All Things Chiropractic podcast

#Fitness #Alternative Health #Paul Andrews & Dr. Mark Davini #Dr. Mark Davini #Paul Andrew

28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

All Things Chiropractic

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Dig deep into the world of chiropractic care with ALL THINGS CHIROPRACTIC, a podcast designed to empower chiropractic professionals with the insights they need to succeed. Hosted by Paul Andrews and Dr. Mark Davini, cofounders of TOOLS OF PRACTICE, each episode delivers cutting-edge discussions on the latest trends, challenges, and breakthroughs in chiropractic healthcare, helping you run the most efficient practice possible. From expert advice on running a thriving practice to thoughtful explorations of the complexities within the industry, this podcast is a must-listen for chiropractors and their teams. Featuring guest experts, practical strategies, and actionable takeaways, ALL THINGS CHIROPRACTIC equips listeners with the tools to elevate their practice and improve patient care. Whether you’re an experienced chiropractor or just starting out, this podcast is your guide to navigating and excelling in today’s wellness landscape. Tune in and take your practice to the next level!

16 episodes

All Things Chiropractic

updated 11 days ago

Series home•Feed

16 episodes

#Fitness #Alternative Health #Paul Andrews & Dr. Mark Davini #Dr. Mark Davini #Paul Andrew

All episodes

1
13 - The Power of Hormesis 22:18

4 days ago22:18

22:18

In this intriguing episode of All Things Chiropractic , hosts Paul Andrews and Dr. Mark Davini delve into the fascinating world of hormesis, a concept suggesting that low-dose stressors might actually benefit the body. Forget about magical spells or infamous canned meats; hormesis is all about how certain sub-threshold stress factors, typically deemed harmful, could promote healing and longevity. Dr. Davini introduces the audience to how hormesis plays a critical role in various domains such as diet, exercise, and even therapeutic radiation. The discussion highlights surprising evidence from survivors of Hiroshima and unintended experiments in Taiwan, suggesting that a bit of stress might just help people live longer. They even touch on popular wellness trends like intermittent fasting and cold plunging, breaking down their connections to this anti-aging process. Whilst joking about scenarios like irradiated superheroes and pigging out on blueberry pie, the hosts remind listeners to consider hormesis as a subtly beneficial concept to explore further, especially in the field of chiropractic care. Tune in for an episode packed with insights and laughter, ensuring you're both informed and entertained.…

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12 - Manual Therapy Techniques 30:49

11 days ago30:49

30:49

In this episode of All Things Chiropractic , hosts Paul Andrews and Dr. Mark Davini delve into the intricate world of chiropractic billing and coding of manual therapy techniques. With a hint of detective flair, they explore the evolution and challenges of coding, specifically focusing on the controversial code 97140. Listeners will gain insight into the historical changes initiated by the American Medical Association and how these changes impact billing practices for chiropractors and osteopaths alike. Dr. Davini and Paul discuss the implications of anatomical site restrictions and the ongoing struggle for chiropractors to receive fair compensation for manual therapy services. They shed light on the differences between chiropractic adjustments, mobilization, and manual therapy techniques, emphasizing the need for clear distinctions among different healthcare professions. This episode offers valuable perspectives on maintaining compliance while advocating for the profession's financial sustainability. Whether you're a chiropractor navigating the billing landscape or simply interested in the complexities of healthcare coding, this episode provides essential knowledge to guide you through the challenges of reporting and reimbursement in the chiropractic field. CPT(R) American Medical Association. All rights Reserved.…

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11 - Subluxation 25:47

18 days ago25:47

25:47

Join hosts Paul Andrews and Dr. Mark Davini in an insightful discussion about the chiropractic subluxation. Discover the challenges faced by chiropractors in reaching a consensus on its definition, despite the varying interpretations across generations and schools. This episode delves into the historical context of subluxation, exploring how definitions have evolved from the times of Hippocrates to modern-day practices. Dr. Davini shares his experiences and highlights the need for a unified approach within the chiropractic profession to ensure clear communication with patients. The hosts also examine the American Medical Association's definition of subluxation and its implications for chiropractors today. They stress the importance of clarity and consistency in chiropractic practices, encouraging practitioners to adopt a standardized language and approach in treating patients. Tune in to understand the complexities of subluxation and its pivotal role in chiropractic practice!…

