Grow your business with marketing strategies that get you more consults and booked with clients ... WITHOUT relying on social media. --- This podcast is for Dietitians, Therapists, Clinicians and Service Providers who want to learn practical tips, tactics and marketing strategies to build and grow a Thriving Private Practice. --- If you're looking to simplify and streamline your marketing and start attracting more clients without having to spend hours a day making posts and videos for social ...
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Chasing Brighter Podcast: A Journey Of Self-Discovery And Lifestyle Tips For Women
Jessica Colarco and Kelly Fox
**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** ’Chasing Brighter Podcast: A Journey Of Self Discovery And Lifestyle Tips For Women’—a sanctuary for the modern woman seeking to navigate the complexities of life with grace, strength, and a sense of adventure. We are your hosts, fervent believers in the power of storytelling and personal growth, here to guide you through a journey of self-discovery, empowerment, and transformation. Each episode is a treasure trove of wisdom, de ...
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In this episode of the Chasing Brighter Podcast, hosts Kelly and Jessica engage in a heart-to-heart discussion with Kathy Colaiacovo, a marketing strategist and president of Pepper Marketing Services. Kathy, who also hosts the 'Marketing Your Private Practice with Kathy C' Podcast, shares her personal and professional journey, offering insights int…
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to our episode of our award-winning podcast, in this episode, Jessica and Kelly talk about the history and significance of Pride Month, offering insights into the LGBTQ+ community and the importance of inclusivity and advocacy. Topics Discuss: Understanding Pride month, the his…
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Want More Clients? Make Your Marketing Message Hit Home With Them - Ep 101
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In this Marketing Review, Kathy C talks with Elizabeth Pinkerton of Pinkerton Coaching, who wanted to figure out - why people visiting her website were not taking action. She’s getting traffic, but no one is doing anything but browsing and leaving. It’s a common problem private practice and service providers have…. Solving it means ensuring that pe…
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Mom Talk #37: Social Media Trends and The Modern Marriage
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** This episode of the Chasing Brighter Podcast's Mom Talk we discuss spontaneous vacation plans that fell perfectly into place during a casual conversation at a baseball game. The discussion then transitions to a viral social media trend comparing the fear of encountering a man versus a …
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This ONE Action Will Bring You More Business Growth - Ep 100
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On this special milestone 100th episode of Marketing Your Private Practice, I'm excited to share with you a lesson that I know has been critical to the success of so many of my clients, and myself. This lesson focuses on ONE action that is not hard to do, and which can bring insights and inspiration and help you grow your business. My goal when I s…
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Mom Talk #36: Navigating Youth Sports, Mental Resilience, and Gratitude
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** In this episode of the Chasing Brighter Podcast, hosts Kelly and Jess dive into the whirlwind of parenting children in sports. They share personal stories about the highs and lows of a busy Memorial Day weekend packed with soccer and baseball games, reflecting on the challenges of mana…
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Unleashing Wellness: The Mental and Physical Health Benefits of Creativity
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to the Chasing Brighter Podcast! In this episode, Kelly and Jessica wrap up their month-long series on creativity and passions by discussing the profound impact of creativity on both physical and mental health. They discuss studies showing how creative activities can lower cort…
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Make Your Marketing Easy & Relatable with 4 Simple Words - Ep 99
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Are ready for some quick, easy advice that you can do immediately when it comes to your own marketing and content? Today’s lesson focuses on a marketing strategy that is one of the best ways to make your marketing easier. Easier to do. Easier to write. The advice… involves 4 simple words that will transform how you do your marketing and how you cre…
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Mom Talk #35: Exploring Self-Discovery, Gadgets, and Coffee Mastery
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** This episode of the Chasing Brighter Podcast's Mom Talk we discuss using the Dyson Airwrap, comparing it with traditional hairdryers and highlighting its innovative design. They also dive into the world of coffee, sharing their experience with a private coffee lesson that covered latte…
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May Book Club: The Powerful Ways 'Creativity and Gratitude' Can Transform Your Life
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to another captivating episode of our award-winning podcast that is renowned for its insightful and transformative discussions. In this episode, hosts, Kelly & Jessica, discuss the theme of creativity, focusing on 'Creativity and Gratitude: Exercises and Inspiration for a Year …
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Clarify Your Marketing Message to Increase Sales: Review with Colleen Sloan Ep-98
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Are you struggling to connect with your ideal client through your website content and convert those visitors into sales? That’s what Colleen Sloan, a Registered Dietitian and Pediatric Physician Assistant wanted to know when she booked a free marketing review with me. Colleen has a business and podcast called Exam Room Nutrition where she offers re…
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Mom Talk #34: Insights and Conversations with Kelly and Jessica
