Best Lucas Gabriel Podcasts (2024)

1
Are Strategy Frameworks Dumb? - Joe Burns, Group Strategy Director, Quality Meats Creative 43:01

32m ago43:01

43:01

Joe was Head of Strategy at BBH in New York but decided to go to an indie shop Quality Meats as a Group Strategy Director. We discuss this move as well as a survey that suggested a lot of strategists think strategy frameworks do more harm than good. You can find Joe here: https://www.linkedin.com/in/joe-burns-bb73a31b/ ** For details about our upco…

1
The Daily Challenges Facing Good Comms Planning - Mani Schlisser, OBERLAND 38:45

7d ago38:45

38:45

Mani Schlisser is Director of Strategy at OBERLAND in New York. He's had big comms planning roles at Ogilvy, Mekanism, and Chiat Day. In this chat, we talk about Comms Planning 101 but also get into the daily challenges facing anyone creating advertising right now: - What's happening on the social media platforms, and - What agencies are getting wr…

1
Sulle tracce dei miei antenati: il mio albero genealogico - Intermedio #39 26:52

13d ago26:52

26:52

In questo episodio, faccio un salto indietro nel tempo fino al 1700 per scoprire le origini della mia famiglia piemontese. Inoltre, vi mostro come queste scoperte possono essere utili se siete interessati a ottenere la cittadinanza italiana. Buon ascolto! Trascrizione Altri link e risorse utili: Fonetica Italiana Semplice, il mio corso di pronuncia…

1
A World Champion Of The Cannes Young Lions Plus A Contender - Monika Farkašová, David Cerveny 35:52

14d ago35:52

35:52

Monika Farkašová (from agency Triad) has won the Young Lions so I'm now calling her World Champion because "Winner" is boring. The Young Lions takes the best young talent from around the world and pits them against each other in a ferocious battle of minds for 24 hours in Cannes every June. David Cerveny (from agency Zaraguza) is a frequent contend…

1
Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy - Dr Anastasia Karklina Gabriel 38:46

21d ago38:46

38:46

Dr Anastasia Karklina Gabriel has just published her first book "Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy". Having earned a PhD, Anastasia has consulted for many agencies and now works in Reddit's Global Insights team. In this chat, we discuss a few of the key concepts in the book as well as the experience of wr…

1
Stop Collaborating And Listen - Why Do Workshops Defeat Us? - Rob Estreitinho, Salmon Theory 38:51

26d ago38:51

38:51

Rob Estreitinho and I have just dropped a deck for you. It's called "Stop Collaborating And Listen". In it, we discuss why workshops are being forced on everyone right now, how this isn't always a good thing, and what to do about it. You can find the deck here: http://bit.ly/stopcollaboratingandlisten…

1
Top Ten Strategist Traits - Live From Hell's Kitchen 38:51

28d ago38:51

38:51

You can find out about our upcoming masterclasses at http://www.sweathead.com Mark is here: http://www.instagram.com/markpollard

1
How To Have Award-Winning Ideas - Alexandre Kazuo Kubo, Lucas Ribeiro 44:51

1M ago44:51

44:51

Alexandre Kazuo Kubo and Lucas Ribeiro are Associate Creative Directors at McCann New York. Recently, they published a guide on having and expressing award-winning advertising ideas. It's relatively rare for employed big-agency creatives to publish like this so I took the opportunity to get them to talk us through their free guide while forcing the…

1
The Wrongs And Rights Of Brand Strategy Workshops - Camilla Petty 38:29

2M ago38:29

38:29

Camilla Petty recently released a workshop guide from 15 years of experience in advertising. I've run hundreds of these things and have thoughts. So we got together to discuss what makes a workshop work as well as the things that don't. You can get 25% off Camilla's guide using the code SWEATY at checkout: https://oddkid.co/store/brandstrategyworks…

1
Brand Strategy In Venture Capital - Michael Miraflor 41:36

2M ago41:36

41:36

Michael Miraflor is Chief Brand Officer at Hannah Grey Venture Capital. His agency life started in media agencies then lead him to MediaLink and, now, into VC. In this episode, we discuss his journey as well as what exactly he is doing right now. You can find Michael here: https://www.linkedin.com/in/mirateck/ You can find Mark here: http://www.ins…

1
The Techno Mindset For Strategists - Luis Miranda, Strategist & Techno Producer 37:53

2M ago37:53

37:53

Cofounder of the Account Planning Group (APG) in Spain, Luis Miranda is a freelance strategist based in Los Angeles but also a music producer and DJ. In this episode, we see what strategists can learn from techno. Obviously. You can find Luis here: https://www.linkedin.com/in/luismiranda1/ You can find Mark here: http://www.instagram.com/markpollar…