1
10 - XRAY 30:40

25 days ago30:40

30:40

Welcome to another episode of All Things Chiropractic, where hosts Paul Andrews and Dr. Mark Davini dive into the the use of X-rays in chiropractic practice. This episode explores the evolving industry standards, questioning when X-rays are necessary and their role in modern clinics. Dr. Davini shares personal anecdotes from his time as a student supervisor at Palmer, shedding light on the historical reliance on X-rays and their significance in clinical practice. He discusses the advances in digital X-ray technology, debunking myths around safety concerns and the financial implications of incorporating X-rays into chiropractic offices. The conversation touches on the role of artificial intelligence in interpreting X-ray films and the potential for technology to transform diagnostic practices. The hosts delve into the concept of "hormesis," exploring low-level radiation exposure's potential benefits. Paul and Dr. Davini further discuss how X-rays contribute to patient education, risk management, and better understanding the necessity of long-term chiropractic care. As they navigate through various perspectives, the duo emphasizes the importance of visual evidence in enhancing patient trust and care decisions. Join us for an insightful discussion as we challenge the traditional views on X-rays and explore why they might be more crucial than ever in chiropractic practice.…

1
9 - Insurance to be or not to be 31:02

5 weeks ago31:02

31:02

In this episode of "All Things Chiropractic," hosts Paul Andrews and Dr. Mark Davini embark on a comprehensive discussion about the crucial decision of whether to engage with insurance companies as part of a chiropractic practice. With insights from Paul’s extensive experience in medical billing and Dr. Davini’s practical knowledge, they explore the evolution of insurance policies, especially in chiropractic from the 80s and 90s to today. The episode delves into the realities of being in-network versus out-of-network, highlighting the potential benefits and pitfalls of each choice. The conversation covers complex topics like provider contracts, reimbursement models, and patient expectations concerning insurance coverage. Additionally, the hosts address the implications of new regulations like the No Surprises Act and how they impact billing practices. Listeners will gain a deeper understanding of the strategic choices chiropractors face regarding insurance and how these decisions can affect both the clinical and business aspects of their practice. Tune in to hear expert advice about navigating the intricate world of insurance in chiropractic care.…

1
8 - Associates 27:07

6 weeks ago27:07

27:07

In this enlightening episode of All Things Chiropractic, hosts Paul Andrews and Dr. Mark Davini delve into the dynamics of chiropractic associateships from both the employer and employee perspectives. They explore whether hiring an associate is a luxury or necessity and the different types of associateships, from those who aim to expand the practice to those who simply seek a stable job without business responsibilities. The discussion highlights the importance of clear communication, managing expectations, and understanding both parties' motivations and goals. With anecdotes and seasoned insights, Dr. Davini emphasizes the value of clinical mentorship and the strategic hiring decisions necessary to create a successful chiropractic business. Listen in for practical advice and perspectives on building thriving chiropractic practices with the right associates. Whether preparing a practice for sale or exploring ownership opportunities through associateships, this episode provides valuable guidance for chiropractors at all stages of their careers.…

1
7 - Chiropractic Assistants 25:19

7 weeks ago25:19

25:19

Welcome to another episode of All Things Chiropractic, where hosts Paul Andrews and Dr. Mark Davini delve into the vital role of chiropractic assistants, particularly those at the front desk. In this eye-opening discussion, Paul, who began his career as a chiropractic assistant, shares insights into why the front desk CA is the true powerhouse in any chiropractic practice. The episode explores the various responsibilities and characteristics needed for a successful chiropractic assistant, emphasizing the pivotal first and last impressions they leave on patients. Paul and Dr. Davini also touch on their personal experiences, hiring challenges, and the importance of choosing the right personality for the front desk role. Listeners will learn about the significance of creating a fun healing atmosphere, the power of ambassadorship, and the modern challenges faced by chiropractic practices in hiring skilled assistants. Tune in to discover how to foster a team environment, ensuring your practice runs smoothly and delivers exceptional patient care.…

