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Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Finding Our Way

Jesse James Garrett and Peter Merholz

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UX design pioneers and Adaptive Path co-founders Peter Merholz and Jesse James Garrett discuss the evolving challenges and opportunities for design leaders.
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Rose Wiley is a pretty country girl. She's engaged to Stephen Waterman, a country boy. She is quite content, until Claude Merril, a man from Boston, tells her that her love is ruining Stephen's life. A cute coming-of-age novel. (Summary by Charlotte Duckett) Cast Narrator/Mrs. Wiley: Elizabeth Klett Stephen Waterman/Ike Billings: Charlotte Duckett Rose Wiley: Libby Gohn Mr. Wiley: MaryAnn Under-Boss/Jed Towle/Long Abe/Bystanders/River Driver: John Trevithick Ivory Dunn: Beth Thomas Alcestis ...
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A podcast hosted by Coach Vass for defensive coaches who want to learn intermediate to advanced level schemes and strategies. In-season podcasts will be Q&A style, and during the off-season, we will have long-form episodes focusing on one topic.
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The Media 1099 Podcast is created for the freelance photographer and videographer in mind. With freelancing becoming a more and more dominant presence in the industry, understanding the road of a 1099 life is all the more important. Join us for insight on industry trends, business practices, and insightful interviews with top level creatives. Episodes include topics such as photography, videography, content creation, marketing, branding, pricing, copyrighting, licensing, intellectual propert ...
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show series
 
