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Beekeeping Today Podcast

Jeff Ott, Becky Masterman

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The podcast for the latest beekeeping news, information and entertainment for today's beekeeper. Hosts Jeff Ott and Becky Masterman bring you conversations with beekeepers, researchers and industry leaders, helping you become a more informed and knowledgeable beekeeper.
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Jewish Time

Kaylene Ladinsky

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The mission of the Atlanta Jewish Time Podcast is to create a sense of community throughout the geographically dispersed Jewish people of greater Atlanta. The AJT accomplishes its mission through the timely dissemination of local news and important national Jewish and Israeli interests; support of local synagogue, nonprofit and cultural endeavors and events; the announcement of family simchas and lifecycle events; thought-provoking dialogue and debate on current issues and Jewish ideas; and ...
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Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
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In this episode, hosts Jeff and Becky chat with Brooke Decker and Natasha Garcia-Anderson from the Apiary Inspectors of America (AIA). Brooke and Natasha share their extensive knowledge and experiences as regulatory officials dedicated to supporting beekeepers and maintaining bee health across North America. Brooke, the Pollinator Health Specialist…
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In this episode, hosts Jeff Ott and Becky Masterman sit down with John Hill, the innovative force behind HillCo Bees, a quickly emerging player in the beekeeping equipment industry. John shares his inspiring journey from a young enthusiast to a successful entrepreneur, offering listeners a unique insight into the rapid growth and development of his…
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What's the preferred medium when it comes to business communications? What's the top choice of advertisers when purchasing ads? What do people readily give up as "currency" for accessing content, getting a discount coupoun, or entering a contest? Email! This episode focuses on why email is so pervasive and powerful, yet so overlooked by many in the…
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In this insightful episode of the Beekeeping Today Podcast, hosts Jeff Ott and Becky Masterman welcome Master Beekeeper David Burns. David, a well-known figure in the beekeeping community, shares his extensive knowledge and experiences, offering invaluable advice for beekeepers of all levels. From his early, adventurous beginnings to becoming an EA…
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During this seventh year anniversary week of the podcast, we bring you this special memorial episode honoring our former co-host, colleague, and dear friend, Kim Flottum, who passed away in December 10, 2023. This episode is dedicated to celebrating Kim’s remarkable life and his immense contributions to the beekeeping community. Join hosts Jeff Ott…
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Welcome to a special episode of the Beekeeping Today Podcast, presented by Betterbee. As we kick off our seventh year and celebrate the first day of Pollinator Week, we are thrilled to bring you a conversation filled with insights and stories that highlight the importance of pollinators in our ecosystems. In this episode, Jeff and Becky delve into …
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Jeff Silberblatt is delighted to welcome Jenny Levison to the Jewish Times podcast. Jenny is the mastermind behind Souper Jenny, a thriving chain of five restaurants serving delectable soups and salads in the bustling Atlanta metroplex. Beyond her culinary success, Jenny's heart shines through her creation of The Zadie Project, a 501c3 nonprofit na…
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Gordon & Corey ruminate why radio people are so scrappy and seek answers from Mike Hulvey, the newly appointed CEO of the Radio Advertising Bureau. During the interview, Mike reveals a genetic secret that suggests he might be radio's natural-born superhero.Stay in the loop with all things Borrell when you join our ResearchAlert Lists.As always, tha…
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(281) Join us in this episode as we delve into the sophisticated world of beekeeping record management, focusing on the innovative platform, HiveTracks! Explore the capabilities of HiveTracks—a mobile app and cloud-based system designed to streamline beekeeping management. Our dialogue with James Wilkes and Max Rünzel, the visionaries behind HiveTr…
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In this episode, Jeff and Becky delve into the groundbreaking development of the first American Foulbrood (AFB) vaccine for honeybees with Annette Kleiser, co-founder of Dalan Animal Health, and Tim Ferris, a commercial beekeeper based in Pennsylvania and New Zealand. Annette shares her journey from concept to market, highlighting the challenges fa…
