Welcome to Barrel Racer Land, where dreams and s**t shows come true! A podcast for barrel racers, by barrel racers! Come chase the proverbial unicorn with Sarai and Stacy as they surf the highs and lows of one of the craziest sports on earth.
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Barrel racer and horse lover, my name is Naomi Elford. Go beyond the arena with me and talk to interesting characters from all walks of life. Be apart of the conversation!
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Simple SEO and Marketing, Business Growth, Organic Marketing, Keywords, Online Business, Blogging, Content Creation
Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer
Hey pal, I see you over there googling “how to get more website traffic”, “How do I find the right keywords” and “SEO for dummies.” I know you’ve been busting your hiney to build this online business. You’ve got a SWEET offer, but you’re just not seeing the growth and the (let’s be honest) SALES that you KNOW you could. And let’s get real here, the traffic that you ARE getting, sure isn’t coming in organically from people searching for what you sell. Can I shoot you straight? You are leaving ...
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Follow along my keto/fitness journey. This is me in the raw trying to figure out what works best for me. I'm a barrel racer with big dreams and a young momma trying to keep my family happy. I own 2 business of my own and am a bit of an entrepreneur. I hope these podcasts can give you helpful tips and maybe make you feel like your not alone. Thanks for stopping by!
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Welcome to Married With Horses! This is a podcast hosted by Jackie and Lane Jatzlau. Jackie (formally Jackie Dube) is a professional barrel racer and horse trainer. Her husband, Lane, owns a construction company and is a professional barrel racer's husband. Together they raise 2 kids, 6 dogs, and herd of horses on their ranch in Central Texas. This podcast is meant to be both entertaining and informative. Jackie and Lane will discuss their day to day happenings and all that goes on in their ...
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Welcome to Faith N Rodeo!
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Along For The Ride With Andrea Fappani are conversations in excellence. Andrea Fappani - National Reining Horse Association “NRHA” 5.7 Million Dollar Rider was born and raised in Italy and followed his dream of moving to the USA and becoming one of the all-time leading trainers in the Performance Horse industry. His focus, drive and passion for excellence not only made him the youngest NRHA million Dollar Rider, along the way he has been recognized for his ability to teach and advocate excep ...
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Hoof to Hat podcast highlights the ins and outs of country living with a touch of humor. Hosted by western store own/leatherworker/auctioneer Russ Brown and radio broadcast veteran Rusty Walker.
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THE SIXTH DIMENSION: former video store clerk SEBASTIAN MITTELMAN reviews obscure genre flicks, come up the counter and let him offer you a recommendation. PSYCHO SEXUAL - ANALYSIS OF SIN IN CINEMA: our sister podcast, we talk about the sexiest, steamiest, slimiest sin-ema we can find. We scrape the bottom of the barrel to find the most underseen, underrated, underdressed films we can find. Hosted by radio host Patrick Weyland-Smith and film critic and AV technician Sebastian Mittelman
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Lisa Lockhart Professional Barrel Racer, Over $3Million in Earnings
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Professional Barrel Racer from Oeirichs, South Dakota. With more than 17 NFR qualifications under her belt, Lockhart has made barrel racing history multiple times since she began competing. And, over the past five years Lisa has been a very consistent competitor finishing top five in the World Standings every year. As competitive as she is inside t…
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Ep 177 // 5 Can’t Miss Website Copy Elements to Unlock More Sales & SEO Success
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Write better website copy, have a more consistent brand voice, increase sales, and have better SEO, all with these 5 tips. I LOVE doing website copy for clients- for SO many reasons. Partly cuz I’m a wordsmith by nature- but also because sometimes people just don’t know how amazing they are/ haven’t been able to communicate it via words clearly, an…
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EP 176 // Not Enough Time to Blog? 2 Hrs or Less for a High Quality Kick Butt Blog
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If you’ve been around here for more than 2.5 seconds, then you KNOW that I am a fan of doing things efficiently AND well. Like my Papa always said, “Anything worth doing is worth doing right,” BUT that doesn’t mean you have to let perfectionism creep in. What I want you to get out of this episode is this: It IS possible to create a HIGH high-qualit…
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Ep 175 // Simple Tech Stack for Running a Profitable SEO & Copywriting Business in Less Than 20HRS/ Week
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Question, do you ever just get tired of researching ALL the tech options out there and just have someone tell you what works and what sucks? Me too. Me too. That is why I’ve put together this list of 10 things that we LOVE in my business. As an SEO consultant and Copywriter, I have a LOT on my plate and not a ton of time each week to get it done. W…
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EP 174 // 4 Lazy Ways to Increase Website Traffic That Work!
