Former athletes give future athletes the scoop on athletic aid.
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Learn how to grow and monetize your newsletter! We interview the best newsletter operators, founders, and creators on how they grow their audiences and make money. Hosted by Matt McGarry and Ryan Carr.
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1
Influencers Starting Newsletters, How To Use Your Newsletter For SEO, and More
42:14
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Matt and Ryan cover the benefits of SEO-minded newsletter strategies and the potential of partnering with influencers to start profitable newsletters. Chapters 00:00 Introduction and Discussion 06:21 Discussion about Books and Content Consumption 19:19 SEO-Minded Strategies for Newsletter Success 27:27 Partnering with Influencers to Start Profitabl…
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1
Negative CAC: How Media Companies and Creators Can Make Billions
49:41
49:41
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Matt and Ryan talk about the growth and success of media companies using negative CAC. AI in advertising, creative marketing strategies, tools, and more. Timestamps 00:00 Introduction and Plans for the Podcast 02:53 Building a Media Company and Selling Something Else 18:14 Example: Freight Waves and Sonar 24:47 Example: ClickFunnels 33:57 The Motle…
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1
Charlie Hoehn - How To Grow Your Business With a Book, How To Finish Your First Draft In a Week, Book Marketing Strategies, and More
53:14
53:14
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Charlie Hoehn is a three-time New York Times bestselling editor and five-time author. He has worked with Tim Ferriss, Ramit Sethi, Codie Sanchez, Tucker Max, David Goggins, and many others. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Rya…
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Matt and Ryan talk about effective strategies, formats for newsletter content, the importance of writing a marketing email, and many more Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Tailwind Work with Matt's agency GrowLett…
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1
The Opportunity In B2B Media, Newsletter Business Ideas, Is SparkLoop a Ponzi Scheme? and more
53:07
53:07
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Matt and Ryan talk about the takeaways from the newsletter conference, the B2B industry, the pros and cons of ads or promotions in newsletters, newsletter ideas, and many more. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Ta…
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1
Brad Wolverton - How The Hustle Writes Great Newsletters, How To Recruit and Hire Writers, Habit-Forming Email Content, and More
56:16
56:16
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Brad Wolverton is the editorial director at HubSpot Media and The Hustle (2.5M+ subscribers). Brad is also the creator of Newsletter Examples. Follow Brad on Twitter: https://twitter.com/bradwolverton Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Wo…
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1
John Newtson - How Agora, Motley Fool, and MarketWise Make $1B+ From Newsletters
57:19
57:19
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John Newtson is the founder of Financial Marketing Summit, a marketing conference for financial publishers, trading educators, and media brands. Connect with John on LinkedIn: linkedin.com/in/johnnewtson Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com…
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1
The State of Newsletter Advertising In 2024 w/ Ryan Sager & Jesse Watkins
51:05
51:05
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-> Learn more about Newsletter Operator All Access here. -> Use code "GROWLETTER" to get $100 off your ticket to The Newsletter Conference. About this Episode Ryan Sager and Jesse Watkins are the founders of Who Sponsors Stuff, an advertising intelligence tool that tracks 500+ newsletters, and the hosts of The Newsletter Conference, which will take…
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Matt and Ryan talk about behind-the-scenes and early-stage plans for building a newsletter in public, how to grow your agency through a newsletter, and more. Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Tailwind Work with Ma…
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1
How My Course Generated $105,000 In 4 Days, Growing Your Agency With a Newsletter, and More
44:06
44:06
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Matt and Ryan talk about how to sell out a cohort-based course, how to use newsletters to get and keep clients for service-based agencies, and much more. Support our sponsors: Refind Ads helps you grow your newsletter on auto-pilot Get a $25 ad credit when you spend $100 or more. -- Sponsy streamlines sponsorship operations and reporting so you can…
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1
