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The benefits of a Design System have been well documented by us, and other really smart people. But did you know that implementing a design system can also help formulate a company voice & tone? On this episode of Design Driven, Beau Ulrey, Design Principal at US Bank, and host J Cornelius discuss how design systems benefit an entire company, not j…
 
The design thinking process is well documented and established. In fact, our most recent podcast guest, Wayne Li, was at the famous Stanford d.school when they helped create and document design thinking in the first place. At a high level, design thinking is when a diverse group of people with varying expertise can work harmoniously, steeped in a c…
 
When was the last time you visited a physical bank branch and talked to a real live human about your account? It's probably been a while — and that’s the point. The fintech world is becoming more digitized all the time. Eventually, there won’t even be brick-and-mortar banks. That’s all well and good. But, as we innovate the future of banking, we ne…
 
2020 brought change to every industry, and fintech is no exception. Thanks in large part to the pandemic, which forced at-home banking, tech adoption skyrocketed. Features that were once thought of as nice to have, or even too difficult to use — QR codes, mobile check cashing, touchless transactions — became expected and mainstream in a matter of w…
 
How can companies — especially large companies — achieve that perfect triad of collaboration between the design, business, and technology teams? It’s a perennial question that remains largely unsolved. We’ll tell you what’s decidedly not helping. Those balanced, beautiful Venn diagrams keynote speakers present at industry conferences illustrating t…
 
About This Episode The tech industry is full of stereotypes. The business exec who only talks in MBA acronyms and spreadsheets. The developer who’d rather code alone in a dark room than attend a co-worker's birthday lunch. The diva designer who always insists on more whitespace and is overly-concerned with font choices. In reality, these stereotype…
 
About This Episode Speed is a key ingredient in a successful product design process. After all, if you can’t iterate fast enough, you risk losing the market for your product. Not to mention that a poor design process drains your resources. But, when a project stalls, too many companies focus on optimizing the process itself, neglecting the people w…
 
Because of today’s advanced technology and malleable software, there’s almost no product idea that’s too outlandish to create in some form. While it’s exciting to have seemingly endless possibilities, actually ideating and making truly new, innovative products is a huge undertaking. Add the need to ensure that these products are user-friendly and s…
 
About This Episode It’s easy to get caught up in the excitement of dropping big, bold, and shocking product changes without a lot of forethought. But, unless you’re Apple or Tesla, this approach to design just isn’t sustainable. Instead, focus on releasing product enhancements that are measurable, reversible, iterative, even humble. This isn’t a se…
 
It’s human nature to want to solve problems as soon as they come into view — no matter if the problem is worth your efforts in the first place. We’re also wired to think a complex problem warrants an equally complex solution. However, we sometimes need to work to overcome this human nature during the product design process. Don’t fall prey to confi…
 
Innovation isn’t a project, it’s a mindset. It’s easy to fall into a pattern of approaching innovation with the same guidelines, principles, and processes that you would a project, but when it comes to real innovation isn’t the whole point to do something new? People think innovation is a project, so a CEO or CFO or head of division says okay we’re…
 
The question that we’re all asking today: How do you sustain your differentiation in shifting market conditions? Furthermore, how do you build consumer loyalty in a world where products and technologies are copied almost instantly and brands struggle to differentiate themselves? In this conversation, J Cornelius and Udaiyan Jatar (“UJ”), Founder of…
 
How do you go about creating a single design system to support multiple brands and products at the same time? What’s the impact of design systems for startups vs large companies? We’ll find out in today’s conversation with Mike Dick. A design-engineer solving large-scale design system problems. Mike leads the design systems team, where they’re buil…
 
What is the difference between innovation and R&D? For Martin Ringlein, Global Head of R&D at San Francisco based ticketing platform Eventbrite, innovation is a cliche. It’s no longer innovative to strive for an “innovative” product. Instead, Martin prefers the classic phrasing “R&D”, or research and development but with a slight twist. The “D” in …
 
