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Designer's Oasis

Kate Bendewald

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How do I build an interior design business? How do I get portfolio-worthy projects? Do I “have to” offer full-service interior design? How do I charge for my services? What if I want to do things differently with my interior design business? How do I take my design business to the next level? Feeling overwhelmed? I got you friend. Welcome to the Designer’s Oasis Podcast. Consider this your place for a fresh drink of water for the inspired, creative, ambitious, and let’s admit it, occasionall ...
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You don’t want to look back at your life and feel like you missed opportunities to get the most out of life. Whatever it is, these are the things that matter. Leisure matters. Family time Matters. Time with friends matter. Travel matters. What are the things that matter to you? If we aren’t intentional about our time and protect the things that mat…
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In today's episode, we discuss how to attract the right kinds of clients for full-service interior design projects. It can be challenging to find clients who are wanting to commit full-service so I am going to share a few methods and tips for attracting these types of clients. We are also going to dive into the benefits of full-service design (for …
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In today's episode, we discuss how client expectations start at the beginning of the design process. It’s imperative to build a good relationship with your client. Make sure you are open, honest, communicative, and direct. This will translate to more business in the future, through referrals or future projects. In this episode we discuss: How to se…
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Designer's Oasis Membership In today's episode, I share the next steps for this podcast, where to find me and what's next for Designer's Oasis! Here’s a glance at this episode… I share how I am pausing the podcast to focus on other priorities and creative pursuits - I’m so grateful for the joy and learning it’s brought me. I discuss how I’m returni…
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Designers Oasis Membership In today's episode, I'm opening up about going alcohol-free this year and the impact this decision has had on my health, my work, and my relationships. I had gotten to a point where my anxiety had gotten worse and I suspected my alcohol use was a way to manage anxiety. I knew it was impacting my day-to-day energy, mood, s…
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Interior Designer's Business Blueprint I sat down with Andi Morse of Morse Design in Atlanta in today's episode. Andi shared how she believes offering multiple services is the key to getting your foot (literally and figuratively) in the door with clients. We chatted about good processes and protecting your creative energy, hiring, and business grow…
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Interior Designer's Business Blueprint In today's episode, I sat down with Gideon Mendelson of the Mendelson group in New York. Gideon is one of the smartest, most honest, and down-to-earth designers I have ever had the pleasure of meeting. Our chat is a masterclass in running a business that endures. Gideon, who grew up in New York, had the privil…
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Interior Designer's Business Blueprint In today's episode, I sat down with Maggie Griffin of Maggie Griffin Design, a full-service residential interior design firm in Gainesville, Georgia. Maggie is known for her modern Southern Living style with spaces that are freshly classic and comfortable for everyday life. We share about the changes we've see…
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Interior Designer's Business Blueprint In today's episode, I sat down with Gabriela Eisenhart of Silo Studios in Atlanta, Georgia. She and her team help clients nationwide infuse homes with their fresh, modern aesthetic that pushes boundaries while still being livable. We talked about the evolution of SIlo Studios how she manages a team today that …
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Interior Designer's Business Blueprint In today's episode, I got to sit down with Marisa Wilson, the creator of The Cool Girl's Guide to High Point, a fun and insightful resource designed to help designers navigate the expansive High Point Market. Her guide offers insider tips, must-visit showrooms, and advice from industry leaders, making it a go-…
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Interior Designer's Business Blueprint In today's episode, I had a chance to sit down with Dan Mazzarini, Principal and Creative Director at BHDM Design & ARCHIVE by Dan Mazzarini. BHDM Design is an award-winning, bi-coastal, multi-disciplinary firm offering residential, commercial, and hospitality design services. ARCHIVE by Dan Mazzarini provides…
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Interior Designer's Business Blueprint In today's episode, I catch up with Rasheeda Gray, founder of Gray Space Interiors to discuss her transition from a corporate marketing career to interior design. She emphasizes the importance of mentorship and the value of insider tours at High Point Market. Rasheeda and I discussed her journey, including her…
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Interior Designer's Business Blueprint In today's episode, I share the importance of establishing healthy boundaries with clients. We all need that, right? It is essential in order to maintain a positive, professional relationship while protecting your time, energy, and well-being. Holding healthy boundaries is vitally important to avoiding burnout…
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Interior Designer's Business Blueprint In today's episode, I am sharing the top 3 things that I OBSESS over when it comes to my interior design clients. These are the things that I truly believe make your business sustainable and keep it fun and enjoyable without all of the overwhelm and frustration. So what are the 3 things I obsess over? Here’s a…
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Interior Designer's Business Blueprint In today's episode, I walk interior designers through why I believe that a paid waitlist is a good idea when you have that ideal client you want to work with but you just aren't able to take them on immediately. By creating a paid waitlist opportunity, you offer both yourself and the client the ability to comm…
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Interior Designer's Business Blueprint "Pivoting is a sign of growth" In today's episode, I share why we sometimes need to pivot in business and then dive into how we can pivot. Often, when it comes to our own business, we find that we get stuck doing the same things repeatedly even if they aren't working anymore. Just a few scenarios where this ma…
