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Do boycotts work?
Manage episode 421170508 series 2889399
Two-thirds of UAE and KSA consumers say they have boycotted a brand following a scandal, according to a recent YouGov study. What's your take on this? Have you ever participated in one? A PR professional and a behavioural scientist join us to discuss.
See omnystudio.com/listener for privacy information.
101 episodes
Manage episode 421170508 series 2889399
Two-thirds of UAE and KSA consumers say they have boycotted a brand following a scandal, according to a recent YouGov study. What's your take on this? Have you ever participated in one? A PR professional and a behavioural scientist join us to discuss.
See omnystudio.com/listener for privacy information.
101 episodes
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