Best Worksmart Podcasts (2025)

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586 - Do Google Ads Work for Tech Consultants with John Horn 27:55

1h ago27:55

27:55

Why you should listen Learn how Google Ads work specifically for tech and consulting businesses, including different types of campaigns and their effectiveness. Discover why Google remains a dominant player in digital advertising and how to leverage its strengths even in a competitive landscape. Gain insights into the power of retargeting ads and h…

1
585 - The LinkedIn Assistant That Helps Users Save Time and Make Money with Joe Apfelbaum 37:19

23h ago37:19

37:19

Why you should listen Learn about evyAi, an AI-driven tool designed to streamline your LinkedIn engagement and help you connect with potential clients effortlessly. Joe shares valuable insights on overcoming fears that prevent you from being more active on LinkedIn, helping you to grow both personally and professionally. Gain practical tips on how …

1
584 - 2025 Best Year Yet 7:07

8d ago7:07

7:07

Are you feeling overwhelmed by the endless sea of advice on growing your tech consultancy? You’re not alone. Many tech consultants find themselves lost in a mix of YouTube videos, blog posts, and the latest AI tools, all while struggling to identify what truly works for their businesses. In this solo episode, I’m here to help you cut through the no…

1
583 - 2024 Wrap Up 10:45

19d ago10:45

10:45

As we look back on 2024, it's time to reflect on the lessons learned and how we can leverage them to accelerate our growth in 2025. This is our final episode for the year. Join me as we celebrate a remarkable year with over 10,000 downloads and numerous success stories from tech consultants like you. I want to express my gratitude to everyone who h…

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582 - Happy holidays 3:46

26d ago3:46

3:46

Picture this: you're racing to complete a project before the holidays, but then it hits you—the most valuable project is the time spent with loved ones. In this solo episode, I take a moment to reflect on the importance of prioritizing family during this festive season. As tech consultants, we often focus on optimizing systems and driving business …

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How the most innovative companies work: Mattel - FROM FASTCO WORKS AND ATLASSIAN 27:33

28d ago27:33

27:33

With a history exceeding 50 years, Hot Wheels has proven it has staying power. Rooted in authentic car design and performance, the brand continues to innovate. In this episode, part of the Atlassian-sponsored 'Behind The Teams' series, Roberto Stanichi, executive vice president of Hot Wheels & the global head of vehicles; Ted Wu, head of design; an…

1
581 - The Uncomfortable Truth About AI and Your Tech Consultancy 7:05

29d ago7:05

7:05

Have you ever woken up to find that the SaaS platform you've built your consultancy around has introduced AI features that could automate most of your work? This isn't just a hypothetical situation; it's a reality many of us are facing today. In this solo episode, I dive into the significant impact of AI on our industry, inspired by a thought-provo…

1
580 - From Messy CRM to Revenue Engine: Clay Implementation Secrets with Patrick Spychalski 29:16

1M ago29:16

29:16

Why you should listen Learn how Clay.com can transform your messy data into actionable insights, helping you generate better leads for your business and clients. Hear about a successful campaign, showcasing how effective data management can lead to significant business growth. Discover Patrick's secrets to building a successful YouTube channel that…

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579 - Scaling Your Salesforce Practice Through Masterminds with Jon Ewoniuk 29:36

1M ago29:36

29:36

Why you should listen Discover how to effectively use LinkedIn to generate leads and engage potential clients, leveraging John's proven techniques. Learn how to balance onshore and offshore teams to maximize efficiency and service delivery in your Salesforce practice. Explore the benefits of the 360 Salesforce Mastermind, designed to help Salesforc…

1
578 - Win More Deals with Live Proposal Reviews 8:14

2M ago8:14

8:14

Are you tired of sending proposals into a black hole only to hear back that the client chose a different direction? In this solo episode, I delve into the importance of presenting proposals live instead of sending them via email. I share insights from my experience working with tech consultants and highlight how focusing on business outcomes can le…

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577 - The Essential Role of Business Analysis in Tech Consulting with Vanessa Grant 34:19