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Interior Designer's Business Blueprint Energy begets energy. Money is energy. If we know that energy begets energy, what happens in your business when you sit down and you spend the time to commit some energy towards revenue generating activities and lead generating activities? In today’s episode we are talking about revenue-generating activities a…
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Interior Designer's Business Blueprint Today’s episode is all about looking back and sharing with you all the 5 things I would do differently if I was starting from scratch again. I reflected back on what I would tell a new interior designer getting started in the industry. Here’s a glance at the episode: I share how important it is to truly invest…
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Interior Designer's Business Blueprint Have you been at this a while, but for some reason you can’t seem to either get to that next level revenue goal you’ve set and you feel stuck at the level you’re at? Today’s episode is all about the habits that keep you stuck and broke. Those habits that keep holding you back and are keeping you from really th…
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Years ago, I had a wonderful Discovery Call with a photographer who I was interviewing for a project. When we wrapped up, she sent me a drop-dead gorgeous PDF that showcased her work and also broke down her process and all of the investment details. She offered premium services and it was a huge investment for me. I wasn’t ready to commit over the …
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Think about what your clients are experiencing. (Hint - Your clients will give you these words.). Look back at their intake forms and use their words. This episode focuses on all things involving the welcome packet that you deliver to your clients. We will talk about how to create a professional, beautifully designed welcome packet and how to use i…
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Having clearly defined design services is paramount to running an efficient and organized business. It not only helps you get clear on the details such as the deliverables, the investment, and the timeline, but it also helps you to talk about your services to your clients with clarity and confidence. And let’s be honest, confidence is what we’re af…
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"Being boutique is about delighting your client EVERY STEP OF THE WAY." - Kate Bendewald Today we are going to talk about what it means to “Be Boutique” in your business. Being boutique doesn’t have anything to do with being small. It has everything to do with how you show up and serve your clients - and when done well, experiencing the natural ben…
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"You don't need to do it all! Think about your personality and what is a good fit for YOU and your clients." - Kate Bendewald When it comes to design services and the different options that we, as interior designers, have when it comes to what we each offer, I don’t believe in a one-size-fits-all approach. In many cases, designers today don’t want …
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Interior Designer's Business Blueprint In today's episode, I am answering a listener question for our #dearkate entries! This question comes from Melissa, who wants to know about starting their own business? Melissa says: "Interior design has been a part of my life for decades. But I haven't worked in this field professionally. After graduating fro…
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Interior Designer's Business Blueprint In today's episode, I chat with Selena Soo and Sharon Stokes. Selena Soo is a publicity and marketing strategist for visionary entrepreneurs and experts who has helped clients and students get featured in places like Domino, The Oprah Magazine, Forbes and Inc, and land interviews on popular podcasts and nation…
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Interior Designer's Business Blueprint In today's episode, I am joined by Andrea Liebross, a dynamic business and life coach who specializes in empowering unapologetically ambitious women entrepreneurs. Andrea is not only a seasoned speaker but also the insightful host of the Time to Level Up podcast. With a unique approach, Andrea guides her clien…
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Interior Designer's Business Blueprint In today's episode, I'm catching up with Tammy Cody, founder and instructor at SketchUp for Interior Designers where she has taught 1000's of interior designers exclusively for over a decade how to master SketchUp so they can streamline their productivity while producing beautiful and organized drawing sets to…
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Interior Designer's Business Blueprint In today's episode, I sat down with the very talented, warm, smart, and creative, Britt Davis of Art & Adorn in Charlotesville Virginia. Britt is mother to 4 kids, she's an artist, interior designer, event planner, and retreat host at her farm - Glentivar Farm. Twice a year she and her best friend Molly Crouch…
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Interior Designer's Business Blueprint In today's episode, I got to sit down and chat with Amber Guyton, the creative mind behind Blessed Little Bungalow. She's a marketer, a Financial Services Advisor turned blogger, influencer interior designer, and now a collaborator with companies like World Market and Mitchell Black, where she recently launche…
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Interior Designer's Business Blueprint In today's episode, I'm catching up with Cerissa McKinnis of Industrious Interiors in San Antonio Texas who offers luxury kitchen and bath design and whole home transformations. She's a long-time member inside the Interior Designer's Business Blueprint but today we are talking about a book she's written - Navi…
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Interior Designer's Business Blueprint In today's episode, Christina Canales joins me to discuss the importance of building a successful interior design business through fostering relationships with vendors and clients, and collaborating with other designers. We dive into the value of communication, mutual support, and taking back control of the sa…
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Interior Designer's Business Blueprint Have you ever had a client who is questioning your most recent invoice, they want to do something outside of your contract terms, or they misunderstood information? So what can you do to salvage the relationships? In today's episode, I tackle a listener question on how to handle challenging client situations. …