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Most media companies seem to be using internal committees to explore Generative AI. Beasley Media Group, however, is thinking differently, engaging an outside expert with a degree in AI from MIT. This episode features an interview with that expert, as well as the Gordon's and Corey's musings on which approach might yield better results.Stay in the …
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In this enlightening episode, we are joined by Dr. Christina Grozinger, a distinguished researcher from Penn State University, who delves into her extensive work on bee behavior, genetics, and the vital role of nutrition in bee health. As the director of the Center for Pollinator Research, Dr. Grozinger offers invaluable insights into the complexit…
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In this fun episode of our podcast, we're diving deep into the topics of bee health and maximizing honey production with insights from Steve Donohoe and Paul Horton, seasoned beekeepers from the UK. These experts share their pioneering strategies detailed in their new book, Healthy Bees, Heavy Hives, aimed at enhancing hive productivity and bee wel…
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The mad rush to embrace Artificial Intelligence feels a lot like the mad rush to embrace the Internet two decades ago, with one exception: Nobody seems to be tackling AI by "hiring a guy." In this episode, Gordon & Corey talk to Ed Busby, head of strategy for one of the nation's largest TV companies, TEGNA, which has discovered AI genius within its…
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(#277) In this episode, we delve into the intricate world of honey bee virology with Dr. Michelle Flenniken from Montana State University. As a seasoned researcher specializing in honey bee viruses, Michelle brings a wealth of knowledge that's both enlightening and essential for understanding the health challenges our bees face. This episode is pac…
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Jeff Silberblatt sat down with Michael A. Morris, Owner and Publisher of the Atlanta Jewish Times, to reflect on the resounding success of this year's Atlanta Jewish Life Festival. Held at the GA Aquarium, the 5th annual event brought the vivacity of Jewish culture to this iconic venue, where attendees immersed themselves in celebrating Jewish heri…
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(#276) In this enlightening episode, we are joined by Dr. Kaira Wagoner of Optera, who introduces us to groundbreaking research in bee hygiene. Kaira shares her extensive study on hygienic behavior in honey bees, a critical trait that helps colonies combat pathogens like varroa mites and various bee diseases. This episode not only dives deep into t…
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Google may be the dominant search engine, but not within the ranks of GenZ. What are these 20-somethings using to look up products, telephone numbers, store hours, and event information? With Corey absent, Gordon turns the episode into a family affair by consulting his kids, a social media expert, and the ultimate authority – his wife.Stay in the l…
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In this latest episode, we dive deep into our seasonal segment, "Regional Beekeeper Updates." This episode offers a rich compilation of insights as beekeepers from various U.S. regions share the unique challenges and triumphs of their beekeeping experiences. Our hosts, Jeff and Becky, guide listeners through a series of engaging discussions with be…
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(#274) Welcome to this informative episode of the "Beekeeping Today Podcast," featuring a detailed discussion with Christy Payne from Collinsville, Oklahoma. This episode is designed to provide both new and experienced beekeepers with insights into advanced beekeeping practices and the integration of beekeeping within corporate environments. In our…
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What will impresses advertisers these days? It's not your giant on-air or online audience. It's the size of your email list. In this episode, Corey & Gordon take a look at phenomenal progress some media companies have made in building up email relationships, and they suggest a lofty goal for those trying to prepare for the transition to 1st-party d…
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(#273) In this enlightening episode, we delve into the complex world of Varroa management with the insightful Dr. Kirsty Stainton. As beekeepers eagerly set up their new colonies, the specter of Varroa destructor looms large, threatening the health and productivity of hives across the globe. Kirsty, armed with her profound expertise and passion for…
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(#272) In the latest episode of the Beekeeping Today Podcast, we dive into the pressing issues facing beekeepers today with our guest, Dr. Erika Plettner from Simon Fraser University. As beekeepers, we are all too familiar with the challenge of managing Varroa mites, a pervasive threat to our hives and the global bee population. Dr. Plettner brings…
