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Anik Singal - How To Sell Your First Information Product, Webinar Marketing Secrets, How To Avoid Getting Sued By The FTC, and More

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Manage episode 408265436 series 3498518
Content provided by Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Anik Singal is an entrepreneur, author, and expert in scaling education businesses.

Check out Anik's books and podcasts here: AnikSingal.com

Want more content like this?

Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Timestamps
00:00 Choose digital product and sales method carefully.

06:50 Leverage small audiences for higher priced offers.

10:21 Forcing offers without audience interest always fails.

12:12 Answering questions, creating an FAQ, monetizing support.

14:48 Compliance market infatuates despite initial disinterest.

17:39 Streamlined installation process, captured and sold.

23:17 Low ticket pricing strategy for ad spend.

26:32 Quickly create low-ticket products using templates & AI.

30:23 Funnel engagement, low initial webinar attendance.

32:48 Extend funnel, increase sales by 30%.

35:50 Integration: Sendlane, Drip, stealth seminar, zapier.

40:47 Busy schedule, overlapping webinars, managing affiliates.

44:19 Presenting involves tech, passion, and valuable skills.

47:35 FTC investigation felt worse than a colonoscopy.

50:25 Learning, writing, and turning challenges into success.

51:39 New suite, certification, compliance marketing, book, audit.

54:43 Testimonial usage, disclosure, and court impact.

  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 408265436 series 3498518
Content provided by Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt McGarry and Ryan Carr, Matt McGarry, and Ryan Carr or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Anik Singal is an entrepreneur, author, and expert in scaling education businesses.

Check out Anik's books and podcasts here: AnikSingal.com

Want more content like this?

Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Timestamps
00:00 Choose digital product and sales method carefully.

06:50 Leverage small audiences for higher priced offers.

10:21 Forcing offers without audience interest always fails.

12:12 Answering questions, creating an FAQ, monetizing support.

14:48 Compliance market infatuates despite initial disinterest.

17:39 Streamlined installation process, captured and sold.

23:17 Low ticket pricing strategy for ad spend.

26:32 Quickly create low-ticket products using templates & AI.

30:23 Funnel engagement, low initial webinar attendance.

32:48 Extend funnel, increase sales by 30%.

35:50 Integration: Sendlane, Drip, stealth seminar, zapier.

40:47 Busy schedule, overlapping webinars, managing affiliates.

44:19 Presenting involves tech, passion, and valuable skills.

47:35 FTC investigation felt worse than a colonoscopy.

50:25 Learning, writing, and turning challenges into success.

51:39 New suite, certification, compliance marketing, book, audit.

54:43 Testimonial usage, disclosure, and court impact.

  continue reading

30 episodes

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