Dane Howard is a design leader & entrepreneur. As a creative generator, he designs momentum for world class products, services and brands. He has had the pleasure to build, grow & lead teams for both start-ups and big companies. He co-founded a start-up which was acquired by eBay. He loves to mine the experience potential in companies. He has worke…
 
About This Episode What is the relationship between innovation, design, and organizational culture? In a perfect world, they don’t just overlap; they are continuously working together in a symbiotic relationship. So why is it that the three aren’t always spoken of together? More often than not, you hear executives talking about innovating with desi…
 
Dan Mall is a creative director and advisor from Philly. He’s the founder and executive director of SuperFriendly, a design collaborative that gives clients direction. Dan is an enthralled husband & dad, author of Pricing Design, and co-founder of SuperBooked, a service that helps you find work with a little help from your friends. He writes about …
 
As a designer and front-end developer, Shay Howe has a passion for solving problems while building creative and intuitive products. He specializes in product design and development, operations, and organizational leadership, areas in which he regularly writes and speaks about. Currently, he is the VP of Design at ActiveCampaign, helping small busin…
 
A technology product design leader for 20 years, Phillip is at a fourth start-up growing its offering to customers. Pulse Labs assesses and helps improve the experience of using AI-powered digital assistants such as Amazon Alexa and Google Assistant. Previously, he and his team guided the experience direction for how people build and use Amazon Ale…
 
Welcome to the Season 2 Finale and special holiday edition of Design Driven. Recording this show was a lot of fun, and you’ll hear why as you get into it. This episode is great not just because it was recorded in person, but because of who the guests are and the special chemisty we all share. It was recorded at a villa in the North Georgia mountain…
 
Designing software is one thing. Understanding the needs, of people buying a physical product is entirely different. Or is it? Today I’m talking to Andy Vi-tally about designing experiences at 3M, and his new role at Polaris where they make motorcycles and ATVs. Andy Vitale is the Director of User Experience at Polaris Industries, a global powerspo…
 
Making software on a global scale is really hard. You have to know what each person is trying to do and how to tailor the experience to their specific needs. In today’s chat with Arin Bowmick we’ll look at how IBM uses design thinking to do just that. Arin is Vice President, Design at IBM based in San Francisco, California. He heads the user experi…
 
Matthew Marshall is Co-founder and Head of Product at New Story – a nonprofit startup that transforms slums into sustainable communities around the world. Matthew is a Y-Combinator graduate, World Economic Forum Global Shaper, University of Georgia alum, and Forbes 30 Under 30 Social Entrepreneur. See acast.com/privacy for privacy and opt-out infor…
 
Jeremy is co-founder and CEO at Sideqik, a platform that helps brands develop impactful relationships with great influencers and get their products in front of the right consumers. Sideqik works with some of the world’s top brands like Logitech, CBS, HTC, and Coca-Cola. He is passionate about building great products, teams, and technology. Before h…
 
Brian Hull is a creative leader with over 15 years experience in driving award-winning solutions for some of the world’s largest advertising agencies, marketers and brands. With executive creative posts at New York’s Grey, Organic, and G2, Brian has amassed a variety of B2B and B2C category experience across multiple marketing channels. Be it Times…
 
As Director of GeorgiaGov Interactive at the Georgia Technology Authority, Nikhil Deshpande leads the team responsible for managing Georgia.gov, the official online portal to Georgia state government, and a web-publishing platform for state agencies and elected officials. Nikhil envisioned and led state government’s transition to an enterprise web-…
 
Charlie Deets currently designs WhatsApp. Before that he was the Lead Product Designer on Facebook Groups. He has also worked on a number of other teams at Facebook such as Privacy, Composer and Birthdays. Before Facebook, he was working at Electric Pulp. While he was there, they built Duo, a macOS web browser for responsive web developers. He got …
 
As the VP of Design Education at InVision, Aarron Walter draws upon 15 years of experience running product teams and teaching design to help companies enact design best practices. Aarron founded the UX practice at MailChimp and helped grow the product from a few thousand users to more than 10 million. His design guidance has helped the White House,…
 