1
B2B Marketing Creativity - Carolyn Barclay and David Moore 39:22

2M ago39:22

39:22

Carolyn Barclay and David Moore run Kingswood & Palmerston. They work with B2B marketers whom they push to do interesting work. We discuss creativity in B2B advertising as well as Carolyn and David's business. You might know David from his Twitter and LinkedIn sharing of advertising made by advertising agencies to promote advertising agencies. Caro…

1
The Taylor Swift Conspiracy, Creative Teams, and Job Loss - Walk And Talk, Times Square 48:32

3M ago48:32

48:32

You can find these bits as essays here: http://www.instagram.com/markpollard

1
Come vengono visti gli italiani all’estero? Con Sonia Candy - Intervista #37 26:53

2M ago26:53

26:53

Impara l'italiano immergendoti in FILM e SERIE con LingoPie - sconto del 70% sul piano PER LA VITA se ti iscrivi con il mio link In questo episodio faccio quattro chiacchiere con Sonia Candy su come noi italiani siamo visti all'estero. Sonia è insegnante di inglese per italiani, youtuber, influencer e chi più ne ha più ne metta. Inoltre, ha vissuto…

1
L'Italia è un paese per vecchi? - BONUS 26:06

3M ago26:06

26:06

Sono aperte le iscrizioni per il mio nuovo corso di italiano avanzato Dentro l'Italia, in italiano, scritto insieme a Marco Cappelli di Storia d'Italia: SCOPRILO Questo episodio è tratto da un mio video YouTube. Guarda QUI la versione video. Trascrizione Altri link e risorse utili: Il mio NUOVO ebook gratuito, 'Come raggiungere il livello avanzato …

1
The Most Important B2B Marketing Ideas With LinkedIn's Ty Heath 46:18

3M ago46:18

46:18

Ty Heath is the Director of the LinkedIn B2B Institute. The B2B Institute works with some of the world's leading marketing academics to find counter-intuitive ideas that can have a ridiculous impact on B2B brands.In this interview, we discuss B2B Marketing 101.You can find Ty here:https://www.linkedin.com/in/tyronaheath/You can download our "How To…

1
Come il fascismo cambiò l'Italia: economia, politica estera, colonialismo - Avanzato #32 31:30

3M ago31:30

31:30

In questo episodio, il terzo della nostra serie sul fascismo, esaminiamo come questo cambiò l'Italia, parlando nello specifico di scuola, diritto e censura. Scopri Dentro l'Italia, in italiano, il mio corso di livello avanzato prodotto in collaborazione con Marco Cappelli. Trascrizione Il primo episodio della serie sul fascismo Il secondo episodio …

1
Com'è cambiata l'Italia dagli anni '90, con Marco Cappelli - BONUS 30:48

3M ago30:48

30:48

Iscriviti alla lista d'attesa di Dentro l'Italia, in italiano: il nostro corso avanzato d'italiana in cui parliamo di storia, cultura e società dell'Italia moderna Questo episodio è uscito come video, ma lo pubblico anche qui in formato audio perché la chiacchierata è piuttosto lunga e si presa ad essere ascoltata come podcast. A questo link trovi …

1
The Strategy To Revive One Of The World’s Biggest Fashion Brands - Esprit - Ana Andjelic, Chief Brand Officer 47:10

4M ago47:10

47:10

Ana Andjelic has a PhD, has worked in many of your favorite New York advertising and digital agencies, and now has a massive role at Esprit as the Chief Brand Office and the Chief Marketing Officer. This means Ana is responsible for anything that leaves the office. I caught up with her in the Esprit office to find out how her and the team are reviv…

1
Going Hard On LinkedIn - Alex M H Smith, Basic Arts 40:54

4M ago40:54

40:54

There was a time on LinkedIn that was before Alex M H Smith and a time on LinkedIn that was after Alex M H Smith. Every week, tens of thousands of people now see Alex's posts about strategy in their feed but it wasn't always this way.In this episode, we discuss what Alex is up to and how he uses social media. We were going to talk about some of his…

1
How Hallmark Went From Greetings Cards To Advertising Agency - Trish Berrong 37:43

4M ago37:43

37:43

Trish Berrong is a copywriter and strategist who spent decades at greeting card company Hallmark. She's not only written greeting cards but she helped Hallmark develop an in-house agency that went from serving Hallmark to serving external clients. And this is what we discuss.You can find Trish here: https://www.linkedin.com/in/trishberrong/**Find o…

