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The journey to building a £2+ million business (with data)
Manage episode 312930211 series 3253150
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Brie founded Snag Tights in 2017 after experiencing first hand the issues with the hosiery market. Tights are designed for a specific body type and you either fitted into that description or you were bound to wear uncomfortable garments. Solving that problem catapulted Snag Tights from 0 to £2.2 millions in sales in the first 2 years trading.. Before Snag Tights Brie co-founded and was CEO of a Facebook advertising agency called ForceTen Digital that at its peak employed 6 people before folding right after the Cambridge Analytica scandal. Prior to going down the entrepreneurship route she worked her way up at meal delivery company Diet Chef becoming CEO after starting from a Head of Marketing position. Her journey is a bumpy road and her honest recount offers a lot of insights for people wanting to improve their businesses. At the end of the interview we also discuss the idea of starting a business from scratch and what are the best possible steps to take to launch to market.
You can find Brie here:
https://www.linkedin.com/in/brie-read-4b38709/
www.snagtights.com
The episode is also available on Itunes, Spotify and every other player you fancy (if not, give me a shout and I'll do my best to make it happen).
Opening track prod. by Rion Richard
Photo by Andrew Cawley
Thanks for listening!!
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