In this episode of the 7% Club podcast, Jenny Stilwell sits down with Heather Porter, a seasoned digital marketing expert and founder of Website Love. Heather shares her journey from working with Tony Robbins to establishing her own agency, building over 600 websites that have significantly boosted lead conversions. She discusses the importance of …

In the season finale of "Sell Less Mean More," host Iolanthe Gabrie chats with Natasha Hannah, seasoned lawyer, Mama of twins and co-founder of her own practice, inhouse nous. Natasha reflects on her journey from government to private practice and finally launching her own firm with a focus on authenticity and values alignment. Rejecting the pale, …

In this episode, host Jenny Stilwell sits down with Mike Williams, CEO of Exit Value Advisers. With over 20 years of experience in SME business valuation and exit strategy development, Mike has valued more than 500 businesses and assisted many in crafting successful exit strategies and succession plans. He delves into the intricacies of business va…

In this episode of the 7 Percent Club podcast, host Jenny Stilwell sits down with Paul Seagar, a seasoned chartered accountant with over 25 years of experience in various industries. Paul shares his extensive background, including his work during the global financial crisis and his role in turning around a scaffold company in Auckland. The discussi…

In this episode, Jenny discusses the importance of addressing the 'capability gap' in small businesses. This gap refers to the difference in experience and capability between the owner and their team, which can hinder growth. Stilwell explores the fears and challenges owners face when considering hiring more experienced staff. She emphasizes the ne…

In this episode, Jenny Stilwell interviews Dr. Lucy Burns, co-founder of Real Life Medicine, discussing the journey to sustainable health and weight loss through a real food lifestyle. Dr. Lucy shares her personal story of overcoming obesity, fatty liver, and prediabetes by adopting a real food approach. Together with Dr. Mary Barson, they offer ho…

In this episode, Jenny Stilwell sits down with Tom Ricca-McCarthy, CEO and founder of GetLucidity, to discuss effective strategy execution. Tom shares insights from his tech background and explains how his passion for strategy led him to create GetLucidity. They explore the importance of continuous strategic planning and companies' common challenge…

In this episode, Jenny Stilwell interviews Robine Stephenson, a seasoned expert in digital transformation and technology, with over 20 years of experience. Stephenson shares insights into practical ways toleverage AI effectively, drawing from her background in strategic service design and her involvement in setting up Geelong's first regional AI hu…

In this episode, Jenny Stilwell interviews Trevor Young, a seasoned PR and communication strategist, offering valuable insights into business growth and marketing strategies. Trevor shares his journey and emphasizes strategic planning and experimentation in business. He discusses the evolving landscape of PR, stressing the importance of deepening c…

In this episode, Jenny Stilwell interviews Alan Dib, the founder of Lean Marketing and author of the 1-Page Marketing Plan. Alan shares insights from his journey, transitioning from an IT geek to a successful entrepreneur focused on empowering others in marketing. They also dive into the core principles of strategic marketing outlined in Alan's glo…

In this episode, host Jenny Stilwell welcomes Marianne Page to discuss the importance of establishing effective processes and systems within businesses, drawing on Marianne's extensive experience at McDonald's. Marianne emphasizes the need for clear processes, particularly in hiring, training, and feedback, before businesses consider expanding thei…

In this episode, Jenny Stilwell interviews Louise Brogan, founder of a boutique marketing agency specializing in LinkedIn. Louise shares her journey from social media training to becoming an expert in LinkedIn marketing, highlighting its effectiveness, particularly during the pandemic. They discuss the importance of LinkedIn profiles for individual…

In this podcast episode, Jenny explores the strategic considerations for businesses contemplating new hires. She advises evaluating existing roles and optimizing processes before deciding to add personnel. Jenny also emphasizes the importance of calculating the total cost of hiring, considering competitive salaries and associated expenses. Assessin…

In this podcast, Jenny Stilwell interviews Paris Cutler, founder of Planet Cake, sharing her unique journey from strategic entry into the cake business to navigating the Global Financial Crisis (GFC). Paris discusses pivoting during the downturn, emphasizing leadership lessons and the importance of quick decisions. Paris also talks about her post-P…

Join Jenny Stilwell on today's episode as she dives into five powerful strategies to elevate your client sales revenue. Drawing from her wealth of experience and successful business ventures, Jenny shares practical insights that have fueled her enterprises and transformed the bottom line for numerous clients. In this episode, Jenny discussed the fo…

In this episode, Jenny Stilwell interviews Paula Maidens, a hiring strategist and leadership coach, on building and managing high-performing teams in growing businesses. Paula shares insights on hiring, retaining talent, avoiding common pitfalls, and handling performance issues with curiosity. She emphasizes efficient systems and processes to enhan…

In this podcast episode, Jenny Stilwell shares a client case study where a business owner transformed their company from 2 million to 5 million in two years. They overcame growth challenges through improved structure, a capable team, and a strategic focus on sales growth. Eventually, they became an eight-figure global business. The key lesson is th…

In today's episode, we explore the unique experiences, challenges, and triumphs of two inspiring women entrepreneurs, Chelsea and Marianne. Chelsea is the owner of Ms. Jay's, a trendy hair salon that's been making waves in the industry. She is a driven businesswoman and a loving mother to her son, Phoenix. She shares her insights on the salon busin…