1
La Svizzera che parla italiano, con Gabriele Chierici - Intervista #36 37:23

4M ago37:23

37:23

In questa intervista faccio due chiacchiere con Gabriele Chierici, insegnante di italiano cresciuto nel Canton Ticino, regione della Svizzera dove si parla italiano. Scopriremo con Gabriele com'è crescere nel Ticino, quali sono le differenze con l'Italia, come convivono gli svizzeri dei vari cantoni e molto altro. Buon ascolto! Trascrizione (Podcas…

1
Your Personal Development Plan Template - Hell's Kitchen, NYC 25:46

5M ago25:46

25:46

You can find a link to the personal development template here: https://sweathead.com/personal-plan Sign up for The Sweathead Get-Ahead free livestream from London here: https://sweathead.com/sweathead-get-ahead/ My London Masterclass tickets are here: https://sweathead.com/london-strategy-masterclass-with-mark-pollard/ And you can grab free ebooks …

1
Better Relationships With The Creative Department - Anirban Roy, Head of Strategy at Wieden + Kennedy, India 39:40

5M ago39:40

39:40

Anirban Roy is Head of Strategy at Wieden + Kennedy in India. They have offices in Delhi and Mumbai. In this interview, we discuss good relationships with creative teams - whether it's common, what makes them difficult, and what makes them work. You can find Anirban here: https://www.linkedin.com/in/anirbanroyplanner/ ** Find out about our strategy…

1
Come il fascismo cambiò l'Italia: scuola, diritto, censura - Avanzato #31 26:19

5M ago26:19

26:19

In questo episodio, il secondo della nostra serie sul fascismo, esaminiamo come questo cambiò l'Italia, parlando nello specifico di scuola, diritto e censura. Iscriviti alla lista d'attesa per Dentro l'Italia, in italiano Trascrizione Il primo episodio della serie sul fascismo Altri link e risorse utili: Il mio NUOVO ebook gratuito, 'Come raggiunge…

1
Humor In Advertising - What Does The Research Say? - Polly Wyn Jones, Kantar 32:53

5M ago32:53

32:53

Polly Wyn Jones has been anlayzing advertising for over 30 years. In the past two years, she's published two articles about humor in advertising - how it ebbed and flowed over the past 2 decades, the kinds of humor there are in ads, and if it's coming back. And this is what we discuss. You can find Polly's two articles here 1. https://www.kantar.co…

1
Is There Really Less Humor In Advertising Right Now? - Paul Fisher, Head of Strategy, BBDO Dublin 40:59

5M ago40:59

40:59

Paul Fisher, Head of Strategy at BBDO Dublin, woke up with a mission one Sunday a couple of weeks ago. He wanted to confirm or debunk a belief that there's less humor in advertising than before. He spent hours trawling through and categorizing campaigns. And I thought it would be worth speaking to someone who feels like this is a good way to spend …

1
Getting Strategy Jobs At Netflix, CashApp, Nike, Apple And More - Grace Gordon, CashApp 42:20

5M ago42:20

42:20

Grace Gordon is an Australian who's worked with a list of companies many strategists would dream of working with: Netflix, CashApp, Nike, Apple, The Fader, Refinery29, as well as various agencies. In fact, we worked together at Big Spaceship a decade ago. In this chat, we discuss living and working the USA as Australians as well as what Grace learn…

1
Setting Your Next Marketing Budget - This Time With Evidence - Marc Binkley, Fractional CMO 37:15

6M ago37:15

37:15

Marc is a fractional CMO based in Calgary, Canada. He recently published a deck to help marketers work out how to set their budgets based on evidence. You can find the deck here: ⁠https://www.linkedin.com/feed/update/urn:li:activity:7134918764252299264/⁠ You can find Marc here: https://www.linkedin.com/in/marcbinkley/…

1
Com'è stato scrivere una storia (con Erika) - RST #85 22:09

6M ago22:09

22:09

Iscriviti alla lista d'attesa per La storia di Italo Erika ci racconta com'è stato scrivere una storia. Quale storia? Beh, chiaro, La storia di Italo, il nostro nuovo corso di livello principiante-intermedio! Trascrizione nel Podcast Italiano Club - livello d'oro Altri link e risorse utili: Il mio NUOVO ebook gratuito, 'Come raggiungere il livello …