Anik Singal - How To Sell Your First Information Product, Webinar Marketing Secrets, How To Avoid Getting Sued By The FTC, and More
57:41
57:41
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Anik Singal is an entrepreneur, author, and expert in scaling education businesses. Check out Anik's books and podcasts here: AnikSingal.com Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Tailwind Work with Matt's agency GrowL…
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1
Eric Siu - How To Grow a Podcast To 1M+ Downloads Per Month, Building an Audience and Network From Scratch, Advice For Agency Owners, and More
51:00
51:00
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Eric Siu is the CEO of Single Grain and host of two successful podcasts: Marketing School and Leveling Up. These podcasts receive over 1 million downloads per month. Follow Eric on Twitter: @ericosiu Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Wor…
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1
Matt Paulson: Bootstrapping MarketBeat To $40M/Year and 4.3M Newsletter Subscribers
50:58
50:58
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Matt Paulson is the founder and CEO of MarketBeat. Matt’s media company and newsletter has over 4.3M subscribers and is on pace to do $40M in revenue this year. Follow Matt Paulson on Twitter: @MattPaulsonSD Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator…
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1
5 Newsletter Ideas You Can Start This Weekend, How To Build a 6-Figure Local Newsletter, and More
50:01
50:01
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Matt and Ryan talk about 5 newsletter business ideas. Plus, how to grow and monetize them. Episode topics & Timestamps 00:00 Newsletter targeting Fortune 500 executives for news. 04:34 Create hyper relevant content for niche market. 06:57 High CPMs for well-defined executive audience. 12:53 Research-intensive content, provide templates, charge for …
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1
How Adam Ryan Grew WorkWeek To $1M+ Per Month and 500k+ Subscribers, Are Newsletter Recommendations a Ponzi Scheme? B2B vs. B2C Newsletters, How To Sell Ads If You Have a Small Audience, Paid Subscriber ...
52:26
52:26
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Adam Ryan is the co-founder and CEO of WorkWeek, a B2B media company with 10+ newsletter publications and communities across various industries like healthcare, marketing, sales, HR, e-commerce, and fintech. Episode topics & Timestamps 00:00 How WorkWeek started 05:04 Audience indicators and your ideal customer profile (ICP) 07:32 Slow, strategic g…
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1
How To Monetize Your Newsletter With Front-End Offers, Webinars, and Cohort-Based Courses
29:34
29:34
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Matt and Ryan talk about newsletter monetization, how to create and sell a front-end offer, webinars, polls, courses, and more. Episode topics & Timestamps 00:00 Aligning monetization strategies enables sustainable and scalable growth. 06:21 Creating post subscription funnel to boost sales. 09:03 Curate and repurpose newsletter content for subscrib…
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1
How Wouter Teunissen Sold $250,000 of Newsletter Ads In 60 Days, How To Find and Convert Sponsors In Your Niche, and More
43:27
43:27
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Wouter Teunissen is co-founder of OpenRates -- A tool that helps you find and convert newsletter sponsorships in your niche. Previously Wouter was the first salesperson at Milk Road. Episode topics & Timestamps (13:20) Cornerstone Resources for Marketing and Copywriting (13:40) Importance of Authority in Newsletter Niche (14:00) Creating a Personal…
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1
Tim Huelskamp - How 1440 Grew To 3.2 Million Subscribers, The Unit Economics of Newsletters, Creating Newsletters People Love, How To Acquire Subscribers At Scale, and More
53:55
53:55
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Tim Huelscamp is the co-founder & CEO of 1440 Media. In this podcast, Tim shares his strategies for scaling and monetizing newsletters, how 1440 reached over 3 million subscribers by delivering comprehensive, unbiased news, and much more. Episode topics & Timestamps (00:15) Guest Introduction (00:42) 1440 in the media landscape, aimed at busy profe…
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1
Brett Perlmutter - The Future of Newsletters, Growing To 100k+ Subscribers, Launching a Premium Subscription, Twitter Ads, and More
48:04
48:04
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48:04
Matt and Ryan interview Brett Perlmutter, co-founder of BulletPitch, a startup newsletter turned media company. They discuss the company's origin, mission, and audience engagement metrics. Brett shares growth strategies and revenue models. Episode topics & Timestamps (00:25) Introduction and brief overview of BulletPitch, motivation behind starting…
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1