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Interior Designer's Business Blueprint The messes never clean themselves up but somebody who knows what they're doing has to get in there to help kind of right this ship. In today's episode, Morgan Boudreaux, from Business by the Book, a full-service accounting firm that works directly with interior designers across the country joins me. Business b…
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Interior Designer's Business Blueprint In today's episode, we have a returning guest, and my friend Jenny Karlsson - a certified money coach helping creative entrepreneurs develop practical financial resilience and stability strategies. She's also the creator of the Money Compass Deck, a tangible tool to help you cultivate your connection with mone…
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Interior Designer's Business Blueprint In today’s episode I want to share the 7 money tips that I live by as an interior designer! Maybe finances come easy for you or maybe you’re more like me where it needs to be built into your schedule and you need a clear list of what needs to be done, what needs attention, and what to focus on. Here’s a glance…
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Interior Designer's Business Blueprint On today's episode, Carla Titus, the founder and CEO of Wealth & Worth Within shares about finances, scaling, profitability, and her mission to empower business owners to take control of their finances to grow profits, have cash in the bank, and pay themselves, so they can build personal wealth. Carla loves wo…
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Interior Designer's Business Blueprint In today's episode, I interviewed Katie Gutierrez, the creator of Biographical Design, an interior design system that uses the client's biographies as the foundation of her six-step design process. She also has a customer relationship management tool that helps interior designers increase their exposure and le…
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Interior Designer's Business Blueprint If you capture what really matters to your clients, your copy will be gold and resonate with the audience. When it comes to copywriting, if you try to speak to everyone, you end up speaking to no one. If you don't have a clearly defined audience in mind when you're creating copy, your message ends up diluted a…
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Interior Designer's Business Blueprint What is most important is that you start to recognize the value of your time. Discovering the value of your time includes understanding how important it is to manage, control, and protect it while still remaining flexible as a business owner. In today's episode, we dive deep into time-saving tips tailored spec…
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Interior Designer's Business Blueprint You don't need to justify or explain your rates or your prices when presenting them. You just need to show your value. In today's episode, I share three mindset shifts that will help you confidently price your services and reframe your mindset when presenting your pricing. Let’s dive into the top 3 mindset shi…
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Interior Designer's Business Blueprint When we think about scaling a business, the first thing that typically comes to mind is “How can I get more project work”? Maybe you’re currently taking 8-10 projects a year, so you ask yourself, “How can I increase that to 12-15 per year?” Taking on more projects is indeed going to generate more revenue and h…
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Interior Designer's Business Blueprint In today's episode, I have a conversation all about the unconventional path to interior design success with the mother-daughter duo Susan and Jillian Hayward. We discuss all of the shared experiences, challenges, and collaboration along the way. Here’s a glance at this episode… We talk all things entrepreneurs…
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Interior Designer's Business Blueprint In this episode, we dive deep into crucial aspects of interior design, focusing on pricing strategies, time management, and the imperative shift toward sustainability. I advocate for responsible design leadership and share my journey toward a more sustainable approach. Here’s a glance at this episode: I share …
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Interior Designer's Business Blueprint In today’s episode, I interview Tina Guevara, owner of Juliette Sebastian Interiors and a member of the Designer’s Oasis program to share experiences and tips for building a thriving interior design business. Here’s a glance at the episode: We discuss the importance of having your backend processes set up well…
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I believe in a rising tide that when one of us does well we all do better. I love sharing this space with other amazing interior designers and can’t wait for what’s in store! In today's episode, I share my vision for where we are headed in 2024 and the impact that we can have as interior designers. I want to share a little bit about what we're goin…
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Interior Designer's Business Blueprint I feel strongly that when we share our gratitude through gifting with clients and the people that we work with it's a good feeling and it makes us feel good as well. In today's episode, I share my love of gift-giving by sharing how to show gratitude through gifting clients and colleagues plus the positive impa…
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Interior Designer's Business Blueprint When you share gratitude openly with others, it starts to have a ripple effect and it can help you to feel good too, even when there are uncertain times (and there are many!) Gratitude is this amazing, free thing you have available to you at any time, all the time, no matter what. In today's episode, I share t…
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Interior Designer's Business Blueprint Spending time styling and preparing for a photo shoot with a professional photographer is key. Finding a photographer who can capture interior photos from different angles to bring a room to life is such an important part of curating a great interior design portfolio. In today's episode, I share all of my best…
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Interior Designer's Business Blueprint Have you ever gotten yourself a big project or call from a big deal client and thought to yourself, I don't think I have what it takes to take on this project? What if instead, you got curious and asked yourself, what would it take to be successful with this project? Who do I need on my team? What do I need to…
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