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Spartan Race CMO Carola Jain on More than a Finish Line
Manage episode 245959533 series 2457275
On today's episode, Spartan Race Chief Marketing Officer Carola Jain discusses how she builds up a community of extremely passionate athletes to come together for something bigger than just an obstacle race.
Today, you'll learn:
- Carola's journey to Spartan
- The ways in which Spartan has differentiated its offerings to be inclusive of more fitness types
- Stories of some of Spartan's "power racers"
- How Spartan amplifies the journeys of its racers through initiatives like Spartan Life
- Tips to become a more authentic marketer
Be sure to stay subscribed for more content and thought leadership like this, and do please leave a rating and review on iTunes if you like what you hear.
Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.
Find more at https://www.podcast.vivoom.co/.
Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
123 episodes
Manage episode 245959533 series 2457275
On today's episode, Spartan Race Chief Marketing Officer Carola Jain discusses how she builds up a community of extremely passionate athletes to come together for something bigger than just an obstacle race.
Today, you'll learn:
- Carola's journey to Spartan
- The ways in which Spartan has differentiated its offerings to be inclusive of more fitness types
- Stories of some of Spartan's "power racers"
- How Spartan amplifies the journeys of its racers through initiatives like Spartan Life
- Tips to become a more authentic marketer
Be sure to stay subscribed for more content and thought leadership like this, and do please leave a rating and review on iTunes if you like what you hear.
Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.
Find more at https://www.podcast.vivoom.co/.
Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
123 episodes
All episodes
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