2M ago34:19

34:19

Why you should listen Learn how to effectively connect business needs with technical solutions, ensuring your projects meet user and organizational goals. Discover why the role of business analysts remains crucial in an AI-driven world, emphasizing the importance of communication and empathy. Understand the benefits of joining the Salesforce Busine…

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576 - Salesforce + Inventory: The NAO ERP Solution with Wayne Macartney 35:06

2M ago35:06

35:06

Why you should listen Discover how Nao ERP can streamline inventory management within the Salesforce ecosystem, addressing a common pain point for small businesses and SMEs. Learn how Nao ERP stands out against complex ERP systems by offering seamless integration and user-friendly features. Gain insights on how effective communication and understan…

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575 - The Art of Asking $300K Questions Sales Skills for Tech Consultants 8:27

2M ago8:27

8:27

Are you losing deals because you jump straight into your pitch without fully understanding your client's problems? In this episode, I discuss the critical skill that separates average tech consultants from exceptional ones: the art of asking powerful questions. Drawing on my experience mentoring tech consultants and insights from over 300 interview…

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574 - Revolutionizing Customer Care: How AI is Outpacing Old-School Software with Alex Levin 24:38

2M ago24:38

24:38

Why you should listen Discover how traditional contact centers are evolving from cost centers to revenue-generating hubs. Learn how AI agents can enhance customer interactions and drive revenue growth, backed by real-world examples. Understand how Regal.io is positioned to integrate seamlessly with existing tech stacks to improve customer experienc…

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573 - Beyond Borders Leveraging Overseas Talent to Boost Your Tech Consultancy with Andrew Jacoby 30:04

3M ago30:04

30:04

Why you should listen Discover why Andrew Jacoby believes hiring a virtual assistant (VA) is essential for business growth and how it differs from common narratives. Learn about the beliefs that foster trust between business owners and their virtual assistants, making collaboration more effective. Understand how Good Shepherd Staffing not only help…

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572 - The Tech Consultant's Marketing Playbook: From Overwhelmed to Overbooked 7:57

2M ago7:57

7:57

Feeling overwhelmed by the multitude of marketing strategies available to tech consultants? In this solo episode, I summarize a comprehensive marketing playbook designed to help you build a solid foundation and grow your tech consultancy. Drawing from my experience and a recent case study with a Zoho consultant, I outline a four-quarter approach to…

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571 - Unlocking Revenue Potential: How Clay Revolutionizes Client Data Management for Tech Consultants with Yash Tekriwal 37:25

3M ago37:25

37:25

Why you should listen Learn why Clay is essential for tech consultants and how it can streamline your revenue processes. Gain insights into specific examples of how Clay can enhance the efficiency of your SaaS operations. Understand how implementing Clay can increase revenue for you and your clients. Are you tired of wasting valuable time on outdat…

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570 - Fix Any Process With The M4 Method with Derrick Mains 37:24

3M ago37:24

37:24

Why you should listen Learn how to shift your approach to process improvement with Derek Mains, an expert in operations and process engineering. Discover the powerful M4 method—Map, Measure, Manage, and Motivate—that can streamline your processes and enhance team performance. Gain practical examples and strategies that you can implement immediately…

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569 - AI-Powered Content Creation for Time-Strapped Tech Consultants 9:58

3M ago9:58

9:58

Are you struggling to create compelling content and sales messages due to time constraints and budget limitations? In this solo episode, I address this common pain point tech consultants face. I’ll explore how AI agents and crafted prompts can revolutionize your content creation process, allowing you to save time while enhancing the quality of your…

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568 - From Hip Hop to High Tech Mastering ServiceNow with Merv Small 36:57

3M ago36:57

36:57

Why you should listen Gain valuable knowledge from Merv Small, who has over 12 years of experience building a successful ServiceNow practice. Learn how to maximize the platform's capabilities and drive value for your organization. Discover Merv's unique approach to generating leads through ServiceNow and personal networks, providing actionable stra…