Justin Moore - How To Sell Sponsorships, Pitch, and Negotiate, Growing To 35k+ Subscribers, How To Stand Out In a Crowded Market, Evergreen Vs Cohort Based Courses, and More
49:26
49:26
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Justin Moore is a sponsorship coach and the founder of Creator Wizard, a school and community that teaches you how to find and negotiate your dream brand deals. Join Justin's newsletter for sponsorship opportunities. Episode topics & Timestamps (00:40) Justin’s journey and experience with sponsorships, introduction and background (03:00) overview …
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1
How Trends.co Grew To 15k+ Customers, Converting Free Subscribers To Paid, Email Marketing, Influencer Marketing, and More
34:04
34:04
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In this podcast, Matt and Ryan provide valuable insights into various topics related to effectively running newsletters, membership programs, and courses. They discuss the challenges of monetizing your newsletter and explore various marketing channels while giving actionable strategies aimed at helping you succeed in the newsletter industry. Episod…
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1
Matt and Ryan Talk Newsletter Strategy, Legacy Media, Newsletter-First Creators, and More
31:10
31:10
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Episode Description: In this episode, Matt and Ryan discuss the growing shift towards newsletters in the media landscape. They delve into the challenges faced by traditional media companies, emphasizing how newsletters offer an owned audience and help drive revenue and encourage engagement. They also explore the potential of newsletters for creator…
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Episode Description: In this episode, Matt and Ryan discuss the current state of newsletters and delve into the debate of whether there is a newsletter bubble. They address the concerns about the saturation of newsletters and the need to stand out in a competitive market. The discussion also focuses on the changing landscape of newsletter monetizat…
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1
John Elder - How To Start, Grow, and Monetize a Micro-Niche Newsletter, B2B Newsletter Advice, How To Use Engagement Groups, and More
43:41
43:41
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In this episode of the Newsletter Operator Podcast, Jon Elder, the founder of Black Label Advisor, shares his journey from commercial construction to building a successful consultancy in the Amazon space. He started a side gig by launching his first brand on Amazon, which eventually led to the creation of the newsletter "Amazon Insiders." The new…
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1
How Kieran Drew Achieved "Digital Freedom" and Grew His Business From $0-$500k in 18 Months, Insights From a $180k+ Course Launch, Copywriting Tips, Storytelling Frameworks, and More
49:43
49:43
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Kieran Drew is a writer and entrepreneur who shares writing strategies to help grow your online business. Follow Kieran Drew on Twitter and LinkedIn. Join Kieran's free newsletter "Digital Freedom" here. --- Want more content like this? Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator…
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1
Jay Clouse - How To Build an Audience From Scratch, Understanding Discovery and Relationship Platforms, Email Vs Newsletters, How To Build a Paid Community, Vertical Integration For Creators, and More
46:51
46:51
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Jay Clouse is the founder of Creator Science, a media company that helps people succeed as professional content creators. Follow Jay on Twitter and LinkedIn and join his free newsletter. Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com Work with Ryan's agency Tailwind Work wit…
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Michael Houck - Growing a Newsletter For Founders To 80,000+ Subscribers In 10 Months, How To Boost Your Social Growth With Engagement, How To Monetize a Newsletter From Day 1, and More
44:34
44:34
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Over 80,000 founders read Houck's Newsletter to learn how to build, grow, and raise capital for their startups. Follow Michael Houck on Twitter and LinkedIn. Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com Work with Ryan's agency Tailwind Work with Matt's agency GrowLette…
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1
Emanuel Cinca - How To Build a $1.5M Newsletter, Lessons From Buying a Newsletter, His #1 Growth Source, How To Get Sponsors Results, How To Clean Your Email List, and More
1:05:15
1:05:15
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Emanuel Cinca is the founder of StackedMarketer, a marketing newsletter with over 50,000 subscribers. Follow Emanuel on Twitter: @emanuelcinca Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com Work with Ryan's agency Tailwind Work with Matt's agency GrowLetter Follow Matt M…
