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The B2B Digital Marketer podcast is about the innovative and new digital marketing methods to build brands and capture more leads for small to medium-sized businesses, entrepreneurs, coaches, consultants, and startups trying to sell to other companies while debunking the hype and deleting the dreary. Join in to meet some of the brightest B2B digital marketing minds in the world.
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Keep It!

Crooked Media

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Wherever pop culture and politics collide, Ira Madison III and Louis Virtel are on hand to examine the gorgeous wreckage from their uniquely queer perspective. Each week, our “Princes of Pop Culture” are joined by the likes of Michelle Yeoh, Hunter Doohan, John Boyega, Connie Britton, Gabrielle Union, and Sheryl Lee Ralph to unpack the latest controversies, laude character actress appreciation, and all the shade that’s fit to throw. New episodes drop every Wednesday.
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Ira and Louis discuss Francis Ford Coppola's expensive box office flop Megalopolis, Monsters: The Lyle and Erik Menendez Story, Ellen's Netflix special, and the deaths of Maggie Smith, Gavin Creel, Kris Kristofferson, and Drake Hogestyn. Michael Jaé Rodriguez joins to discuss her new album 33, her love of Mortal Kombat and X-Men, and more. Subscrib…
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Ira and Louis discuss Katy Perry’s new album 143, the shocking new Demi Moore film The Substance, Janet Jackson and Chappell Roan’s political commentary, Erewhon smoothies, and more. Plus, Jon Lovett joins to discuss his all too brief tenure on the new season of Survivor. Subscribe to Keep It on YouTube to catch full episodes, exclusive content, an…
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Ira and Louis discuss the Emmys, Louis’ unfortunate Emmy loss, and the debate over The Bear being a comedy. Mackenzie Davis joins to discuss her new film Speak No Evil and why she’s obsessed with Bachelor Nation and Real Housewives. Plus: Trump’s Taylor Swift hate tweets, Diddy’s arrest, Tate McCrae’s new single, fall pop music, and Pharrell’s diss…
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This week Ira and Louis dive into Beetlejuice Beetlejuice, James Earl Jones's epic career, new EGOT winners Benj Pasek and Justin Paul, old EGOT winners who maybe shouldn't be, The Secret Lives of Mormon Wives, The Perfect Couple, and Ryan Seacrest's turn on Wheel of Fortune. Ms. Pat also joins to discuss her Emmy-nominated series The Ms. Pat Show.…
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Discover how to effectively navigate the complexities of business communication and decision-making in today's fast-paced market. This episode delves into mastering the art of influencing decision-makers through strategic communication techniques. Key insights include understanding how to address common objections, the importance of maintaining sim…
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Ira and Louis discuss the addictive new Sabrina Carpenter album, Bennifer’s divorce, Beyoncé rumors at the DNC, Pop Star Academy, and the return of What Not to Wear’s Stacy London and Clinton Kelly. Hannah Berner joins to discuss her standup special We Ride at Dawn, the upcoming Giggly Squad book, and more. Subscribe to Keep It on YouTube to catch …
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Ira and Louis discuss Blake Lively and Ryan Reynolds and other Hollywood power couples, Lady Gaga and Bruno Mars’ collab, Gena Rowlands’ iconic roles, Chappell Roan’s fame jitters, Tinashe’s new album, and Beyoncé’s new whiskey brand. Bowen Yang joins to discuss his Emmy nom for SNL and more. Subscribe to Keep It on YouTube to catch full episodes, …
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In this episode, Dmitry Shapiro, Co-founder and CEO of Mindstudio, shares his insights on how AI is revolutionizing business processes across industries. Dmitry discusses the evolution from traditional machine learning to advanced AI applications that are now reshaping enterprise workflows. He emphasizes the importance of rethinking and reengineeri…
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Humble Emmy-nominee Louis Virtel is joined by guest co-host Michelle Collins to wade through a week’s worth of pop culture drama, including Quentin Tarantino shading George Clooney, Olympic gymnast Jordan Chiles losing her bronze medal, Pat Sajak returning for Celebrity Wheel of Fortune, the alleged feud embroiling the box-office hit It Ends With U…
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This week, Louis is joined by guest co-host Joel Kim Booster to discuss the most viral Olympic moments, from Simone Biles bowing to Rebecca Andrade to French pole vaulter Anthony Ammirati getting beat by his own bulge. Then Louis interviews the one and only Cate Blanchett about her new film Borderlands, prompting a discussion on Cate's unforgettabl…