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** In this episode, hosts, Kelly & Jessica, discuss transitions and challenges of daily life, including business stressors and Teacher Appreciation Week, to deeper explorations of educational content related to World War II and its portrayal in media. Additionally, we touch on timely well…
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Rediscover Your Passions: A Guide to Rekindling Joy and Creativity in Everyday Life
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to another captivating episode of our award-winning podcast that is renowned for its insightful and transformative discussions. In this episode, hosts, Kelly & Jessica, discuss a topic that resonates with many: Rediscovering Your Passions. Amidst our daily grind, it's all too e…
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10 Proven Strategies to Boost Traffic On Cornerstone Blogs Part 2 - Ep 97
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Are you struggling to get the word out about your services? To get more clients? People you can help with your skills and expertise? Many business owners face the same challenge - how to attract more clients? One tactic is ensuring you have a presence online where people are looking for help. And it’s not always on social media. Think about it. Whe…
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Mom Talk #33: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, hosts Kelly and Jess discuss the challenges and excitements of managing a business while also dealing with the end of the school year in Nevada, including Teacher Appreciation Week and adjusting to school schedules. 00:00 Catching Up and School Year End Chaos 00:56 Summer Vacation Plans and School Sc…
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to this episode of "Chasing Brighter," where hosts, Kelly & Jessica, discuss how applying creativity can transform mundane activities such as meal planning, home organization, and decorating, into enjoyable experiences. They share personal anecdotes and tips on how to make surr…
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10 Proven Strategies to Boost Traffic On Cornerstone Blogs part 1 - Ep 96
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Are you ready to finally get some traction and traffic to your website? Especially traffic on those important blog posts you spend time writing. And specifically to those cornerstone blogs that you created to boost your visibility with search engines to get more traffic. Blogs that help showcase your expertise and how your services can be life-chan…
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Mom Talk #32: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, hosts Kelly and Jess engage in an extensive discussion about the challenges and humorous aspects of parenting, particularly through the lens of managing their children's sports activities and personal growth. They share stories of unexpected emergencies, like sick kids and sports injuries, illustrati…
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The Art of Self Expression: Embracing Your Creativity As A Form Of Personal Growth
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to this episode of "Chasing Brighter," where hosts, Kelly & Jessica, discuss discuss the theme of creativity and passion as integral parts of personal growth and self-discovery. We encourage our listeners to embrace new experiences and discomfort as avenues for creativity, roun…
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5 Easy Steps to Optimize a Blog Post to Increase Traffic & Leads - Ep 95
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Blogs help search engines find you and your business via your website. They also help people searching online for help… find you too. Cornerstone blog posts - ones designed to provide in-depth and valuable information that tend to get more traffic than even regular ones - well these are ones you must make time to enhance and optimize them so they c…
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Mom Talk #31: Insights and Conversations with Kelly and Jessica
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The Chasing Brighter Podcast episode features a vibrant discussion on self-care, navigating busy family schedules, and the importance of fitness and self-improvement. Co-hosts Kelly and Jess share personal anecdotes about recent activities, the challenges of everyday life with children's events, and their fitness routines and general health and wel…
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Embrace Your Unconventional Path: A Dive into 'The Middle Finger Project' by Ash Ambirge
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to this episode of "Chasing Brighter," where hosts, Kelly & Jessica, discuss 'The Middle Finger Project' by Ash Ambirge. The book is recognized for its focus on personal growth, battling imposter syndrome, and embracing one's true self to lead a fulfilled, 'unfuckwithable' life…
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5 Ways to Optimize a Sales Page to Increase Signups: Review with Joyce Faraj-Ardura - Ep 94
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Hosting an event or a Virtual Summit is a lot of work, the goal is always to get as many registrations as possible. But that won’t happen without marketing the event effectively so that you achieve your sales goal for registrations. Dr. Joyce Faraj-Ardrua was wondering this very thing… what could she do with the sales page for her EmpoweRD Summit t…
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Mom Talk #30: Insights and Conversations with Kelly and Jessica
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The Chasing Brighter Podcast episode features a vibrant discussion on self-care, navigating busy family schedules, and the importance of fitness and self-improvement. Co-hosts Kelly and Jess share personal anecdotes about recent activities, the challenges of everyday life with children's events, and their fitness routines and general health and wel…
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The ONE Blog Every Practice Needs to Boost SEO, Traffic & Leads - Ep 93