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I'm not lazy… I SWEAR that I am not. But when it comes to doing things the EASY way or the hard way, I’m gonna generally opt for the easy way (except for the fact that we have horses and I like to make most of my baked goods from scratch, but I digress). And as much as I really do love SEO and all the benefits that it can provide your business (did…
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Ep 173 // Are You OVERdoing It With Your Email Lead Magnet? 3 Tips for a Simple and Effective Email Lead Magnet
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In online marketing- or really any marketing these days- building, nurturing, and getting sales from your email list is of TOP priority. With the ever changing algorithms of social media, email is THE ONE WAY you have a direct line to your people. But HOW do you build and email list? Well, the first step is to come up with a great lead magnet, a fr…
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EP 172 // Don’t Skip These 3 Steps in Creating Great Content!
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Listen, creating content is just part of the JOB when you have a business. Period. But- if you do it wrong- if you miss any of these 3 things, you're not only leaving money on the table, you could be hurting your business. Listen in for 3 steps you CANNOT skip when creating content. Learn the exact method we use to blog SMARTER not harder in The Or…
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EP 171 // 5 Simple but Powerful Things to Include in Every Blog Post for Increased Conversion
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One of the things I visit with clients and students THE most is- conversion. Which is a fancy way of saying: is what you are doing working? Is it getting the desired results/ With ANY content, you SHOULD have a goal in mind when creating it- even if that goal is to entertain or connect (though that is generally more of a social media situation) Her…
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EP 170// Do You Need More Than 1 Form of Long-Form Content? And How to Do It Without Going Crazy
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Let's chat about long-form content and how much of it you need to generate leads for your business. It's no secret that I love creating long form content for businesses and that I think blogging is highly valuable, but is it enough? Do you need more? And if so, how do you do that without going crazy? Let’s talk about my team repurposing your podcas…
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Ep 169 // Need More Website Traffic Fast? 7 Ways to Update Old Content & Move Up the Rankings With Better SEO
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One of the biggest things that came out of the Google Core update last month, is the need for people to focus more on what's working and what’s not working. (Which by the way… we should been doing anyway). Content that’s been created the right way, with a strong intent to serve, can live forever- YAY! Some of my top-performing blog posts are things…
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Ep 168 // 7 Practical Ways to Partner with God in Your Business as a Christian Entrepreneur
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Have you ever thought, “Well, I want to honor God with my business, but I don’t really know what He wants me to do or HOW to do it?” This is a subject that is NEAR and dear to my heart. Here are 7 VERY practical ways to partner with God in your business because, after all, it is ALL His anyway. Benham Brothers podcast episode that teaches listening…
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Ep 167 // 3 Easy Title Hacks That Work on Every Platform-Blogs, Podcasts, YouTube, and Even Social Media!
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Are you working hard to create great content, only to have nobody read your blogs or listen to your podcasts? As much as I know that great SEO will help you, sometimes it's NOT actually an SEO problem but a TITLE problem! And while each major platform- YouTube, Podcasts, Blogs, Instagram, TikTok, and Facebook has its own “rules”, there are a few ha…
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Ep 166 // 7 SEO & Content Tips to Survive & Thrive During the Google Core Updates
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Everyone is all worried and up in arms about (every) update ever. Meanwhile, I’m over here without a care in the SERPS world Why? Because for my own website AND clients, we’ve always prioritized serving over SERPS-ing. OBVS SEO matters, and the things you do to GET ranked matter. I love to teach you how to blend the art of serving your people well …
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Ep 165 // 5 Benefits of Coaching for Business Growth, Profit Increase & Better SEO
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Coaching is a fun, but sometimes hard thing. It can be really vulnerable to sit down with someone and say, “Here’s my business, this thing that I’ve built and I love, but I need your help!” As an SEO consultant and Christian business coach- I don’t take it lightly that y’all allow me the honor to speak into your businesses! Truly! But I’m not going…
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Ep 164 // Course, Coaching, or Mastermind? How to Decide the Best Investment to Grow Your Business, Increase Traffic, and Get More Sales.