The Customer Copernicus: How to be Customer-Led by Charlie Dawson and Seán Meehan ABOUT THE BOOK: Some companies are great for customers – they care and change whole markets to work better for the customers they serve. Think of Amazon, easyJet and Sky. They make things easier and improve what matters – obvious, surely? They have also enjoyed huge b…
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As promised, Shelley and I get one of last week's big games back to the table with it's recent expansion for a discussion of what that adds in Revive + The Call of the Abyss Expansion by Helge Meissner, Kristian Amundsen Ostby, Eilif Svensson and Anna Wermlund from Aporta Games then we got a great and beautiful mancala-based game on the table with …
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The Unsold Mindset: Redefining What It Means to Sell by Colin Coggins & Garrett Brown ABOUT THE BOOK: This Wall Street Journal bestseller is captivating readers of Adam Grant, Dan Pink, and James Clear and has been called "a life-changing book as much about life as it is about selling." What if the greatest salespeople on the planet are the opposit…
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Shelley and I get two HEAVY games to the table this week, re-visiting Revive by Helge Meissner, Kristian Amundsen Ostby, Eilif Svensson and Anna Wermlund from Aporta Games Scholars of the South Tigris by Shem Phillips and SJ MacDonald from Renegade Game Studios and Garphill Games Support the podcast at www.patreon.com/garrettsgames OR check out the…
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Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak ABOUT THE BOOK: No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences. Experience designers, marketers, ent…
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Season 6, Episode 3 is with Pat Fox, Head Coach at Notre Dame Prep in Pontiac, MI. Coach Fox joins me to talk about his up pressure look and a variety of man pressures. Follow Coach Fox on Twitter @PEFGDefense. Follow me on Twitter @CoachVass, the show's account @MDGAPodcast, and the offensive podcast @RunVassOption. Join us on Twitter to discuss t…
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Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding 6th Edition by Alina Wheeler and Rob Meyerson ABOUT THE BOOK: Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process. It’s harder than ever to be the brand of choice―in many markets, technology has lowered barrier…
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Shelley and I get two heavier games to the table this week. First up is a sequel to a worker placement/deck builder we've enjoyed in the past: Dune Imperium: Uprising by Paul Dennen from Dire Wolf and Legendary then we create cool 3-ring binder books, collect resources and perform actions in Books of Time by Filip Glowacz from Board&Dice…
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B2B Social Selling Strategy: Connect with Customers, Build Relationships, and Drive Sales by Julie Atherton ABOUT THE BOOK: Social media, when deployed strategically and effectively in B2B channels, offers a uniquely personal long-term networking opportunity for sales teams and business professionals. For many, this has supercharged their sales per…
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Season 6, Episode 2 is with Mike Granato, Defensive Coordinator at Coffee High School in Douglas, GA. Coach Granato joins me to discuss his Stack defensive coverages, pressures, when he "breaks it," as well as his championship drills. Follow Coach Granato on Twitter @CoachG_dbnation. Follow me on Twitter @CoachVass, the show's account @MDGAPodcast,…
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Christina Goldschmidt joins Peter and Jesse to reflect on her first 60 days on the job as the newly appointed VP of product design for the music industry giant Warner Music Group. She offers thoughts on getting up to speed and finding early success as an incoming leader, profiling your stakeholders as if they were users, the leadership power of per…
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Shelley and I work together to build Orleans' cathedral in the cooperative family game The Cathedral of Orleans by Wolfgang Dirscherl, Markus Müller, and Reiner Stockhausen from dlp games and Matagot then we compete to capture the most genies while collecting resources in Djinn by Benjamin Schwer from Hall Games and Pegasus Spiele…
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(NSFW) Three AI-generated guests rank cryptography things into a tier list. Play along at home and make your own tier list: https://tiermaker.com/create/cryptography-15683166 This episode is definitely not safe for work and definitely a parody. Do not base your decision in the 2024 election off of this podcast episode. No campaigns have endorsed th…
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MKTG STINX by Bob Hoffman ABOUT THE BOOK: From the Author – "There have been thousands of books and articles extolling the virtues of marketing and advertising. But I don't think there has ever been one about how stupid and wasteful most of it is. Well, now there is." ABOUT THE AUTHOR: Bob Hoffman is the author of several best-selling books about a…
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Coach Vass Defense is a comprehensive, out-of-the-box defensive system with everything you need to coordinate a top-tier defense. The system has a complete, robust, defensive scheme, a modular framework, and a teaching methodology to get into Even, Odd, Mint/Tite, Bear, Odd-Stack, and 3-High Safety structures. Installation videos & schedules Fully …
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The Brand Benefits Playbook: Why Customers Aren't Buying What You're Selling--And What to Do About It by Allen Weiss and Debbie MacInnis ABOUT THE BOOK: From two of the world’s leading experts on branding, brand benefits, and positioning, this strategic guide reveals how focusing on brand benefits can transform organizations and help them win in th…
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LEGO's Rebecca Nordstrom leads the team designing the software they use to produce those billions of little bricks. She joins us today to talk about bringing UX to the factory floor, measuring success when user adoption is mandatory, and the differences between leading design in North America and in Europe.…
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Organic Social Media: How to Build Flourishing Online Communities by Jenny Li Fowler ABOUT THE BOOK: Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed …
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Apple iMessage is getting a big upgrade! Not only are they rolling out ratcheting, but they’re going post-quantum, AND they’re doing post-quantum ratcheting! Douglas Stebila joined us to talk about his security analysis of the new PQ3 protocol update and not indulge our wild Apple speculations: Transcript: https://securitycryptographywhatever.com/2…
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After our Top 10 Games last week, it's time to reveal some of our disappointments of the year...and also suggest OTHER games by many of the designers that you should play instead. The Fox Experiment (play Wingspan) Mosaic Glades (play Keythedral) Spellbook (play Sushi Go...or get a pack of cards and play Rummy!) Atiwa (play Agricola) Railway Book (…
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Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton ABOUT THE BOOK: Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments. Integrated marketing and PR strategies …
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Season 6, Episode 1 is with Kyle Cogan from Benedictine College. Coach Cogan joins me to discuss different run fit categories (Max, Solo, Lever-Spill-Lever, and Ball Fits) and how they would fit against common plays. Follow Coach Cogan on Twitter @CoachCogan. Follow me on Twitter @CoachVass, the show's account @MDGAPodcast, and the offensive podcas…
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Remember to sponsor the podcast at www.patreon.com/garrettsgames or check out our extensive list of games for sale here: https://docs.google.com/spreadsheets/d/16ovRDNBqur0RiAzgFAfI0tYYnjlJ68hoHyHffU7ZDWk/edit?usp=sharing It's time for our annual countdown of our favorite games that were new to us in 2023! We always wait about a month into the next…
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The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire by Karen Eber ABOUT THE BOOK: Learn how to take any story and make it perfect—from storytelling expert Karen Eber, whose popular TED Talk on the subject continues to be a source of inspiration for millions. What makes a story perfect? How do you tell the perfect story for an…
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Shelley and I check out a dice placement game in Lunaris 45 by Rola and Costa from Pile Up Games and Pythagoras and then check out the brain and emotions in Amygdala by Michael Kiesling and Wolfgang Kramer from Game Brewer Remember to sponsor the podcast at www.patreon.com/garrettsgames or check out our extensive list of games for sale here: https:…
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