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In this episode, Sahil Patel, CEO of Spiralyze, delves into the critical components of Conversion Rate Optimization (CRO) and its impact on B2B lead generation. The discussion begins with the importance of simplifying homepage layouts to enhance user experience and drive conversions. Sahil emphasizes the necessity of A/B testing to identify proven …
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Ira and Louis discuss The Olympics Opening Ceremony, the return of Celine Dion, Deadpool & Wolverine, Presumed Innocent, Kamala on Drag Race, “weird” Republicans, and Robert Downey Jr. as Doctor Doom. Zosia Mamet joins to discuss her new series The Decameron, lasting memories of Girls, and more. Subscribe to Keep It on YouTube to catch full episode…
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Ira and Louis discuss the influx of Kamala Harris memes, Twisters and the rise of Glen Powell, MaXXXine, Presumed Innocent, Bob Newhart, and the return of Big Brother. Drew Afualo joins to discuss meeting Chappell Roan and Beyoncé, why men on the internet suck, and her new memoir Loud. Subscribe to Keep It on YouTube to catch full episodes, exclusi…
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In this episode titled "Cutting Through the Noise with Demand Generation Tactics," Avetis Ghazaryan shares his extensive experience in B2B marketing, focusing on the challenges and strategies for building effective marketing campaigns. Avetis discusses the importance of generating demand and supplying sales teams with quality leads, particularly in…
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Ira and Louis dive into the week’s major celebrity deaths from Shelley Duvall to Richard Simmons to Dr. Ruth to Shannen Doherty to Trump’s ear, Katy Perry’s messy new single Woman’s World, Faye Dunaway’s HBO doc Faye, and whether Gen Z knows who JJ Abrams is. Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other commu…
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Ira and Louis discuss reality dating shows Love Island USA and I Kissed a Boy, the return of The Mole, Megan thee Stallion and Camila Cabello's new albums, Derek Blasberg's alleged Hamptons diarrhea, Jon Corbett's hatred of acting, and Emma Roberts' nepo baby opinions. Plus, Rashida Jones joins to discuss her new Apple TV+ series Sunny, her fave Qu…
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In this episode of the B2B Digital Marketer Podcast, Ryan Ruud, founder of Lake One, shares his expertise on simplifying complex B2B sales processes to increase revenue effectively. Ryan emphasizes the importance of understanding the underlying issues when organizations seek to increase leads and revenue. He advocates for asking deeper questions to…
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Ira and Louis discuss the latest remixes from Ariana Grande and Charli XCX, plus their favorite remixes, the Netflix documentary Outstanding and their favorite queer comedians, Donald Sutherland, Michael Jackson's legacy, Jane Fonda's star on the Hollywood Walk of Fame, and the decimation of MTV News. Hannah Einbinder joins to discuss her new stand…
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In this enlightening episode of the B2B Digital Marketer podcast, host Jim Rembach is joined by Scott Edinger to discuss the critical importance of aligning sales and marketing strategies to drive business growth. Scott, a seasoned consultant and author, shares his expertise on how to bridge the gap between strategy development and execution, empha…
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Ira and Louis discuss Normani’s long-awaited album, The Tony Awards, Katy Perry’s return, Trump’s crush on Debra Messing, and the confusing Fabulous Four film poster. Lily Gladstone joins to discuss her new film Fancy Dance, how she connects with a role, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other c…
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Ira and Louis discuss Charli XCX's new album BRAT, Kim Kardashian and Chloe Sevigny's Actors on Actors, Glen Powell's rise to leading man, Sabrina Carpenter's new single, the Practical Magic sequel, and Will Smith's box office return. Plus, Meg Stalter joins to discuss her new film Cora Bora, her theatre nerd roots, and more. Subscribe to Keep It o…
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In this episode, Jim Rembach is joined by Aaron Branson to dive deep into the critical topic of proving marketing's financial impact in the B2B space. They explore the challenges marketers face in justifying their budgets, the importance of strategic alignment, and practical ways to demonstrate marketing's value to the C-Suite and board members. Aa…
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Ira and Louis discuss Gaga's Chromatica Ball, Jon Lovett on Survivor, Cybertrucks, Scrappy-Doo, and the current state of movies from Furiosa, Garfield, Hitman, to The Fall Guy. LadyFag joins to discuss her New York nightlife origin story and the upcoming LadyLand Festival. Subscribe to Keep It on YouTube to catch full episodes, exclusive content, a…