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I have always loved learning. Go ahead, ask me how any books are sitting on my shelf just waiting for me to pick them up! And when it comes to learning about business and growth, MAN, I will NERD out. But sometimes, the online education space can be a little… overwhelming. What’s the best use of your money? Where should you spend your time? Most im…
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Ep 163 //Website Copy and SEO Coaching Tips That Got 2 Big Sales in 1 Week for Photographer Amanda Ogg
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Have you wondered if your website copy was holding you back? Unfortunatly, even the best service providers and the best products can be losing money with poor website layout or website copy choices. In this coaching call with DFW area photographer Amanda Ogg, we went through and revamped her website copy and SEO strategy. She later told me that the…
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Ep 162 // Use This Free Tool to Double Down on Your Click Through Rate for Better SEO & Website Traffic
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Ahhh, website traffic! Click through rate, Keywords, google analytics, third-party analytics.. It can all be V confusing and very time-consuming to understand. THIS I get. And while I am OBVIOUSLY a fan of doing keyword research and creating really strategic SEO-friendly content, and I actually ENJOY the content creation process, sometimes it can b…
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Ep 161// 5 Areas of Keyword Research That You MUST Do for Great SEO
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Are you drawing a blank when it comes to keyword research? Or maybe you have too many ideas for keywords, and you just don’t know where to start? BEEN THERE! This is exactly why I created this process for myself and my students so that you can spend your time wisely and do keyword research the right way. Listen in for the 5 types of keywords that y…
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Ep 160 // Build out Your Keyword Strategy for Powerful SEO in 2 hrs or Less
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Have you started to do keyword research and stopped because you know you don’t have the right things in place? Or maybe you dig in and then think “This is going to take FOREVER” (and it can) but only if you’re doing it the wrong way or don’t have the prep work done first. Listen in as I teach you how to build or your OWN keyword and SEO strategy in…
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Ep 159 // SEO Coaching Call, Blogging Tips, Email Strategy, and Keyword Placement with Homeschool Coaches Jenny & Kim
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Have you ever wondered how to integrate your keywords into your blog strategy? Or how SEO can truly help grow your online business? Listen in on a snippet of an SEO and Keyword coaching call I got to do with Jenny and Kim from The Homeschool Well. You'll hear tips for email content strategy, blogging tips, keyword placement, and how to integrate ke…
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Ep 158 // Content Marketing Stressful? 5 Tips for Great SEO Content with Less Stress
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Content marketing is PART OF THE JOB of any business owner or entrepreneur, and AI has changed the landscape of content marketing to make it EVEN more about QUALITY content over quantity… Which if you are stressing about your content marketing or content creation in general, then you KNOW content creation can turn into a hated part of your job REAL…
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Ep 157 // Fix This 1 Simple Mistake to Save Time and Make More Money
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Listen, I get it. I am the QUEEN of just jumping into a thing and figuring out how long it will take and how hard it will be as I go. And while there IS a huge benefit in JUST GETTING STARTED, there is also a lot of fixing that needs to happen afterward! So many of my coaching clients and even my friends in business make this mistake- and I have ma…
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Ep 156 // 7 Easy SEO Hacks I Wish I Had Known When I Started a Blog
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If I could go back and tell little baby blogger Faith some things, there would be a LOT… But truly, if I could boil it down to 7 easy SEO tips, this would be the list. Now, obviously, there are a LOT of factors that determine how successful your blog is and how much it will generate leads for your business, but these 7 SIMPLE SEO hacks will dang su…
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Ep 155 // 155 Blogging Tips: 10 Must Have Foundational Elements for a Successful Blog- Part 2
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Did you know that if you're blogging with the wrong approach and on the wrong platforms, you're setting yourself up for failure? Yep, and I dang sure don't want that for you or your business. Listen in for part 2 of the 10 must-have foundational elements for a successful blog. Learn the exact method we use to blog SMARTER not harder in The Organic …
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Hoof to Hat - Season 2 Episode 1 - "New Year - New Fun!"