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Marketing can be a royal pain in the you-know-what. And Blogs? I know a lot of you simply do not blog and do not want to. You’re in the “Don’t even think about a blog with me!” group. But what if I told you that if you could take the time to put just ONE type of blog post on your website, even if you put it on a webpage rather than a blog post, it …
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Mindset Over Matter: Empowering Your Journey to Joy
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** Welcome to this episode of "Chasing Brighter," where hosts, Kelly & Jessica, delve into the importance of mindset and its impact on personal growth and fulfillment. They share insights on cultivating a resilient and positive mindset, using practical approaches to leverage mindset for a…
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Marketing your Services to Two Ideal Clients: Review with Mackenzie Costron - Ep 92
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What do you do when your services have two types of ideal clients? Many practices and business owners struggle with effectively marketing the same offer to people who have different problems. Mackenzie Costron came to me for a free Marketing review with this very roadblock in her coaching business. She wanted to know, “How do I focus my marketing t…
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Mom Talk #29: Insights and Conversations with Kelly and Jessica
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The Chasing Brighter Podcast episode features a vibrant discussion on self-care, navigating busy family schedules, and the importance of fitness and self-improvement. Co-hosts Kelly and Jess share personal anecdotes about spring activities, the challenges of keeping up with children's events, and their fitness routines, including their thoughts on …
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Embracing Your Worth: Overcoming Impostor Syndrome on Your Journey to Self-Discovery
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** This episode of the Chasing Brighter Podcast is an inspiring episode dedicated to empowering women on their journey of self-discovery by addressing and overcoming Impostor Syndrome. Episode Highlights: Introduction to Impostor Syndrome: Understanding what Impostor Syndrome is and why i…
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How to Create a System to Effectively Use Testimonials in Your Marketing - Ep 91
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Getting testimonials from clients is great. It makes you feel good that you made a difference and an impact on your clients. But many practitioners and service providers overlook actually using those testimonials - the most powerful type of marketing content there is - in their marketing. This happens because their business plans lack a system for …
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Mom Talk #28: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, Kelly and Jessica discuss their Spring Break vacations. Discussions range from choosing the right resort and managing budgeting for a family of five, to dealing with unexpected issues such as poor customer service. The hosts also explore the broader benefits and challenges of all-inclusive vs. cruise…
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Embracing the Divine Feminine with Whitney Walker
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** This episode of the Chasing Brighter Podcast features an in-depth conversation with Whitney Walker, a licensed therapist and spiritual guide specialized in addiction, eating disorders, trauma, and spirituality. Whitney discusses her journey towards incorporating spiritual concepts into…
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10 Easy Ways to Use Testimonials to Convert More Leads into Clients - Ep 90
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If you’re tired of marketing strategies that don't seem to bring in a steady stream of new clients … then let’s try something new. Something that is sitting right in front of you, but that is not always obvious in the many ways to use it in your marketing. Client Testimonials. These are a treasure trove of marketing gold many practice and business …
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Mom Talk #27: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, Kelly and Jessica discuss parenting experiences. The conversation touches on personal anecdotes and reflections, emphasizing growth and self-discovery in the realm of parenting. Get our April book club book The Middle Finger Project. Continue your self-discovery with us: IG @chasingbrighter | Blog ww…
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March Book Club: Year of Yes by Shonda Rhimes
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** On this episode of the Chasing Brighter Podcast, Kelly and Jessica talk about their March Book Club pick and discuss key themes and insights from Shonda Rhimes' book 'Year of Yes,' focusing on personal growth, career challenges, power poses, and the importance of authenticity and self-…
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How to Get More People Booking Discovery Calls: Part 2- Ep 89
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Many private practice and service-based businesses struggle with the common problem of not enough people booking consults, leading to an unpredictable flow of new clients. It's a frustrating situation, but if you can ensure that you have a system for booking those consults that is fast and easy and gets people in your calendar to talk with you, tha…
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Mom Talk #26: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, Kelly and Jessica discuss parenting experiences, focus on topics like oldest daughter syndrome, sibling dynamics, coping mechanisms for anxious children, nurturing positive behavior, and implementing choices for children. The conversation touches on personal anecdotes and reflections, emphasizing gro…
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Chasing Dreams: Strategies for a Successful Career Pivot with Shannon Russell
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** This episode of the Chasing Brighter Podcast features our discussion with we are so excited to interview Shannon Russell, Career Coach and host of the Second Act Success Career Podcast. The conversation encompasses topics such as midlife career changes, the importance of pursuing passi…