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In this episode, Jim Rembach interviews Philip Swan, a seasoned expert in sales and marketing strategy, to uncover the secrets of effective go-to-market strategies for B2B high-ticket organizations. Learn how to eliminate friction in the customer journey, align sales and marketing teams, and leverage continuous innovation to stay ahead. In this pod…
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Ira and Louis discuss Billie Eilish's new album Hit Me Hard and Soft, Amy Winehouse biopic Back to Black, RuPaul's Drag Race All Stars 9, and Diddy's unwanted apology video. Prentice Penny joins to discuss directing and producing the Hulu doc Black Twitter: A People's History. Subscribe to Keep It on YouTube to catch full episodes, exclusive conten…
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Ira and Louis discuss whether or not "Espresso" is song of the summer, Maya Rudolph on SNL, the controversy surrounding Baby Reindeer, movie prequels we don't need, and how Eurovision became a disaster this year. Michelle Buteau joins to discuss her new film Babes, diversity in comedy, and more. Subscribe to Keep It on YouTube to catch full episode…
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In the podcast episode, the focus is on the essential aspect of aligning sales and marketing strategies within contemporary business environments. It sets the stage by highlighting the potential pitfalls of sticking to outdated sales and marketing approaches and the consequences this can have on the effectiveness of these functions. The introductio…
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Ira and Louis discuss Dua Lipa’s new album Radical Optimism, the Met Gala, The Idea of You, and Zadie Smith’s New Yorker essay. Ira explains the Kendrick and Drake rap beef. Sarayu Blue joins to discuss her new series Expats and acting opposite actors like Nicole Kidman, Julia Louis-Dreyfus, and more. Subscribe to Keep It on YouTube to catch full e…
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Ira and Louis discuss the incredibly sexy new film Challengers, The Tony Award noms, Nicole Kidman’s AFI Lifetime Achievement Award, middle fingers as an insult, and Normani’s return to music. Chris Perfetti joins to discuss playing everyone’s favorite white teacher on Abbott Elementary, why he prefers theatre to TV, and more. Subscribe to Keep It …
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In this episode, we dive into the transformative world of digital sales rooms, a game-changing tool reshaping the landscape of B2B sales. As businesses seek more dynamic and engaging ways to connect with clients, digital sales rooms stand out as pivotal platforms for interaction, presentation, and collaboration. Our guest, Anne Slough, a veteran in…
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Ira and Louis discuss Taylor Swift's polarizing 11th studio album The Tortured Poets Department, Katy Perry's doing promo for Elon Musk, tired J Lo jokes, and more. Julia Canfield joins to discuss starring in and learning to become a rock musician for Broadway's Stereophonic, lasting memories of Succession, and her favorite Fleetwood Mac songs. Sub…
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Ira and Louis discuss Coachella 2024, OJ Simpson’s death and other celeb scandals, and more. Nick Offerman joins to discuss his new film Civil War, his creative influences, and being half of comedy’s funniest couple. Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@…
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This episode features a discussion focused on improving efficiency and effectiveness in sales and marketing in the B2B sector, with Moustafa Moursey as a guest. Moustafa is the President of Push Analytics, a digital consultancy firm engaged in B2B and B2C services. He brings a wealth of experience from the B2B enterprise sales space, having managed…
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Ira and Louis discuss Jojo Siwa’s rebrand and alleged invention of “Gay Pop,” Sex and the City’s Netflix arrival, Ripley, and Jerrod Carmichael’s show. Carla Gugino joins to discuss The Girls on the Bus, her start in 80s multi-cams, working with Robert Rodriguez and Brian DePalma, and more. YouTube language: Subscribe to Keep It on YouTube to catch…
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Ira, Louis, and guest host Kendra James discuss Beyoncé’s sprawling new album Cowboy Carter. Justice Smith joins Ira and Louis to discuss the American Society of Magical Negroes, critical responses to the film, and more. Plus, Nicki Minaj’s Pink Friday 2 World Tour and the internet’s debate on hot SNL cast members. YouTube language: Subscribe to Ke…