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On the first Hoof to Hat podcast of 2024, Russ and Rusty cover lots of topics since the holiday season. Russ talks about the retail side of the Christmas season, his quick trip to Las Vegas for the Miss Rodeo America pageant and the National Finals Rodeo. Russ was also in Vegas when a shooting happened at UNLV and President Biden shut down the airp…
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Ep 154 // Blogging Tips: 10 Must Have Foundational Elements for a Successful Blog- Part 1
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I get it, you know that you need to blog for your business, you know that there's a right way to do it and a wrong way to do it, but you're up to your eyeballs in free advice and Pinterest pins that all say the same thing. As a professional SEO expert, content writer, and copywriter, we've learned a few tricks along the way... and the fact is... th…
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EP 153 // Are You Approaching Your Blog All Wrong? 2 Major Mistakes That Are Easy to Avoid
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I remember a conversation I had a conversation with one of my besties a couple years back. She’s a stay-at-home ranch mama and was looking for ways to earn extra income. She had seen stuff about blogging to make money and knew I had a blog, so she wanted to know how it was doing (TOTALLY ok with that convo with her btw. God bless my besties, they g…
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Ep 152 // 5 SEO Predictions for 2024 & What to Do
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Lead generation, google updates, SEO, and website traffic. How will they change in 2024 and what can you do to capitalize on these changes? What really matters for your SEO, will you have to completely re-do your strategy and is it even possible for small businesses to rank with all the AI-generated content out there. Listen in as I break down 5 SE…
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Ep 151 // 7 Things We Did Right For Our Most Profitable Year Ever
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But what's ACTUALLY working for business growth? Listen in as I share 7 things we did RIGHT (that I'm soooo thankful for) as we close on our most profitable year ever! Don't worry, these are simple, easy to understand, and nitty gritty things that actually worked! Get More Leads from Your Website with The Organic Marketing Framework Grab the SEO & …
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Ep 150 // 4 Mistakes I Made in Business This Year
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Let's be real, we all love to share our highlight reel, but sometimes what is MOST helpful (for us) and others is to LEARN from our mistakes. Learn what 4 mistakes I made (100% MY mistakes) that I made this year. Get More Leads from Your Website with The Organic Marketing Framework Book Your SEO and Keywords Strategy Call Grab the SEO & Website Ter…
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Ep 149 // 4 Ways to Be Generous in Your Business as a Christian Entrepreneur Without Giving It All Away for Free
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If you are like a LOT of entrepreneurs that I know, you may struggle with HOW to be generous with your business, how to price your goods and services, and still make a profit. Listen, I get it. But generosity has a LOT to do with your mindset as well! Listen in for 4 easy ways to be more generous this holiday season without giving it all away for f…
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Ep 148 // 3 Simple Steps to Market Research for Better Messaging and SEO
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When was the last time you conducted TRUE market research? Did you just send out a survey? Did you actually TALK to people? Do you think it was effective? Did you start seeing more sales? The fact of the matter is, that a lot of people do market research wrong- or at least not AS effectively as it could be done. Listen in for 3 steps to market rese…
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Big Money Horse Shows! Nick Dowers and Andrea discuss the changes in the horse show industry.
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Big Money Horse Shows! Nick Dowers and Andrea discuss the changes in the horse show industry with high dollar purses and additional show dates. An open discussion on the possible changes required to pursue the Big Money Shows, training, care, strategies, logistics and communication with the owners. Andrea and Nick review Andrea’s first trip to the …
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Hoof to Hat Episode 29 - Tammy Rowland - A Zebra Lady
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This week on Hoof to Hat, Rusty meets a local zebra owner. Tammy Rowland tells about her lifelong obsession with the horse's stripped cousin. She tells explains why it's not a good idea to own one and what the future might hold for her and "Flip Flip the Zebra". Russ tells Rusty about a recent trip he and his wife Dina make to the Ranch Rodeo Final…
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Ep 147 // Email Marketing Strategy Kinda Suck? 4 Tips to Write Better Emails and Increase Open Rate
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Be honest- does your email strategy kinda... suck? Do you sit down to write to your list and go blank? Do people OPEN your emails? Do they read them? Does it MATTER? Listen, these are questions that I get daily frequently about email marketing (along with 'How do you have so many stories?"). Listen in as I break down 4 simple tips to write better e…
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Ep 146 // Only Have 3 Hours per Week for a Podcast and a Blog? Steal This Exact Workflow
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Time management, time-saving, content creation, and business growth. They seem to be at odds with each other. Is it possible to create great SEO-friendly podcasts and SEO content AND still have a life? Listen in for my exact workflow on HOW to publish a podcast AND a blog in 3 hours (or less) each week. Get More Leads from Your Website with The Org…
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Ep 145 // SEO 101: 5 Step Checklist for Success with Great SEO Blogs
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Alright, great content is a must, we get that, but HOW do I get that content SEEN? Are you one that just needs a dang checklist sometimes? ME TOO! So I've got this quick episode for you with a simple 5 step checklist to hit the BIG ticket items that will get your blogs seen and website traffic up. Get More Leads from Your Website with The Organic M…