1
567 - Cracking the verticalization Code with Tom Hall 37:23

3M ago37:23

37:23

Why you should listen Discover how to transform project-based work into a sustainable, recurring revenue model. Learn from Tom Hall about leveraging verticalization and the Zoho platform to enhance your business. Gain actionable tips on building your brand through events, social media, and creating a "moat" around your product. Are you struggling t…

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Innovating for impact: how this Alabama-based tech institute fuels biosciences discovery 27:09

4M ago27:09

27:09

Alabama’s ecosystem of innovation is built on the strength of its entrepreneurs, workforce, policymakers, and community leaders. Leading economic development at HudsonAlpha Institute for Biotechnology, Carter Wells has long worked at the intersection of these stakeholders, fueling innovation, collaboration, and impact across 45 biotech companies in…

1
566 - Beyond the SaaS: Cracking the Code of Business Owner Psychology 7:27

4M ago7:27

7:27

Are you struggling to close deals because you're too focused on your services? In this solo episode, I discuss a critical topic for tech consultants: understanding profit from the owner's perspective. I also share a valuable lesson learned from my time at Coca-Cola. If you want to refine your sales approach and foster stronger client relationships,…

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565 - From Startup to Exit: Building a 10-Year Plan for Your Tech Consulting Business with Greg Poirier 39:08

4M ago39:08

39:08

Why you should listen Learn the steps Greg took to successfully exit his tech consulting business after a decade. Discover how Greg leveraged content to drive growth and expedite the sales process. Understand the importance of a remuneration plan that motivates your team and ensures business continuity. Are you feeling uncertain about how to plan y…

1
$EPT 2024 "UPDATE" $EPT 2024 43:23

4M ago43:23

43:23

SHOTS FIRED!!!!.....THIS SHOW is all the way "REAL 2 REAL" ...host goes from ZERO to a MILLI very quick!!!!.....and gives ZERO F*%!S!!!!!.....2025!!!!!!!..... "SHAY SHAY" or "DRINK CHAMPS" that is the GOLDEN QUESTION!?!?!?!......BEEN IN THE GAME SINCE 1998.....time to REVEAL all "fakes & snakes" this show IS DA one of ALL DA ONES!!!!!…

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564 - Removing Growth Barriers with Top Talent with Matt Yahes 31:39

4M ago31:39

31:39

Why you should listen Learn how outsourcing to top talent, particularly from the Philippines, can help you scale your business effectively. Hear a compelling example of how a Chief of Staff role transformed a client’s business operations and growth trajectory. Understand the common misconceptions about hiring remote talent and how to shift your min…

1
563 - Five Traits of High Performing Tech Consultants 8:53

4M ago8:53

8:53

Feeling stuck while watching others in your industry thrive? In this solo episode, I dive into the secrets of high-performing tech consultants and what truly sets them apart. Inspired by a listener's question, I outline five key traits that successful partners share: continuous learning, tight niches, strong company culture, diversified revenue str…

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562 - Best of Both Worlds Balancing Services and Product Success with Sandeep Banga 27:49

4M ago27:49

27:49

Why you should listen Discover how to choose the right niche for your services business while launching a successful product. Learn how to identify and solve the right customer problems that can lead to product success. Understand the infrastructure and investment needed to launch a product alongside your service offerings effectively. Are you runn…

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561 - Stop Getting Ghosted: Master Account-Based Marketing for High-Value Deals with Wouter Dieleman 28:51

4M ago28:51

28:51

Why you should listen Learn how to target and secure deals worth $50,000 to $100,000 through effective account-based marketing (ABM). Gain strategies from Wouter Dieleman, a HubSpot consultant with over a decade of experience, to elevate your marketing game. Discover actionable tools and resources that can help you streamline your ABM efforts and i…

1
560 - The Ultimate Sales Playbook for Tech Consultants 8:23

5M ago8:23

8:23

Are you a tech consultant staring at an empty sales pipeline, worried about paying your contractors and keeping your business afloat? You’re not alone. Many tech consultants who once thrived on referrals face a tough reality as the market shifts. The good news? You don’t need to overhaul your entire business or become a content marketing expert ove…