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In the spirit of not wanting to drink from a firehose, Gordon & Corey kick off a series of podcasts looking at the first steps being taken to incorporate Generative AI into company operations. They talk with the president of a small group of radio stations in the Midwest who was surprised at his staff's reaction when he gathered them to discuss his…
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(#271) In this enlightening episode of the Beekeeping Today Podcast, hosts Jeff Ott and Becky Masterman welcome Dr. Thomas Seeley, a celebrated biologist and author, to discuss his latest book, "Piping Hot Bees & Boisterous Buzz Runners: 20 Mysteries of Honey Bees Solved." Dr. Seeley shares his deep fascination with the individual behaviors of work…
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(#271) In this captivating episode, Jeff and Becky chat with Bo Sterk, the visionary founder of Bees Beyond Borders, an organization dedicated to uplifting communities through beekeeping in the Caribbean. This episode delves into Bo's three decades of beekeeping experience, highlighting his profound impact on economically challenged regions by usin…
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Could hyperlocal TV programming be the future of local television? Cox Media is headed in that direction, enjoying early success with its plan to expand television news coverage to dozens of neighborhoods surrounding North Atlanta and Charlotte, N.C. In this episode, Gordon & Corey discuss how 2024 is shaping up to be a breakout year for OTT, and h…
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(#269) In this episode, Becky and her guest cohost and Bee Culture writing partner, Bridget Mendel, take you on a journey with Liz Frost, an American beekeeper turned technical specialist in honeybees for the New South Wales Department of Primary Industries in Australia. Frost shares her transition from the U.S. to Australia, offering a unique pers…
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(#268) In the concluding episode of our four-part series on "How To Get Started With Bees," we explore the crucial topics of parasites, pathogens, predators, and pesticides—from this point on, to be collectively known as the “four Ps of beekeeping”. Our hosts, along with guest, Jim Tew and David Peck, tackle these challenges with optimism, aiming t…
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(#267) In "How To Get Started With Bees," part three of our four-part series, we delve deeper into the essential steps for budding beekeepers. This episode focuses on equipment selection, emphasizing the critical decision between new and used gear, and the potential risks associated with each. Our experts, including Honey Bee Obscura's Jim Tew and …
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(#266) In this episode, Jeff, Becky, and Jim dive deep into the world of developing advanced beekeeping skills. The trio revisits the 2020 foundational series on getting started with bees, adding a fresh perspective with new insights for 2024. They tackle the essentials of beekeeping, emphasizing the journey from beginner to experienced keeper, and…
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It's tough being in ad-sales these days. Even tougher remaining positive. With advertisers migrating to DIY platforms, "no" has been replaced by the sound of crickets. In this episode, Corey & Gordon turn to a woman they think might be "the world's oldest living sales rep." Mary Campbell gets up every day, hops in her Cadillac SUV, and drives to wo…
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(#265) Welcome to a new chapter in beekeeping with the Beekeeping Today Podcast, presented by Betterbee. In today’s special episode, "How to Get Started with Bees in 2024, Part 1," we kick off a four-week series revisiting and expanding upon our 2020 foundational series for beekeepers. Jeff Ott, alongside co-hosts Becky Masterman and Jim Tew from t…
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Gordon & Corey claim they've talked to "a lot of really smart people" about Generative AI, and now concur that the local media universe is on the precipice of big change. For verification, they turn to a bigwig, Deloitte Digital Managing Director Todd Brownrout, who offers his own take.Stay in the loop with all things Borrell when you join our Rese…
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(#264) In this week’s episode, we explore into the fascinating world of drones with Dr. Brock Harpur from Purdue University. Listen and discover the critical role drones play in bee colony health and how current research is challenging previous misconceptions about these maligned members of the hive. Dr. Harpur shares his journey from a studious ki…
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Gordon & Corey offer a pulse check on how Generative AI has revved up the advertising and marketing industries and talk with entrepreneur Steve Han, founder and VP of Operations for Frequence.Stay in the loop with all things Borrell when you join our ResearchAlert Lists.As always, thank you for listening. If you like the episode, leave us areview! …
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In this week’s episode of Beekeeping Today Podcast, we're excited to have Dr. Erica Shelley, CEO and founder of Best For Bees, rejoin us. Best For Bees is at the forefront with their innovative ProtectaBEE hive entrances, designed for multifunctional use, including a groundbreaking method for applying a fungal powder to combat varroa mites. We delv…