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In the fast-evolving digital landscape, mastering the art of B2B paid advertising has never been more critical. In today’s episode, we dive deep into the world of B2B paid advertising with Sharon Park, a former Google insider with a decade of experience in crafting winning B2B marketing strategies for some of the largest global brands. Prepare to d…
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Ira and Louis discuss Beyoncé’s impending album Cowboy Carter and other artists who’ve shifted genres, nun horror flick Immaculate and other nun-related films, the Chateau Marmont, 2024 bingo cards, and responses to Kate Middleton’s announcement. The Veronicas join to discuss their new album Gothic Summer, their film influences, and more. Subscribe…
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Ira and Louis and guest host Michael Arcenaux (author of I Finally Bought Some Jordans) new albums from Ariana Grande, Justin Timberlake, and Kacey Musgraves. Leslie Bibb joins to discuss her new series Palm Royale and more. Plus, fashion takes, Vanderpump Rules, Bill Maher, and Survivor. Subscribe to Keep It on YouTube to catch full episodes, excl…
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In a digital era where the marketing technology landscape is more complex than ever, deciphering the most effective strategies and tools can feel like navigating a labyrinth. In this episode, Jim Rembach and George Huff dive deep into the chaos of current marketing technologies, striving to uncover a path to clarity and efficiency. Through their co…
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Ira and Louis discuss the 96th Academy Awards, Madonna’s Celebration Tour, and the ongoing Kate Middleton drama. Martha Plimpton joins to discuss her new role in HBO’s The Regime and more. Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast…
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Ira and Louis discuss the mysteries surrounding Kate Middleton's alleged disappearance and which of Rebecca Ferguson's male co-stars yelled at her on set, why The Traitors isn't actually a good game, RuPaul's critique of Madonna, and Dune nerds hating on Zendaya. Tom Hollander joins to discuss Feud: Capote vs. The Swans and working with great direc…
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In our latest podcast episode, we invite you to join us on a journey into the world of international business expansion with our guest, Nataly Kelly, Founder of Born to Be Global and author of “Take Your Company Global: The New Rules of International Expansion”. Natalie Kelly shares her expertise in navigating the complexities of expanding business…
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Ira and Louis discuss Lifetime’s harrowing and possibly exploitative Wendy Williams documentary, Chez Diaz’s firing from And Just Like That, Denis Villeneuve’s thoughts on dialogue in film, Tyler Perry’s use of AI, and the 20th anniversary of Love Angel Music Baby. Danai Gurira joins to discuss her new series The Walking Dead: The Ones Who Live, ba…
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Ira and Louis discuss two cinematic masterpieces: Madame Web and J Lo’s This Is Me… Now: A Love Story. Danielle Brooks joins to discuss playing Sofia in The Color Purple on Broadway and in the new film adaptation, as well as her journey as first-time Oscar nominee. Plus, True Detective season 4, Love Is Blind, and Billie Eilish versus TikTok. Subsc…
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In this insightful episode, host Jim Rembach sits down with Brandon McKee, CEO of Win Big Media, to explore the intricacies of B2B marketing and how to achieve certainty in this dynamic field. Brandon, with his unique background transitioning from operating health clubs to leading a marketing firm, shares his expert perspective on the shift from B2…
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Ira and Louis discuss the Super Bowl, Usher’s halftime show, and Beyoncé’s surprise Act II drop. Lashana Lynch joins to discuss playing Rita Marley in her new film One Love and why she’d love to do comedy. Plus, the new Oscars category and Jon Stewart’s return to the Daily Show. Subscribe to Keep It on YouTube to catch full episodes, exclusive cont…
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Ira and Louis dive into the 2024 Grammys (including Miley Cyrus' stunning performance, Tracy Chapman's return to the stage, and Taylor Swift's alleged snub of Celine Dion), Netflix's We Are the World doc, NYT's Connections, and Kandi Burruss' exit from The Real Housewives of Atlanta. Plus, Juliette Binoche joins to discuss her exquisite new film Th…
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Welcome to this insightful podcast episode where we explore the untapped potential of leveraging customer success for new business growth and opportunities. Join us as we engage in a thought-provoking conversation with Julian Lumpkin, the founder of Success Kit, a marketing agency specializing in case studies and video testimonials. Julian Lumpkin …
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