1
559 - Three Cold Email Myths Busted with Damien Elsing 32:20

5M ago32:20

32:20

Why you should listen Learn the truth behind common misconceptions about cold email and how to overcome them. Discover actionable strategies to increase your cold email open rates and responses. Gain insights from an industry expert with years of experience in cold email marketing. Are you struggling with cold emails that just don't get responses? …

1
558 - Breaking Through the Partner Pack to Stand Out with David Priemer 36:28

5M ago36:28

36:28

Why you should listen Learn proven techniques to differentiate your business in a saturated market and attract the right clients. Discover how David's scientific approach to sales can help you refine your messaging and connect with clients on a deeper level. Gain insights into the challenges partners face today and how to overcome them with effecti…

1
557 - Unlocking Your Potential with the Tech Collective 9:45

5M ago9:45

9:45

Feeling isolated, overwhelmed, and unsure of how to scale your tech consulting business? In this episode, I tackle these common challenges head-on by introducing the Tech Collective. I share how joining a community of peers can provide fast answers, proven shortcuts, and exclusive experiences to help you overcome obstacles and accelerate your growt…

1
556 - Discover the Power of Slack: More Than Just a Messaging Tool with Laurence Fitch 35:22

5M ago35:22

35:22

Why you should listen Learn how Slack can go beyond messaging and become a central collaboration hub for your business. Learn practical examples of how companies use Slack to streamline operations and improve efficiency. Get tips and strategies from a Slack veteran on leveraging the platform for maximum business impact. Do you still see Slack as ju…

1
555 - Leveraging Industry Experience and ERP Solutions to Amplify Business Growth with Jamie L. Smith 40:37

5M ago40:37

40:37

Why you should listen Learn Jamie's approach to selecting and integrating new ERP systems for growing businesses. Hear about Jamie's personal journey and the challenges she overcame in expanding her SaaS partnerships. Get actionable tips on managing client experiences and financial strategies in a dynamic business environment. Feeling overwhelmed a…

1
554 - Shift Your Tech Consulting Business Into High Gear 4:40

6M ago4:40

4:40

Are you a tech consultant feeling stuck and overloaded with no clear path to sustainable growth? In this solo episode, I share what I learned from 18 years of successfully scaling and exiting my business and now mentoring other tech consultants to do the same. I introduce a new free lead magnet, the Tech Consultant’s Roadmap, a practical guide to b…

1
553 - How White Label Automation Can Revolutionize Your Tech Consulting Business with Tiberiu Socaci 38:32

5M ago38:32

38:32

Why you should listen Learn how Tibi leverages no-code solutions to help businesses streamline their processes and integrate various SaaS platforms. Discover how MakeItFuture has helped companies overcome automation challenges and significantly improve their operations. Gain actionable tips on implementing automation in your business and understand…

1
552 - How to Work 2 Days a Week with a Supportive 40-Person Team with Geraldine Gray 34:10

6M ago34:10

34:10

Why you should listen Learn how Geraldine manages her business while working only two days a week, focusing on efficiency and delegation. Gain insights from a Salesforce Hall of Famer on effective Salesforce implementation and client management. Discover the benefits of fractional leadership roles and how they can contribute to business success. Ba…

1
551 - Optimizing Your Marketing Strategy A Framework for Tech Consultants 12:40

6M ago12:40

12:40

In this solo episode, I share a comprehensive marketing plan tailored to tech consultants implementing SaaS platforms like Salesforce, NetSuite, and HubSpot. I break down the plan into six key segments—Brand and Positioning, Website Optimization, Content Strategy, LinkedIn Presence, YouTube and Email Marketing, and Future Strategies—over a 12-month…

1
550 - Demystifying Outsourced SDRs: Key Insights for Success with Filip Popov 36:32