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In this episode we're excited to introduce Anna, a Stanford University freshman and hobby beekeeper from Campbell, California. With a passion for honey bees and a background in engineering and science, Anna has embarked on an intriguing journey to address the decline in bee populations, focusing on the critical issue of queen failure. Anna’s innova…
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Radio reversed a decade-long trend since the pandemic and has started growing total revenue again, mostly because of fast-growing digital sales. Some stations started up hyperlocal news sites, filling the gaps where newspapers pulled back. In this episode, Corey & Gordon explore a few key reasons for radio's resilience, and turn to outgoing Radio A…
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In this episode, we delve into a pivotal event in the North American beekeeping calendar: the annual migration of over two million honey bee colonies to California's almond orchards. This massive movement, spanning mid-February to mid-March, marks the beginning of the beekeeping year. Coordinating this migration demands meticulous planning and coll…
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Every hobbyist beekeeper eventually contemplates scaling up to a commercial operation with thousands of hives. Our podcast guest, Charlie Linder, embraced this challenge and has been forging ahead ever since. Initially, Charlie's beekeeping business centered on honey production. However, facing declining wholesale honey prices and competition from …
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Corey and Gordon pour over predictions for 2024 and pick, well, hardly any that seem worthwhile. They do, however, find a few brilliant gems for the new year. The podcast features an interview with the inimitable Mike Blinder, who talks about how media companies are trying to hire outside their individual industries, and how he's developed a way to…
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In this episode, Dr. Eva Reinicke, DVM, of Northfield, Minnesota joins Becky and guest cohost, Dr. Meghan Milbrath, assistant professor at Michigan State University. One focus of Meghan’s MSU bee lab is honey bee medicine training for veterinary practitioners. Her expertise is perfect for chatting with Eva who has been practicing honey bee medicine…
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Recorded live from the Beekeeping Today Podcast booth at the North American Honey Bee Expo in Louisville, Kentucky, Jeff prepared this update from special guests who stopped by the booth and from the floor, on the last day of the Expo Included in this special episode are: Cliff Struhl - Bee Smart Designs Aaron and John - Pierco The Roses (attendees…
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Recorded live from the Beekeeping Today Podcast booth at the North American Honey Bee Expo in Louisville, Kentucky, Jeff prepared this update from special guests who stopped by the booth. Included in this special episode are: Attending beekeepers Dr. Erica Shelley - Better For Bees Anna Kaur and John Turpin - StrongMicrobials Dr. Larry Connor - Wic…
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Happy New Year! As we embark on a new year, often marked by resolutions, we're excited to present a New Year's Archive Special. Join Jeff and Becky as they revisit Jeff‘s and Kim’s insightful interview with Colorado beekeeper Tom Theobald, in 2021. While Tom might not be the inventor of the two-queen colony management system for increasing honey yi…
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Episode 110 hinted about a potential windfall for news organizations next year. That podcast broke a record for downloads. Gordon & Corey theorize that the reason is the message represented hope for a beleaguered industry. In this episode, Corey channels Debbie Downer while Gordon uncovers yet another ray of hope from a Deloitte consultant: a goldm…
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Merry Christmas from Beekeeping Today Podcast! If you're tuning in on this festive day, we're glad to have you with us. The holiday season is a cherished time for family and friends, and though we dearly miss our beloved colleague, Kim Flottum, we're here to bring some warmth and reflection to your day. In this Holiday episode, Becky and Jeff are d…
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Welcome to this week’s episode where we've woven together a rich tapestry of stories and expertise to enrich your winter days and nights with the fascinating world of bees. Ed Colby: High-Altitude Beekeeping Tales We start with our regular contributor, Ed Colby, a seasoned beekeeper from Colorado's Western Slopes. Ed's bees thrive in the high altit…
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Register for our December 12 webinar HERE. Thank you to this episode's sponsors: Rate Optics by Revenue Analutics and SEPBO Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellasso…
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