1
6 - Artificial Intelligence 34:50

8 weeks ago34:50

34:50

Welcome to a thought-provoking episode of All Things Chiropractic, where hosts Paul Andrews and Dr. Mark Davini delve into the fascinating world of Artificial Intelligence (AI) and its implications in the field of chiropractic care. Subtitled "Pay No Attention to the Machine Behind the Curtain," this episode illuminates how AI is reshaping healthcare landscapes, particularly in chiropractic. The discussion kicks off with an exploration of the evolution of AI, tracing its roots from basic algorithms to today's advanced augmented and generative intelligence. The hosts highlight the profound impact of AI on industries like insurance and healthcare, pinpointing its pivotal roles in medical decision-making and image interpretation. A case in point is the development of an AI model by UCLA researchers, challenging human accuracy in MRI readings. As the conversation bridges AI with chiropractic, Andrews and Davini address crucial questions about AI's capability and where chiropractic fits into these evolving algorithms. The duo discusses the exciting yet cautious integration of AI in medical practices, from autonomous coding to the challenges of malpractice, highlighting the current reliance on human oversight despite technological advances. The episode takes a broader look at the societal and ethical implications of AI in healthcare, referencing articles from Forbes and Fast Company, and the deliberations of the FDA's Digital Health Advisory Committee. As they conclude, Andrews and Davini remind listeners of the crucial role of chiropractors amidst these technological tides, advocating for informed practices and patient care that leverages AI's potential without compromising professional integrity.…

1
5 - Here Today Gone Tomorrow 24:52

9 weeks ago24:52

24:52

In this episode of All Things Chiropractic, hosts Paul Andrews and Dr. Mark Davini delve into the crucial topic of selling your chiropractic practice. They explore the importance of valuing your practice accurately and how to boost its value over time. The discussion sheds light on factors that influence practice valuation, such as patient volume, collections, and overheads. The hosts emphasize the significance of transferability, highlighting the challenges of personality-driven practices. Listeners will gain insights into practical steps to enhance practice "saleability", from improving office aesthetics to optimizing staff efficiency. Andrews and Davini address common pitfalls, such as non-compliant coding practices, and provide tips on maintaining a financially healthy practice. They also explore the emotional aspects of selling a practice and encourage listeners to adopt a buyer's perspective when preparing their practice for sale. Tune in for expert advice aimed at ensuring a successful and rewarding practice transition, whether you're considering retirement or a career change. Join Paul and Dr. Mark as they navigate this critical aspect of a chiropractor's career journey.…

1
4 - What has changed now that the dust has settled 29:30

10 weeks ago29:30

29:30

In this compelling episode of "All Things Chiropractic," hosts Paul Andrews and Dr. Mark Davini delve into the details of the unprecedented Change Healthcare data breach that took place earlier last year. They recap what transpired, explore why it matters even if you're not directly connected with UnitedHealthcare, and discuss the ripple effects throughout the chiropractic community and beyond. Listeners will gain insights into the complex web of healthcare service providers, including Change Healthcare's role in electronic claims processing and the far-reaching impacts of the breach on various healthcare processes, from electronic remittances to e-prescriptions. Join Paul and Dr. Davini as they illuminate the massive vulnerabilities exposed by this incident, share real-world implications and stressors faced by chiropractic offices, and suggest contingency plans to mitigate risks of future disruptions. This episode is a must-listen for anyone concerned with data security within the healthcare sector.…