1
Shocking Truths About Insights In Advertising (I'm joking - but, yeah, "insights") 39:50

6M ago39:50

39:50

You can download a free 45-page ebook on insights, including a chapter from my book "Strategy Is Your Words" here: https://mailchi.mp/sweathead/mastering-insights You can find out about The Insight Masterclass that I'm teaching on Wednesday, December 6, online here: http://sweathead.com/the-insight-masterclass-mark-pollard…

1
The Marketing Sciences Suggest: Make Your Brand Think And Act Broad - Julien Normand, Publicis 40:29

6M ago40:29

40:29

Julien Normand is Global Strategy Lead for Publicis LEON @ Publicis Media in Singapore. Recently, he wrote a piece called "The Silent Ascent Of Super Light Buyers," in which he shares research that suggests marketers need to pay attention to people who don't buy them very often.You can find Julien here:https://www.linkedin.com/in/julien-normand-101…

1
I Got A Hair Transplant In Turkey - Istanbul, Walk and Talk 40:36

8M ago40:36

40:36

I was going to keep it private but people started to find out. I got a hair transplant. And I had a second operation to get a lipoma removed. At the end of this episode I talk a little about functional versus emotional advertising. But most of the episode is about hair and Istanbul. You can find videos about the experience on my Instagram: http://w…

1
Quando l'Italia cambiò completamente: il miracolo economico 18:28

7M ago18:28

18:28

Iscriviti alla lista d'attesa del mio corso avanzato Questa è la versione audio del mio ultimo video YouTube. Di solito mantengo YouTube e podcast separati, ma penso che questo episodio valga la pena di essere ascoltato da tutti. Altri link e risorse utili: Il mio NUOVO ebook gratuito, 'Come raggiungere il livello avanzato in italiano' Fonetica Ita…

1
Lo stile di vita ti cambia la vita, con Luca Lampariello - Intervista #35 42:57

8M ago42:57

42:57

Iscriviti QUI alla lista d’attesa del mio nuovo corso di livello avanzato: Vi presento l’ennesima chiacchierata con Luca Lampariello (che non ne può più di parlare con me… scherzo), questa volta a tema stile di vita: come possono modifiche a sonno, nutrizione, allenamento e altre macro-aree della nostra vita quotidiana aiutarci a vivere meglio? Luc…

1
A 1AM Interview With The Team That Got Women’s Names Onto Street Signs In Tbilisi - Ad Black Sea 25:16

8M ago25:16

25:16

Watergunz won two golds at the recent Ad Black Sea festival for a campaign called “Women Who Don’t Exist”. They won in the Impact category for Creative Strategy and Sustainable Development Goals. Their campaign managed to get the Tbilisi government to change street names to the names of accomplished women. I was fortunate to be the one who handed t…

1
So This Head Of Strategy Just Quit His Job At JWT On Stage - Ad Black Sea, Batumi, Georgia 47:51

8M ago47:51

47:51

It’s the final day of the Georgian advertising festival Ad Black Sea. The campaign winners will be announced soon. In this episode, I talk with fellow speaker Marie Reig Florensa, Ad Black Sea and agency Winfors founder Vato Lavtaradze, and Lado Malazonia who quit his job on stage during one of my sessions and in front of perhaps 800 people…and his…

1
4 Students Share Their Work And Experience From The Sweathead Strategy Accelerator - Dulce Vazquez, Rodolfo Andres Estrada, Sarah Mahoney, Victoria Gates-Fleming 49:00

8M ago49:00

49:00

The next Sweathead Strategy Accelerator happens in October, 2023. It's a 4-week program that will teach you about The Four Points framework, linear and lateral thinking, the importance of problems, how to write insights, and how to write strategy. This next accelerator is our fifth public accelerator so we thought we'd invite some previous students…

1
How To Fix Your Presentations - Sit And Talk, Hell's Kitchen, NYC 44:42

9M ago44:42

44:42

In this episode, I share some of the student work from the Sweathead Strategy Accelerator as well as dive into some tips on how to improve your presentations. You can download 70+ pages of student work here: https://mailchi.mp/sweathead/9vtxjz2jqq

1
I segreti di Luca Lampariello per una vita produttiva - Intervista #34 50:28

8M ago50:28

50:28

Oggi torno a conversare con Luca Lampariello, poliglotta e imprenditore italiano, ma non di lingue, bensì di produttività. Luca è una delle persone più produttive che conosca e le sue abitudini e routine mi sono sempre sembrate incredibilmente affascinanti, motivo per cui ho pensato di invitarlo a parlarne qui con noi. Da oggi puoi fare una prova g…

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Lucas Gabriel Podcasts

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