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1
Ryan Sneddon - How To Build a 6-Figure Local Newsletter Business and Become The Most Popular Person In Your Town, Advice on Starting a Newsletter From Scratch, and How To Grow With a Referral Program
49:43
49:43
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Ryan Sneddon is the founder of Naptown Scoop, a local newsletter covering Annapolis, Maryland. Follow Ryan Sneddon on Twitter: @lifeof_scoop Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com Work with Ryan's agency Tailwind Work with Matt's agency GrowLetter Follow Matt McG…
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1
Ethan Brooks - Behind-The-Scenes Look At Creating Content and Community For The Hustle, Trends, and Hampton
46:36
46:36
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Ethan Brooks leads community and content for Hampton and was previously a senior writer at The Hustle and Trends.co Follow Ethan on Twitter: @damn_ethan Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com Work with Ryan's agency Tailwind Work with Matt's agency GrowLetter Fol…
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1
Marketing Max - How He Grew To 60k+ Subscribers, Twitter Growth Hacks, How To Grow With Ads
47:02
47:02
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Marketing Max is the founder of GrowthDaily, a marketing newsletter read by over 60,000 founders, CEOs, and marketers. Follow Max on Twitter @MarketingMax Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Tailwind Work with Matt's agency GrowLetter Follo…
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1
Chenell Basilio - How To Get Your First 10k Subscribers, Find Content-Market Fit, Learnings From Top Creators
39:51
39:51
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Chenell Basilio is the founder of Growth In Reverse. Each week she reverse engineers how top creators get to 50k+ subscribers, so you can replicate their growth. Join the Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com Work with Ryan's agency Tailwind Work with Matt's agency GrowLette…
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1
Marie Fitzgerald and Simon MacKenzie on the Upside of DIII Athletics
49:18
49:18
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Over the years, I’ve done dozens of stories about the athletic recruiting process. I've focused most of my reporting on Division I, since that’s where the money is—and where most athletes and families put their focus. But on today’s show, we’ll hear from Marie Fitzgerald and Simon Mackenzie, two decorated high school athletes who played Division II…
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Lisa Wilson on Why More Athletes Are Finding Their Fit in Division II
46:13
46:13
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In my decade-plus covering the athletic recruiting business, I’ve probably spent 90 percent of my time focused on Division I. But there are actually way more opportunities for your kid to play at lower NCAA levels. And Division II, with more than 300 schools, is an increasingly appealing option. Today’s guest, Lisa Wilson, has coached at just about…
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Ron Lieber on Where to Find Money When Your Athletic Scholarship Falls Short
57:07
57:07
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57:07
On today’s show, we’ll hear from Ron Lieber, a personal finance columnist for The New York Times, whose latest book, “The Price You Pay for College,” should be required reading for anyone with a kid nearing college. Ron wrote a whole chapter on sports scholarships, and his advice on how to find money for college when your sports scholarship falls s…
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Kate Kantor on the Explosion of College Sports Camps and Their Growing Influence in Recruiting
46:39
46:39
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With all the research I’ve done of the athletic recruiting business, I usually don’t get too surprised by things people share in interviews. But today’s guest, Kate Kantor, blew me away with details of the recruiting industry. Kate is a former full scholarship softball player and team captain at Georgia Tech who went on to coach softball at the Uni…
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Parker Goyer on the Difficulty of Balancing Sports With High Academic Ambitions
38:37
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Today we’ll hear from Parker Goyer, a former Duke University tennis player who has earned graduate degrees or done post-doctoral work at three of the world's leading universities (Oxford, Harvard, Stanford). I first met Parker more than a decade ago, after hearing about a study abroad program she created for NCAA athletes while she was an undergrad…
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Travis Dorsch Played 2 Sports in College and Made It to the NFL. Now He Wants to Make You a Better Sports Parent.
