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How to Develop Commercial Discipline as a Service-led Business

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Manage episode 414095663 series 2940614
Content provided by Jason Bradwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Bradwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I’m excited to be joined by Yiuwin Tsang, CEO of Disruptive Thinking.

I was really interested in speaking with Yiuwin to unpack his journey in finding differentiation in an incredibly saturated sector - B2B marketing services.

During this interview, he took us through his journey from a blank slate to a thriving agency, sharing his blueprint around three core pillars of growth - building the right team, implementing discipline around business development, and getting to grips with the customer journey - all while building the right systems and process to track and analyse efforts.

If you work in a small, service-led business and are hitting a wall when it comes to growth - this is the episode for you.

Big thanks to Sopro for sponsoring this week’s episode of B2B Better. They just published "The State of Prospecting 2024" - a bumper report that offers data-backed advice on optimizing outreach. You can check it out by visiting this link.

https://sopro.io/b2b-better/

  continue reading

101 episodes

Artwork
iconShare
 
Manage episode 414095663 series 2940614
Content provided by Jason Bradwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Bradwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I’m excited to be joined by Yiuwin Tsang, CEO of Disruptive Thinking.

I was really interested in speaking with Yiuwin to unpack his journey in finding differentiation in an incredibly saturated sector - B2B marketing services.

During this interview, he took us through his journey from a blank slate to a thriving agency, sharing his blueprint around three core pillars of growth - building the right team, implementing discipline around business development, and getting to grips with the customer journey - all while building the right systems and process to track and analyse efforts.

If you work in a small, service-led business and are hitting a wall when it comes to growth - this is the episode for you.

Big thanks to Sopro for sponsoring this week’s episode of B2B Better. They just published "The State of Prospecting 2024" - a bumper report that offers data-backed advice on optimizing outreach. You can check it out by visiting this link.

https://sopro.io/b2b-better/

  continue reading

101 episodes

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