:59

22:59

Your host, Thomas Watkins, talks with the Fractional CPO, Automation Champion in AI enablement, and Product-led Growth, Jason Dadah. Jason brings a unique perspective to the table, having served as a chief product officer at Gate List, a mortgage AI company, and as a product owner at various companies. His journey through the startup landscape and …

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18 - Unveiling the Power of Product Ops: A Deep Dive into Enhancing Product Management with HCSS' Tiffany Murphree 25:58

2M ago25:58

25:58

Your host, Thomas Watkins, talks with the Product Operation Manager of HCSS, Tiffany Murphree. Product Ops, or Product Operations, is a term that's gaining traction, yet it's defined differently across various organizations. At its core, Product Ops serves the product management department, aiming to streamline efficiency and enhance communication …

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17 - Designing for Impact: Unleashing the Potential of Product-Led Growth with Alison Ostendorf 21:03

2M ago21:03

21:03

Your host, Thomas Watkins, talks with the Product Design, Usability, and DesignOps Consultant and Co-chair of Women In Product, Houston, Alison Ostendorf. Alison peeled back the layers of Product-Led Growth (PLG) and its transformative impact on the tech industry. Alison brings a fresh perspective from the design world, challenging the status quo o…

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16 - The Evolution of Startup Funding: Navigating Trends and Challenges with Foundersuite's Nathan Beckord 21:27

2M ago21:27

21:27

Your host, Thomas Watkins, talks with the CEO of Foundersuite, Nathan Beckord. Venture capital is not a game of chance; it's a strategic decision-making process guided by a VC's thesis. This thesis is the bedrock of their investment choices, influenced by industry trends, personal expertise, and market predictions. Nathan shed light on the importan…

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15 - The Most Affordable and Effective Psychometric Assessments for Hiring and Development with TRG International's Rick Yvanovich 33:25

2M ago33:25

33:25

Your host, Thomas Watkins, talks with the CEO and Founder of TRG International, Rick Yvanovich. Rick's journey is nothing short of remarkable. He discussed his experiences from the early days of computing, a time when technology was in its nascent stages, to the current era dominated by cloud computing and Software as a Service (SaaS). His story is…

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14 - Navigating the Dynamics of Change Management in Driving Organizational Change with SAP's S V Prasad Gandhikota 30:59

3M ago30:59

30:59

Your host, Thomas Watkins, talks with the Compliance Ambassador and Senior Business Advisor of SAP, S V Prasad Gandhikota. Prasad's professional odyssey began in 1995 after graduating with a technology degree from Bombay University, India. His early career was rooted in supply chain management and manufacturing, which laid a solid foundation for hi…

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Finding your place on the PLG and Sales spectrum | Japna Sethi 32:05

3M ago32:05

32:05

In the seventh episode of the Growth Machines podcast, I speak with Japna Sethi, Product and Growth leader at Calendly. Previously she has been a lead for Product and Growth at Dropbox and she built and led the Growth team at Productboard from the ground up. Each of these companies dealt with a large flow of incoming users and Japna shares how they…

1
13 - Exploring the Importance of Incorporating Accountability into the Digital Space with The Authenticity Alliance's Wes Kussmaul 30:24

3M ago30:24

30:24

Your host, Thomas Watkins, talks with the President of The Authenticity Alliance, Wes Kussmaul. In 1981, long before the term "social media" entered our lexicon, Delphi Corporation began an ambitious project to create a digital encyclopedia. Wes Kussmaul recounted the company's fascinating evolution from a knowledge repository to a social media pla…

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12 - Understanding the Power of Neuromarketing in Product Design with RemotelyMe's Bill Reed 22:05

3M ago22:05

22:05

Your host, Thomas Watkins, talks with the Board Director of RemotelyMe, Bill Reed. Bill broke down marketing into three distinct areas: demand generation, product marketing, and strategic marketing. Demand generation encompasses social media, advertising, email marketing, and SEO, all aimed at creating awareness and attention. Product marketing, on…

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Using in-app messaging for tailored user experiences | Todd Olson 18:35

3M ago18:35

18:35

In the sixth episode of the Growth Machines podcast, I speak with Todd Olson, the co-founder and CEO of Pendo, about leveraging in-app messaging for tailored user experiences and the impactful role of Product-Led Growth (PLG) in sales operations. We discuss robust PLG strategies employed by companies ranging from startups to large enterprises, incl…

1
11 - Exploring the Impact of Hyper-Focused Product Management with Product Houston's Wade Pinder 30:10

3M ago30:10

30:10

Your host, Thomas Watkins, talks with the Founder of Product Houston, Wade Pinder. Wade's path into product management is a testament to his dedication to the Houston community. He shared the unique challenges and solutions that the city presents, highlighting the differences in product management methodologies. But what stood out was the emphasis …

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10 - Innovating Webinars: Exploring the Evolution of Product and Design Collaboration with Hubilo's Shailesh Hegde 21:09

4M ago21:09

21:09

Your host, Thomas Watkins, talks with the VP of Product and Design of Hubilo, Shailesh Hegde. Shailesh's story is particularly inspiring. Starting with an engineering degree, Shailesh cut his teeth in the software testing realm, working for giants like Siemens and Nokia. Shailesh's pursuit of growth led him to a master's degree in the US and a stin…

1
The sales paradigm shift | Leah Tharin 28:30

4M ago28:30

28:30

In the fifth episode of the Growth Machines podcast, I sit down with Leah Tharin. Leah is a leading Product-Led Growth (PLG) advisor for scaling B2B companies and Interim CPGO of GotPhoto. She led products like Jua and Smallpdf and is portfolio growth advisor to VC funds like Notion Capital. She writes about her experiences and hosts a podcast on L…

