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MindHack is a podcast by Cody McLain that seeks to break down the routines, habits, mindset, and ideologies of successful people, scientific studies, and popular books. This is a self-help podcast dedicating to finding out the keys to success, happiness, and limitless productivity.
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This is Up Arrow Podcast where we feature successful people in the venture capital, B2B, and e-commerce industries as they discuss how entrepreneurs can improve their business and drive their profits to the next level.
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show series
 
Neville Medhora is the Owner of the Copywriting Course, a community that helps businesses improve their copy and conversion rates through blogs, videos, tutorials, and copywriting sessions. As an Advisor for Sumo Group, his copywriting skills helped propel the rapid growth of AppSumo. Neville is also the best-selling author of This Book Will Teach …
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In this episode of the MindHack podcast, Cody McLain sits down with Neville Medhora, a renowned copywriting expert and the mastermind behind Kopywriting Kourse. Neville shares his journey from starting out in the world of copywriting to becoming a sought-after consultant and speaker. With his unique blend of humor and actionable insights, Neville d…
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Tiffany Wilburn is the Fractional CMO at Clever Disruption, where she helps food and beverage brands, agencies, and tech companies scale. She is also a Business Mentor and Coach at The DEC Network, which pairs entrepreneurs with business veterans who can identify emerging opportunities. With over two decades of global marketing leadership, Tiffany …
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A custom builder uses simple, cost-effective direct mail to send quick notes with addresses of nearby projects, encouraging neighbors to visit and resulting in high-value contracts. Despite its poor design, an "ugly" yet successful waitlist page engages readers effectively. Learning retention is improved by active participation and teaching, while …
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Braxton Manley is the Co-founder of Braxley Bands, which makes comfortable Apple Watch bands using an innovative elastic material. He is also the Co-founder of Mystic Gum and the CEO of Peace Love Hormones. His entrepreneurial journey began as a college project and became Braxley Bands, which he has since scaled to over $6 million in revenue. Braxt…
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Join host Cody McLain in this episode of the MindHack Podcast as he sits down with Anita Anello, an entrepreneur who successfully transitioned from a high-powered software executive to a homeschooling mom and thriving home-based business owner. Anita shares her journey of leaving the corporate world to seek greater freedom and fulfillment, and how …
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Tyson Drake is a fractional CMO for eight- to nine-figure DTC brands, helping them scale profitably. As a self-taught affiliate marketer, he became the CMO of The Oodie, where he trained an in-house team of over 25 people across performance marketing, creative, and e-commerce, scaling the company to nine figures across eight markets. In this episod…
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We upgraded a sales page, resulting in a 75% increase in engagement: more on-page time, better interactivity, and higher sales. Now offering our successful strategies to medium-to-large companies through detailed split-testing of their copy, design, and layout for maximum conversions. Highlighting RXBar's shift to a powerful copy-centric approach, …
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Will Leach is the Founder of Mindstate Group, a behavioral research and brand consultancy that specializes in identifying the unconscious factors driving consumer behavior. As the world’s leading expert on subconscious mindstate research, he works with innovative brands to uncover actionable consumer insights. Will is also the best-selling author o…
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At a hotel with tempting full-sized Aesop shampoos and conditioners, a $50 charge looms if taken, matching the retail price. Meanwhile, the Kill Tony podcast, recorded live in Austin, is surging in popularity since Tony Hinchcliffe's appearance on The Roast of Tom Brady, making tickets nearly unattainable, and there's excitement around Pushing Ice …
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Phillip Jackson is the Co-founder of Future Commerce, a media company helping retailers and e-commerce companies understand the future of commerce and culture. With an engaged global audience of over 100,000 executives, his reach spans seven retail and digital commerce-focused content realms. As a writer, speaker, and marketer, Phillip has spent de…
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Online dating is now the main way couples meet, my newsletter scraper declutters inboxes, a chart shows changes in the biggest economies, I added a sauna to my home gym, networking at conferences and podcasts provide great insights, and knowing the costs is key to running a digital businessBy Neville Medhora
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Phil Rosen is an award-winning journalist, author, and the Co-founder and Editor of Opening Bell Daily, an independent news and research outlet. As the former Senior Reporter at Business Insider, he has a passion for finance, market trends, content creation, and community building. Phil is also the Founder of the Creative Journalists Club, where he…