48:45
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Today we'll hear from Travis Dorsch, a former football and baseball player at Purdue University who made it to the NFL. He is now a renowned sports psychologist whose academic research centers around the relationship between parents and kids in sports and how you can be a better sports parent. Travis shares insights on: ➨ the importance of playing …
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Jeff Selingo on Why Athletes Have a Leg Up in Admissions
30:18
30:18
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Want to help your kid get in a great college? Today's guest—Jeff Selingo, author of the New York Times bestselling book, “Who Gets In and Why,” an eye-opening account of the hyper-competitive college admissions process—is full of insights on how to help you do that. Jeff wrote an entire chapter on the ways that athletes have a leg up in the college…
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1
The Single Most Important Thing You Can Do to Get Your College Paid for as an Athlete (Part II of My Conversation with Renee Lopez)
32:14
32:14
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In Part II of my extended conversation with Renee Lopez, she gives advice on one of the hardest things to do as a recruited athlete: learn how to talk to coaches about money. Lopez, a former college soccer coach who now runs a popular Facebook group for parents of recruited athletes, gives some pretty radical advice, suggesting that you should neve…
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Renee Lopez Talked to 65 College Coaches About What They Look for in Athletes. Here's What She Found.
33:01
33:01
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On today's episode, we’ll hear from Renee Lopez, a longtime college soccer coach who runs a popular Facebook group to help parents of aspiring college athletes. Coach Renee is one of the most respected independent voices in the athletic recruiting business. She is the author of "Looking for a Full Ride," a step-by-step recruiting guide for young at…
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Maggie Mlynek Didn't Play Her Sport Until College. Here's How She Got a Full Ride.
24:49
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On this episode, we hear from Maggie Mlynek, a former scholarship rower at the University of Connecticut. Maggie walked on UConn's team her freshman year, with no experience in the sport. By her senior year, she was the captain of the team on a full athletic scholarship. But her UConn experience wasn't all roses. The school cut women's rowing in 20…
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Matt Banker on How Colleges 'Sweeten the Pot' for Athletes
36:00
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This week we'll hear from Matt Banker, one of the most connected people I know in college sports. Over his 20-year career in college athletics, he has worked for the NCAA, a Division I conference, and a top-tier FBS program. At the University of Louisville, where he spent the past nine years, he was the sport administrator for men’s soccer, women’s…
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Elwyn McRoy on What Coaches Look for in Recruits
26:28
26:28
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Today we'll hear from Elwyn McRoy, a longtime men’s basketball coach who has worked at nearly every type of college, from Iowa State, where he flew on a private jet to recruit players, to Stillman College, where he split his time between living in a dorm room and an RV while making $3,000 a year. (I wrote a long feature about him that year, which I…
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Brittany Collens Got a Full Ride, Then Turned Pro in Her Sport. Here's How She Did It.
24:51
24:51
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Today we'll hear from Brittany Collens, a former New Mexico State and UMass women’s tennis player who now plays tennis professionally. I met Brittany a few years ago when she was involved in one of the more ludicrous NCAA investigations I’ve ever heard about, which led her to testify before Congress and write a piece for the Players’ Tribune called…
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Jenny Riemer on How to Get College Coaches to Notice You
33:27
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Today we'll hear from Jenny Riemer, who was a four-year starter on Elon University's women's soccer team and has coached at the youth and college level. Jenny was one of those unheralded players who never caught the attention of big-time college coaches. But through scrappiness and persistence, she landed offers from Columbia University and the U.S…
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Allison Goldblatt on How to Talk to Coaches About Money
34:49
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For the first episode of Sports Scholarship Stories, we'll hear from Allison Goldblatt, a former UCLA and UNC swimmer. Allison was the subject of a big feature story I wrote in 2016 called "The Myth of the Sports Scholarship," which a New York Times columnist called the “best article I’ve ever read about kids, sports and college scholarships.” Now …
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More than 8 million kids play high school sports in the United States. And the vast majority won’t earn a dime to play their sport in college. But there’s still a ton of money out there — and, with the right road map and advice, you can get your hands on some of it. I’m here to help you do that. I'm Brad Wolverton, a longtime college sports writer.…
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