On today’s episode I’m joined by Jenny Stilwell, author of The 7 Percent Club. This book deciphers the reasons many businesses struggle to surpass the 2 million threshold, and that’s what we’re going to discuss today! Jenny’s background is as diverse as it is fascinating. From her initial role in sales and marketing, she carved out a niche in the c…

In this podcast episode, Jenny Stilwell interviews Nicki Osbaldiston, a marketing strategist and LinkedIn consultant, as they dive into the world of content marketing. Nicki introduces a comprehensive visibility framework encompassing vision, values, value proposition, voice, and visuals, offering a strategic approach to content creation. In this e…

In this episode, we delve into the core elements of creating a successful strategy roadmap for business growth. I outline three indispensable steps: the acquisition of pertinent information about your business and clientele, the implementation of a strategic decision framework for confident decision-making, and the crucial task of providing clarity…

In today's episode, we delve into the dynamic world of business coaching with the vibrant and insightful Suz Chadwick. A seasoned coach, mentor, and branding expert, Suz brings a wealth of experience to the table, sharing her valuable insights on improving businesses, enhancing branding, and differentiating oneself in the coaching landscape. Suz ta…

Sarah Rey co-founded Justitia in 2005, an award-winning, innovative legal practice specialising in employment, discrimination, labour relations and governance advice. In her 30 years as a lawyer, Sarah and her team have worked in many sectors partnering with clients to create workplaces where people can thrive, and develop alternative strategies to…

In this episode, Jenny Stilwell delves into the significance of the "gating process" through a real-world example. Sharing insights from her experience with a fast-moving consumer goods (FMCG) client facing operational challenges due to rapid growth, Jenny introduces the concept of the gating process as a solution to streamline complex business ope…

In this episode I talk with the incredible Emma Edwards of The Broke Generation, a platform focused on financial well-being and improving our relationship with money. Emma has successfully curated a brand that not only supports her but also resonates with her audience. She believes it is important to go into business with clear and intentional goal…

In today's discussion, we uncover nine game-changing factors for business growth beyond the 2 million-dollar mark: Visionary leadership The paradox of growth Strategic business models Optimized products and services The business owner's mindset Fostering a strong company culture Effective people management Streamlined business structure The art of …

In this episode, host Jenny Stilwell interviews Ingrid Maynard, the founder of The Sales Doctor, as they delve into the transformative world of sales. Ingrid discusses her mission to reshape the perception of sales, highlighting its potential for mutual enrichment and meaningful relationships. She explores the evolving landscape of sales, from its …

In this episode, we discuss the importance of the CEO lens for business growth. As business owners transition to CEOs, they need to delegate operational tasks and focus on leadership, strategy, culture, and relationships. The CEO lens helps CEOs lead their teams, make strategic decisions, nurture culture, and build key connections. Adopting the CEO…

Today’s conversation is all about unleashing your creative genius and making bank while you're at it. Our special guest is spilling the beans on how to crack the code of developing a pricing strategy and transforming your career from undercharging to unstoppable success. We’re thrilled to bring you Jasmine Designs, also known as Your Pricing Queen.…

In this episode, we talked about: Culture should be understood and defined to effectively take action and shape organizations. Four key elements of culture include its collective nature, unseen elements like beliefs and values, observable elements like behaviors and practices, and the shared learning experience within a team or organization. Making…

In this episode, I dive into the significant hurdles that hinder business growth. Based on Australian business statistics, it's startling to discover that only 7% of Australian businesses surpass 2 million in sales turnover. However, there is a subset of businesses below this threshold that are eager to grow but uncertain about the path ahead. I id…

In this episode of the 7% Club podcast, I discuss the four key roles of a CEO. Many founders of seven-figure companies haven't had executive roles before, and as such, don't have any reference points as they navigate from seven to eight figures. This episode is all about stepping into that leadership role and understanding what the CEO role entails…

This is our final episode for the year! I think it’s appropriate after such a strange and momentous year that we reflect on the challenges, the amazing bits and the wins. In this episode, I share what each of my businesses and my personal life looked like and the learnings I’m taking away from what has been a really big year! There have been many h…

I have a brand new business which is a project I’ve been working on with my husband and business partner, Yule Guttenbeil, for the entire year. Today I share a conversation with Yule about Good Axe, our new co-working and professional workspace brand, which we are incredibly excited about. We take a deep dive into the process of opening a new busin…

Today we’re in conversation with Yule Guttenbeil from mode.law (with a word to the wise, Yule is actually my husband and business partner). Over the last two years mode.law has been through a seismic change and has now relaunched under a new corporate structure. This is, truly, a phoenix story. As many of you will know, when you consult with truste…

My guest today is Vix Maxwell, known to many as New Age Hipster. Vix is an author of spiritual books and young adult fiction, a tarot reader, spiritual development teacher and she joins me to talk all about intuition in business. I connected with Vix a few years back on Instagram and it’s been amazing to witness her business journey. As a business …

Today I’m speaking with Elle Steele - a champion Paralympian, intuitive healer and corporate consultant. That’s a pretty diverse pool of expertise but let me tell - Elle is all of that and more. This episode focuses on Trimester 1 of 100 Days of Brave, focused on ideation and intuition, and Elle is just the right guest to talk to about this! Elle e…

In today’s episode, we have a big-hearted conversation with Julie Davis, who owns and runs the real estate coaching business, Agent Dynamics. Julie’s purpose is to help people find their greatness so they can show up, contribute their best and feel like an integral part of their team. The turnover in the real estate industry is second only to hospi…