6M ago36:32

36:32

Why you should listen Learn from Filip Popov's journey from an SDR to VP of Partnerships, with practical advice on managing sales prospecting. Discover effective methods to automate and streamline your top-of-funnel activities. Hear success stories and specific scenarios where outsourced SDRs made a significant impact. Feeling overwhelmed with the …

1
549 - Expert Outreach Strategies to Drive Top of Funnel Success with Tom Simpson 36:19

6M ago36:19

36:19

Why you should listen Discover strategies to rejuvenate your lead generation efforts and fill the top of your funnel. Gain insights into maintaining accurate data and effective prospecting methods. Understand the benefits of staff augmentation to streamline your business operations. Are your referral sources drying up, leaving you struggling to gen…

1
548 - Who Are Your Champions? 9:57

6M ago9:57

9:57

In this solo episode, I address many business owners' challenges, especially when struggling to manage finances and maintain cash flow. Drawing from my experiences, I share the importance of leveraging mentors and champions to navigate through tough economic cycles. I'll take you through my journey from my early days at Coca-Cola to running my busi…

1
547 - Achieving No. 1 Google Analytics Partner Status After a Layoff with Feras Alhlou 42:16

6M ago42:16

42:16

Why you should listen Learn how Feras turned a layoff into an opportunity, growing multiple successful businesses. Gain practical advice on sales, marketing, and scaling your business from someone who's done it all. Discover the importance of strategic partnerships and certifications in building credibility and driving growth. Navigating the comple…

1
546 - When to Hire Your First Salesperson with Rory Galvin 32:13

7M ago32:13

32:13

Why you should listen Learn when and how to hire your first salesperson to scale your tech consulting business. Discover strategies for building a high-quality, effective team. Gain insights into maintaining a strong company culture and leveraging your network for growth. You've grown your tech consulting business and are juggling too many responsi…

1
545 - Using AI to Improve Sales Call Rapport 10:30

7M ago10:30

10:30

Building rapport is essential for a successful sales call, but it's often inefficient, wasting valuable time. In this solo episode, I share strategies for building rapport using AI tools. Learn how to use AI to quickly gather insightful information about your potential clients, enabling you to make a stronger personal connection right from the star…

1
544 - Building a Sales Process: Key Strategies for Tech Consultants with Jason Kramer 31:17

7M ago31:17

31:17

Why you should listen Learn how to spot inefficiencies in your current sales funnel and address them effectively. Gain insights from Jason Kramer's extensive experience in B2B lead nurturing and sales process optimization. Discover practical tips for using technology to improve your sales team's performance and close more deals. Many tech consultan…

1
543 - Why Process Mapping is Key to Salesforce Implementations with Jessie Mead 24:49

7M ago24:49

24:49

Why you should listen Learn why mapping out business processes is crucial before implementing technology solutions and how this can lead to more successful projects. Discover the importance of speaking the same language as your clients and building long-term, trust-based relationships. Get insights into integrating platforms like Rootstock with Sal…

1
Celebrating Fast Company's 5th Annual Queer 50 14:36

7M ago14:36

14:36

For the past five years, Fast Company has published the annual Queer 50, a list of the most influential LGBTQ leaders in business, tech, and beyond. The list is a celebration of queer representation and influence in the highest ranks of business. Honorees include those working on addressing the most relevant topics of our time, including responsibl…

1
542 - 7 Profit Drivers for Tech Consultants 13:19

7M ago13:19

13:19

You're smart, ambitious, and passionate, but is that enough to generate profit and achieve your desired freedom? In this solo episode, I outline tech consultants' true challenges and introduce the 7 profit drivers. Discover how to differentiate yourself, generate consistent leads, and create a profitable, scalable business. Resources and Links Get …

1
541 - Integrating Salesforce and HubSpot: Expert Tips on Marketing Automation with Justin Crawford 23:16

7M ago23:16

23:16

Why you should listen Discover how to consolidate disjointed tech stacks to ensure clean, accurate data across sales and marketing. Learn about the role of automation in enhancing personalization and operational efficiency. Get practical examples of bridging gaps between platforms like Salesforce and HubSpot to enhance your RevOps strategy. Struggl…

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