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How to Get More People Booking Discovery Calls: Part 1- Ep 88
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Many private practices and service-based businesses struggle with a common issue: not enough folks booking those all-important consults and discovery calls. These calls are often the first step to bringing in new clients, but if the booking process is a hassle and clunky for those prospects, you could be missing out on paying clients! Too often, I …
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Mom Talk#25: Insights and Conversations with Kelly and Jessica
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In this episode of the award-winning Chasing Brighter podcast, Kelly and Jessica talk about work, parenting, and managing the complexities of everyday life. They explore the struggle of managing their children's screen time, dealing with travel for work, setting boundaries, their kids' activities, and finding balance in their busy lives. Get our Ma…
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Midlife Mavericks: Women Who Redefined Success after 40
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**2024 PODCAST OF THE YEAR WINNER: BEST FEMALE HOSTED PODCAST** In this Chasing Brighter Podcast episode we celebrate Women's History Month by featuring stories of women who have redefined success through midlife career changes, proving that remarkable achievements can be realized at any age. Highlighting the inspiring journeys of Marie Curie, Vera…
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5 Ways to Get Your Website Up and Running Fast & Easy - Ep 87
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Websites are an essential tool for private practice owners and service-based businesses, but many cannot get past the fear and tech challenges in getting their website up and running. In this episode, Kathy C talks with long-time friend and mentor Tawnya Sutherland about the many mistakes people make when starting a website and how the best path is…
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Mom Talk#24: Insights and Conversations with Kelly and Jessica
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In this episode of the award-winning Chasing Brighter podcast, Kelly and Jessica address a variety of topics, including a child's anxiety, the challenges of youth sports, the intensity of workouts, and the importance of fitness and longevity. Kelly and Jessica also touch upon competitive workouts, family dynamics, and the impact of fitness on overa…
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Midlife Unveiled: A Journey of Rediscovery
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In this episode of the Chasing Brighter podcast Kelly and Jessica discuss their transformation from business owners to podcast hosts hoping to serve as a beacon of inspiration for women. They talk about their early career choices, facing challenges as women in the workplace, and evolving passions leading to the creation of their podcast 'Chasing Br…
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Overcoming the Top 3 Roadblocks to Marketing a Practice or Business - Ep 86
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There are 3 very common problems Private Practice and Business owners face when marketing their businesses. Spending too much time on marketing. Not knowing where to focus when it comes to the content topic and publishing it online The content creation itself. What do you even use as marketing content??? These roadblocks can stall the growth of you…
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Mom Talk #23: Insights and Conversations with Kelly and Jessica
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In this episode of the Chasing Brighter Podcast, Kelly and Jessica discuss their recent experiences, including a girls' trip, workouts, and the bond they share with their friends. They also reflect on their stage of life, vulnerability, and the ease of parenthood as their children grow older. Get our March book club book "Year of Yes" by Shonda Rhi…
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February Book Club: You Will Find Your People
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In this episode Kelly and Jessica discuss their February book club pick: 'You Will Find Your People: How to Make Meaningful Friendships as an Adult' by Lane Moore. They share their thoughts on the book, reflecting on the author's journey, discussing the importance of boundaries, navigating friendships, and being a good friend. Kelly and Jessica als…
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Attracting the Right Clients with a Quiz: Review with Leah Carey - Ep 85
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In this episode of "Marketing Your Private Practice with Kathy C we are talking with Leah Carey, a Sex and Intimacy coach and host of the Good Girls Talk About Sex podcast Leah booked a marketing review to discuss her lead magnet which is a quiz. She wanted to be sure it was set up as effectively as possible. To help Leah improve and optimize the l…
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Mom Talk#22: Insights and Conversations with Kelly and Jessica
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Welcome back to the Chasing Brighter Podcast. Monday Mom Talk is a weekly series where Jessica and Kelly catch up on their weekend and tackle all sorts of topics from the mundane to controversial. In this week's episode Jessica and Kelly discuss their experiences and reflections on the Super Bowl, including the halftime show and entertaining guests…
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Empowering Parents to Raise Resilient Teens: An Insightful Discussion
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In this episode of the Chasing Brighter podcast, the hosts converse with experts Erin Campbell and Megan Enge, founders of Raising Resilient Teens. They provide invaluable insights into the challenges and triumphs of parenting teenagers and more: 00:34 Raising Resilient Teens: Challenges and Triumphs 01:02 Expert Advice: Interview with Erin Campbel…
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