1
Bonus - Shining the Light on Deborah Zolla 51:38

10 weeks ago51:38

51:38

In this enlightening episode of All Things Chiropractic, hosts Paul Andrews and Dr. Mark Davini welcome a unique guest, Deborah Zolla, a seasoned sales professional in the world of medical lasers. The episode, titled "Shining the Light on Deborah Zolla," delves into Deborah's fascinating journey from the fashion industry to becoming a pivotal figure in laser sales and supporting chiropractors. Deborah shares her experiences navigating the evolving landscape of sales, emphasizing the importance of building relationships and understanding customer needs. The conversation touches on her role at Avant Wellness, a company renowned for its cutting-edge, FDA-cleared low-level lasers. Deb highlights the effectiveness and portability of these devices, which are gaining traction across various healthcare professions, including chiropractic, massage therapy, and acupuncture. The discussion also explores the dynamics of the sales process, the challenges of misinformation, and the evolving expectations of well-informed consumers. Deb offers practical advice for sales professionals, emphasizing the significance of belief in one's product and the power of ongoing education to meet customer needs. Join Paul and Mark in this engaging conversation that not only provides listeners with insights into the chiropractic profession's intersection with sales but also offers valuable lessons on personal growth and perseverance in the business world.…

1
3 - TOOLS OF PRACTICE 20:50

11 weeks ago20:50

20:50

Welcome to another enlightening episode of All Things Chiropractic, hosted by Paul Andrews and Dr. Mark Davini. This episode delves into the comprehensive support and resources offered by 'Tools of Practice' (TOP Education LLC), a concierge compliance and education company dedicated to the chiropractic profession. The hosts clarify the importance of Tools of Practice, emphasizing it as a one-stop solution for chiropractic compliance, education, and staff training. They discuss the self-service tools available to all members, including My Videos, My References, and My Forms, designed to simplify practice management and efficiency. Listeners will gain insight into the free and unlimited support through email, a service that ensures precise and documented answers to various practice questions. The episode outlines the advantages of membership, including free online continuing education credits (CEUs) available at SynergyCEUs.com, which provide a unique opportunity for both chiropractors and their staff. Special features like monthly office audits and access to nationally certified chiropractic assistant programs are highlighted. The hosts provide real-world examples of how they advocate for chiropractic professionals on a larger scale, demonstrating their commitment not just to individual practices but to the chiropractic community at large. This episode is a must-listen for chiropractors eager to enhance their practice, streamline operations, and ensure compliance, thereby offering a balanced life while managing a successful chiropractic office.…

1
2 - What is in your GO bag 25:56

12 weeks ago25:56

25:56

In this enlightening episode of All Things Chiropractic, hosts Paul Andrews and Dr. Mark Davini delve into the critical topic of emergency preparedness within the chiropractic profession. As natural disasters become increasingly common, they explore how practitioners can safeguard not only their practices but also the lives of their patients and staff. Through an engaging discussion filled with personal anecdotes and expert advice, they outline the importance of having a well-prepared chiropractic go bag as part of a comprehensive emergency action plan. Topics covered include the significance of cloud backups, the necessity of hard copies for crucial documents, and the practical steps to ensure both personal and professional safety during sudden evacuations. The episode highlights the need for regular backup checks, the integration of AEDs in chiropractic offices, and underscores the dire importance of having robust emergency procedures, including posted evacuation maps and defined meeting points. Tune in for vital insights on protecting your practice and ensuring business continuity amid unforeseen emergencies.…

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1 - Chiropractic Through Time 43:25

13 weeks ago43:25

43:25

The evolution of chiropractic through time and where is the profession headed! #chiropractic #allthingschiropractic #chiropracticpodcast #chiropractor #chiropractichistory #historyofchiropractic #futureofchiropractic #drmarkdavini #paulandrews

1
0 - Introductions are in order 40:41

13 weeks ago40:41

40:41

TOOLS OF PRACTICE founders, Paul Andrews and Dr Mark Davini introduce ALL THINGS CHIROPRACTIC PODCAST, themselves and the exploration of, you guessed it, All Things Chiropractic!

All Things Chiropractic

1
000: All Things Chiropractic - The Beginning 16:27

20 weeks ago16:27