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Michael Markesbery is the Co-founder and CEO of OROS Labs, a game-changing material technology company. His leadership and drive for innovation have propelled OROS Labs to create some of the most advanced thermal materials on the planet. Recognized as a Forbes 30 Under 30 winner, Michael developed Solarcore®, a technology leveraging aerogel's prope…
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Tips on making money through social media, starting from posts to newsletters, community building, and bigger projects. How our early experiences shape our beliefs and nostalgia. Why short videos are becoming more popular on social platforms, like YouTube.By Neville Medhora
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Mike Feldstein is the founder and CEO of Jaspr that makes cool looking giant air purifiers. 10+ years ago he got into the “Disaster Business” by restoring homes after big floods, then started a generator business to combat ice storms, then started restoring homes after wildfires, then saw air quality sucked so he made giant industrial level air pur…
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Linda Bustos is the Founder and Content Creator at Ecom Ideas, a platform dedicated to unveiling the latest UX and technical trends in the e-commerce industry. In her role, she sources and publishes in-depth insights for digital marketers, product managers, and designers, including a comprehensive weekly newsletter. Having served as the Director of…
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In this enlightening episode of the MindHack Podcast, we delve into the fascinating world of the unconscious mind with Dr. John Bargh, a leading expert and professor of psychology at Yale University. Why do we make the decisions we do? What influences our choices beyond our conscious awareness? Dr. Bargh takes us on a journey through the unseen for…
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Jessica Curdi is the Vice President of Digital Marketing at The Beauty Bank, an innovative beauty brand holder leading digital marketing strategy across a portfolio of emerging brands. As a seasoned digital marketer, she has over 15 years of experience in the fashion and beauty industry, having worked with consumer brands, including StriVectin, L’O…
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Tim Calise is the Managing Member of Acote Consulting, where he helps growth-minded business owners drive value. He is also the President of Coaching at Wealth Without Wall Street, an online community reeducating individuals and entrepreneurs about money and wealth. As Alex Hormozi’s former “number two” at Gym Launch and the Co-creator of the AI-dr…
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In this episode of the Mind Hack Podcast, host Cody McLain interviews Rob Dube, co-author of "Shine: How Looking Inward Is the Key to Unlocking True Entrepreneurial Freedom." Rob shares deep insights on integrating mindfulness into leadership and balancing personal well-being with professional success. Drawing from over 30 years of experience, he d…
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Framework for building a new product: Ensures targeting an audience with a problem, confirms demand exists, and verifies the audience has money. Peter Thiel's thinking approach: Offers a "spectrum of possibilities," provides multiple scenarios for any question, and backs each scenario with data or past events. Internet infrastructure: Major compani…
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Robb Akridge (Dr. Robb) is the Founder and CEO of REA Innovations, Inc., the creator of the skin care brand OPULUS Beauty Labs. The brand has been recognized by TIME as one of the top 100 inventions of 2021. As a multifaceted scientist with expertise spanning botany, HIV/AIDS research, and skincare technology, Dr. Robb began his entrepreneurial jou…
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In this thought-provoking episode of the MindHack Podcast, we delve into a topic that touches us all yet is often left unspoken: mortality. Join us as we welcome Jodi Wellman, a renowned life and leadership coach and the author of "You Only Die Once: How to Make It to the End with No Regrets." Jodi shares her unique insights on how facing our finit…
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Unconventional ads: grab attention with raw, unexpected content. Charts: reflect on time allocation in life's different aspects. Pivoting companies: insights into successful business evolution. Wealth lessons: focus, adaptability, and discipline. High-value companies: niche ownership, recurring revenue, tech, global presence, defensive IP.…
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David Wachs is the CEO and Founder of Handwrytten, a company bringing a modern twist to traditional communication through automated handwritten notes. As a seasoned entrepreneur, he founded Cellit, a text messaging company providing innovative communications solutions to leading brands. David is also a frequent speaker on messaging technology and h…
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Amanda Brinkman is the CEO of Sunshine Studios, which focuses on transformative brand storytelling. She is a seasoned producer, filmmaker, branding expert, and keynote speaker. Amanda has served in C-level roles in major corporations and has been the driving force behind the successful Hulu series Small Business Revolution, which ran for six season…
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In this enlightening episode of the MindHack podcast, host Cody McLain engages in conversation with Deb Smolensky, an acclaimed expert in human performance and workplace well-being. They dive into the essential themes of her book "Brain On!," which advocates for the significance of mental fitness in improving focus, energy, and overall productivity…
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