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9 - Exploring the Evolving Landscape of E-commerce and AI in Strategy and Design with Kendra Scott's Brad Power 21:28

4M ago21:28

21:28

Your host, Thomas Watkins, talks with the Senior Director of Digital Product and User Experience of Kendra Scott, Brad Power. Brad's journey into the realm of product management is a testament to the power of customer-centric thinking. His career began in a call center, where he honed his skills in customer retention. This experience laid the found…

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8 - Unlocking the Power of Data: A Game-Changer for Understanding Customer Behavior with Funnelytics' Mikael Dia 27:29

4M ago27:29

27:29

Your host, Thomas Watkins, talks with the Founder of Funnelytics, Mikael Dia. Mikael's journey with Funnelytics started when he was running a marketing agency. He identified a clear market need for a tool that visualizes marketing strategies and data while tracking the intricate paths customers navigate across various online platforms. This led to …

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Introducing PLG when you are doing sales | Ben Williams 21:18

4M ago21:18

21:18

In the fourth episode of the Growth Machines podcast, I sit down with Ben Williams, a product and growth executive with over 20 years of experience at companies like Snyk and Cloudbees, and the author of The Product-Led Geek. We talk about how to combine Product-Led Growth (PLG) with sales strategies to drive company growth. Ben shares insights fro…

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7 - The Casino Conundrum: Navigating Innovation and Regulation with Caesars Sportsbook & Casino's Thomas Palaio 22:43

4M ago22:43

22:43

Your host, Thomas Watkins, talks with the Product Operations Lead of iGaming of Caesars Sportsbook & Casino, Thomas Palaio. Thomas's career trajectory is a testament to the evolution of a tech professional. Starting with hands-on roles such as help desk support, he quickly moved into the realm of DevOps and cloud technologies at a time when continu…

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6 - Understanding the Problem Space: Key to Successful Product Development with Applied Systems' Vijay Rengarajan 23:43

5M ago23:43

23:43

Your host, Thomas Watkins, talks with the Director of Product Management of Applied Systems, Vijay Rengarajan. Vijay's journey began in programming and evolved through a business analyst role at Tata Consultancy Services. His experience in the insurance domain laid the foundation for his customer-centric approach. In 2016, he transitioned to produc…

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Secrets to Success from Leadfeeder's Growth Model | Pekka Koskinen 18:42

5M ago18:42

18:42

In the third episode of the Growth Machines podcast, I talk with Pekka Koskinen, Co-Founder of Leadfeeder (nowadays part of Dealfront). He explains how they developed a successful Product-Led Sales model long before PLG became a buzzword. Leadfeeder was founded in 2012 when Pekka and his co-founders hit a wall with traditional sales methods in thei…

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5 - Unleashing the Power of Heart-Centric Branding: A Paradigm Shift for Businesses with Viim's Steph Hilfer 21:26

5M ago21:26

21:26

Your host, Thomas Watkins, talks with the Owner and Creative Director of Viim, Steph Hilfer. Steph spoke on what heart-centric branding truly means. It's an approach that goes beyond the transactional aspects of business and focuses on creating a genuine connection with consumers. Heart-centric branding is about tapping into the authentic core of a…

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Pricing challenges in PLG | Kyle Poyar 29:37

5M ago29:37

29:37

In the second episode of the Growth Machines podcast, I talk with Kyle Poyar, Operating Partner at Openview and writer of the Growth Unhinged newsletter. We talk about what to do when you have a pricing model in place for a sales motion and are considering to introduce PLG. Pricing and packaging can be an enabler or blocker when thinking about prod…

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4 - The Significance of Empowering Product Owners and Proactive Stakeholder Communication with Slalom's Charles Jessup 18:28

5M ago18:28

18:28

Your host, Thomas Watkins, talks with the Product Management Consultant of Slalom, Charles Jessup. Charles' entry into product management was somewhat serendipitous, beginning with his work in building digital products for an oil and gas company. His career trajectory took an exciting turn when he transitioned to product coaching and consulting at …

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Introducing a self serve plan at Amplitude | Franciska Dethlefsen 26:17

6M ago26:17

26:17

In this first episode of the Growth Machines podcast, I talk with Franciska Dethlefsen, the Head of Growth Marketing at Amplitude. We discuss the recent experiences they’ve had launching the Plus plan, a new self serve option for Amplitude. We focus on how companies can successfully transition to a product-led strategy if they are doing sales today…

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3 - Navigating the Challenges of Digital Transformation in Product Management with Justin Hunter 19:57

6M ago19:57

19:57

Your host, Thomas Watkins, talks with the Product and Technology leader, Justin Hunter. Justin's story is a testament to the fluid nature of career paths. Initially setting his sights on events management, he found himself drawn to the structure and impact of infrastructure and project management. His transition was not just a change in job titles …

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2 - The Importance of Developing Products Aligned with User Feedback with EPS Optic(s)' Ryan Weiss 20:17

6M ago20:17

20:17

Your host, Thomas Watkins, talks with the President of EPS Optic(s), Ryan Weiss. Ryan's product is a testament to the powerful synergy between people and process. He shared the foundational vision of his SaaS solution, which is to seamlessly integrate these two elements. The goal? To create a platform that not only functions efficiently but also al…

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1 - Unleashing the Power of Innovation: Insights from Product Led Growth Leaders with 3Leaf's Thomas Watkins 11:27

8M ago11:27

11:27

In the inaugural episode of Product Led Growth Leaders, Josh Elledge of UpMyInfluence interviews the show's host and creator, Thomas Watkins. Thomas, a UX practitioner, plans to share insights from product leaders and encourage innovative thinking. Josh and Thomas invite listeners to subscribe, share, and even apply to be guests on the show. He als…

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Vincent Jong Podcasts

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