You might not think of Home Depot as a leader in human centered design, but 1.5 Billion transactions a year has taught them a few things. Today we'll talk with Kelly Robinson about how they're using UX and content strategy to keep customers happy and coming back for more. Kelly is a UX content strategist with The Home Depot. She’s spearheaded conte…
 
You might not think about the US FDA often, but their work touches nearly every part of your life. In this episode, J talks to Michael Jovel about how they’re using design thinking to make their digital products easier to use for everyone. Michael Jovel is a Designer and Front-end Developer at the U.S. Food and Drug Administration and the lead on t…
 
Salesforce is one of the biggest companies in the world, and they have all kinds of difficult design and engineering problems to solve. How do they do it? J sat down with Justin Maguire III, SVP of Product Design and User Experience, to find out. Guest Bio: I’m an executive level design leader in the area of software, product, and service design co…
 
Kara Kelly heads up the rapidly-growing product design team at CallRail. Today we’ll talk about how CallRail uses human-centered design and customer feedback to take a simple idea and turn it into one of Atlanta’s most rapidly growing and profitable startups. Before falling in love with UX Design, Kara held a series of odd jobs: from translating fo…
 
Jared M. Spool is the founder of User Interface Engineering and a co-founder of Center Centre. If you’ve ever seen Jared speak about user experience design, you know that he’s probably the most effective and knowledgeable communicator on the subject today. He’s been working in the field of usability and experience design since 1978, before the term…
 
As User Experience Manager, Mandy’s driven by customers’ and users’ problems to create the most effective design solutions to help them succeed. After earning a computer science degree from Georgia Institute of Technology, and spending the next 13 years expanding her knowledge and understanding of a continuously evolving field, Mandy’s proud to be …
 
Titania Jordan is the CPO of Bark.us, an internet safety solution that helps keep children safer on social media, text messaging, and email. As the former host of NBC Atlanta affiliate WXIA’s weekly television show Atlanta Tech Edge, Titania had the honor of covering the latest in tech news and talent across both the city and the globe. In her earl…
 
Nate Whitson is a designer and storyteller focused on building impactful, meaningful, and effective experiences that build value at scale. He believes in the power of narrative to change and persuade, the power of design to create good in the world, and the power of technology to create opportunity. He is currently at LinkedIn as a Senior Principal…
 
Lauren Langley is a Senior Product Designer with SalesLoft, where she leads the Product Design team. She has 15 years of design experience across industries and business sectors, in the disciplines of user experience, interaction design, user interface design, and graphic design. She is a civic design enthusiast and is involved in community hackath…
 
Jasjit is a serial entrepreneur with three start-ups under his belt. He's also done stints at Bridgewater and Redfin. He's currently a General Manager with Thinkful, which is on a mission to de-risk education and close the skills gaps in tech through a unique 1-on-1 mentorship platform. See acast.com/privacy for privacy and opt-out information.…
 
Aaron Irizarry (a.k.a. “Ron”), is the Director of User Experience at Nasdaq and has been building products for startups and large corporations for over 15 years. He is also a life long Dodgers fan, heavy metal enthusiast, and co-author of Discussing Design: Improving Communication and Collaboration Through Critique. You can follow his frequent ramb…
 
Rian designs and builds high quality software that people love to use. He also wrote a book about it called Making It Right. After spending several years working in Silicon Valley and Cape Town, South Africa, he is now Product Manager at Wildbit, working from Portland, OR. He blogs and tweets regularly about design, technology, and software develop…
 
Scott Graham is the Vice President of Marketing and UX at Carjojo. He is also the founder of Mimmer and Top Growth Hacker. His cross-discipline strategies utilize engineering, behavioral, and cognitive design, and innovative marketing techniques to increase sales, customers, and viral referrals. He also has a passion for bacon and bourbon. See acas…
 
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