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Hoof to Hat Episode 28 - URA Stock contractors Barry Wright & Chuck McKellips
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The United Rodeo Association Finals were recently held in Topeka, KS. and Russ and Rusty pulled a few strings to convince Barry Wright of Wright Rodeo Company and Chuck McKellips of CR McKellips Rodeo Co. to spend time on the Hoof to Hat Podcast. These two gentlemen talk about the ins and outs of rodeo stock contracting, up and coming rodeo contest…
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Ep 144 // Real Numbers-Website Traffic Increased 381% In One Month? One SEO Client’s Story
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What does it take to increase website traffic? Real-time numbers from one SEO and content creation client. Spoilier- the first month, we saw an increase of 381% in traffic, and we've seen a 6800% increase overall using the strategies that I teach inside my signature course- The Organic Marketing Framework. Get More Leads from Your Website with The …
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Ep 143 // SEO 101: The Totally Backwards Way To Write Blogs That Don’t Suck
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It may be a completely backwards way of writing blogs or creating content in general, but I do not care. This is my number one tip to write blogs that don’t suck-to read OR to create. Listen in for the #1 tip AND how to implement it into your workflow for great SEO. Get More Leads from Your Website with my signature course: The Organic Marketing Fr…
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EP 142 // SEO 101: My Favorite Keyword Research Tool and 3 Easy Steps to Get Started
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Keyword research can be a BEAR if you don't know what you're doing OR if you've set things up wrong. It's ALSO one of the MOST important parts of having a steady and increasing website traffic flow for lead generation. Learn 3 EASY steps to get set up CORRECTLY on my favorite keyword research tool. Get More Leads from Your Website with my signature…
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Ep 141 // SEO 101: Are Your Keywords & SEO Strategy Poop or Great? 1 Free Way to Check
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So you have some keywords! Yay! But are they working? How can you tell if they are good keywords for you? This simple, step-by-step, FREE way to check will give you a good idea about how great (or poop) your keywords are and give you a good idea about how-exactly- to start improving them. Get More Leads from Your Website with my signature course: T…
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Ep 140 // Little Optimization Hacks That Make a Big SEO Impact That Nobody Is Talking About
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You know those seemingly DUMB life hacks that make a BIG difference in how efficient and smooth things are? Well, consider this episode THAT- but for your SEO and website traffic. They are little tips that pack a BIG punch that-honestly- not enough people are talking about. 4 Easy SEO tips that make a big difference. Ready to get your website copy …
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Hoof to Hat Episode 27 - Barrel Racer/Team Roper/Artist Marilyn Domer
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There is more to a person than meets the eye and when it comes to cowgirls, Marilyn Domer of Kansas is a perfect example. This week Russ and Rusty help reveal some of this accomplished barrel racer/team roper's not-so-hidden talent...ART! Marilyn is a published illustrator whose art is featured in the popular children's books "Short Go Makes the NF…
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Ep 139 // Get More Website Traffic Fast with This 1 SEO Blog Hack
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Are you struggling to get website traffic even though you’re working hard on your SEO and content game? While we ALL know that SEO is a long game and that it’s the crockpot of marketing (effective and long-lasting, but not the fastest), SOMETIMES we just want to see some TRAFFIC- some results! Show me the money AND the success we say. Well here is …
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Ep 138 // Get More Sales This Holiday with 5 SEO & Messaging Hacks
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Are you looking at your Q4 and end of year total revenue and wondering HOW you are going to get enough sales to meet your goals? Here are 5 SEO and messaging hacks to get more sales this holiday season PLUS a NEW (and free) template for writing SEO-friendly product descriptions straight from my website copywriting template vault. Grab Our Product D…
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Hoof to Hat Episode 26 - Hang 10 on the MagnaWave with Bill and Kiley
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This week Rusty and Russ find out how a grandfather and his granddaughter go from competing in and winning national titles in the AHCA (American Horsemen Challenge) to breakaway roping to becoming PEMF (Pulsating Electro-Magnetic Field) MagnaWave practitioners and business owners. Bill and Kiley talk about their journey in the horse world and how i…
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Ep 137 // Struggling With Perfectionism? 6 Tips to Grow Your Business Anyway
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Do you struggle with perfectionism? Honestly, even if we don’t dub ourselves “perfectionism”, I bet we all let that sneaky sucker in at times. While I am ALL for a standard of excellence and making sure that we do our best, etc… I *refuse* to let perfectionism steal all my progress OR yours! Lean in for 6 tips to kick perfectionism in the teeth and…
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Ep 136 // The ONE Test ALL Content Must Pass to Get Published
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As someone who creates a TON of content for both my own business and client's businesses, I have a LOT of content planning, content creation, and content marketing tips up my sleeve. However, even if it has the BEST SEO, the BEST graphics, the BEST all the things, if a piece of content doesn't pass THIS test, I don't want to publish it. In fact, I …
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Ep 135 // Business in a Slump? 5 Questions to Ask as a Christian Entrepreneur
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Is business down or revenue kinda stagnant? Maybe you’re just feeling discouraged and wondering if you are doing the right thing. Here are 5 questions to ask and pray about for your business as a Christian entrepreneur. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here!…
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