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Choosing Between Being an Individual Contributor or CMO + Mastering Full-Stack Content Marketing with JP Arnaud-Marquez (Loop)
Manage episode 406949252 series 3521688
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Meet JP Arnaud-Marquez, a former military journalist turned B2B content marketer with a knack for storytelling and strategic thinking. In this episode, host Ashley McGovern and JP talk all about content marketing and discuss:
- The traits of a versatile 'full-stack' marketer
- Collaborating with cross-functional teams
- Contrasting success metrics for individual contributors and managers
LinkedIn: https://www.linkedin.com/in/jparnaudmarquez/
Newsletter: https://www.contentcaptains.com/
The Away Game Documentary: https://www.youtube.com/watch?v=BMyqVbxwl1o&t=100s
Learn more about Nut Tree: https://nuttr.ee/
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